In This Chapter, You Will Learn Concepts W.R.T.: Well Known

In this chapter, you will learn concepts w.r.t.
:
z Well known global companies and their headquarters
z Years of establishment of the companies
z Names of the founders
z Present business heads and their designations
Chapter 1
Major Global Companies

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GLOBAL COMPANIES AND LEADERS
Founded
S.No. Company Headquarters Founder Present Head Designation
In
1 John Warnock
Adobe San Jose.
1982 John Warnock and Charles Co- Chairman
Systems California
Geschke
Munich, Michael
2 Allianz 1880 Public Company CEO.
Germany Diekmann
Zurich, Merger of Asea, President and

3 ABB 1988 Fred Kindle
Switzerland Sweden and BBC CEO
Created by a merger of
Strasbourg, Jean-Francois
4 Aventis 1999 Rhone-Poulenc with CEO
France Dehecq
Hoechst AG
Vesey Street, Henry Wells, William

American Kenneth I. Chairman and
5 1850 Fargo and John
Express New York Chenault CEO
Butterfield
Masahiro President &

6 Asahi Glass Tokyo, Japan 1907 Toshiya Iwasaki
Kadomatsu CEO
Hamilton, William D. Chairman and

7 Accenture 1989 Joseph Glickauf
Bermuda Green CEO
Algemene Bank
ABN Amsterdam, Nederland (ABN) and Rijkman
8 AMRO 1991 CEO
The Netherlands the Amsterdamsche- Groenink
Bank
Rotterdamsche Bank
(AMRO)
Herzogenaurach,
9 Adidas 1949 Adolf Dassler Herbert Hainer CEO
Germany
Amazon Seattle,
Chairman and
10 Washington, 1995 Jeff Bezos Jeff Bezos
.com CEO
USA
11 Aviva London, UK 2000 Norwich Union and Lord Sharman Chairman
CGU
2 BUSINESS AWARENESS - BRM

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12 BMW Munich, Germany 1913 Karl Friedrich Rapp Helmut Panke Chairman
Bank of Charlotte, Chairman and

13 1928 Amadeo Giannini Kenneth D Lewis
America North Carolina CEO
Several Banks united

14 Barclays London, UK 1896 under one banner called Matthew Barrett Chairman
Barclays & Co.
Leverkusen,
15 Bayer 1863 Public Company Werner Wenning Chairman
Germany
W. James
16 Boeing Chicago, USA 1916 William A. Allen CEO
McNerny, Jr.
Cisco San Jose, Len Bosack and Sandy

17 1984 John Morgridge Chairman
Systems California, USA Lerner
----- ----- --- ------ John Chambers CEO
18 Coca-Cola Atlanta, USA 1892 Asa Griggs Candler E. Neville Isdell CEO
Colgate
19 New York, USA 1953 Public Company Reuben Mark CEO
Palmolive
Chairman and
20 Citigroup New York, USA 1812 Public Company Charles Prince
CEO
Cadbury
21 London, UK 1969 Public Company John Sunderland Chairman
Schweppes
Goro Yoshida and Chairman and

22 Canon Tokyo, Japan 1937 Fujio Mitarai
Saburo Uchida CEO
Formed by the merger of

Stuttgart,
Daimler Daimler-Benz
23 Germany and 1998 Dieter Zetsche Chairman
Chrysler (Germany) and Chrysler
Michigan, USA
corporation (America)
Deutsche Frankfurt, Adelbert Delbruck and Chairman and

24 1870 Josef Ackermann
Bank Germany Ludwig Bamberger CEO
Dell
25 Texas, USA 1984 Michael Dell Michael Dell Chairman
Computer
Exxon Irving, Texas, Formed by the merger of Chairman and

26 1999 Rex W. Tillerson
Mobil USA Exxon & Mobil CEO
BUSINESS AWARENESS - BRM 3

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Stockholm,
27 Electrolux 1910 Axel Wenner -Gren Hans Stråberg CEO
Sweden
San Jose, President and

28 Ebay 1995 Pierre Omidyar Meg Whitman
California, USA CEO
Hiroaki
29 Fujitsu Tokyo, Japan 1935 ----- President
Kurokawa
Chairman,
Frederick W.
30 Fed Ex Memphis, USA 1971 Frederick W. Smith President and
Smith
CEO
Luca Cordero Di
31 Fiat Turin, Italy 1899 Giovanni Agnelli Chairman
Montezemolo
Ford
32 Dearborn, USA 1903 Henry Ford William Ford, Jr. Chairman
Motors
Glaxo Formed by the merger

33 London, UK 2000 of Glaxo Wellcome and Chris Gent Chairman
SmithKline SmithKline Beecham
General Chairman and

34 Fairfield, USA 1879 Thomas Alva Edison Jeffrey R. Immelt
Electric CEO
General Detroit- Chairman and

35 1908 William C. Durant Rick Wagoner
Motors Minnesota, USA CEO
Harley William S. Harley and

36 Wisconsin, USA 1903 James L. Ziemer CEO
Davidson Arthur Davidson
Hewlett Palo Alto, Bill Hewlett and Dave President and

37 1939 Mark Hurd
Packard California Packard CEO
Honda
38 Tokyo, Japan 1948 Soichiro Honda Takeo Fukui CEO
Motors
Düsseldorf, Prof. Dr. Ulrich

39 Henkel 1876 Fritz Henkel Chairman
Germany Lehner
40 HSBC London, UK 1865 Thomas Sutherland Stephen Green Chairman
Formed by the merger of

Hutchison Hong Kong, Whampoa
41 Hong-Kong 1977 Li Ka-Shing Chairman
Whampoa Dock, and Hutchison
International

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42 Intel Santa Clara, USA 1968 Gordon E. Moore Craig R. Barrett Chairman
Samuel Chairman and

43 IBM New York, USA 1888 Thomas J. Watson Sr.,
Palmisano CEO
Johnson
Robert James and Chairman and
44 and New Jersey, USA 1886 William Weldon
Edward Johnson CEO
Johnson
Battle Creek, Chairman and

45 Kellogg’s 1906 Will Keith Kellogg James M. Jenness
USA CEO
Lindsay Owen- Chairman and

46 L’Oreal Paris, France 1909 Eugene Schuller
Jones CEO
47 LG Seoul, Korea 1947 Koo In Hoe Bon Moo Koo Chairman
Formed as a merger
Frankfurt, between Deutsche Aero Wolfgang
48 Lufthansa 1926 CEO
Germany Lloyd (DAL) and Mayrbuber
Junkers Luftverkehr
Morgan Henry S. Morgan and Chairman and

49 New York, USA 1935 John J. Mack
Stanley Harold Stanley CEO
50 Mitsubishi Tokyo, Japan 1870 Yataro Iwasaki Takashi Nishioka Chairman
Bill Gates and Paul

51 Microsoft Redmond, USA 1975 Bill Gates Chairman
Allen
----- ----- ----- ------ Steven Ballmer CEO
Rotterdam, Lakshmi Chairman and

52 Mittal Steel 1989 Lakshmi N. Mittal
The Netherlands N. Mittal CEO
Mittal - Luxemburg, Founded when Mittal Lakshmi

53 2006 CEO
Arcelor Luxemburg steel took over Arcelor N. Mittal
54 News Corp New York, USA 1979 Rupert Murdoch Rupert Murdoch CEO
Vevey, Peter Brabeck- Chairman and

55 Nestle 1866 Henri Nestle
Switzerland Letmathe CEO
Beaverton, Phil Knight and Bill

56 Nike 1972 Phil Knight Chairman
Oregon, USA Bowerman

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57 Nokia Espoo, Finland 1865 Fredrik Idestam Jorma Ollila Chairman
California, Larry Ellison, Bob Miner

58 Oracle 1977 Jeffrey Henley Chairman
USA and Ed Oates
Chairman,
Proctor and Cincinnati,
59 ----- ------ A.G. Lafley President and
Gamble Ohio
CEO
New York, Donald M. Kendall and Steven S.

60 Pepsi Co. 1965 Chairman
USA Herman W. Lay Reinemund
The Hague,
Royal Dutch Jeroen van der
61 The 1907 Jean Kessler CEO
Shell Veer
Netherlands
Amsterdam,
Gerard and Anton Gerard J. President and
62 Philips The 1891
Philips Kleisterlee CEO
Netherlands
Dietmar Hopp, Hans-

Walldorf, Werner Hector, Hasso Henning
63 SAP 1972 CEO
Germany Plattner, Klaus Tschira, Kagermann
and Claus Wellenreuther
Shinagawa, Masaru Ibuka and Akio Chairman and

64 Sony 1946 Howard Stinger
Tokyo, Japan Morita CEO
65 Sara Lee Illinois, USA 1939 Nathan Cummings Brenda C. Barnes CEO
SUN California,
66 1982 Scott McNealy Scott McNealy Chairman
Microsystems USA
Formed as a merger of
London, UK Antony
67 Unilever 1930 Lever Brothers and Chairman
and Rotterdam Burgmans
Margarine Unie
Chairman and
68 Virgin London, UK Richard Branson Richard Branson
CEO
Benton Ville, S. Robson

69 Wal-Mart 1962 Sam Walton Chairman
USA Walton
END OF THE CHAPTER

In this chapter, you will learn concepts w.r.t.:
z Well known Indian companies and their headquarters
z Years of establishment of the companies
z Names of the founders
z Present business heads and their designations
Chapter 2
Major Indian Companies

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INDIAN COMPANIES AND LEADERS

Head
S.No Company Founded In Founder Present Head Designation
Quarter
Founded by F.E.Dinshaw
Mumbai, when eleven companies
1 ACC 1936 N. S. Sekhsaria Chairman
Maharashtra came together in a
historical merger
Ahmedabad,
2 Adani Group 1988 Gautam Adani Gautam Adani Chairman
Gujrat
Kumar
Aditya Birla Mumbai,
3 1857 Sheth Shiv Narayan Birla Mangalam Chairman
Group Maharashtra
Birla
Initially started as Tata
Chairman and
Mumbai, Airlines by Tata Son, was
4 Air India 1932 V. Thulasidas Managing
Maharashtra converted into a public
Director
company in 1946
Matthew T Maratukallam
Gurgaon, and Jacob Thomas. Later Onkar S.
5 Apollo Tyres 1972 CEO
Haryana taken over by Raunaq Kanwar
Singh in 1974
Apollo Chennai, Dr. Prathap C
6 1983 Dr. Prathap C Reddy Chairman
Hospitals Tamil Nadu Reddy
7 Amtek Auto New Delhi 1987 Arvind Dham Arvind Dham Chairman
Ahmedabad, Mr. Arvind
8 Arvind Mills 1931 Kasturbhai Lalbhai Chaiman
Gujrat N.Lalbhai
Managing
Sanjay Lalbhai
Director
Mr. Ashwin
9 Asian Paints ----- ----- ------ Chairman
Choksi
Anil Dhirubhai Mumbai, Mr. Anil
10 2005 Mr. Anil Ambani Chairman
Ambani Group Maharashtra Ambani
Kolkata, Mr K.S.
11 Berger Paints ----- ------ Chairman
West Bengal Dhingra
Bharti Tele- Mr. Sunil
12 New Delhi 1995 Mr. Sunil Bharti Mittal Chairman
Ventures Bharti Mittal
Bombay Mumbai,
13 1879 Nowrosjee Wadia Nusli N Wadia Chairman
Dyeing Maharashtra
Balaji Mumbai, Jeetendra
14 1999 Jeetendra Kapoor Chairman
Telefilms Maharashtra Kapoor

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Bangalore,
Ms. Kiran
Karnataka Ms. Kiran Mazumdar- Chairman
15 BIOCON 1978 Mazumdar
and New Shaw and MD
Shaw
Jersey USA
Founded by Late Karam
Chand Thapar as
Gurgaon, Chairman
16 BILT 1945 Ballarpur Paper and Straw L M Thapar
Haryana Emeritus
to Ballarpur Industries
Ltd. In 1975
Gautam Thapar Chairman
Pune, Chairman and
17 Bajaj Auto 1945 Jamnalal Bajaj Rahul Bajaj
Maharashtra MD
Crompton Mumbai, Late Karam Chand Mr. Gautam
18 1947 Chairman
Greaves Maharashtra Thapar Thapar
Mumbai, Dr. Y.K. Chairman and
19 Cipla 1935 Khwaja Abdul Hamied
Maharashtra Hamied MD
Castrol the global brand
Mumbai, Naveen Managing
20 Castrol India 1899 was founded by Charles
Maharashtra Kshatriya Director
Wakefield
Hyderabad,
21 Dr. Reddy’s Andhra 1984 Dr. Anji Reddy Dr. Anji Reddy Chairman
Pradesh
Ghaziabad,
Mr. V.C.
22 Dabur Uttar 1884 Dr. S K. Burman Chairman
Burman
Pradesh
Faridabad, Mr.H P. Nanda and Mr. Chairman and
23 Escorts Ltd. 1944 Rajan Nanda
Haryana Yudi Nanda MD
Pune,
24 Eicher Group 1959 ------ Mr. S.Sandilya Chairman
Maharashtra
Kolkata, Brij Mohan
25 Eveready 1964 Brij Mohan Khaitan Chairman
West Bengal Khaitan
Mumbai,
26 Essar Group 1956 Nand Kishore Ruia Shashi Ruia Chairman
Maharashtra
Exide Kolkata, Chairman and
27 1920 ----- S.B. Ganguly
Industries West Bengal CEO
East India
28 New Delhi 1949 MS Oberoi Bikki Oberoi Chairman
Hotels
Pune, P.P. Chhabria and K.P.
29 Finolex 1956 P.P. Chhabria Chairman
Maharashtra Chhabria
Mumbai, Dr. Jamshed
30 Kansai Nerolac 1920 ----- Chairman
Maharashtra Jiji Irani

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Gujarat Mumbai,
31 1986 ----- Suresh Neotia Chairman
Ambuja Maharashtra
Mumbai, Ardeshir and Pirojsha
32 Godrej 1897 Adi Godrej Chairman
Maharashtra Godrej
Noida, Chairman &
Shiv Nadar and Ajai
33 HCL Group Uttar 1976 Shiv Nadar CEO, HCL
Chowdhry
Pradesh Technologies
Chairman &
----- ----- ------ ----- Ajai Chowdhry CEO, HCL
Infosystems
Mumbai,
34 HDFC 1977 Hasmukhbhai Parekh Mr. D S Parekh Chairman
Maharashtra
Varied
Mr. Satyanand Munjal,
Locations for
Mr. Brijmohan Lall Mr.Brijmohan
35 Hero Group different 1956 Chairman
Munjal and Mr. O. P. Lall Munjal
Group
Munjal
companies
Varied
Locations for
Parmanand Deepchand Srichand P
36 Hinduja Group different 1914 Chairman
Hinduja Hinduja
Group
companies
N R Narayana Murthy,
Nandan Nilekani, N S
Bangalore, Raghavan, S Narayana NR Chief
37 Infosys 1981
Karnataka Gopalakrishnan, S D Murthy Mentor
Shibulal, K Dinesh and
Ashok Arora.
Nandan M.
----- ----- ------ ----- CEO
Nilekani
Started as a collaboration
between World Bank,
Mumbai,
38 ICICI 1955 Government of India and Chairman
Maharashtra Mr. N. Vaghul
representatives of Indian
Industry.
Sarthak
39 IOC New Delhi 1959 Government of India Chairman
Behuria
Estd. by a special act of
Mumbai, Chairman and
40 IDBI 1964 the Parliament to provide V.P. Shetty
Maharashtra MD
credit to Indian Industry

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Bangalore, Chairman and

41 I-Flex 1991 Rajesh Hukku Rajesh Hukku
Karnataka MD
Jaiprakash
42 Jaypee Group New Delhi 1972 Jaiprakash Gaur Chairman
Gaur
Varied
Locations for
43 JK Group different 1918 Lakshmipat Singhania H S Singhania Chairman
Group
companies
Henning Holck-Larsen
Larsen & Mumbai,
44 1938 and Soren Kristian A M Naik Chairman
Toubro Maharashtra
Toubro
Rai Bahadur Gujar Mal Mr. Umesh K.
45 Modi Group New Delhi 1932 Chairman
Modi Modi
Mr. Deepak
46 Moser Baer New Delhi 1983 Mr. Deepak Puri Chairman
Puri
47 Max India New Delhi Bhai Mohan Singh Analjit Singh Chairman
Mumbai, Chairman and
48 Mukta Arts 1972 Subhash Ghai Subhash Ghai
Maharashtra MD
Nicholas Mumbai,
49 1988 ----- Ajay G Piramal Chairman
Piramal Maharashtra
Ahmedabad, Karsanbhai Chairman and
50 Nirma 1969 Karsanbhai Patel
Gujarat Patel MD
Mumbai,
51 Pantaloon India 1987 Kishore Biyani Kishore Biyani MD
Maharashtra
Narendra K. Patni,
Patni Mumbai, Narendra K Chairman and
52 1978 Gajendra K. Patni and
Computers Maharashtra Patni CEO
Ashok K. Patni
Chennai, Chairman and
53 Polaris 1983 Arun Jain Arun Jain
Tamil Nadu MD
RPG Mumbai, Harsh Vardhan
54 1979 RP Goenka Chairman
Enterprises Maharashtra Goenka
Gurgaon, Mr. Tejendra
55 Ranbaxy 1961 Bhai Mohan Singh Chairman
Haryana Khanna
Malvinder
----- ----- ------ ----- CEO and MD
Mohan Singh
Reliance Mumbai, Mukesh Chairman and
56 1966 Dhirubhai Ambani
Industries Maharashtra Ambani MD
Mumbai, Gautam Hari Chairman and
57 Raymond 1925 Lala Juggilal
Maharashtra Singhania MD

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Secundarabad,
B Ramalinga Raju and B B Ramalinga
58 Satyam Andhra 1987 Chairman
Rama Raju Raju
Pradesh
Mumbai, Jamshetji Nusserwanji
59 Tata Group 1868 Ratan Tata Chairman
Maharashtra Tata
Chennai, Shri.T V Sundaram Venu
60 TVS Motors 1911 Chairman
Tamil Nadu Iyengar Srinivasan
Mumbai, Venugopal
61 Videocon 1987 Venugopal Dhoot Chairman
Maharashtra Dhoot
Chairman &
Bangalore,
62 Wipro 1945 Hashim Premji Azim Premji Managing
Karnataka
Director
Chairman &
Mumbai, Subhash
63 Zee Telefilms 1992 Subhash Chandra Managing
Maharashtra Chandra
Director
Chairman &
Ahmedabad,
64 Zydus Cadila 1952 Ramanbhai Patel Pankaj R. Patel Managing
Gujarat
Director
END OF THE CHAPTER

z Major brands of leading companies
z Brand endorsers
Chapter 3
Brand Quotient and Brand Endorsers

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BRAND QUOTIENT
MAJOR BRANDS OF LEADING COMPANIES
Automobile Companies
Tata Indica V2 Indigo Safari Sumo Xeta TL 4x4
Zen
Maruti M800 Alto Omni Wagon R Baleno
Estillo
Gypsy Esteem Grand Vitara Versa
Mahindra Commander Armada Bolero Classic MM range CL 500
Voyager Maxx Scorpio LCV Range
Hyundai Santro Accent Sonata Elantra Getz Tuscon
Verna
Honda City ZX Accord CRV Civic
Ford Ikon Fiesta Endeavour Fusion
Chevrolet
GM Tavera Aveo Chevy SRV
Optra
Hindustan
Ambassador Lancer Lancer Cedia Pajero Pushpak RTV
Motors
Trekker Trucks
Land Cruiser
Toyota Corolla Camry Innova
Prado
Octavia
Skoda Auto Octavia Laura Superb
Combi
Bajaj Auto Discover Wind Pulsar CT100 Avenger Platina
Wave
Super CBZ Xtreme Karizma CD DAWN CD
Hero Honda Passion +
Splendor Deluxe
LML Select II NV Freedom Adreno Graptor Supremo
TVS Fiero Victor Centra Scooty Star Star City
Super XL Apache
Kinetic Nova 35 Velocity GF125 Zoom Challenger Acquila
Zing 80 Kine 4S Comet GF Laser King V2
Luna Stryker
Yamaha Libero Crux G5 Fazer Gladiator

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FMCG Companies
Yellow
HLL Lifebuoy Sunsilk Surf Excel Ponds Lux
Label Tea
Fair &
Clinic Range Wheel Lakme Rexona Rin
Lovely
Brooke Bond Annapurna Breeze Ala Kissan Dove
Pepsodent Bru Hamam Closeup Axe Pears
Kwality Walls Liril Ayush Knorr
Head & Pantene Tide
P&G Ariel Vicks Whisper
Shoulders Pro V Detergent
Rejoice Pampers Gillette
Reckitt
Cherry Dettol Lyzol Mortein Harpic Robin
Benckiser
Vanish Veet Colin
Henkel Fa Mr. White Henko
Glaxo Aquafresh
Crocin Horlicks Boost
Smithkline Toothpaste
Half-Half Dairy Cheese
Britannia Fifty-Fifty Tiger Marie
cake Whitener Spread
Flavoured Cheese Bread
GoodDay Milkman Butter
milk
Ghee Milk Hide n Seek
Red
Dabur Hajmola Chyawanprash Glucose D Pudin Hara Honey
Toothpaste
Vatika Hair Anmol
Amla Hair Oil Hommade Real Shilajit
Oil Shampoo
Babool Baby Olive
Binaca Lal Dantmanjan Lal Tail Janma Ghuti
Toothpaste oil
Lemoneez
Marico
Shanti
Industries Parachute Saffola Hair&Care Mediker Mealmaker
Amla
Ltd.
Kaya Skin
Oil of Malabar Sil Revive Sweekar Silk n Shine
Clinics
CocaCola Coca-Cola Limca Thums-Up Fanta Sunfil Kinley
Maaza Coke Sprite Georgia
Pepsi Pepsi 7-Up Slice Miranda Frito Lays
MountainDew Lipton Tropicana Gatorade

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Apparels Companies
Raymond Park Avenue Parx Be: Orchard Manzoni Colorplus
Zapp
Madura Peter
Van Heusen Louis Philippe Allen Solly SF Jeans
Garments England
Bombay
Vivaldi
Dyeing
Flying
Arvind Mills Excalibur Lee Wrangler Newport Ruf & Tuf
Machine
Arrow Tommy
Hilfiger
S Kumar’s
Reid & Taylor Tamarind
Indus League
(Future Indigo Nation Scullers Urban Yoga Jealous Jeans Urbana
Group)
BRAND ENDORSERS
BPL, Pepsi, ICICI, Reid And Taylor, Maruti Versa, Cadburys Dairy Milk,
Amitabh Bachchan Nerolac, Hajmola, Navratan, Emami, Boroplus, Eveready, Dabur, Sahara Parivar,
Tide, Pulse Polio Campaign.
Aishwarya Rai Coke, Nakshatra, Lux, Longines, William Morris, Pulse Polio Campaign.
Titan, Tamil Nadu Industrial Development Corporation (Tidco), Toyota Innova,
Aamir Khan
Coke.
Videocon, Pepsi, Santro Xing, Unicef, Tag Heuer, Omega, Airtel, Lux, Emami,
Shah Rukh Khan
ITC Sunfeast.
GVK Industries, Sahara, Atlas Cycles, Tata Tea, Sports Authority of Andhra
Sania Mirza Pradesh, ‘Save the Girl Child’ Campaign, Lotto, Tata Indicomm, Hyundai Getz,
HPCL, Sprite.
Hrithik Roshan Coke, ITC John Player, Hero Honda Karizma.
Diet Pepsi, Bombay Dyeing, Yamaha, Clinic Shampoo, Wrangler, Fastrack
John Abraham
Sunglasses, Samsung Mobiles.
Kareena Kapoor Citizen Eco-Drive Watches, Pepsi, Lux.
Exide Batteries, IOC, TVS Star City, Reebok, Brylcreem, Thums Up, Kingfisher
M S Dhoni
Airlines.
Virender Sehwag Mayur Suitings, Boost, Pepsi, Dabur Lal Dantmanjan, Hero Honda, Samsung.
END OF THE CHAPTER

z Punchlines of some important brands/companies
Chapter 4
Brand/Company Punchlines
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PUNCHLINES
Punchline Brand/Company
‘.....the name you can bank upon’ Punjab National Bank
A great way to fly Singapore Airlines
A new look at life Tata AIG Insurance
Reliance Communication Ventures
A new way of life
Ltd.(RCoVL)
A passion to perform Deutsche Bank
A tradition of trust Allahabad Bank
Aao sochein bada IDBI
ACs with IQ Voltas Air Conditioners
Applying Thought Wipro
Banking as you like it Lord Krishna Bank
Be Bullish Merrill Lynch
Be the First to Know CNN.Com
Believe in the best BPL
Better Ideas Better Life Amway
Beyond the obvious TCS
Bond with the best Reid & Taylor Suitings
Boond boond mein vishwas Kinley
Born to Lead New India Assurance Co. Ltd.
Brace Yourself Mercedes Benz
Break Free Mahindra Bolero
Brightening Lives.....Powering Projects Bharat Heavy Electricals Ltd. (BHEL)
Bringing energy to life IOC
Capitalist tool Forbes
Caring for you... for life Max Healthcare
Change to a positive outlook Wagon R
Club HP accha lagta hai Hindustan Petroleum

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Connecting India BSNL

Connecting people Nokia
Cooling Solutions to help your business do
Bluestar
better
Count on us Maruti Suzuki
Creating Life ING Vysysa Life Insurance
Definitely Male Bajaj Pulsar
Designed to excel Splendor +
Diamonds are Forever De Beers
Digitall Inspiration Samsung Digital
Discover a passion Wills Classic
Do more live more Tata Indicom
Drive your way Hyundai Motors
Eat Healthy, Think Better Britannia
Elegance is an Attitude Longines
Emotionally yours Air Sahara
Empowering People Acer
Enduring value ITC
Energising Capital.....Realising Ideas IL & FS
Energising Lives Bharat Petroleum
Enjoy the change Wills Lifestyle
Experience. Truth first NDTV
Expertise with resposiblity Bayer
Explore your World Discovery Channel
Express Yourself Airtel
Feel the news Times Now
Fly Emirates Emirates
For a special journey called life Chevrolet Optra
For Managing Tomorrow Business Today

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Freedom to Live OM Kotak Mahindra

Fresh thinking, better cars Opel
Future of time wear Citizen
Gain from our perspective Franklin Templeton Investment
Gas and Beyond GAIL
Generation nayi bharosa wohi Super Splendor
Go Fida Ford Fiesta
God’s own country Kerala
Going beyond expectations Malaysia Airlines
Good people to bank with Union Bank of India
Growth is life Reliance Industries
Healthcare is in our Genes Wockhardt
High performance.....Delivered Accenture
Honey Dew Smooth ITC Gold Flake
Honours your trust UCO Bank
Ideas for life Panasonic
Imagination at work GE
Improving the Quality of Life Tata Group
India’s best informed newsweekly The Week
India’s International Bank Bank of Baroda
Inspiration Technology Compaq
Inspire the next Hitachi
Inspiring confidence Bajaj Auto
Insuring lives, Ensuring smiles LIC
Insuring your happiness National Insurance
Intelligence Everywhere Motorola
Intelligent information Business Standard
Invent Hewlett & Packard
It’s all about money, honey IndiaInfoline.com

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Its now or never TVS Apache

Jiyo Zee Bhar ke ZEE Network
Journalism of courage Indian Express
Joy, Hope, Freedom, Life ICICI Prudential Life Insurance
Kal par control Aviva Life Insurance
Leap Ahead Intel
Let there be light Hindustan Times
Let truth prevail Times of India
Let’s Go Alto
Lifeline of Delhi & Mumbai MTNL
Life’s a journey Toyota Corolla
Life’s Good LG
Live life kingsize India Kings
Looking forward to tomorrow Centurion Bank
Made for each other Wills Navy Cut
Make everyday exciting Ford Motors
Making sense of it all BBC World
Making tomorrow brighter ONGC
More car per car Indica V2
More is less Peter England
Moving forward Toyota
New Horizons. Enduring Values Indian Airlines
Not just healthcare ... lifecare Torrent Pharmaceuticales
Nothing else will do Mahindra Scorpio
Number one any which way Business World
Obsessed with quality since 1895 Skoda Auto
One Bank many solutions Corporation Bank
Original European Jeanswear Lee Cooper
Outperform Honda City ZX

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Own the Road Mitsubishi Lancer

Paint your imagination Berger Paints
Passion for excellence Bridgestone
Powered by intellect, driven by values Infosys Technologies
Powered Dressing Van Heusen
Powered Network Cisco
Profit from it CNBC India
Progression Through Technology Audi
Quality and Quantity Assurance IBP
Real Formals, Real Easy Park Avenue
Reclaim your life Tata Safari
Safe Banking with SBI State Bank of India
Sar utha ke jiyo HDFC Standard Life
Sense and Sensibility Philips
Serving to grow. Growing to serve Canara Bank
Simplifly Air Deccan
Simply the best HBO
Smooth as silk Thai Airways
Software powers the Internet Oracle
Speak Out Outlook
Spoil yourself Tata Indigo
Swiss Avant-Garde since 1860 TAG Heuer
Taking you places Qatar Airlines
The affordable cellular service Dolphin
The complete man Raymond
The Document Company Xerox
The easy way to stay in touch Trump (mobile card)
The heart of Asia Cathay Pacific
The Indian Multinational Videocon

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The Josh machine Ford Ikon

The joy of flying Jet Airways
The most friendly airlines Austrian Airlines
The Next Big Thing Ford Endeavour
The Pen the World prefers Reynolds
The people’s paper Tehelka
The power of access FedEx
The Power of Dreams Honda
The Power of Fashion Grasim Suitings
The power of knowledge Economic Times
The sign of excellence Omega
The symbol of partnership Chevron
The taste of good health Tropicana
The taste of India Amul
The ultimate driving machine BMW
The Unbeatable Accord Honda Accord
The Upper Crest Louis Phillipe
The World’s Favourite Airline British Airways
The World’s Local Bank HSBC
The World’s News Leader CNN
There is no better way to fly Lufthansa
Think Different Apple Computers
Thinking of you Electrolux
Time is What You Make of It Swatch
Touching Lives Apollo Hospitals
Touching your heart Yamaha
Trusted Family Bank Dena Bank
Uber Casuals Scullers
Undoubtedly Distinguished Hyundai Sonata Embera

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Undress code for man Rivolta

Unputdownable The Telegraph
We are about people Liberty
We Cover you. At every step of life ICICI Prudential Life Insurance
We deliver anything, anywhere Gati
We keep you going ICICI Lombard General Insurance
We make the net work Sun Microsystems
Welcome to the big world Maruti Esteem
What Dreams Drive Hyundai Accent
Where every individual is committed Oriental Bank of Commerce
With us you’re sure SBI Life Insurance Co. Ltd.
With you all the way ICICI Bank
Working for a healthier World Pfizer
Your dreams our commitment Birla Sun Life Insurance
Your faithful & friendly financial partner Syndicate Bank
Your Partner For Life Max New York Life
You’re our world Sri Lankan Airlines
END OF THE CHAPTER

z National Readership Survey (2006)
z Major print media companies in India
z Major Indian magazines
z Major Indian newspapers
Chapter 5
Print Media
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I. National Readership Study (2006)

The National Readership Study 2006 (NRS 2006) in India is the largest survey of its kind in the world,
with a sample size of 2, 84,373 house-to-house interviews to measure the media exposure and consumer
product penetration in both urban and rural India – and of course the estimated readership of publications.
The study covers 535 publications of which 230 are dailies and 305 are magazines.
Highlights from NRS 2006

• The reach of the press medium (dailies and magazines combined) has increased from 216 million
to 222 million over the last one year.
• As a proportion however, press reach has stabilized in urban India – at 45%. Press reach in rural India
has also stayed the same at 19% — needless to say, on a much larger population base. The number of
readers in rural India (110 million) is now roughly equal to that in urban India (112 million).
• Dailies have driven this growth in the press medium, their reach rising as a proportion of all
individuals aged 12 years and above – which is the universe defined for NRS – from 24% to 25%.
Magazines have declined in reach from 9% to 8% over the last one year.
• The time spent reading has remained the same – at 39 minutes daily on an average per day over the
last year. But there has been an increase in urban India (from 41 to 44 minutes daily) and a
decrease in rural India (from 36 to 35 minutes daily).
• Literacy as measured in the NRS has risen from 69.9% to 71.1% over the last year. The rate of
growth has been marginally lower in urban areas (84.4% to 85.3%) than in rural areas (63.6% to
64.8%). One would expect this to boost the market for the press medium.
• Satellite TV has grown considerably in reach – from an average 207 million individuals watching
in an average week in 2005 to as many as 230 million individuals in 2006, further expanding its
lead over the number of readers.
• Radio is one medium that has shown considerable resurgence. Its reach has increased from 23%
to 27% of the population listening to any station in the average week, almost equaling the number
of readers.
• Radio FM has driven this explosion in reach – from 76 million individuals listening in an average
week in 2005 to as many as 119 million individuals in 2006 – a 55% increase, over the last year.
• Cinema has, on the surface, declined sharply from 51 million individuals going regularly to the
movies (at least once a month) to 39 million. This has been the story for years now. However, the

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cinema audience seems to have been reversed in urban India – from 23 million regular theatre-
goers last year to what NRS now estimates at 25 million. As a proportion this means a marginal
increase from 9.6% to 10.0%.
• The Internet as a medium seems to have paused on its growth trajectory. From 7.2 million users
who logged in every week last year, the number has grown, though only to 9.4 million. As
proportions, these represent 0.9% and 1.2% of India’s 12 years plus population. However, urban
India has shown faster growth in internet reach – from 2.3% to 3.4%.
• Mobile phones must now be given their due place as part of media. Reach of this medium –
as measured by the proportion of the population accessing value-added-features (VAS) at
least once a week – has grown from 1.1% last year to 2.7% - translating to nearly 22
million individuals.
• If there is one overall conclusion, it is that the press medium must watch emerging media closely.
The NRS has the data points to indicate media consumption amongst consumers from all walks of
life. It is also worth remembering that, socio-culturally speaking, India is like a couple of dozen
countries with a total of sixteen official languages and wide disparities in living standards. The
complexity of the Indian media market would rival those of Europe if taken as a whole.
II. Major Print Media Companies in India
1. ANANDA BAZAR PATRIKA LTD. (ABP LTD.)
ABP Ltd. is one of the leading media companies in India. The group started out as a newspaper by
the name of Ananda Bazar Patrika in 1922. ABP was founded by Prafulla Chandra Sarkar who
was also the editor. Today along with its flagship newspaper, the group publishes 9 other publications.
These include
• Ananda Bazar Patrika – a premier Bengali language daily
• Anandamala – a children’s magazine in Bengali
• Anadalok – a film magazine published in Bengali
• Desh – a literary magazine
• Boier Desh – another literary magazine in Bengali
• Sanada – Bengali language women’s magazine
• Sports World – a sports magazine

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• The Telegraph – an English language daily
• Sunday – an English language weekly magazine
• Business World – a weekly business magazine
The group jointly owns a 24 hour news channel in collaboration with Star India by the name of ‘Star
Ananda’. The present editor-in-chief of the group is Mr. Aveek Sarkar.
2. INDIAN EXPRESS GROUP
The Indian Express group is another leading media company owned by the RPG group. The Indian
Express group started out as a newspaper by the same name in 1932. The foundation of the group
was laid down by Late Shri Ramnath Goenka. The present Chairman and Managing Director of
the group is Mr. Vivek Goenka. Presently the group owns 35 national editions, 14 publication
centers and 7 national language dailies. Some of the major group publications are
• The Indian Express – a leading national daily
• The Sunday Express – a weekly English newspaper
• Loksatta – a Marathi language daily
• The Financial Express – daily business newspaper
• Lok Prabha – a weekly Marathi language magazine
• Jansatta – a Hindi language daily
• Screen – a film magazine published in Hindi and English
• Network Magazine – an IT magazine
• Healthcare Management – a pharmacy magazine
3. BENNETT COLEMAN & CO. LTD. (TIMES GROUP)
The company started its operations in Bombay (Mumbai) in 1838 when the first edition of The Times
of India was published. Today, Bennett Coleman & Co. Ltd. is one of the leading media house in
India. The group is a multi-product group and has a number of leading media brands to its name.
These include,
• The Times of India – a leading English language daily
• The Economic Times – a leading business daily

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• NavBharat Times – a leading Hindi language daily
• Maharashtra Times – a leading Marathi daily
• Femina – a women’s magazine published in English
• Filmfare – a film magazine
• Planet M – a leading music store
• Times Music – The group’s music label
• Radio Mirchi – The group’s radio station
• Indiatimes.com – The group’s internet portal
The present chairperson of the group is Ms. Indu Jain. Mr. Vineet Jain is the Managing Director
of the group.
4. HT MEDIA LTD.
One of the largest Indian media company, HT Media ltd. was founded in 1924 when its first newspaper,
Hindustan Times was launched. A flagship company of the KK Birla group, HT Media Ltd. today
operates with 15 printing facilities across India. Some major brands owned by the company are:
• Hindustan Times – a leading English daily
• Hindustantimes.com – online newspaper of the group
• Hindustan – a leading Hindi daily
• Hindustandainik.com – online Hindi newspaper
• HT Next – a youth newspaper
• Kadambini – a monthly Hindi magazine
• Nandan – a popular children’s magazine published in Hindi and English
The present Chairman of HT Media Ltd. is Mr. K K Birla.

Mr. Vir Sanghvi is the editor-in-chief.
5. INDIA TODAY GROUP (LIVING MEDIA PVT. LTD.)
India Today Group is the largest media house in India. The group was founded in 1975 by Mr. Aroon
Purie, who has held the position of editor- in- chief for the last three decades. Today the group has 12

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magazines, 4 TV channels, a newspaper, a music label, a book publishing house and India’s only book
club in its bouquet. These include:
• India Today – a weekly magazine published in Hindi and English
• Money Today – a monthly financial magazine
• Business Today – a fortnightly business magazine
• Men’s Health – a monthly health magazine for men
• Design Today – a monthly interior design magazine
• Good Housekeeping – a monthly magazine
• Travel Plus – a monthly travel magazine
• Cosmopolitan – a monthly women’s magazine
• Reader’s Digest – a monthly magazine
• Golf Digest India – a monthly golf magazine
• Harvard Business Review – a Harvard Business School management journal
• Time – Indian issue of the magazine
• Fortune – Indian issue of the magazine
• Chartered Accountant – a monthly journal on Chartered Accountancy
• Today – a daily newspaper
• Aaj Tak, Delhi Aaj Tak, Tez – 24 hour Hindi news channels
• Headlines Today – 24 hour English news channel
• Thompson Press – The group’s publishing label
• Music Today – The group’s music label
6. HINDU GROUP
The Hindu group started its operations as a weekly newspaper by the same name in 1878. The newspaper
became a daily in 1889. Today, the group’s flagship newspaper is printed from 12 centers. Some of the
other group publications include:
• Hindu Business Line – a business daily
• The Sportstar – a weekly sports magazine

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• Frontline – fortnightly features magazine
• Survey of the Indian Industry – an annual review on Indian industries
• Survey of Indian Agriculture – an annual review on Indian agriculture
• Survey of the Environment – an annual review of the environment
• Indian Cricket – an annual record book on cricket
The present group editor-in-chief is Mr. N. Ram.
III. Major Indian Magazines

Magazine Publishing House
A&M Spectrum Magazines
Business World Ananda Bazar Patrika
The Week Malayala Manorama
Business Today Living Media
Computers Today Living Media
Cosmopolitan Living Media
Digit Jassubhai Digital Media
Economic & Political Weekly Sameeksha Trust
Femina Bennett Coleman & Co.
Filmfare Bennett Coleman & Co.
Fortune (Indian Edition) Living Media
Frontline Hindu Group
Gentleman Express Publications
Good Housekeeping Living Media
India Today Living Media
Intelligent Investor Berkshire Hathaway
Kadambini HT Media Ltd.
Nandan HT Media Ltd.

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Outlook Rajan Raheja group
Reader’s Digest (Indian Edition) Living Media
The Sportstar Hindu Group
Teens Today Living Media
Yojana Ministry of I&B
IV. Major Indian Newspapers
Newspaper Publishing House
Asian Age Asian Age Holdings
Business Standard Business Standard Ltd.
Financial Express RPG promoted Indian Express Group
Hindu Business Line Hindu Group
Hindustan Times K K Birla promoted HT Media Ltd.
Indian Express RPG promoted Indian Express Group
Navbharat Times Bennett Coleman & Co.
Pioneer CMYK Printech
Telegraph Ananda Bazar Patrika
The Hindu Hindu Group
The Economic Times Bennett Coleman & Co.
The Times of India Bennett Coleman & Co.
Tribune Tribune Trust
END OF THE CHAPTER

z Major Indian production houses
z Major internet companies
z Major television companies
z Major radio stations
Chapter 6
Electronic Media
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I. Major Indian Production Houses
1. Dharma Productions
Dharma Productions is a film production company founded by Late Yash Johar in 1976. The first film
to be produced by the company was Dostana in 1980.
Headquarter
Dharma Productions is based in Mumbai.
Present Management
With the release of Kuchh Kuchh Hota Hai in 1998, Yash Johar’s son Karan Johar made his
directorial debut. Presently he is the Managing Director and his mother Hiroo Johar is the
Chairperson of the company.
Major Productions
Some other films produced by the company include:
• Muqaddar Ka Faisla (1987)
• Agneepath (1990)
• Gumrah (1993)
• Kuch Kuch Hota Hai (1998)
• Kabhi Khushi Kabhi Gham (2001)
• Kal Ho Naa Ho (2003)
• Kaal (2005)
• Kabhi Alvida Naa Kehna (2006)
2. Balaji Telefilms
Balaji Telefilms is one of the leading production houses of India. It is run by the Kapoor family, with
Jeetendra as its Chairman. The production house is mainly into producing television serials.
Headquarter
Balaji Telefilms is based in Mumbai.
Present Management
Ms. Shobha Kapoor is the Managing Director and CEO of the company while her daughter Ekta Kapoor
is the Creative Head of the company.

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Major Productions
Some of the major serials produced by Balaji Telefilms are:
• Kahaani Ghar Ghar Kii
• Kahiin To Hoga
• Karam Apnaa Apnaa
• Kasamh Se
• Kasautii Zindagi Kay
• Kyunki Saas Bhi Kabhi Bahu Thi
3. United Television (UTV)

United Television is a leading media and entertainment company of India with offices in South East
Asia, US and UK. UTV is into producing content for television, motion pictures and broadcasting. The
company was established 16 years ago by Ronnie Screwvala.
The company has 4 subsidiaries:
• United Entertainment Solutions Ltd.
• UTV Communication (USA) LLC
• UTV Communication (UK) Ltd.
• UTV Communication (Mauritius) Ltd.
Headquarter
UTV is headquartered at Mumbai.
Present Management
Mr. Ronnie Screwvala is the CEO of UTV.
4. Adlabs
Adlabs is the largest entertainment company in India. Adlabs was founded by Manmohan Shetty in 1978
along with Vasanji Mamania as a small film processing unit catering to ad films. In 1989, the firm entered
mainstream cinema processing. Today, the company processes more them 60 percent of all Hindi films
produced in India. In 2005, Anil Ambani owned Reliance-Anil Dhirubhai Ambani Group (ADAG) became a
majority stakeholder (51%) in Adlabs. Recently, Adlabs has also entered into television content creation by
becoming a majority stakeholder in Siddhartha Basu’s Synergy Communication. Adlabs cinema is also one
of the largest motion picture exhibitors in India, with two IMAX theaters and 13 cinemas till date.

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Headquarter
Adlabs is headquartered at Mumbai.
Present Management
Mr. Manmohan Shetty is the Chairman and Managing Director of the company and his daughter Ms.
Pooja Shetty is the whole-time Director of the company.
5. Sahara One Media and Entertainment Ltd (SOMEL)

Sahara One Media and Entertainment Limited (SOMEL) is the media company of the Sahara India
Parivar. It operates two television channels “Sahara One” a general entertainment channel and “Filmy”
a Hindi movie channel.
Sahara One Motion pictures is one of India’s largest movie production houses in the
business of producing, marketing, and distributing motion pictures in Hindi and other
Indian regional languages.
Headquarter
Sahara One Media and Entertainment Ltd. is headquartered at Mumbai.
Present Management
Mr. Subroto Roy is the Chairman of the Sahara One Media and Entertainment Ltd.
6. Yash Raj Films

Yash Raj Films is a multi–product company set up by Yash Chopra in 1970. Apart from producing
motion pictures in Hindi language, the company is also in the business of distributing films. It has also
launched a music label by the name “Yash Raj Music” and also produces DVD’s, VCD’s and videos
under the label “Yash Raj Films Home Entertainment”. In 2001, Yash Raj films became the first Indian
production company to create a Corporate Structure.
In 2004, an International film magazine Hollywood Reporter, rated Yash Raj Films as the 27th Biggest
Film Distribution House in the World and the largest production company as in 2006. Recently it has
started a new state-of-the-art studio at Mumbai.
Headquarter
Yash Raj films is based in Mumbai.
Present Management
The present Chairman of the company is Yash Chopra.

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II. Major Internet Companies
1. Google Inc.
Google was started by Sergey Brin and Larry Page as a research project of the two Ph.D. students at
Stanford University, California. The search engine was initially nicknamed “Baer Rub”. The domain
name google.com was registered on September 7, 1998. The company has its office in Menlo Park,
California. The total initial investment raised for the new company was US $1.1 million, including a
cheque of $ 1 million from Andy Bechtolscheim, one of the founders of Sun Microsystems.
Headquarter
The head office of Google inc. “The Googleplex” is situated at Mountain View, California.
Present Management
Eric C. Schmidt – CEO
Sergey Brin – President, Technology
Larry Page – President, Products
Products and Services offered

The major product offerings of Google include the Google Search Engine, Gmail, Google Calendar,
Google Talk, Google Docs and Spreadsheets, Jot Spot, Adwords, Google Notebook, Orkut, google
Groups, Picassa-Web albums, Google Earth, Google Maps and You Tube.
2. Yahoo! Inc
Yahoo! Inc was founded by David Filo and Jerry Yang, two Ph.D. students of electrical engineering at
Stanford University, in February 1994. The website was initially named ‘Jerry and David’s guide to the
world wide web’, but eventually got the name ‘Yahoo! – Yet another hierarchical officious oracle’.
Headquarter
The present headquarter of Yahoo! Inc is at Sunnyvale, California, USA
Present Management
Terry Semel – Chairman and CEO
Jerry Yang – Chief Yahoo
David Filo – Chief Yahoo

The major product/service offering of Yahoo include - Ask Yahoo!, Blogs, Flickr – a public photo
album for users, Geocities – a web hosting service, My Yahoo – personalized homepage for users,

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Yahoo 360° - social networking domain for users, Yahoo Education, Yahoo Finance, Yahoo Games,
Yahoo Gallery, Yahoo Greetings, Yahoo Groups, Yahoo Mail, Yahoo Messages, Yahoo Search and Yahoo
Video.
3. eBay Inc.
The online auction site, eBay was founded in San Jose, California on September 3, 1995 by computer
programmer Pierre Omidyar as auction web. The first item sold by the website was a broken laser
pointer for which Omidyar earned $13.83. The name of the service was changed from auction web to
eBay in September 1997.
Headquarter
The company, eBay Inc is headquartered at San Jose, California.
Present Management
Pierre Omidyar – Chairman
Meg Whitman – CEO and President
Services Offered
eBay is an online auction portal having a varied range of products for sale on the portal. Some of the
items sold on the website include Apparel and Accessories, Books and Magazine, Camera and Optics,
Cars and Bikes etc.
4. Amazon.com Inc
Amazon.com Inc is an American e-commerce company. The company was founded by Jeff Bezos in
1994. Amazon.com offers services for access to its catalogue as well as for integration with retailers.
A9.com provides search engine services to the website. A9.com went live on April 14, 2004. Its results
derive from Windows Live Search, supplemented by Alexa (a subsidiary of Amazon.com) and other
engines for specific search types.
Headquarter
The company is presently headquartered at Seattle, Washington, USA
Present Management
Jeff Bezos – Chairman, CEO and President
Products and Services Offered

Amazon.com began as an online bookstore, but it soon diversified into other product areas which
includes DVD’s, CD’s, computer software, videogames, electronics, apparels, furniture, and food. It
also facilitates integration with retailers like target and Marks and Spencer.

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5. Microsoft Corporation Inc.

Microsoft Corporation was founded by two students from Harvard University, Bill Gates and Paul Allen
on November 29, 1975. The name became a registered trademark on November 26, 1976. The company
started its operations from Albuquerque, New Mexico. Its first international office was opened in Japan
on November 1, 1978. The company underwent a restructuring on June 25, 1981 to become an
incorporated business in the state of Washington.
Headquarters
Microsoft Inc. is headquartered at Redmond, Washington, USA
Present Management
Bill Gates – Co-founder and Executive Chairman
Steve Ballmer – CEO
Ray Ozzie – Chief software Architect

Some of the major product/service offerings of Microsoft include Ultra Mobile PC, Windows operating
system MS Office, Windows Series System, Developer Tools, Xbox and MSN.
III. Major Television Channels

Company Owner
NDTV Prannoy Roy
Sony Entertainment Television Kunal Dasgupta (CEO)
Star Group Peter Mukherjea (CEO)
Synergy Communication Sidharth Basu
TV Eighteen Raghav Behl
TV Today Group Living Media
UTV Ronnie Screwvala (CEO)
Zee Network Subhash Chandra
IV. Major Radio Stations

Station Owner
Radio City Star Group

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Radio Mirchi Bennett Coleman & Co.
Radio One Mid-Day
Big FM Adlabs
Red FM Value Labs, Malaysian media group – Astro & NDTV
Radio Tadka (95 FM) Rajasthan Patrika
Fever 104 FM HT - Virgin Group
END OF THE CHAPTER

z Navratna companies
z Other Public Sector companies
Chapter 7
Public Sector Companies

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PUBLIC SECTOR COMPANY

A public company is one in which 51 per cent or more stake is owned by the government. Public sector
companies can be broadly classified into :
I. Navratna Companies
The Government of India had in 1997 identified 11 public sector undertakings as Navratna companies
or crown jewels. A Navratna company enjoys greater financial autonomy than other public sector
units. The Board of Directors of those companies can approve all decisions relating to capital expenditure
and no separate clearance is required from the government. In case of equity acquisitions in a joint
venture company, a Navratna company can take an independent decision for investments up to Rs.
1,000 crore. But the investment is subject to the condition that the total investment in all such joint
ventures is below 30% of the net worth of the Navratna Company.
In addition to the Navratna companies, the government of India has created another category called
Mini - Ratna. The Mini-Ratna designation applies to PSU’s that have made profits continuously for the
last 3 years or have earned a net profit of Rs. 30 crores or more in three years. At present there are 9
Navratna companies as IPCL & VSNL have been privatized by the government.
1. Bharat Heavy Electricals Limited (BHEL)

BHEL is the largest engineering and manufacturing enterprise in India, in the energy – related/
infrastructure sector today. It was established more than 40 years ago in 1962. BHEL manufactures
over 180 products under 30 major product groups and caters to core sectors of the Indian Economy
viz. power generation & transmission, transportation, Telecommunication & Renewable energy.
BHEL has acquired certifications to quality management systems (ISO 9001), environment
management systems (ISO 14001) and Occupational Health and Safety Management Systems
(OHSMS) 18001).
Headquarter
Bharat Heavy Electrical Ltd. (BHEL) is headquartered at New Delhi.
Present Management
Mr. A. K. Puri is the present Chairman and Managing Director (CMD) of BHEL.

BHEL offers a wide range of products for power sector, industrial production, and transmission and
transportation sectors. It also provides products for non-conventional energy sources and R & D
products. The company offers services in Power Generation Systems, transmission systems,
transportation systems and industrial systems.

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2. Mahanagar Telephone Nigam Limited (MTNL)

The Mahanagar Telephone Nigam Limited (MTNL) was established on the 28th of February, 1986. The
company was set up to take over the management, control and operation of Delhi Telephone District
and Mumbai Telephone District. It is a public limited company largely owned by the Government of
India (GOI).
Headquarters
Mahanagar Telephone Nigam Limited (MTNL) is headquartered at Mumbai.
Present Management
Mr. R. S. P. Sinha is the Chairman of MTNL and Ms. Anita Soni is the CFO of MTNL.
Services Offered
Mahanagar Telephone Nigam Limited (MTNL) provides fixed line telephone services, cellular services
– both GSM & WLL and internet services through both Dial -Up & Digital Subscriber Loop (DSL).
3. Hindustan Petroleum Corporation Limited (HPCL)

HPCL came into existence in 1974 after the takeover and merger of the erstwhile Esso and Lube India
undertaking by the government. In 1976, Caltex Oil Refinery India Ltd. was taken over by the government
and was subsequently merged with HPCL in 1978. In 1979, Kosan Gas Company was taken over and
merged with HPCL and a single entity HPCL came into existence. Today, HPCL is the second largest oil
company in India and is one of the largest PSU companies in terms of revenue. It is also one of the
Fortune 500 companies of the world, ranked at 378th position.
Headquarters
Hindustan Petroleum Corporation Limited (HPCL) is headquartered at Mumbai.
Present Management
Mr. Mahesh B. Lal is the present Chairman and MD.

The product/service offerings by the company include
• Refined oil for industrial use and export
• LPG for domestic consumption offered through its subsidiary HP gas
• Lubricants for domestic consumption, industrial consumption and exports
• Bulk fuels & specialties for industrial consumers like power plants, chemical companies, fertilizer
companies and shipping companies
• Aviation fuel and Lubricants
• Products and services for retail customers which it markets through Club HP outlets

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4. Bharat Petroleum Corporation Limited (BPCL)

Bharat Petroleum Corporation Limited (BPCL) was founded in 1976 by the Government of India,
when it acquired the Burma Shell group of companies. It was on 1st August, 1977, that the
company was renamed Bharat Petroleum Corporation Limited. BPCL was also the first refinery
to process newly found indigenous crude in the country (at Bombay High.). Today, Bharat
Petroleum has restructured into a corporate centre, Strategic Business Units (SBU’s) and shared
services and entities. BPCL is one of the Fortune 500 companies of the world currently ranked
at 368th position.
Headquarters
Bharat Petroleum Corporation Limited (BPCL) is headquartered at Mumbai.
Present Management
Mr. Ashok Sinha is the present Chairman and MD of BPCL.

The product/service offerings of the company include
• Refined oil for industry and export
• LPG for domestic consumption offered through its subsidiary Bharat Gas
• Lubricants for domestic consumption, industrial consumption and exports.
• Fuels and solvents, industrial services and e-business facilities for commercial units.
• Aviation fuel and lubricants.
• Retail services - at petrol pumps, speed fuels, in & out shares, petro – card, smart fleet card and
‘Pure for Sure’
5. GAIL (India) Limited

GAIL (India) ltd. (Erstwhile Gas Authority of India Ltd.), India’s principal gas transmission and Marketing
Company, was established by the government of India on August 16, 1984. The company entered into
LPG business in February 1991. GAIL began its distribution operations in July 1995. It began city gas
distribution in July 1995. It began city gas distribution in Delhi in 1997 by setting up the first CNG
station. GAIL commissioned its petrochemicals plant in March 1999. It was renamed GAIL (India)
Limited on November 22, 2002.
Headquarter
GAIL (India) Ltd. is headquartered at New Delhi.
Present Management
Mr. U D Choubey is the present Chairman and Managing Director of GAIL (India) Ltd.

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Product and Services Offered

Apart from marketing of gas, city gas distribution and CNG distribution, GAIL (India) Ltd. has presence
in various other product areas. It offers petrochemical products, telecom services, Liquefied Natural
Gas (LNG) and power. It is also into exploration and production of gas and holds participatory interest
in 12 exploration blocks in the country.
6. Indian Oil Corporation Limited (IOCL)

Indian Oil Corporation Limited was founded in 1964 through a merger of Indian Oil Company Ltd. and
Indian Refineries Ltd. In 1965, Gujarat Refinery was inaugurated. In 1967, Haldia Barauni Pipeline was
commissioned. In 1969, the company undertook the marketing of Madras Refinery Products. ‘Servo’
the first indigenous lubricant was launched in 1972. In 1982, Mathura Refinery started operations and
Mathura – Jalandhar Pipeline was set up. In 1995, Kandla – Bhatinda Pipeline started operations and
IOCL launched Indane Home Shoppe. In 1997 the company entered into LNG business through a JV
company, Petronet LNG. Panipat Refinery was commissioned in 1998. IOCL, in 2000 became the first
Indian company to achieve the turnover of Rs. 1,00,000 crore. In 2001, Chennai Petroleum Corporation
Ltd. (CPCL) and Bongaigaon Refinery and Petrochemicals Ltd. (BRPL) were acquired by the company.
In 2003, Lanka IOC Pvt. Ltd. (LIOC) was launched in Sri Lanka. In 2004, Indian Oil started sale of re-
gasified LNG. IOCL is the top ranked Indian company in the Fortune 500 list. It is ranked at the 153rd
position in the world.
Headquarter
Indian Oil Corporation Limited (IOCL) is headquartered at New Delhi.
Present Management
Mr. Sarthak Behuria is the present chairman and MD of IOCL.

The product/service offerings of the company include:
• Refined oil for industrial use and export purposes.
• LPG for domestic consumption offered by its subsidiary Indane Gas.
• Lubricants for domestic consumption, industrial consumption and export.
• Aviation fuel and lubricants.
• Auto gas – company’s LPG variant which has been launched in selected markets in India.
• Retail services - at petrol pumps, Xtrapower products for customers and ‘Swagat’ highway flagship
retail outlets.
7. Oil and Natural Gas Corporation (ONGC)

In 1955, the Government of India decided to develop oil and natural gas resources in various areas of the
country. With this objective, an Oil and Natural Gas Directorate was set up. In April 1956, the government

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adopted the industrial policy resolution under which the mineral oil industry was placed in the category of
schedule ‘A’ industries. In August 1956, the directorate was raised to the state of Commission with enhanced
power, but was still under the direct control of the government. In October 1959, the commission was
converted into a statutory body by an Act of the Indian parliament and ONGC was formed. Since its formation,
ONGC has carried out its activities in various parts of the country and also started its overseas operations. The
company went offshore in early 70’s when it discovered an oil field at Bombay High. In 1991 the liberalisation
policy of the government sought to deregulate and deliver its core sectors which included petroleum sector. In
1994, ONGC was re-organised as a limited company under the Company Act of 1956. In 1999 ONGC, IDC
and GAIL agreed to have a cross holding on each other’s equity. In 2002 ONGC purchased Mangalore Refinery
Pvt. Ltd. (MRPL) from AV Birla group. It also entered the global market in 2003 through its subsidiary ONGC
Videsh Limited (OVL). The company has also made investments in Vietnam, Sakhlin (Russia) and Sudan and
earned its first revenue from the hydrocarbon business in Vietnam.
Headquarter
ONGC is headquartered in Dehradun.
Present Management
Mr. R S Sharma is the Chairman and Managing Director of the company.

ONGC’s diverse activities are handled through the holding company ONGC India and its two subsidiaries
ONGC Videsh Limited (OVL) and Mangalore Refinery Pvt. Ltd (MRPL). ONGC India offers a diversified
range of petroleum by-products used mainly for industrial purpose. ONGC Videsh Llimited (OVL), the
company’s overseas arm is engaged is exploration and production activities outside the territorial
boundaries of the country. The company’s subsidiary MRPL produces refined petroleum and by-products
used by industrial units and for export purposes.
8. Bharat Sanchar Nigam Limited (BSNL)

Bharat Sanchar Nigam Ltd was formed in October, 2000. It is the world’s 7th largest telecommunication
company providing comprehensive range of telecom services in India. It is the only service provider in
the country, making focused efforts and planned institutes to bridge the rural-urban digital divide.
BSNL is the largest fixed line service provider in the country having operations across India except
Mumbai and Delhi.
Headquarters
BSNL is headquartered in New Delhi
Present Management
Mr. A.K. Sinha is the present Chairman and Managing Director of the company.

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Products/Services Offered
BSNL offers a wide range of service to its customers. These include:
• Fixed line telephony service
• Mobile service, both GSM and CDMA services
• Internet service, both Dial-up and Broadband
• Message carrier services
• VSAT and VOIP services
• Intelligent Network (I.N) services
9. Steel Authority of India Limited (SAIL)

Steel Authority of India Limited is the leading steel-making company in India. Ranked amongst the top
ten public sector companies in India in terms of turnover, SAIL is a fully integrated iron and steel
maker. SAIL produces iron and steel at 5 steel plants located at Bhilai, Bokaro, Durgapur, Rourkela and
Asansol (West Bengal). SAIL featured in 2005 list of Forbes Global 2000 ranked at 764th position.
Headquarter
SAIL is headquartered in New Delhi
Present Management
Mr. S K Roongta is the present Chairman of the company
Products offered
A broad range of steel products is offered by the company. These include:
• Hot and cold - rolled sheets and coils
• Galvanised sheets.
• Electrical sheets and structures.
• Railway product.
• Iron plates, bars and rods.
• Stainless steel and other steel alloys.
The company clientele include construction companies, engineering companies, power companies,
engineering companies, railways industry, automobile companies, defense industries and importers
from other countries.
II. Other Important Public Sector Undertaking’s (PSU’s)
1. Indian Railways
Indian Railway is owned by the GOI. It is one of the largest and busiest rail networks in the world,
transporting over six billion of passengers and freight worth INR 750 million annually. Railways were

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introduced in India in 1853 when the first railway line between Bombay and Thane became operational.
By the year 1947, there were forty-two rail systems in the country. All the units were nationalised into
a single unit, Indian Railway in 1951, making it one of the largest rail networks in the world. Presently,
both the long distance and suburban rail systems in India are operated by the Indian Railways. The
Indian rail network is spread over a distance of 63,140 km, operational on broad metre gauge and
narrow metre gauge (The Calcutta Metro is also owned and operated by Indian Railways).
Railway Zones
For administrative purposes, Indian railways are divided into sixteen functional zones
These are:
Zone Headquarter
Northern Railway Delhi
North Eastern Railway Gorakhpur
Eastern Railway Maligaon
South Eastern Railway Kolkata
South Eastern Railway Kolkata
South Central Railway Secunderabad
Southern Railway Chennai
Central Railway Mumbai
Western Railway Mumbai
South Western Railway Hubli
North Western Railway Jaipur
West Central Railway Jabalpur
North Central Railway Allahabad
South East Control Railway Bilaspur
East Coast Railway Bhubaneswar
East Control Railway Hajipur
Railway Production Units

In addition to its operation function, Indian Railway also carries out its own production services. It
owns six production units each headed by General Manager who reports to the Railways Board. These
production units are:
i) Chittaranjan Locomotive Works at Chittaranjan, West Bengal
ii) Diesel Locomotive factory at Varanasi, Uttar Pradesh
iii) Integral coach factory at Perambur, Tamil Nadu.
iv) Rail coach factory at Kapurthala, Punjab
v) Rail wheel factory at Yelahanka (near Bangalore) Karnataka.
vi) Diesel modernization works at Patiala, Punjab.

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Notable Achievement of Indian Railways

Some of the notable achievements of Indian railways are:
• The Darjeeling Himalayan Railways, Nilgiri Mountain Railway and Chatrapati Shivaji Terminus
(railway station in Mumbai) are all world heritage sites accredited by UNESCO.
• Samjhauta Express and Thar express are two trains run by Indian Railway that connect India and
Pakistan.
• ‘Lifeline Express’ is a hospital on wheels providing healthcare facilities to people in rural areas.
• ‘Kharagpur’ railway station has the largest railway platform in the World while ‘ib’ is the shortest
name for a station.
Present Management
Presently, Mr. Lalu Prasad Yadav is the Union Railway Minister of the Government of India. Indian
Railway also enjoys the distinction of being the world’s largest employer with more than 16 million
employees. Mr. J.P. Batra is the present Managing Director of Indian Railways.
2. Air India
Air India was originally founded as Tata Airlines in 1932, a subsidiary of Tata Sons Ltd by J.R.D. Tata.
In 1946, government of India purchased a majority stake in Tata Airlines and the company was renamed
Air-India International. Air-India International was registered on March 8, 1948 and inaugurated its
international service on June 8, 1948 with a weekly flight between Mumbai and London. The word
‘International’ was dropped by the company in 1962. In 1994, the airline was renamed as Air India
Limited. Air India has recently started with “Air India Express”, the low cost variant of Air India.
Headquarter
The company is headquartered at Mumbai.
Present Management
Mr. V. Thulasidas is the present Chairman of Air India.
Fleet and Network

At present Air India has 37 aircrafts which include Boeing 747’s, Airbus 310’s, Airbus 300’s and
Boeing 777’s. The airline operates its flight on all major international air routes and on some important
domestic air routes. The airline at present covers 42 destinations - 29 international air routes and 13
domestic air routes.
3. Indian (formerly Indian Airlines)

Indian is Government of India owned domestic airline and is directly under the control of the Ministry
of Civil Aviation. The airline was set up under the Air Corporations Act, 1953. It was formed with the
merger of eight domestic airlines after the government passed legislation to nationalise the entire airline
industry. The economic liberalisation of 1991 ended the Indian airlines’ dominance in India’s domestic
air transport industry. The company was formerly known as Indian Airlines, but in December, 2005 the

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company was renamed Indian as a part of the branding strategy of government. At present, Indian is
the second largest domestic airline after Jet Airways. Alliance Air is a fully owned subsidiary of Indian.
Headquarter
The company is headquartered at New Delhi.
Present Management
Mr. Viswapati Trivedi is the present Chairman and Managing Director of the company.
Mr. Praful Patel is the Union Minister for Civil Aviation.
Fleet and Network

At present, Indian, together with its subsidiary Alliance Air has a fleet of 70 aircraft which include
Airbus 319’s, Airbus 320’s, Airbus, Boeing 737’s and ATR-42’s. The airline operates its flights on all
major domestic routes and some international air routes in neighbouring countries. The airline at present
covers 76 destinations - 58 on domestic route and 18 on international air route.
4. Hindustan Aeronautics Limited (HAL)

Hindustan Aeronautics Limited (HAL) is a major aerospace company under the Ministry of Defence. It
was established as Hindustan Aircraft in 1940 by Walchand Hirachand, backed by the Kingdom of
Mysore to produce aircrafts in the country. In 1942, British government bought out the stake of
Walchand Hirachand and some other promoters. The buyout helped the Britishers greatly during the
second world war. The kingdom of Mysore however, did not sell its stake in the company. Thus, the
company was nationalized in 1944. The company acquired its present name in 1964. In 2006, the
company entered into a joint venture with Samtel for developing and manufacturing Avionics Display
system. This is the first public – private partnership in the area of defence avionics (aviation
communication). The first military aircraft constructed in South Asia was built by HAL.
Headquarters
HAL is headquartered at Bangalore, Karnataka.
Present Management
Mr. Ashok K. Baweja is the present Chairman of HAL.
Products Offered
Hindustan Aeronautics Limited is currently involved in the design, fabrication and assembly of aircrafts,
jet engines, helicopters, and their components and spares parts, communication and navigation equipment.
HAL has collaboration with Indian Space Research Organization (ISRO) to produce aerospace equipment
for the latter.
END OF THE CHAPTER

z Major business sectors
z Leading private companies
z Major business groups
Chapter 8
Private Sector Companies

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I. Automobile Industry
The automobile industry in India can be mainly classified on the basis of:
i) Market for Commercial Vehicles
ii) Market for Private Vehicles
i) Market for Commercial Vehicles

The market for commercial vehicles is an important industrial sector and is responsible for transportation
of more than 60 percent of the total freight handled in the country. As transportation is involved in
every sector of the economy, the performance of the commercial vehicle market reflects the overall
performance of the economy. The commercial vehicle industry has a cyclical nature of demand, because
the demand is driven by a number of factors such as growth industrial and agricultural production,
increase in volumes of freight movement, road uses for freight movement, change in freight prices,
fuel prices and government policies. Since 2001 – 02, the demand for commercial vehicles has been on
a rise. In 2003, the total number of commercial vehicles grew by 20% and stood at 4025 thousand
units. The growth is expected to contrive due to a rise in the industrial production and supportive
government policies. The major players in the market are Mahindra and Mahindra, Escorts, Ashok
Leyland, Tata and Hindustan Motors.
ii) Market for Private Vehicles

The market for private Vehicles can be further classified on two basis.
a) Market for Two Wheelers

The present market for two wheelers has witnessed rapid growth since the past four years. The total
sales of two wheelers in India stood at 5,000,000 units in 2003 – 04. This has grown to 6,309,000 units
in 2005 – 06. The rapid growth in the past two years is attributable to a rise in household/consumers
income, easy availability of finance, growing replacement demand, introduction of new models and an
increasingly aggressive outlook of the key players. The overall sales of two wheelers are expected to
reach 11,000,000 units in 2009–10. The expected surge in rural demand will play a key role in steering
the total demand for two wheelers.
Key Players in the Market
1. Hero Honda Motors Limited

Hero Honda Motors Limited started as a joint venture between Hero group and the Honda Motor Company
of Japan in 1984. The first motorcycle ‘CD 100’ was produced in 1985. In the year 1996, Hero Honda
became the first company to serve the armed forces with its 100cc Motorcycles. In 2000, company’s
brand ‘Splendor” was declared world’s number one largest selling single two wheeler model. Presently,
Hero Honda Motors Limited is the single largest two wheeler manufacturer in the world.

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Headquarter
Hero Honda Motors Limited is headquartered at Gurgaon, Haryana.
Present Management
Mr. Brij Mohan Lal Munjal is the present Chairman of the company while Mr. Pawan Munjal is the
Managing Director of Hero Honda Group.
Products Offered
The product range offered by the company includes Karizma, Splendor, CD100 SS, Super Splendor,
CD Deluxe, Passion, Passion Plus, CD Down, Glamour, Achiever and CBZ Xtreme.
2. Bajaj Auto
Bajaj Auto started its business as M/s Bachraj Trading Corporation Limited in 1945 by Jamnalal
Bajaj. It started with the sales of imported two and three wheelers in 1948. In 1959, Bajaj Auto
obtained license from Government of India to manufacture two and three wheelers. It became a
public limited company in 1960. Rahul Bajaj took charge of the business in 1965. Under his
leadership, the company tied up with Kawasaki Industries of Japan for technological collaboration
and launched Kawasaki Bajaj KB 100 motorcycles. At present, Bajaj Auto is ranked as world’s
fourth largest two and three wheelers manufacturer. Bajaj is a well known brand in Europe, Latin
America, US and Asia.
Products Offered
The product range offered by the company includes Bajaj CT100, Bajaj Wind, Bajaj Discover, Bajaj
Pulsar, Bajaj Avenger, Kawasaki Bajaj Caliber and Kawasaki Bajaj Eliminator.
Headquarter
Bajaj Auto is headquartered at Pune, Maharashtra.
Present Management
Mr. Rahul Bajaj is the present Chairman and Mr. Madhur Bajaj is the Vice Chairman of the Bajaj Group.
b) Market for Four Wheelers

The four wheelers market in India is at present experiencing a boom owing to high domestic demand,
increasing exports, ambitious expansion plans by the major players of the sector and entry of foreign
car manufacturer in the domestic market. The domestic sales are expected to grow annually at 12 per
cent from 1.06 million vehicles 2004 – 05 to nearly 1.87 million in 2004 –10. Healthy growth in the
disposable incomes of consumers, lower EMI’s owing to longer tenure and an improved distribution
network will drive the growth in passenger cars and utility vehicles. The export of four wheels from
India is also growing at an increasing rate and is expected to grow by 21 percent per annum in the next

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four years. The global export from India is dominated by the small car segment with Hyundai Santro
Xing, Maruti Alto and Tata Indica topping the list.
1. Maruti Suzuki
Maruti Suzuki was established as Maruti Udyog Limited (MUL) in Feb 1981 through an Act of Parliament
to meet the growing demand for a personal mode of transport. Suzuki Motor Company (now Suzuki
Motor Corporation of Japan) was chosen from seven prospective partners worldwide and a joint venture
agreement was signed between Government of India and Suzuki in October, 1982. As a part of the
company’s corporate social responsibility (CSR), The Institute of Driving Training and Research (IDTR)
was started in 2000, jointly with Delhi Government to promote safe driving habits among people. Also
in the same year it became the first car company in India to launch a call centre. In 2002, Suzuki
Motors Corporation increased its stake in Maruti to 54.2 percent and became the major stakeholder.
Maruti Suzuki is the largest car manufacturer in India.
Brands Offered
The brands offered by Maruti are
• Maruti 800 • Omni
• Alto • Gypsy
• Versa • Zen Estilo
• Wagon R • Esteem
• Baleno • Swift
Headquarter
The company’s registered and corporate office is located at New Delhi and the workshop is located in
Gurgaon, Haryana.
Present Management
Mr. Shinzo Nakanishi is the chairman and Mr. Jagdish Khattar is the Managing Director of Maruti Suzuki.
2. Hyundai Motor India Limited (HMIL)

Hyundai Motor India Limited is a wholly owned subsidiary of Hyundai Motor Company, South Korea.
The company started its operation in India in 1998 – 99. At present Hyundai Motors India limited is the
second largest car manufacturer in India.
The year 2005 had been a significant year for the company. It achieved a significant milestone by
rolling out the fastest 200,000th export car. The company exports to over 60 countries globally and has
recently ventured into the UK market.

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The Company has also been awarded ISO 1400 certification for its sustainable environment management
practices.
Brand Offered
The brands offered by Hyundai India are:
• Santro Xing • Getz
• Accent • Verna
• Elantra • Embera
• Tucson
Headquarter
The company’s headquarters are located at New Delhi
Present Management
Mr. H.S. Lheem is the Managing Director of Hyundai Motor India Limited
II. Information Technology Industry

Post Liberalization, the IT industry has become one of the core business sectors of the economy.
The annual growth rate of India’s software exports has been consistently over 50 percent since
1991. India has built up valuable brand equity in the global markets for its IT enabled Services
(ITES). India has emerged as the most preferred destination for business process outsourcing (BPO).
According to a report from Ministry of Communication and Information Technology, The ITeS –
BPO industry has grown by about 54 per cent with exports earnings of US $3.6 billion during 2003
– 2004. The government has also taken major steps towards promoting IT in the country. The
government’s IT policy aims to use IT as a tool for raising the living standards of population based
in rural areas by enhancing rural connectivity and increasing IT awareness. The recent findings of
NASSCOM – Mc Kinsey report projects a further growth in the revenue of IT industry. It is expected
to reach US $87 billion in 2008. The report also says that the growth in the IT industry would lead to
creation of about 2.2 million jobs.
1. Infosys
Without any doubt, Infosys can be termed as India’s most famous and world recognized IT company.
Infosys Technologies Limited (NASDAQ: INFY) is an information technology (IT) company founded
at Pune in 1981, by seven IT professionals. In 1987 the company set up its first international office in
the US. In the year 1992, Infosys became a public limited company in India. In 1999, it became the
first Indian company to be listed on NASDAQ and attained SEI – CMM level 5 certification. The
company operates eight development centres in India and has over 30 offices in 20 other nations.

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Apart from its core business area, Infosys, through its subsidiaries, operates in some other business
interests as well namely
i) Progeon – Infosys offers business process outsourcing solution to the global clients through Progeon.
ii) Infosys Consulting Inc. US – a subsidiary of Infosys Technologies, the company offers IT
consulting to clients across North America.
iii) Infosys Technologies was also responsible for the introduction of “Finacle”, the software for
Indian Banking industry.
Headquarter
Infosys technologies is headquartered at Bangalore.
Present Management
Mr. N. R. Narayan Murthy is the Chief Mentor and Mr. Nandan M. Nilekani is the Chairman and
Managing Director of the company.
2. Tata Consultancy Services (TCS).

Tata Consultancy Services Limited is a Tata group company. TCS commenced its operations in 1968.
Today the company has its presence in 34 countries across 6 continents and offers a range of services
to its clients. The main services provided by TCS are - complete range of IT products/service,
consultancy services and outsourcing services.
Headquarter
The company’s corporate office is at Mumbai.
Present Management
Mr. Ratan N Tata is the Chairman of the Tata Group and Mr. S.Ramadorai is the CEO and Managing
Director of TCS.
3. Wipro Technologies
Wipro was set up in 1945 as Western India Vegetable Products Limited with modest presence in
Maharashtra and Madhya Pradesh. The diversification into IT happened for the company in 1980 when
IT services were started in the domestic market. Wipro launched its hardware company in 1981. In
1982, the company’s name was changed to Wipro Limited and it launched its software product subsidiary
– Wipro Systems Limited in 1984. In 2000 the company was listed on New York Stock Exchange
(NYSE). In 2001, WIPRO became world’s first PCMM level 5 company.
Headquarter
Wipro Technologies is headquartered at Bangalore.

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Present Management
Mr. Azim Premji is the present Chairman of Wipro Technologies/Wipro Group.
III. Fast Moving Consumer Goods (FMCG) Market

The Indian FMCG sector is the fourth largest sector in the economy with a total market size in excess
of US $13.1 billion. The Indian economy has a strong MNC presence and is characterised by a well
established distribution network, intense competition between the organised and unorganised segments
and low production costs. Availability of key raw material and cheap labor costs gives India a competitive
advantage. India is one of the largest emerging markets and the fourth largest economy in terms of
purchasing power parity, with a strong middle class base. The large share of fast moving consumer
goods (FMCG) in total individual spending clubbed with the large population base marks Indian as one
of the largest FMCG markets. The size of the FMCG market is set to treble from US $11.6 billion in
2003 to US $33.4 billion in 2015. Increasing Indian population both in urban and rural India presents an
opportunity to the makers of FMCG products to tap the potential. Growth in this sector is also likely to
come from consumer upgradation to matured product categories like processed food. By 2010, about
200 million people in India are expected to consume processed and packaged food, which would
require a large investment in the food processing industry.
Key Players in The Market
1. Hindustan Lever Limited (HLL)

In the summer of 1888, visitors to the Kolkata harbour noticed crates full of ‘Sunlight’ soap bars
embossed with the words “Made in England by Lever Brothers”. With it, began the era of branded Fast
Moving Consumer Goods (FMCG) in India. In 1895 the company launched Lifebuoy and other famous
brands like Pears, Lux and Vim. Vanaspati was launched in 1918. In 1931, Unilever set up its Indian
subsidiary by the name Hindustan Vanaspati Manufacturing Company. It was followed by setting up of
Lever Brothers Limited in 1933 and United Traders Limited in 1935. Brand ‘Dalda’ came to the Indian
Market in 1937. The three Companies were merged together in 1956 and Hindustan Lever Limited
(HLL) was formed. At present, HLL is India’s largest FMCG company with its presence across varied
product categories namely Home and Personal care, processed foods and Beverages. It is also one of
the largest exporters in the country and has been recognised as Golden Super Star Trading House by
the Government of India.
Headquarter
Hindustan Lever Limited has its headquarters at Mumbai.
Present Management
Mr. Harish Manwani is the Present non – executive Chairman of the company.

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Products Offered
The various products offered by HLL are:
Personal Care Laundry Foods Appliances

Lux Surf Excel Brooke Bond Hindustan Lever Limited has
Lifebouy Rin Lipton also come out with Pureit - The
Liril Wheel Kissan world’s most advanced water
Hamam Knorr Annapurna purifier.
Breeze Bru
Dove Kwality Wall’s
Pears
Rexona
Fair and Lovely
Pond’s
Sunsilk Naturals
Clinic
Pepsodent
Close-Up
Axe
2. ITC Limited
ITC Limited was incorporated on August 29, 1910 under the name of ‘Imperial Tobacco Company of
India Limited. The company’s ownership was progressively Indianised and the name of the company
was changed to ITC Limited in 1974. The company’s packaging and printing business divisions were
set up in 1925 to provide strategic support to ITC’s cigarette business. Apart from FMCG product
offerings, the company has also marked its presence in hotel industry under two brand names Welcome
Group of Hotels and Sheraton Hotels. It also offers a range of lifestyle products and stationery
items. The company ventured into the hotel business in 1975. In 2000, the company started its
stationery business and also introduced “Wills Lifestyle” range of clothing. It made an entry into the
packaged foods business in 2001, with the launch of its brand “Kitchens of India”. In 2002, the
company launched “Aashirwad” brand of atta and subsequently in 2003 “Sunfeast” brand of biscuits
was launched.
Headquarter
ITC Limited is headquartered at Kolkata
Present Management
Mr. Y. C. Deveshwar is the present Chairman of the company.

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Products Offered
Major Brands in various product offerings of company include:
Cigarettes - India Kings, Gold Flake, Wills, Classic, Capstan, Insignia etc.
Food Brands - Kitchens of India (ready to eat food and cooking paste) Sunfeast Biscuits, Ashirwad
Ready Meals, Aashirwad salt and Aashirwad Atta.
Confectionary - Minto-O, Candyman, Butterscotch Licks, Orange Licks, Candyman eclairs and Wild
Banana. Company also offers “Mangaldeep” brand of matches and agarbattis.
Apparel Range - Wills Life Style, John Players.
3. Proctor and Gamble India (P & G)

Proctor & Gamble started its operation in India when Vicks Product Inc. India was established in 1951.
In 1964, a public limited company, Richardson Hindustan Limited (RHL) was formed which obtained a
license from the government to produce menthol oil and Vicks range of products. In 1967, RHL
introduced ‘CLEARASIL’, the pimple cream and subsequently in 1979, ‘VICKS ACTION 500’ was
launched. In 1985, RHL became an affiliate of Proctor & Gamble Company, USA and the name was
finally changed to Proctor & Gamble, India in 1989. In 1991, ‘Ariel’ brand of detergent was introduced.
In 1993, Proctor and Gamble India started the marketing of Old Spice brand of products. In 1999, the
name of the company was changed to Proctor & Gamble Hygiene and Health Care Limited.
Headquarter
P & G India is headquartered at Mumbai.
Products Offered
The various products offered by P & G are
• Whisper • Ariel
• Tide • Pantene Pro V
• Head & Shoulders • Rejoice
• Pampers
IV. Telecom Sector

According to a recent report by CRIS INFAC the Indian Telecom Sector is one of the fastest growing,
high potential telecom markets in the world. The total subscriber base in India is expected to grow
from 98.1 million in 2004–05 to 283.7 million in 2009–10 at a Compounded Annual Growth Rate
(CAGR) of 24.3 percent. The urban teledensity is expected to cross 50 percent mark by 2009–10 and
the rural teledensity would reach double figures. Wireless telephony services (Mobile & fixed wireless)
until now account for almost the entire growth in the sector. The mobile subscriber base is expected to
grow from 52.2 million at the end of 2004 – 05 to 210.2 million in 2009 – 10. The fixed line subscriber
base is expected to grow from 45.9 million at the end of 2004–05 to 73.4 million in 2009 – 10.

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The current telecom boom is likely to sustain itself in future because of many factors:
• Low access charge
• Reduction in license fee
• Reduction in tariff rates, both for fixed line and wireless services
• Increase in FDI limit for the sector
• Government policy of moving from fixed license regime to a revenue share regime
Key players in the market
1. Bharti Tele-Ventures (AIRTEL)

Bharti Tele-Ventures limited, a part of Bharti enterprises, is India’s leading private sector telecommunication
service provider. The business of Bharti Tele-Ventures has been structured into two main strategic
business groups:
i) Mobility business group
ii) Infotel business group
The Mobility Business Group provides GSM mobile services across India in 23 Telecom circles and the
Infotel Business Group provides broadband and telephone (fixed line) services. Till now, it is the only
company to operate in all 23 circles in India. The telephone and internet services provided by the
company are available in 15 circles. In 2005, Vodafone Group Plc., the largest telecom company of
United Kingdom bought 10% stake in Bharti Tele-Ventures for US $1.5 billion.
Headquarter
Bharti Tele-Ventures Ltd. is headquartered at New Delhi.
Present Management
Mr. Sunil Bharti Mittal is the Chairman and Managing Director of the company.
2. Hutchison-Essar (Hutch)
Hutch is the brand name of Hutchison - Essar. Hutch established its presence in India in 1994 by
acquiring cellular license of start operations for Mumbai. In India, Hutch is a partnership business
between Hutchison Whampoa from Hong Kong (major partner) and the Essar group (minor partner)
from India. The company presently provides mobile services in 16 telecom circles. Recently the 67 per
cent stake of Hutchison Whampoa has been bought out by UK based Vodafone.
Headquarter
Hutchison Essar is headquartered at Mumbai

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Present Management
Mr. Li Ka-Shing is the Chairman of Hutchison Whampoa Hong Kong and Mr. Asim Ghosh is the
Managing Director of Hutchison Essar.
3. Reliance Communications Limited (RCL)

Reliance Communications Limited was originally incorporated on July 15, 2004 under the Companies
Act, 1956 as Reliance Infrastructure Limited. The status of the company was changed from private
limited to public limited on July 25, 2005. The name of the company was changed to Reliance
Communication Ventures Ltd. on August 3, 2005. The name has since been changed to its present
name - Reliance Communications Limited, under a fresh Certificate of incorporation obtained from the
government for the consequent change of name on June 7, 2006.
Headquarter
Reliance Communications Limited is headquartered at Navi Mumbai.
Present Management
Mr. Anil Dhirubhai Ambani is the present chairman of the company
V. Infrastructure Sector
Infrastructure Development has begun to pick up over the past two years and is set to surge over the
next few years. Driven by government initiatives, private participation in the sector, innovative financing
schemes and low interest rate on borrowing, have made it easier and cheaper for companies to fund
large projects. According to a recent CMIE (Centre for Monitoring Indian Economy) report, the further
growth expected in the sector would require investments to the tune of Rs. 6,196 billion over FY 2005
– 08. The focus of the Public–Private partnership is on development of roads, ports and power sector.
All these initiatives would translate into huge earnings for the construction companies.
1. Jaiprakash Industries (Jaypee Group)

The Jaypee Group is a well diversified infrastructure company of India. The company was set up by
Shri Jayparakash Gaur in 1979. After his stint with the government of Uttar Pradesh, he branched off
on his own as a Civil Contractor in 1958. Jaiprakash Associates Pvt. Ltd (JAPL) was set up in 1979. In
1980, Hotel Siddharth (New Delhi) and Hotel Vasant Continental (New Delhi) were set up. In 1983,
Jaypee Rewa Cement Plant (JRCL) was set up and subsequently Jaiprakash Industries Limited (JIL)
was formed in 1986 by amalgamation of JAPL into JRCL. In 1992, the group ventured into power
sector and two New Companies – Jaiprakash Hydro Power Ltd. (JHPL) and Jaiprakash Power Venture
Ltd. (JPVL) were formed. In the year 2000, Jaypee Cement Ltd (JCL) was set up after a merger of

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JRCL and another Cement Plant Jaypee Bela Cement Plant (JBCP). In 2003, JIL was merged with JIL
and Jaiprakash Associates Ltd. (JAL) was formed in 2005, JHPL was listed on both NSE and BSE and
thereby became the first Hydropower Company to be listed on either BSE or NSE in India.
Headquarter
Jaiprakash Industries is headquartered at New Delhi.
Present Management
Shri Jaiprakash Gaur is the Present Chairman of the Group.
2. DLF Group
The DLF Group is a leading name in India’s real estate Industry. The Group’s existing range of business
verticals spans across Homes, Offices, Shopping Malls and Recreational Spaces like DLF Golf and
Country Club. DLF was founded in 1946. It has been responsible for the development of various urban
colonies and townships across India, primarily New Delhi. Already a major player in locations across
the country, the company is now focusing on new business areas. The group has made significant
investments in hotels, infrastructure and Special Economic Zones (SEZ’s). DLF has also entered into a
Joint Venture with Laing O’Rourke of UK to develop expressways and airports in the country.
Headquarter
DLF Group has its Corporate Office in New Delhi.
Present Management
Mr. KP Singh is the present Chairman of the group.
3. Gammon India
Gammon India Limited is one of the leading construction companies in India. The company was
established by Mr. JG Gammon in 1919 as a firm of civic engineers and contractor which in 1922 was
incorporated as a private limited company. Under its present name the firm went public in 1962.
Gammon India has to its credit the largest river bridge in the world across the river Ganges at Patna,
the largest road bridge in India across the open sea in Mumbai and the first Cable stayed bridge in India.
Gammon India Limited is the only Indian construction company to have been accredited with ISO
9001 certification for all fields of civil engineering works.
Headquarter
The Company has its corporate office in Mumbai.
Present Management
Mr. Abhijit Ranjan is the Chairman and Managing Director of the Company.

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4. GMR Group
GMR Group is an infrastructure development company founded in 1978. The group today has major
interests in energy, transportation and business in manufacturing. As a part of group’s corporate social
responsibility initiative, GMR Varalakshmi foundation (GMRVF) was established in 1991 with focus on
education, community services, health and hygiene and creation of livelihood through empowerment of
local communities. In early 2006, the group also bagged the contract for restructuring and modernizing
Delhi’s International Airport, jointly with FRAPORT (Frankfurt airport)
Headquarter
The company has its corporate office at Bangalore.
Present Management
Mr. G. M. Rao is the founding chairman of the GMR Group.
VI. Major Business Groups
1. Tata Group
Born in a Parsi family in 1839, Jamsetji Nusserwanji Tata came to Bombay at the age of 14. In 1868, he
started a private trading firm with a capital of Rs.21000, laying the foundation of what now exists as
Tata Group. His travels in the Far East and Europe created a strong desire in him to manufacture cotton
goods. Finally, he launched the famous Central India Spinning, Weaving and Manufacturing company
in 1874 marking the group’s entry into Textiles. Sir Jamsetji Tata envisaged enabling India to compete
with the British Empire on its own terms. The group later moved in to steel, electric power, locomotives,
automobiles, banking, insurance, hotels and eventually information technology. Jamsetji had got the
approval for building a steel plant in 1895. Many years were spent in surveying the Indian terrain before
the group hit gold in the remote coalfields of Bengal which had ore with rich iron content and a
continuous flow of water. The Tata Iron and Steel Company was founded in 1907 at Jamshedpur, in
Bihar (present day Jharkhand). Sir Dorabji Tata, aided by his cousin RD Tata, saw Jamsetji’s projects
through to the stage of accomplishment. Sir Dorabji always believed that wealth must be put to
constructive use. Towards the end of his career in 1932, he put all his wealth–including the 245-carat
Jubilee Diamond, twice as large as the Koh-i-noor and estimated at Rs. 1 crore–into a trust for the
advancement of learning and research, the relief of distress and other charitable purposes. Jehangir
Ratanji Dadabhoy Tata (JRD) was born in Paris on July 29, 1904. JRD, as he was fondly referred to all
his life, arrived at group headquarters, Bombay House to work under John Peterson, director-in-charge
of Tata Steel, in 1925. In 1938, after the death of Sir Nowroji Saklatvala, chairman of Tata Sons, JRD
Tata was catapulted to be the head of India’s largest industrial empire. He was barely 34. JRD’s passion
for flying was fulfilled with the formation of the Tata Aviation Service back in 1932. Just before
India’s Independence, in 1945, Tata Steel promoted the Tata Engineering and Locomotive Company

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(Telco) with the objective of making locomotives for the Indian Railways. For these endeavors, JRD
Tata was awarded the country’s highest civilian honour - Bharat Ratna, in 1992–one of the rare instances
when the award was granted during a person’s lifetime.
Milestones
1868 : Jamsetji Nusserwanji Tata starts a private trading firm. The foundation of the Tata empire
is laid.
1874 : The first Indian textile mill, Central India Spinning, Weaving and Manufacturing Company
is established.
1902 : The Indian Hotels Company is established to run a chain of hotels in India.
1907 : The birth of the Tata Iron and Steel Company heralds India’s entry into the steel age.
1910 : The first of the three Tata electric companies, the Tata Hydro-Electric power Supply
Company, is created.
1911 : The Indian Institute of Science is established in Bangalore.
1917 : The Tata entered consumer goods, as The Tata Oil Mills Company starts making soaps,
detergents and cooking oils..
1931 : Tata Press is born. It is now one of the country’s leading, integrated commercial printer.
1932 : Tata Airlines, a division of Tata Sons, is established.
1939 : Tata Chemicals, now the largest producer of soda ash in the country, is established.
1945 : The Tata Engineering and locomotive Company is set up to manufacture commercial vehicles
1952 : Lakme is established.
1954 : India’s major marketing, engineering and manufacturing organisation, Voltas is established.
1962 : Tata Finlay (now Tata Tea), one of the largest tea producers, is established.
1968 : Tata Consultancy Services is formed, a division of Tata Sons.
1970 : Tata McGraw-Hill Publishing Company is created to publish educational and technical books.
Tata Economic Consultancy Services is set up.
1984 : Titan Industries – a joint venture between the Tata Group and the Tamil Nadu Industrial
Development Corporation (TIDCO) – is set up to manufacture watches.
1996 : Tata Teleservices (TTSL) is established to spearhead the Group’s foray into the
telecom sector.

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1998 : Tata Indica, India’s first indigenously designed, developed and manufactured car is launched.
1999 : The new Tata Group corporate mark and logo are launched.
2001 : Tata-AIG – a joint venture between the Tata Group and American International Group
Inc (AIG) – marks the Tata’s re-entry into insurance. (The Group’s insurance company
New India Assurance, was nationalised in 1956). The Tata Group Executive Office
(GEO) is set up to design and implement change in the Tata Group and to provide long-
term direction.
2003 : Tata BP Solar inaugurates plant; launches three new products. Tata Motors launches City
Rover – Indica fashioned for the European market.
2005 : Tata Steel acquires Singapore-based steel company NatSteel by subscribing to 100 per
cent equity of its subsidiary, NatSteel Asia.
Headquarter
The Tata Group’s holding company has its headquarters at Mumbai, Maharashtra.
Present Management
Mr. Ratan Tata is the present Chairman of the group.
Group Companies
Engineering Consumer
Global
Services/ Power Chemicals Communication IT Products Services
Operations
Products
TAL Tata BP Tata Tata
Nelito Indian Hotels
Manufacturing Solar Rallies India Tata Sky McGrawhill Enterprise
Systems (Taj Group)
Solutions India publishing AG
Taj Housing
Tata
Tata Tata Tata Development Tata
AutoComp SerWizSol Tata Tea
power Chemicals Teleservices Corporation Incorporated
System
(THDC)
Tata Tatanet Tata Elxsi Trent Tata

Tata Holset
Pigments International
Tata
Tata Tata Financial
Tata Motors VSNL International
Technolgies Ceramics Services
AG

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Tata Tata AIG

Consultancy Titan Tata Limited
Tata Projects General
Services Industries
(TCS) Insurance
TCE Tata
Tata AIG Life Tata Precision
Consulting Interactive
Insurance Ltd.
Engineers Systems
Telco
Tata Asset Tata AG
Construction
Management
Equipment Co.
Tata Financial
TRF
Services
Tata
Voltas Investment
Corporation
Tata Steel Other Services
Tata Quality
Management
Services
Tata Services
Tata Strategic
Management
Group.
2. The Goenka’s - RPG Group

The RPG Group’s business origin can be traced to 1820, when Mr. Ramdutt Goenka, arrived in Calcutta
from Dundlod, in Rajasthan, India, to do business with the British East India Company. Along with his
brothers and sons, he acquired several profitable agencies. By the turn of the twentieth century, his
business had expanded rapidly with significant diversification in banking, textiles, jute and tea. For
their outstanding contribution to the Indian business and community services, the British conferred
Knighthood on Sir Hariram Goenka and Sir Badridas Goenka. They became prominent leaders of the
Marwari community of Calcutta and held sway in business communities throughout India.
Sir Badridas Goenka played an important role in public life and national politics. In 1933, he became
the first Indian to be appointed Chairman of the Imperial Bank of India, now known as the State Bank
of India. In 1945, he was elected President of the Federation of Indian Chambers of Commerce and
Industry (FICCI).

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The successful streak of entrepreneurship continued with Keshav Prasad Goenka, son of Sir Badridas
Goenka. He managed to steer his companies through the pre-independence and post-independence era
and in the 1950s, embarked on a course of expansion and diversification at an escalating tempo.
Keshav Prasad Goenka acquired the two British trading houses, Duncan Brothers and Octavius
Steel. In the early 1960s, he promoted three companies in the automobile tyre industry namely Phillips
Carbon Black and acquired several others. By the end of 1970s, when he progressively retired leaving
the management of his business to his three sons, he had acquired substantial interests in tea,
automobile tyre, jute, cotton textile and electric cables. Like his father, he played an active role in
public life. He held the position of President of FICCI in 1965, and became a director of India’s
central bank, the Reserve Bank of India, a position later held by his son Rama Prasad Goenka,
better known as RP Goenka.
In 1979, the fortune owned by Keshav Prasad Goenka was shared amongst his three sons. From
owning four companies; Phillips Carbon Black, Asian Cables, Agarpara Jute and Murphy India, with a
turnover of Rs 75 crore, RP Goenka, led the group to what it is today: a Rs 7,472 crore company (US$
1.65 billion), with more than 20 companies in 7 different business sectors. With razor sharp business
instincts, RP Goenka excelled in buying and selling companies. His first purchase was CEAT Tyres of
India in 1981. In the 1980s, this takeover specialist acquired KEC (1982), Searle India (1983, later
renamed RPG Life Sciences), Dunlop (1984), HMV (1988), and finally in 1989,CESC, Harrisons
Malayalam, Spencer & Co. and ICIM.
In 1990, he entrusted the management of the group to his two sons, Harsh and Sanjiv Goenka. RP
Goenka became Chairman Emeritus, Harsh Goenka Chairman and Sanjiv Goenka Vice-Chairman of
RPG Enterprises.
Milestones
1979 : Inception of RPG Enterprises by Mr RP Goenka, a Rs. 700 million group, which comprises
Phillips Carbon Black, Asian Cables, Agarpara Jute and Murphy (India)
1983 : RPG Life Sciences (formerly Searle India) is acquired.
1985 : Saregama India (formerly the Gramophone of India Ltd.) is acquired
1988 : HMV (His Master’s Voice) is acquired.
1989 : Harrisons Malayalam Ltd., Spencer’s CESC Ltd., Raychem RPG (formerly Raychem
Corporation) and Zensar Technologies (formerly ICIL) are acquired.
1995 : RPG Cellular commences its operations.
1996 : RPG Netcom is established.

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1997 : MusicWorld and Health and Glow are formed.
1999 : Searle India becomes RPG Life Sciences. Foodworld is established.
2000 : International Computers India Ltd. (ICIL) becomes Zensar Technologies Ltd.
2001 : ‘Giant’ hypermarkets is established.
2003 : RPG crosses the Rs.7000 crore turnover mark reaching Rs.7472 crore in sales.
Headquarter
The group is headquartered at Mumbai, Maharashtra.
Present Management
Mr. R P Goenka is the Chairman Emeritus, Mr. Harsh Goenka is the present Chairman of the group and
Mr. Sanjiv Goenka is the Vice Chairman of the group.
RPG Group Companies
Retail : Foodworld, Musicworld, Spencer’s, Hypermarkets
Technology : Zensar Technology, RPG Cables, RPG Life Sciences
Entertainment : Saregama HMV, HamaraCD
Power Transmission : CESC Ltd., Noida Power Company
Tyres : CEAT Ltd., CEAT Kelani, Phillips Carbon Black Ltd.
Speciality : Raychem RPG,
Transmission : KEC International, Nitel, RPG Transmission

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3. Bajaj Group
The Bajaj Group is amongst the top 10 business houses in India. Its footprint stretches over a wide
range of industries, spanning automobiles (two-wheelers and three-wheelers), home appliances, lighting,
iron and steel, insurance, travel and finance.
The group’s flagship company, Bajaj Auto, is ranked as the world’s fourth largest two and three wheeler
manufacturer and the Bajaj brand is well-known in over a dozen countries in Europe, Latin America, the
US and Asia.
Founded in 1926, at the height of India’s movement for independence from the British, the group has
an illustrious history. The integrity, dedication, resourcefulness and determination to succeed which
are characteristic of the group today, can be traced back to its birth during those days of relentless
devotion to a common cause. Jamnalal Bajaj, founder of the group, was a close confidant and disciple
of Mahatma Gandhi. In fact, Gandhiji had adopted him as his son. This close relationship and his deep
involvement in the independence movement did not leave Jamnalal Bajaj with much time to spend on his
newly launched business venture.
His son, Kamalnayan Bajaj, then 27, took over the reins of business in 1942. He too was close to
Gandhiji and it was only after Independence in 1947, that he was able to give his full attention to the
business. Kamalnayan Bajaj not only consolidated the group, but also diversified into various
manufacturing activities.
Headquarter
Bajaj group is headquartered at Pune, Maharashtra.
Present Management
The present Chairman and Managing Director of the group, Rahul Bajaj, took charge of the business in
1965. Under his leadership, the turnover of the Bajaj Auto, the flagship company, has gone up from
INR 72 million to INR 46.16 billion (USD 936 million) and its product portfolio has expanded and the
brand has found a global market. He is one of India’s most distinguished business leaders and is
internationally respected for his business acumen and entrepreneurial spirit.
Bajaj Group Companies
Bajaj Auto Ltd. Mukand Global Finance Ltd.
Bajaj Electricals Ltd. Bachraj Factories Pvt. Ltd
Bajaj Hindustan Ltd. Bajaj Consumer Care Ltd.
Maharashtra Scooters Ltd. Bajaj Auto Holdings Ltd.

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Bajaj Auto finance Ltd. Jamnalal Sons Pvt. Ltd.
Hercules Hoists Ltd. Bachraj & Company Pvt. Ltd.
Bajaj Sevashram Pvt. Ltd. Jeevan Ltd.
Hind lamps Ltd. Bajaj Allianz Life Insurance Company Ltd.
Bajaj Ventures Ltd. Bajaj Allianz General Insurance Company Ltd.
Mukand International Ltd. Stainless India Ltd.
The Hindustan Housing Co. Ltd. Hind Musafir Agency Pvt. Ltd.
Baroda Industries Pvt. Ltd. Bajaj Internatinal Pvt. Ltd.
Bombay Forgings Ltd.
4. Aditya Birla Group

A formidable force in the Indian industry, Mr Aditya Birla dared to dream of setting up a global business
empire at the age of 24. He was the first to put the Indian business on the world map, as far back as
1969, long before globalization became a buzzword in India. Interestingly, for Mr Aditya Birla, globalisation
meant more than just geographic reach. He believed that a business could be global even whilst being
based in India. Therefore, back in his home-territory, he single-mindedly drove to put together the
building blocks to make his Indian business a global force. Under his stewardship, his companies rose
to be the world’s largest producer of viscose staple fibre, the largest refiner of palm oil, the third
largest producer of insulators and the sixth largest producer of carbon black. In India they attained the
status of the largest single producer of viscose filament yarn, apart from being a producer of cement,
grey cement and rayon grade pulp. The group is also the largest producer of aluminium in the private
sector, the lowest cost producers in the world and the only producer of line in the textile industry in
India.
Milestones
1857 : The foundation of the Birla Group of Companies is laid by Seth Shiv Narayan Birla–cotton
trading operations commence at Pilani, Rajasthan.
1919 : Ghanshyam Das Birla, grandson of Shiv Narayan Birla, sets up the first Birla jute mill.
1947 : Grasim is incorporated.
1958 : Hindalco is incorporated.
1965 : Aditya Birla, grandson of the legendary Ghanshyamdas Birla, starts the Eastern Spinning
Mills & Industries.

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1966 : The Indian Rayon Corporation Ltd. is acquired.
1985 : India’s first gas-based fertiliser plant in the private sector – Indo Gulf – goes on stream at
Jagdishpur, UP
1986 : The Birla Growth Fund is set up.
1990 : Mr Kumar Mangalam Birla gets actively involved in the Group’s operations.
1995 : The group enters the telecommunications sector through a joint venture with AT & T (USA)
1996 : All group companies are consolidated under the umbrella of the Aditya Birla Group, led by
Mr. Kumar Mangalam Birla.
1999 : A joint venture with financial services major Sun Life of Canada is inked, as part of the
overall restructuring of the Group’s financial services business.
2000 : • Indian Rayon acquires Madura Garments and selected overseas brand rights, taking
the Group to the top of the league in the branded apparels sector.
• The Group forays into e-business through a strategic alliance of its software arm, Birla
Software and Consultancy Services (BCSS), with Lawson Software (USA).
• ‘Gyanodaya’, the Institute of Management Learning of the Aditya Birla Group, is

inaugurated.
• Hindalco acquires Indal. The Indal board is reconstituted. Mr Kumar Mangalam Birla
becomes Indal’s new chairman. The Group holding goes up to 74.6 percent, and further
increases to 96 per cent in FY’03.
• The Insurance Regulatory Development Authority (IRDA) grants registration in principle

to Birla Sun Life Insurance Company. Indian Rayon acquires major world rights for
international apparel brands Louis Philippe, Allen Solly and Peter England.
• The Group announces its intention to launch a 450 MW ‘Green Power Project’
in Karnataka.
• The merger of Birla AT&T and Tata Cellular is completed
2004 : Board reconstituted with Mr. Kumar Mangalam Birla taking over as Chairman. Completion
of the implementation process to de-merge the cement business of L&T and
completion of open offer by Grasim, with the latter acquiring controlling stake in the
newly formed company UltraTech.
Headquarter
The group is headquartered at Mumbai, Maharashtra.

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Present Management
Mr. Kumar Mangalam Birla is the present Chairman of the group. Under his leadership the group has
not only sustained existing empire but is also prospering to new heights. The group is spearheaded by
Grasim, Hindalco, Indian Rayon, and Indo Gulf Fertilisers.
Group Companies
Group Companies Indian Companies Joint Ventures
Grasim Industries Ltd. PSI Data Systems Birla Sun Life Insurance
Hindalco Industries Ltd. TransWorks Birla Sun Life Asset Management
Company Ltd.
Aditya Birla Nuvo Ltd. Essel Mining & Industries Ltd. Birla Sun Life Distribution
Company Ltd.
Ultra Tech Cement Ltd. Shree Digvijay Cement Ltd. Tanfac Industries Ltd.
Idea Cellular Ltd.
Birla NGK Insulators
Bihar Caustic and Chemicals Ltd.
END OF THE CHAPTER

z Commonly used business terminologies
Chapter 9
Key Business Terminologies

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COMMONLY USED BUSINESS TERMINOLOGIES

Absolute Advantage
When one country can produce something another country cannot produce at all, the former country
is said to be at an absolute advantage.
Accounting Profit
Any amount earned in excess of the cash amount invested in a business to earn the amount is termed as
accounting profit.
Balance of Payments
A statement of the total financial transactions of a country with other nations for a specific period of
time, usually one year, is termed as Balance of Payments of that country.
Balance of Trade
The difference between the value of goods that a nation exports and the value of goods that a nation
imports is termed as its Balance of Trade. When a country has an export surplus the balance of trade is
said to be in its favour.
Bond
A bond is a debt security, in which the issuer owes the holders of bond, a debt and is obliged to repay
the principal and interest (the coupon) at a later date, termed as maturity.
Budget
A plan for the use of money based on expected incomes and expenditures of the government.
Capital
Capital generally refers to the money, goods, services, and information used for the production of
further wealth. Capital can be in the form of money (in the form of cash of assets), raw materials
(such as minerals, trees, water), technology (factories, machines, vehicles, computers), human labor
(including expertise), and information (software, data, knowledge).
Capital Goods
The tools, equipment and machinery used to produce other goods or to provide services are known as
Capital goods.
Capital Investments
Investments made for acquisition of plants or equipments that add to the value to the property of a
business are called capital investments. These investments are not made for operational expenses.

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Commodity
Any saleable item in commerce or trade which has a value attached to it, is termed as a commodity.
Comparative Advantage
When a country specializes in products that it can produce at a lower cost than another country and
can trade them to get products which it can only produce at a higher cost than that another country,
then the former country has a comparative advantage to the latter.
Concentrated Industry
An industry in which a few large companies dominate the manufacturing and sale of a given product
line, such as automobiles is termed as a concentrated industry.
Conglomerate
A big business comprising several product lines and unrelated industries is termed as a conglomerate.
Consumer Goods
Products used to meet immediate consumer demands, rather than being used for further productive
purposes is called consumer goods.
Consumer Price Index

A measure of the cost of living as tabulated by the U.S. Bureau of Labor Statistics based on the actual
retail prices of a wide variety of consumer goods and services at a given time and compared to a base
period which is changed from time to time.
Cost-Benefit Analysis
Measurement of costs of a specific procedure, program, product or service in terms of the benefits it
will yield against the cost, is termed as cost-benefit analysis.
Cost–Push Inflation
An increase in price level in the economy stemming from an increase in cost of production rather than
an increase in demand is termed as cost-push inflation.
Debenture
A debenture is usually a written secured or unsecured promise to pay, issued by a company or government.
Deficit Financing
A situation in which government spending exceeds government income, with the difference covered by
borrowing.

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Deflation
A decline in price level of goods and services with a resulting increase in purchasing power of the dollar.
Demand–Pull Inflation
An increase in price level in the economy caused by a greater demand for goods rather than increase in
cost of production is termed as demand-pull inflation.
Depreciation
A decrease in the value of an item over a period of time due to wear and tear is termed as depreciation.
Devaluation
Devaluation is a deliberate reduction in the value of a unit of a money as related to gold, foreign
currency, or other accepted standard.
Dividend
The amount of money paid out of earnings or proceeds from the sale of property or profits earned in an
year, which is divided among shareholders or creditors; usually it represents a share of profits paid in
proportion to the share of ownership.
Durable Goods
Products with a relatively long useful life such as home appliances, furniture, automobiles, etc., as
opposed to items consumed over a short period of time such as food, utilities, household supplies or
clothing are called durable goods.
Duty
Tax imposed on imports by the customs authority of a country. They are, usually based on the value of
the goods (ad valorem duties). Sometimes other factors such as weight or quantity (specific duties) or
a combination of value and other factors (compound duties)are also taken into consideration.
Economic Goods
Economic goods are relatively scarce goods used by people, business and nations to satisfy wants.
Economic Growth
Economic growth is a steady increase in a nation’s total output, often measured in per capita gross
national product (GNP).
Economic Incentive
Economic incentive is the monetary reward in the form of income for labor, profit for innovation and
economic risks, rent and dividends as a reward for use of capital.

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Economic Profit
The profit after all implicit and explicit costs of production and operation are paid, taking into account
alternative uses the resources applied to a business.
Economies of Scale
An increase in the factors of production, as in market production resulting in a proportionate
greater increase in productivity output per unit of production is termed as economies of
scale.
Entrepreneur
A person who assumes the risk and responsibility attached with starting and operating a business is
called an entrepreneur.
Equity Partnership
A limited partnership arrangement for providing start-up and seed capital to a business for its
operations.
Exchange Rate
The price that a country must pay to exchange its currency with the currency of another nation is
termed as exchange rate of that country.
Factors of Production
The resources like land, labor capital and enterprise, necessary for the production of goods and services
are called factors of production.
Free Trade Zone

A port designated by the government of a country for duty–free entry of any non-prohibited goods.
Merchandise can be stored, displayed, etc., within the zone and re-exported without duties being paid.
Duties are paid only when the goods pass from the zone into the area of the country subject to the
customs authority.
Fringe Benefit
Any variety of indirect, non-cash benefits provided to employees by employers in addition to regular
wage or salary compensation is called fringe benefit.
Fringe Benefit Tax

The tax paid by the employer or his company on the benefits offered to the employees, is termed as
fringe benefit tax.

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Gross National Income

The sum total of all the wages, profits, dividends, interest and rents paid out in the country within a
given period, normally one year.
Inflation
Increase in prices or a decrease in the value of money resulting from an increase in the amount of
money in circulation relative to the amount of goods and services available.
Laissez—Faire
A French phrase meaning to “leave alone”, generally referring to nonrestrictive atmosphere for business
activity; a policy of limited government regulation and interference with business and trade.
Letter of Credit
A document issued by a bank upon the instruction of a buyer authorizing the seller to draw a specific
sum of money under stated terms.
Liquid Asset
The assets which can be readily converted to cash are called liquid assets.
Macroeconomics
That part of economics which deals with income determination, price level analysis and the effect of
fiscal and monetary policy on the operation of the entire economic system is called Macroeconomics.
Microeconomics
That part of economics, which deals with the relative prices of specific goods and the share of national
income, derived by those who provide labor, management and capital is termed as Microeconomics.
Mixed Economy
A system in which means of production are largely owned by private players but certain key economic
activities are controlled by government i.e. both private enterprises and government shape the overall economy.
Monopoly
A market situation in which only one organization produces the entire output of an industry or set of a
product or service, for which there are no substitute, is termed as a monopoly.
National Income
The total earnings earned by a country from payments for the goods and services produced by it
during a specific period of time, usually one year, is called the National Income of the country.

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Oligopoly
An oligopoly is a market form in which a market or industry is dominated by a small number of sellers
who are called oligopolists.
Patent
A patent is a set of exclusive rights granted by a state to a patentee (the inventor or assignee) for a fixed
period of time in exchange for the regulated, public disclosure of certain details of a device, method,
process or composition of matter (substance) (known as an invention) which is new, inventive, and
useful or industrially applicable.
Private Enterprise
A system in which means of production are owned and operated by an individual or a group of individuals
or privately owned organizations for the purpose of making profits, as opposed to government owned
and controlled corporations, is termed as a private enterprise.
Real Income
Real Income refers to the amount of money earned by an individual during a period of time, with which
he/she can buy goods and services.
Recession
Recession refers to a period in the economy, when the economic activity witnesses an overall decline
in production and employment.
Speculation
The act of putting money into some security or company or scheme with the hope of quick, sizeable
profit; usually involves a significant degree of risk.
Stocks
In financial markets, stock is the capital raised by a corporation through the issuance and distribution
of shares.
Stock Market
A stock market is a market for the trading of a company’s stock, and derivatives of the same; both of
these comprise securities listed on a stock exchange as well as those which are only traded privately.
Subsidy
Subsidy is a kind of government assistance to a company in the form of grant, tax break, or trade
barrier to encourage production or purchase of the goods.

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Tariffs
Duties or taxes imposed by the government on imported goods. One purpose of tariffs is to protect the
country’s domestic industries which produce the same goods. Another purpose is to reduce a country’s
imports to maintain a favorable balance of trade.
Tax
The payments collected from persons, business or property by government authority, primarily for the
purpose to meet the running expenditure of the government.
Trade Deficit
When the expenditure incurred by a country on its imports exceeds the revenue earned by the country
through its exports, the country is said to be facing a trade deficit.
Venture Capital
Money used to support new or unusual undertakings with equity, risk or speculative investment capital.
This funding is provided to new or existing firms which exhibit potential of above–average growth.
END OF THE CHAPTER

z Commonly used business and economic abbreviations
Chapter 10
Business and Economic Abbreviations

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COMMONLY USED BUSINESS AND ECONOMIC ABBREVIATIONS
AAGR : Average Annual Growth Rate
AAR : Average Annual Return
ABB : Asean Braun Boveri
ADAG : Anil Dhirubhai Ambani Group
ADR : American Depository Receipts
AGM : Annual General Meeting
APM : Administered Price Mechanism
ASDL : Asymmetric Digital Subscriber Line
ASSOCHAM : Associated Chambers of Commerce and Industry
B2B : Business to Business
B2C : Business to Consumer
BIS : Bank for International Settlements, Bureau of Indian Standards
BPO : Business Process Outsourcing
BPR : Business Process Re-engineering
BSE : Bombay Stock Exchange
CAGR : Compounded Annual Growth Rate
CEO : Chief Executive Officer
CFO : Chief Financial Officer
CII : Confederation of Indian Industries
CMIE : Centre for Monitoring Indian Economy
CRISIL : Credit Rating Information Services of India Ltd.
CRR : Cash Reserve Ratio
EMI : Equated Monthly Installment
EPS : Earnings Per Share
EPZ : Export Processing Zone

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ER & DC : Electronic Research and Development Centre
ESOP : Employee Stock Ownership Plan
FDI : Foreign Direct Investment
FICCI : Federation of Indian Chambers of Commerce and Industry
FII : Foreign Institutional Investor
GATT : General Agreement on Tariffs and Trade
GDP : Gross Domestic Product
GDR : Global Depository Receipt
GNP : Gross National Product
ICRA : Investment Information and Credit Rating Agency of India
IDBI : Industrial Development Bank of India
IFC : Industrial Finance Corporation; International Finance Corporation
IPO : Initial Public Offering
IRR : Internal Rate of Return
JIT : Just In Time
JV : Joint Venture
KPI : Key Performance Indicators
LIBOR : London Inter-bank Offered Rate
LIC : Life Insurance Corporation of India
LIFO : Last In, First Out
M1 : Money supply with public
M2 : M1 + time related deposits + savings deposits, money market funds.
M3 : Aggregate monetary resources
MNC : Multi National Corporation
MOU : Memorandum of Understanding
MSCI : Morgan Stanley Capital International
NABARD : National Bank of Agriculture and Rural Development

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NAFTA : North American Free Trade Agreement
NASDAQ : National Association of Securities Dealers Automated Quotation
NASSCOM : National Association of Software and Service Companies (of India)
NAV : Net Asset Value
NPA : Non Performing Assets
NSE : National Stock Exchange
NYSE : New York Stock Exchange
ONGC : Oil and Natural Gas Corporation
OPEC : Organisation of Petroleum Exporting Countries
PLR : Prime Lending Rate
PPP : Purchasing Power Parity
R&D : Research and Development
RBI : Reserve Bank of India
RPI : Retail Price Index
SEBI : Securities and Exchange Board of India
SENSEX : Sensitivity Index (of Share Price on BSE)
SEZ : Special Economic Zone
SLR : Statutory Liquidity Ratio
SME : Small and Medium Enterprises
SWOT : Strengths, Weakness, Opportunities and Threats
VAT : Value Added Tax
YTM : Yield to Maturity
END OF THE CHAPTER

z Sole Proprietorship Business
z Partnership Business
z Company
Chapter 11
Types of Business Entities

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A business entity is an institution engaged in an economic activity, producing, selling and distributing goods/
services with an aim of earning profits. Three important types of business entities are:
1. Sole Proprietorship
2. Partnership
3. Company
1. SOLE PROPRIETORSHIP
When an individual takes the initiative to start an activity relating to do a trade or commerce for his own
economic benefit, it is known as sole proprietorship. A sole proprietor is a single person who owns,
maintains and manages the whole show in the business. All the salaries and other overheads only form part of
the expenses of the sole proprietorship firm. After deducting all the expenses that relate to the business from
total receipts of the business, what remains is the profit which may either be reinvested in the firm or could
be withdrawn by the proprietor.
Characteristic of a Sole Proprietorship Business
i. Single Ownership
ii. Autonomy in Decision Making - The sole proprietor is the only decision maker and has complete
autonomy in decision making.
iii. Quick Decision Making – Since the firm is owned by a single person, the decision making is prompt.
iv. Unlimited Liability – In case of insolvency of the firm, the liability stands unlimited i.e. if the assets of
the firm are not enough to pay off the business debts the personal assets of the proprietor are also
attached to the firm’s property.
v. Can be winded up without any prior legal notice.
vi. No Separate Legal Entity – In case of sole proprietorship, the owner and the business are
considered one and the same i.e. the actions taken by the proprietor are binding upon the firm
and vice versa.
2. PARTNERSHIP
An individual i.e. a sole proprietor may not be in a position to cope with the financial and managerial demands
of the present business world. As a result, two or more individuals may decide to pool in their financial ad
non-financial resources to start and carry on a business. The Indian partnership act defines partnership as,
“the partnership between persons who have agreed to share the profits of business carried on by all, or any
one of them acting for all.”

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Characteristics of a Partnership Business
i. An association of two or more persons.

ii. An agreement entered into by all persons concerned.
iii. Existence of business (and not just an agreement) .
iv. The carrying on of business by all, or any one of them acting for all.
v. Sharing of profits (or losses)of the business.
From the point of view, the main thing is that relations among the partners will be governed by mutual
agreement. The agreement is known as The Partnership Deed which is to be properly stamped. It should
be comprehensive to avoid disputes later on. It is usual therefore, to find the following clauses in a
Partnership business:
i. Name of the firm and the partnership business.
ii. Commencement and duration of business
iii. Amount of capital to be contributed by each partner
iv. Rate of interest to be provided to each partner on his capital
v. Disposal of profits and the ratio in which it would be done
vi. Amount to be allowed to each partner as drawings and the timings of such drawings
vii. Whether a partner will be allowed a salary
viii. Any variation in the mutual rights and duties of the partners
ix. Method by which goodwill will be calculated
x. Procedure by which a partner may retire and the method of payment of his dues
xi. Treatment of losses arising out of the insolvency of a partner
xii. Preparation of accounts and their audit
3. COMPANY
The word Company etymologically is a combination of two Latin words ‘Com’ meaning ‘with or together’
and ‘Pains’ meaning ‘bread’. Originally, it referred to a group of persons who took their meals together.
In business terminology, a company “refers to a legal entity formed which has a separate legal entity from its
members, and is ordinarily incorporated to undertake commercial business”.

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Put in simple words, a company is nothing but a group of persons that have come together and have
contributed money for some common purpose and have incorporated themselves into a distinct legal
entity in the form of a company for the same purpose. A company is formed and registered under the
Companies Act, 1956.
Characteristics of a Company
i. Separate Legal Entity - A company has a legal identity distinct from that of its members. In a court case,
Salomon vs. Salomon & Co. Ltd, 1807, the entity of the company has been described as following “A
company is a person, artificial, invisible, intangible and existing in the eyes of law”.
ii. Limited Liability – In a company limited by shares, liability of the members is limited to the unpaid value
of the shares whereas in a company limited by guarantee, liability of the members is limited to such
amount as the members may undertake to contribute to the assets of the company, in the event of it
being winded up.
iii. Perpetual Succession – A company’s life does not depend upon the life of its members. Members of a
company may come and go, may change from time to time, but that does not affect the continuity of
the company.
iv. Separate Property – Since the company has a separate legal entity, it also has a separate property
of its own. No member can claim to be the owner of the company’s property till the existence of
the company.
v. Transferability of Shares – The shares in a company are freely transferable but subject to certain
conditions, such that no shareholder is permanently or necessarily attached to the company.
vi. Common Seal - A company is an artificial person and does not have a physical existence. A common seal
is the official signature of the company under which it operates and carries out its activities.
vii. Legal Entity – Since a company is a separate entity, distinguished from its owners, it has the capacity to
sue and can be sued in its own name.
viii. Separate Management – A company is owned by its shareholders but the management of a company is
in the hands of its managerial force constituted of Board of Directors, employees etc. Thus the
management of a company is separate from its owners. The shareholders may or may not constitute a
company’s management.
ix. One Share-One Vote – The voting principle followed by a company is of the pattern where one share
constitutes one vote. If a person holds 100 shares of a company, he has 100 eligible votes in that
company.

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Types of Companies
1. Public Company
Public Company is a company in which shares are held collectively by the general public rather than a
selected few individuals. Minimum number of members in a public company is seven, if members
become less than seven, the company is no longer a public company but is rather a private company.
2. Private Company
Private company means a company which by its articles of association,
• Restricts the right of members to transfer its shares
• Limits the number of its members to fifty. In determining this number of 50, employee-members and
ex-employee members are not to be considered.
• Prohibits an invitation to the public to subscribe to any shares in or the debentures of the company.
If a private company contravenes any of the aforesaid provisions, it ceases to be a private company and
loses all the exemptions and privileges which a private company is entitled to. Minimum number of
members in a private company is two. A private company does not need a separate certificate from the
Registrar of Companies for the commencement of its business.
3. Companies deemed to be Public Limited Company

A private company will be treated as a deemed public limited company under one of the following
circumstances:
• Where at least 25% of the paid up share capital of a private company is held by one or more body
corporates, the private company shall automatically become a public company on and from the date
on which the aforesaid percentage is so held.
• Where the annual average turnover of the private company during the period of three consecutive
financial years is not less than Rs 25 crores, the private company shall be, irrespective of its paid up
share capital, deemed a public company.
• Where not less than 25% of the paid up capital of a public limited company is held by the private
company, then the private company shall become a public company on and from the date on which
the aforesaid percentage is so held.
• Where a private company accepts deposits from public, after an invitation is made by advertisement or
renews deposits from the public (other than from its members or directors or their relatives), such company
shall become public company on and from the date when such acceptance or renewal is first made.
4. Limited and Unlimited Companies

Companies may be limited, limited by shares or limited by guarantee.
a) Company limited by shares - In this case, the liability of the members is limited to the amount of
uncalled share capital. No member of the company limited by the shares can be called upon to pay more
than the face value of shares or so much of it as has remained unpaid. The members of limited companies
have no liability in case of fully paid up shares.

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b) Company limited by the guarantee - A company limited by guarantee is a registered company having the
liability of its members limited by its Memorandum of Association (MoA) to such amount as the members
may respectively thereby undertake to pay if necessary on liquidation of the company. The liability of
the members to pay the guaranteed amount arises only when the company has gone into liquidation and
not when it is a going concern.
c) Unlimited Company: The liability of the members of an unlimited company is unlimited. Therefore their
liability is similar to that of the liability of the partners in a partnership firm.
5. Section 25 Company
Under the Companies Act, 1956, the name of a public limited company must end with the word ‘Limited’
and the name of a private limited company must end with the word ‘Private Limited’. However, under
Section 25, the Central Government may allow companies to remove the word “Limited / Private
Limited” from the name if any of the following conditions are met by:
• The company is formed for promoting commerce, science, art, religion, charity or other socially
useful objectives.
• The company does not intend to pay dividend to its members but apply its profits and other income
in promotion of its objectives.
6. Holding and Subsidiary Companies

A company shall be deemed to be a subsidiary of another company if:
• That other company controls the composition of its board of directors
• That other company holds more than half (>50%) in face value of its equity share capital.
The control of the composition of the Board of Directors of the company means that the holding
company has the power at its discretion, to appoint or remove all or majority of directors of the
subsidiary company without consent or concurrence of any other person.
7. Government Company
A Government Company is the one in which 51% or more is held either by the central government or by
the state government or is jointly held by the central and the state government. All the decisions pertaining
to its management and operations are taken by the government.
8. Foreign Company
A company that has been incorporated outside India, under the law of some other country, is registered
in that country and has set up its business in India is called a Foreign Company.
END OF THE CHAPTER

z Important governing institutions
Chapter 12
Important Governing Institutions

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IMPORTANT GOVERNING INSTITUTIONS
1. Federation of Indian Chamber of Commerce and Industry (FICCI)

Set up in 1927, on the advice of Mahatma Gandhi, FICCI is the largest and oldest apex business
organization of Indian business. Its history is very closely interwoven with the freedom movement.
FICCI inspired economic nationalism as a political tool to fight against discriminatory economic policies.
That commitment, drive and mission continue in the ever-changing economic landscape of India, always
chasing newer agendas. With a nationwide membership of over 1500 corporates and over 500 chambers
of commerce and business associations, FICCI espouses the shared vision of Indian businesses and
speaks directly and indirectly for over 2,50,000 business units. It has an expanding direct membership
of enterprises drawn from large, medium, small and tiny segments of manufacturing, distributive trade
and services. FICCI maintains the lead as the proactive business solution provider through research,
interactions at the highest political level and global networking.
Headquarter
FICCI is headquartered at New Delhi
Present Management
Mr. Habil Khorakiwala - Chairman, FICCI
Mr. Saroj Kumar Poddar – President, FICCI
2. Confederation of Indian Industry (CII)

The Confederation of Indian Industry (CII) works to create and sustain an environment conducive to the
growth of industries in India, partnering industry and government alike through advisory and consultative
processes. CII is a non-government, not-for-profit, industry-led and industry-managed organisation, playing
a proactive role in India’s development process. Founded over 111 years ago, it is India’s premier business
association, with a direct membership of over 6000 organisations from the private as well as public sectors,
including SMEs and MNCs and indirect membership of over 98,000 companies from around 342 national
and regional sectoral associations.
Headquarter
CII is headquartered at New Delhi
Present Management
Mr. R Seshasayee – President, CII.
3. National Association of Software and Service Companies (NASSCOM)

National Association of Software and Service Companies (NASSCOM) is the premier trade body and the
chamber of commerce of the IT software and services industry in India. NASSCOM is a global trade body
with over 1050 members, of which over 150 are global companies from the US, UK, EU, Japan and China.
NASSCOM’s member companies are in the business of software development, software services, software
products and IT-enabled Services/BPO services. NASSCOM was set up to facilitate business and trade in
software and services and to encourage advancement of research in software technology. It is a not-for-
profit organization, registered under the Societies Act, 1860.

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Headquarter
NASSCOM has its headquarters at New Delhi
Present Management
Mr. B. Ramalinga Raju – Chairman, NASSCOM
Mr. Kiran Karnik – President, NASSCOM
4. Bombay Stock Exchange Limited (BSE)

Bombay Stock Exchange Limited is the oldest stock exchange in Asia with a rich heritage. Popularly known
as “BSE”, it was established as “The Native Share & Stock Brokers Association” in 1875. It is the first stock
exchange in the country to obtain permanent recognition in 1956 from the Government of India under the
Securities Contracts (Regulation) Act, 1956.The Exchange’s pivotal and pre-eminent role in the development
of the Indian capital market is widely recognized and its index, SENSEX, is tracked worldwide. The Exchange
is professionally managed under the overall direction of the Board of Directors. The Board comprises
eminent professionals, representatives of Trading Members and the Managing Director of the Exchange.
The Exchange has a nation-wide reach with its presence in 417 cities and towns of India. The systems and
processes of the Exchange are designed to safeguard market integrity and enhance transparency in operations.
Headquarter
The BSE is located in Mumbai.
Present Management
Mr. Rajnikant Patel – Managing Director & CEO, Bombay Stock Exchange.
5. National Stock Exchange of India Limited (NSE)

The National Stock Exchange of India was promoted by leading financial institutions at the behest of
Government of India and was incorporated in 1992 as a tax paying company. On its recognition as a stock
exchange in April 1993 under the Securities Contracts (Regulation) Act, 1956, NSE commenced operations
in the Wholesale Debt Market (WDM) segment in June 1994. The Capital Market (Equities) segment
commenced operations in November 1994 and operations in Derivatives segment commenced in June 2000.
Headquarter
The NSE is located in Mumbai.
Present Management
Mr. Ravi Narain – Managing Director & CEO, National Stock Exchange of India.
6. Securities Exchange Board of India (SEBI)

Securities and Exchange Board of India (SEBI) is a board (autonomous body) created by the Government of
India in 1988 and given statutory form in 1992 under the SEBI Act 1992. SEBI has three functions rolled
into one body: legislative, judicial and executive. It drafts rules in its legislative capacity, it conducts enquiries
and enforcement action in its executive function and it passes rulings and orders in its judicial capacity. SEBI
has had a mixed history in terms of its success as a regulator. Though it has pushed systemic reforms
aggressively and successively (e.g. the quick movement towards making the markets electronic and paperless),
it seems to lack the legal expertise needed to sustain prosecutions/enforcement actions.

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Headquarter
SEBI is headquartered at Mumbai.
Present Management
Mr. M. Damodaran - Chairman, SEBI.
7. Finance Commission
The First Finance Commission was constituted under Art. 280 by a Presidential Order dated November 22,
1951, under the chairmanship of KC Neogy. It is the duty of the Commission to make recommendations to
the President as to:
• The distribution between the Union and the States of the Net proceeds of Taxes which are to be, or may
be, divided between them under this Chapter and the allocation between the States of the respective
shares of such proceeds
• The principles which should govern the grants-in-aid of the revenues of the States out of the Consolidated
Fund of India.
Headquarter
Finance Commission is headquartered at New Delhi
Present Management
Dr. C Rangarajan - Chairman, Finance Commision
8. National Council of Applied Economic Research (NCAER)

It was established in 1956 as a non-governmental body in Delhi to assist government, civil society and the
private sector to make informed policy choices. The council encourages research on Indian themes using
Indian data. Its major activities include:
• Developing policy reports for clients.
• Examining domestic agricultural market structures, price policy, linkages between agricultural price
policy and poverty, and, the role of the Panchayats in fostering sustainable development.
• Tracking key sectors of the economy for subscribers and forecasting the economic outlook.
• Conducting, designing, and analysing surveys that illuminate public policy issues as well as assist
private sector decisions
• Disseminating research findings
Headquarter
NCAER is headquartered at New Delhi.
Present Management
Mr. Bimal Jalan - President, NCAER
END OF THE CHAPTER

z Special Economic Zone (SEZ)
z Indian Stock Market
z Business Process Outsourcing (BPO)
Chapter 13
Miscellaneous Business Knowledge

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SPECIAL ECONOMIC ZONE (SEZ)
The SEZ policy was introduced by the government of India on 1.4.2000 for setting up Special Economic
Zones in the country with a view to provide an internationally competitive and hassle free environment
for exports. Industrial units are set up in a SEZ for manufacturing of goods and rendering of services.
The units in the zone have to be net foreign exchange earners but they are not subjected to any pre-
determined value addition or minimum export performance requirements. Sales in the Domestic Tariff
Area by SEZ units are subject to payment of full Custom Duty. Furthermore, offshore banking units
can also be set up in the SEZs.
The policy provides for setting up of SEZs in the public, private, joint sector or by State
Governments. It was also envisaged that some of the existing Export Processing Zones (EPZs)
would be converted into Special Economic Zones. Accordingly, the Government has converted
Export Processing Zones located at Kandla and Surat (Gujarat), Cochin (Kerala), Santa Cruz
(Mumbai-Maharashtra), Falta (West Bengal), Madras (Tamil Nadu), Visakhapatnam (Andhra Pradesh)
and Noida (Uttar Pradesh) into Special Economic Zones. In addition to this, 3 new Special Economic
Zones have been approved to come up at Indore (Madhya Pradesh), Manikanchan – Salt Lake
(Kolkata) and Jaipur (Rajasthan).
Additionly, approval has also been given by the government for setting up of 42 Special Economic
Zones in various parts of the country in the private/joint sectors or by the State governments.
Indian SEZ policy has the following distinguishing features:
a) The zones are proposed to be set up by the private sector or by state goverment, in association with
Private sector. Private sector is also invited to develop infrastructure facilities in the existing SEZs
b) State Government has a lead role in the setting up of SEZ.
c) A framework is being developed by creating special windows under existing rules and regulations
of the Central Government and State Government for SEZ.
Some of the salient features of SEZs in India are

• The SEZ is a designated duty free enclave and is to be treated as foreign territory for trade
operations and duties and tariffs.
• No separate license is required for import by the units in a SEZ.
• The units in a SEZ are exempted from customs duty on import of capital goods, raw materials,
consumables, spares etc.

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• The units are also exempted from Central Excise duty on procurement of capital goods, raw
materials, consumable spares etc. from the domestic market.
• The central sales tax paid by the units in a SEZ on domestic purchases is reimbursed. Also 100%
income tax exemption is provided for a block of five years, 50% tax exemptions for two years and
up to 50% of the profits are ploughed back for a period of 3 years under section-10 A of the
Income tax Act.
• 100% income-tax exemption for a period of 3 years & 50% income-tax exemption for a period of 2
years is provided to off-shore banking units under section 80-L(A) of the Income-Tax Act (IT Act)
• 100 % Foreign Direct Investment is allowed in manufacturing sector.
• Duty free goods, imported or purchased by the units have to be utilized within 5 years from the
date of import/purchase.
• No separate documentation is required for customs and EXIM (Export-Import) policy.
• Support services like banking, post office clearing agents etc. are provided within the zone complex.
• Exemption from Custom/Excise Duty is provided on goods manufactured by units set up in
the zone.
INDIAN STOCK MARKET
Indian stock markets have been on a ride for quite some time. In the beginning of 2005, the sensex was
around 6000 or so levels, but till date it has already once crossed 14000 levels. Nothing so dramatic has
happened in last one year that justifies this kind of growth. Indian economy is definitely on a rise, but
the rise is not enough to warranty such kind of valuations for the stocks. Almost all the major stocks
are trading at their all time highs.
The fundamentals that govern the market operations are strong and do not react to many negative
events that the stock market has faced during the last year, such as floods in Mumbai, soaring oil prices
in the World or SEBI banning some well known brokers for their involvement in trade malpractices etc.
Some analysts predict that this is a bubble, and can burst any time. Sensex and Nifty breach new highs
everyday, and this does not seem to be stopping.
The valuations of all the stocks have gone haywire. Market value of the actively traded companies has
simply doubled in this rally and some of even the lesser known stocks have gained obscene valuations
and P/E (Price to Earning) ratios. Are all these really justified? What is driving the markets forward?
The answer lies in the simple principle of demand and supply. Nowadays, more and more people are
taking stocks as a serious investment option. Foreign Institutional Investors (FIIs) are being more and
more attracted to Indian markets. And there is lot of surplus cash available. So, everyone is vouching
for a share of pie in this exciting space, and that’s what is keeping the markets going upwards. This is
also proven by the kind of interest that IPOs are getting. Almost all the companies that are launching

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their IPOs at this time are getting heavily oversubscribed. In fact, one of the recently concluded IPO
was oversubscribed over a 100 times!!
So much high is the level of confidence of the investors that they are throwing in their money in almost
everything they get their hands on. Take the example of Reliance Petro. At the time of IPO, this
company was just on paper and its construction was supposed to start with the money collected from
IPO. And still the IPO was hugely oversubscribed.
Everyone is trying to cash in on this opportunity. Mutual fund companies are launching new funds
everyday under fancy names to collect more and more funds. One of the recently concluded mutual
funds collected so much money which they had not even anticipated. They had to close subscriptions
for some time so that they could properly manage the money.
What does common investor do in such scenario? Should they sit back and wait for markets to
cool down before making any fresh investments? No, because if that would have been the case,
they would have been sitting back since last one year and would have seen all the opportunities
passing by. So, should they also jump into this mad rush? The answer again is, No. This is the
time investors need to look at opportunities. They need to get into fundamentals. Despite these
crazy valuations, there are still a lot of stocks out there which have missed the bus. Investors
should check those out. Some of them are well managed and constantly growing companies, but
somehow they have escaped the radars of financial analysts. Investors need to get into those
kinds of stocks.
And most importantly, whatever investment is done at this time needs to be done from a long term
horizon. If you want to park some funds for just 6 months to 1 year, then stock market is not the right
place for you. You need to realize that markets can fall, and they can fall really bad. You might make
huge losses, but those can be turned into good profits in a longer period. It is a universally known fact
that market volatility reduces over longer periods.
Indian markets are definitely on a roller-coaster ride. And you also need to have some fun in it. Make
sure your seat belts are fastened and you take all the safety measures. Or you can fall badly.
Though both Sensex and Nifty are at record highs, most retail investors are feeling left out as a large
number of stocks have not participated in this rally.
“Helped by strong inflows from overseas investors, domestic stock market indices have surged ahead
over the last few months and are setting new lifetime highs almost every day. Strong economic growth,
expected to exceed 8.5 per cent for the current financial year, would sustain the excellent corporate
performance next year as well.”

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The Sensex took just 26 trading sessions to move from 13000 to 14000 and the Nifty has conquered
4000. Sensex has gained nearly 6 per cent over the last one month, mostly led by banking, capital
goods and technology stocks. Among the sectoral indices on the BSE, the bank index (Bankex) has
been the best performer with gains of close to 10 per cent over the last one month or so. BSE capital
goods and BSE IT indices also did well during this period.
SBI was the best performer in the rally from 13000 to 14000, with gains of over 20 per cent. Telecom
stocks - Bharti and Reliance Communications gained between 16 and 18 per cent each. Cement stocks
also had a good time as ACC rallied almost 19 per cent and Gujarat Ambuja gained over 9 per cent.
Total market capitalisation of all listed Indian companies now stands at a staggering Rs. 36.4 lakh
crore, higher than last financial year’s GDP of Rs. 32 lakh crore at current prices.
With a market capitalisation of around $820 billion, India now ranks fourth among the largest stock
markets in the Asia-Pacific region. Japan leads the region with a market cap of over $4 trillion, followed
by Hong Kong and Australia. India is followed by South Korea at the fifth position. With some high
profile IPOs like Cairn India, Power Finance Corporation and Idea Cellular which would have a combined
market value in excess of $30 billion — in the pipeline, India would extend its lead in market cap over
South Korea by early next year.
Among major global markets, India has been only the 4th best performing market over the last month
and the worst among the BRIC (Brazil, Russia, India and China) economies. Shanghai has been the best
performer with returns in excess of 16 per cent followed by Russia, which gained nearly 9 per cent.
Brazil gained nearly 8 per cent during this period.
However, a large section of retail investors have not benefited from this rally. The up move has been
very selective and has bypassed many stocks, especially in the mid-cap and small-cap spaces. Retail
investors are still stuck in positions built before the May 2006 slump.
Mid-caps lag
Mid-caps are yet to regain the heights scaled in May last year and many stocks continue to trade with
significant discounts from the levels seen earlier this year. The CNX Mid-cap Index is still around 200
points below its lifetime high of 5350 touched in May 2006. A large number of the 100 stocks, which
form this index, are still trading below their May levels.
The BSE Mid-cap index has gained only around 4 per cent over the last one month and is more than 300
points below its lifetime high. On the BSE Mid-cap Index, more than 60 per cent of the stocks, which
are part of the index, are trading below their May levels and only about 25 per cent have given decent
returns in excess of 10 per cent.

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The situation is even worse in the small cap space. The BSE Small-cap index has gained only about 3 per
cent in the last one month and is more than 1,100 points, or nearly 14 per cent, below its lifetime high set
in May 2006. More than 70 per cent of the stocks forming the BSE Small-cap index are trading below
their May levels and only about 15 per cent have given returns of more than 10 per cent in this period.
The reasons for this underperformance are pretty simple and straightforward. Excellent performance
by the larger companies has led to a shift in investor interest away from mid-caps and small-caps in
recent months. Some of the mid-caps have failed to deliver and foreign investors have lost heavily in a
few of them. When the large caps offer such excellent growth at far lower risk levels, it is only natural
that investors started focussing on large caps.
Among the mid-caps, those who have performed well are stocks of companies who have very ambitious
plans and those who have the potential to grow much larger. Some of the real estate players, construction
companies and financial services companies are examples. Stocks of select companies, which are in
virgin markets have also benefited considerably.
This situation may change once the large caps seek higher valuations, which may make some investors
uncomfortable. There are a large number of companies in the mid-cap and small-cap universe, which
have the potential to deliver excellent growth rates over the next many years and emerge as globally
competitive entities. Such ideas would definitely attract a lot of investor interest as always.
More importantly, this bull run is not a result of any ‘irrational exuberance’ — the term coined by
former US Fed (Federal Reserve) chairman Alan Greenspan, nearly a decade ago to warn against the
excesses of the last technology-led rally. This up-trend is backed by strong corporate performance,
which looks sustainable over a longer term, though there are select pockets where some froth is
building up.
Bulging billion-dollar club

The number of companies, which enjoy market valuations in excess of a billion dollars continues to
increase. Five companies - Reliance Petroleum, Tech Mahindra, GMR Infrastructure, Parsvnath and Lanco,
which have come out with new issues over the last six months have joined the club, taking the total to 131.
Banks dominate the billionaires’ club followed by technology services. The country’s emergence as a
very competitive manufacturer of generic drugs has resulted in as many as eight pharma companies
enjoying valuations of a billion dollar or more. The frenzy in the real estate sector has lifted an equal
number of property stocks to the billion-dollar club.
Though companies in the oil and gas space occupy top spots in individual valuations, only six companies
from the sector are included in the league of billionaires. Six companies from the auto space, both 4-

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wheelers and 2-wheelers, appear in the list. As two of the larger telecom companies — BSNL & Tata
Tele — are as yet unlisted, only two telecom service providers find themselves in the list.
Reliance Industries captured the ‘most valuable’ company crown from ONGC for a brief period, but
the PSU oil behemoth easily won it back with ease. ONGC now commands a market value of Rs183,333
crore or $41.2 billion, which is still nearly $6 billion short of its peak value touched in May this year.
Reliance Industries follows with a market cap of $40.01 billion.
Infosys and NTPC are fighting it out for the third place. As of yesterday, Infosys has a modest lead
with a market cap of $27.96 billion while NTPC comes in 4th with a market cap of $27.73 billion.
Bharti Airtel has seen a spectacular rally over the last 6 months and is 5th on the list with a market value
of $27.21 billion.
TCS has also done well to lift its market value to $26.14 billion, the last one with a market cap of over
Rs. 1 lakh crore, and occupies the 6th slot. Reliance Communications, Wipro Limited, ICICI Bank and
ITC complete the top-10 in terms of market capitalisation.
BUSINESS PROCESS OUTSOURCING (BPO)
When the rate of growth in software exports slowed earlier in the decade as a result of the tech bubble
bursting and the impact of 9/11 on global business, it was IT-enabled Services (ITeS) and business
process outsourcing which carried the can.
Now that software exports are rebounding, with leading billion dollar plus companies recording near 50
per cent topline growth and stable, if not slightly improving margins, it is time to look at what BPO is
doing. This year (2004-05) BPO exports were slated by Nasscom to grow by over 58 per cent to $5.7
billion, until last year’s figures got revised upwards by $200 million to $5.9 billion.
It is a safe bet that the current year will also eventually clock more than current projections. So is it all
hunky dory? No.
Indian software industry has arrived, in a way. The global IT market acknowledges it. But the Indian
BPO effort is in a different category.
It is still early days for the industry and several key issues need to be addressed before becoming
certain that BPO will follow in the footsteps of IT.
The BPO outlook, based on the achieved compound annual growth rate of 50 per cent plus, can be a
little rosier than is warranted. Naturally, a lot of it is not the industry’s fault.

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Offshoring software services has become mainstream in the minds of global business leaders. BPO is
yet to get there. So countries like India need to do a lot for perceptions to change.
And here we come right up to the first thing that needs doing to ensure a bright future for BPO.
For a couple of years now, India’s political leaders, notably Arun Shourie, when he was IT minister,
have been promising data security legislation but nothing has happened as yet.
Without a law on the books, offshoring critical business processes to India will remain handicapped.
This is particularly so, as the key growth area in offshored services is the financial services sector.
Companies themselves will hesitate and trade unions in the west will make much of the absence of
such law when work involving sensitive financial information is sought to be offshored.
The second problem with the Indian BPO industry is the absence of processes for certification of
quality. (In fact, the processes themselves are not yet fully standardised.) They are yet to arrive globally.
Newcomers need labels or testimonials to tell the world they are top class. The Indian software industry
played this card with finesse. It not only got its quality act together, it became a global leader in
acquiring certifications like SEI CMM.
A Nasscom committee has worked on parameters to measure process capabilities, but there is no
substitute, if nothing else from the marketing angle, for globally accepted quality certifications.
“The Indian BPO industry is in its early stages, debugging is needed for it to become mainstream,”
acknowledges Akshay Bhargava, CEO of Progeon, the BPO subsidiary of Infosys.
The third and perhaps the most significant issue facing the Indian BPO industry, and one that is within
its own hands to set right, is the way in which it is configured.
It still remains an industry marked by large players - at one end mostly into call handling work,
and niche players at the other, doing higher value work involving entire processes, rather than
individual tasks.
“There aren’t that many with the requisite domain knowledge which makes large scale delivery of
processes possible,” says Avinash Vashistha, managing partner of NeoIT, an offshoring consultancy.
“Looking ahead, I can see a lot of small and medium players doing high value work but industry
volumes come from large players at the commodity end,” he adds.

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One result of this concentration at the commodity end is price competition and the daily threat of new
players from new geographies offering to work for less.
Bhargava says that Progeon, in any case, has remained well within its self-imposed upper limit of 30
per cent of revenues from call handling. Industry sources do not dispute the numbers quoted by Roy
and Bhargava but the point is that call handling is to BPO today what ‘body shopping’ was to the
software industry.
Everyone knows that it is the staple but it is difficult to get someone to admit: “Yes, this is about all that
we do.”
One result of huge demand and commoditisation is massive recruitments and commensurate
staff attrition.
Since call handling does not require high skills, firms recruit mostly on the basis of price (by offering
to pay a bit more) and youngsters doing undifferentiated jobs keep drifting from company to company
to earn more.
Bhargava says his attrition rate is 28 per cent annualised. One well-known company lost over 90 per
cent of its staff in a single year. Vivek Kulkarni, chairman and CEO of B2K, readily admits, “The result
of high attrition and recruitment is a delivery problem. You live from day-to-day,” not knowing when a
chunk of seats will fall vacant and upset your delivery.
The attrition problem has been accentuated by MNCs seeking to rapidly ramp up their captive centres.
But interestingly, the bright spots for the industry in the future may be around the MNC captives who
will almost inevitably become third party providers tomorrow.
Starting with industry leader WNS, which was born out of British Airways, and right down to GECIS
and Indigo Lever today, high end work in some volume may increasingly come out of former MNC
captives. Right now stand-alone Indian third party BPOs are an endangered species.
The BPO industry will bring about a tectonic social shift in ten years. There is so much euphoria about
the BPO business that it almost seems too good to be true. New customers land in Bangalore every day,
new companies are opened every month, and existing ones are growing at an unbelievable pace.
The government is in favour, the media loves it, college graduates think its cool, and middle management
professionals now have a new career option…move over IT industry—BPO is here!
There is, of course, good reason for this optimism. BPO represents a new commercial paradigm for
international trade in services and India’s unique positioning makes it a beneficiary of this tsunami, that

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we all sense is coming our way. All BPO companies are working hard to deal with this and the day-to-
day impact of this is evident all around us.
However, it is believed that while the immediate impact of the BPO industry is certainly something we
must not ignore, the longer-term effects are far more profound and have the potential to bring about
very deep and fundamental socio-economic changes in India.
The Indian BPO industry today: The Indian BPO industry is different in many ways from traditional
businesses in India and even from the IT industry, with which it shares many attributes.
Some major points:
Reach: Unlike the IT industry, BPO reaches out to the masses. Any college degree is enough to enter
the industry, and given the rate at which this industry is growing, there will always be opportunities for
pretty much most college graduates who want a job, have some aptitude, and are willing work hard.
Customers: The early adopters of Indian BPO are some of the largest MNCs in the world (Citigroup,
Amex, GE, HSBC, etc.). These are also some of the most demanding customers on the planet; they can
(and do) benchmark against the best in the world; they lay down the highest standards for delivery and
are ruthless in demanding these from their service providers. There are no three strikes against these
companies — one strike and you are usually out.
Infrastructure: The BPO industry has taken a leaf out of the IT industry’s books and has (very
wisely) not stinted on the quality of infrastructure, premises, office furniture, and general work
environment.
The need to keep people motivated and excited has resulted in a lot of emphasis being placed on
creating a fun and attractive workplace. Today, the BPO employee in India can take a world-class
working environment for granted.
Training: The initial unfamiliarity with client processes, stiff metrics, need for quality—all translate into
a very significant training requirement and again, the BPO industry has more than risen to this challenge.
All new BPO employees undergo rigorous training and certification. Moreover, some of the material
being used is absolutely world-class, and in more than one instance, has been adopted by the customer
for use at the home location.
Quality: Driven by the customers, the Indian BPO industry has implemented extensive quality
programmes, and certifications like COPC, ISO9002, and BS7799 are commonplace. This further
reinforces the tough standards that the service providers are required to achieve.

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Recruitment: If you talk to the leading BPO companies, they will all report a recruitment rate of
around 5 per cent. This means that out of every 100 people who apply for a job, only five get selected.
This ensures that the BPO workers are really the best from amongst the crop of graduates that leave
our colleges every year.
If you put all this together, you have an industry that is recruiting the best people at the entry level
from a very wide spectrum of colleges, placing them in a world-class work environment, training
them to very high standards and putting them to work for some of the most demanding customers
in the world.
Indian BPO industry—10 years later... :

Now fast forward this situation to 10 years hence. The Indian BPO industry is an enormous success.
It has grown at a compounded annual growth rate of 50 per cent and now employs 6.5 million people.
If you include people who started life in the BPO industry and have moved on to do other things
(assuming an annual attrition rate of 30 per cent for the BPO industry as a whole), you will have
another 6 million people.
This means that there will be over 12 million individuals in our country who have worked in the BPO
industry, that is, who have been through the rigorous recruitment tests, extensive training, are
accustomed to working in a very high-quality environment, don’t consider air-conditioning a luxury,
have a very strong work ethic and expect similar professionalism from their colleagues as a matter of
course, are used to satisfying very demanding customers, and delivering quality that is second to none
in the world.
These will be the Indians who have acquired global skills without having to migrate to the West.
The underwater earthquake: This is what the IT industry did to India during the 1990s. The dramatic
impact of BPO becomes clearer when you consider the fact that the IT industry employs only about
500,000 people. Yet, in 10 years, it transformed the social, economic, and trade pattern of our country.
It has increased India’s forex reserves beyond belief and has placed India on the world services map
where the “Made in India” label can be used with pride.
If 500,000 people can transform India in 10 years, imagine what 12 million can do—just think of what
India would be like if we have an IT industry 24 times its current size…the mind boggles.
We will have a large body of people who will deliver, expect and demand quality not just in their
professional lives but in their personal lives too. It will no longer be acceptable to have dirty
streets, chaotic traffic, grubby common areas in apartment blocks, and lack of efficiently-run
public services.

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The traditional apathy of the Indian middle class to our immediate environment will begin to erode
because there will be a large multitude of professional people who will say, “No, this is not good
enough. We know better and we want better.” And these people will not be a small, faceless minority—
thanks to their training, their exposure to global companies, their work ethic and their sheer numbers,
they will be a large and vocal group who will insist on being heard.
This is nothing short of a tectonic social shift when you contemplate the sheer magnitude of the BPO
industry ten years hence. However, we do not need to wait till then…this change is happening right
now. It is taking place right in front of us but like an underwater earthquake, it is invisible to us only on
the shore.
Like an underwater earthquake, it will create a huge upheaval in the old landscape that we today take
for granted. And when this trend reaches a critical mass, like an underwater earthquake, it will change
our shorelines completely and forever.
This is not a theoretical possibility. It is a reality that is here and now. It is simply not obvious. It is up
to us to help this wave along and to build a BPO industry that will not only be a commercial success but
will redefine our country.
END OF THE CHAPTER

BRM Tests
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BRM Test - 1
Questions: 40 Time : 20 Mins.
1. Shirt brand ‘John Player’ belongs to _____________ .

a) Grasim b) ITC Ltd
c) OCM d) Raymond Ltd.
2. ‘Inspiration in motion’, is the tagline of _____

a) Hindustan Motors. b) Bajaj
c) TVS Motors d) Kinetic Engineering Ltd.
3. Who is the founder of ‘News Corp’?

a) Peter Mukherjea b) Rupert Murdoch
c) Prannoy Roy d) None of these
4. Which of the following Indian cine star has been chosen as the brand endorser for ICICI bank
globally?
a) Saif Ali Khan b) Shah Rukh Khan
c) Abhishek Bachchan d) Vivek Oberoi
5. The expansion of FCCB is ______

a) Foreign Currency Convertible Bonds b) Fully Convertible Currency Bonds
c) Financial Currency Convertible Bonds d) Fixed Currency Convertible Bonds
6. The oldest stock exchange of Asia is _____.

a) Bombay Stock Exchange b) Tokyo Stock Exchange
c) Beijing Stock Exchange d) Kuala Lumpur Stock Exchange
7. To which country does the airline carrier ‘Lufthansa’ belong to ?

a) Russia b) USA
c) Malaysia d) Germany
8. The name of which street is also famous as a Stock Exchange?

a) Fleet Street, London b) Downing Street, London
c) Wall Street, New York d) Broadway, New York
9. Which among the following sectors does not constitute the term “New Economy” ?
a) Information Technology b) Telecom
c) Hospitality d) Entertainment

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10. Which of the following terminologies is not related to share market operations?
a) Bulls b) Index
c) Brick and Mortar Company d) Derivatives
11. The brand ‘Dalda’ has been bought by Bunge, of USA, from which Indian company?
a) HLL b) Tata Chemicals
c) Dalmiya Corp. d) Godrej Agrovet
12. “With you always” is the punchline of __________

a) UTI Bank b) Bank of India
c) SBI d) Induslnd Bank
13. ‘Rabo Bank’ of Netherlands has a large equity share in which Indian bank?
a) Yes Bank b) Vyas Bank c) IndusInd Bank d) South Indian Bank
14. Ramesh Gelli was associated with which of the following scam?
a) SEBI scam b) GTB scam c) Security scam d) None of these
15. Which among the following companies is the world’s largest car manufacturer for 2006?
a) Ford b) Toyota c) Honda Motors d) General Motors
16. Which of the following persons would you associate with Berkshire Hathaway?
a) Larry Page b) Paul Allen c) Warren Buffet d) Helen Hunt
17. ‘Ronald’ is the mascot of which company?

a) McDonald b) Raymonds c) Mattel Toys d) Wal Mart
18. Which among the following is World’s largest airline?

a) United Airlines b) Air America c) American Airlines d) Lufthansa
19. “The Taste of India” is the punch line of which company?

a) ITC b) Amul c) MTR Foods d) Marico Industries
20. ‘Harry Potter’ book series is published by which publishing house?

a) McGraw Hills b) Kaplan c) Scholastic d) Penguin
21. Which among the following companies has tied up with Walt Disney to market its products in India?
a) Archies b) Hallmark c) Bilt d) H K Greetings
22. Dish TV is a direct-to-home (DTH) venture launched by which of the following TV networks?
a) Star TV b) Prasar Bharti c) India TV d) Zee TV

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23. Office automation major “Ricoh’ is from which country?

a) South Korea b) Japan c) Germany d) Australia
24. ‘Ashirwad’ brand of foods is owned by which company?

a) ITC b) HLL c) Parry’s Agro d) Mahyco
25. ‘On Demand Business’ is the ad-line associated with ____

a) Microsoft b) IBM c) Nortel Networks d) HP
26. ‘Otis’ is a brand name associated with which product?

a) Oil and lubes b) Elevators c) Apparel shoes d) Shoes
27. Which among the following is India’s second biggest pharmaceuticals firm after Ranbaxy?
a) Dr. Reddy’s Lab b) Cipla c) Nicholas Piramal d) Wockhardt
28. Kiran Mazumdar Shaw is associated with which company?

a) ICICI b) Mesco Shoes c) Biocon d) Flextronics
29. ‘NIS Sparta’ is now a management-consulting arm of which of the following companies?
a) Ma Foi b) Reliance Industries
c) Wipro d) NIIT
30. ‘Red Hat’ is the mother company of which of the following programs/operating system?
a) OpenOffice b) I-Leap c) Linux d) Unix
31. ‘Complan’ and ‘Glucon D’ are well known brands owned by which of the following companies?
a) GlaxoSmithkline - Beecham b) Unilever
c) Heinz d) Proctor and Gamble
32. Which among the following companies recently became the first Indian BPO firm to be listed on
NASDAQ?
a) EXL Technologies b) Hero Mindmine
c) Nipuna d) Spectramind
33. Which among the following persons was recently ranked as the richest Indian by ‘Forbes’ magazine?
a) L N Mittal b) Azim Premji
c) Mukesh Ambani d) None of the above
34. T S Vijayan has been appointed as the new chairman of ________

a) Life Insurance Corporation b) Housing Development Finance Corporation
c) UTI AMC d) TRAI

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35. Last year “Petrocon India” recently merged itself with which of the following companies?
a) Vedanta Resources b) Videocon Industries
c) Reliance Industries Limited d) Tata Power
36. Which among the following cities recently hosted India’s first wedding mall named “Shagun” ?
a) Pune b) Delhi
c) Kolkata d) Gurgaon
37. Audio giant “Blaupunkt GmbH” belongs to which country?

a) Denmark b) Sweden
c) Finland d) Germany
38. India’s first government owned five star hotel is ____

a) Hotel Ashok b) Janpath Hotel
c) Hotel Jal Mahal d) Qutub Hotel
39. Which company has been ranked “India’s most respected Business Conglomerate”, in 2006 by the
United States- India Business council?
a) RIL Limited b) ONGC
c) Tata Group d) IOC
40. Largest exporter of software services in India for the year 2005-06? (excluding BPO and ITES
services) is _____
a) Satyam b) TCS
c) Wipro d) Infosys

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BRM Test - 2
1. Which of the following TV networks has launched VH-1, an international music and lifestyle channel
in India?
a) ZEE Bouquet b) MTV Networks
c) SET d) Star Group
2. National Insurance Company is no longer India’s largest general insurance company. Which of the
following companies has replaced it at the top?
a) New India Assurance Co. Ltd. b) General Insurance Corporation
c) Oriental Insurance Corp d) United India Corporation
3. Pidilite Industries is the manufacturer of which famous adhesive brand?

a) M Seal b) Post It c) Fevicol d) Stic
4. Delta Airlines belongs to which of the following countries?

a) Australia b) USA c) Canada d) France
5. Which among the following is the name of the helicopter developed by Hindustan Aeronautics Lim-
ited?
a) Pawan b) Dhruv c) Cheetah d) Garuda
6. Among Indian banks, only State Bank of India holds a rank among the top 100 banks of the World.
What is its ranking as per the latest data?
a) 81st b) 73rd c) 82nd d) 85th
7. TAM Ratings are used to measure which among the following?

a) TV Viewership b) Credit guarantee
c) Market penetration d) Ad effectiveness
8. Which of the following companies has recently raised $260mn in the biggest international bond
raising by an Indian company?
a) TCS b) Vedanta Resources
c) Godrej Agrovet d) JCT Mills
9. M. Damodaran is the Chairman of which of the following organizations?

a) HDFC b) IDBI c) SEBI d) Yes Bank

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10. Which company provides anti virus services for the users of Hotmail?
a) Veritas b) Trend Micro c) Norton d) McAfee
11. National Bank for Agriculture and Rural Development (NABARD) was set up in which year?
a) 1962 b) 1972 c) 1982 d) 1978
12. Which company owns ‘Kwality Walls’ brand of Ice Cream?

a) HLL b) P&G c) Godrej d) Heinz
13. Famous eatery chain ‘Subway’ belongs to which of the following nations?
a) Germany b) Holland c) UK d) USA
14. ‘CellOne’ is a mobile service brand belonging to which of the following service providers?
a) MTNL b) BSNL c) Airtel d) Essar
15. GATS stand for

a) Global Act on Trading Services
b) Global Agricultural Trading System
c) Geographic Aids and Technology Services
d) General Agreement on Trade in Services
16. ‘Smyle’ is a herbal over-the-counter (OTC) product belonging to which among the following
companies?
a) Jyothi Labs. b) Kopran Pharmaceuticals
c) Tata Chemicals d) Shantha Biotech
17. Park Avenue brand of apparel belongs to which among the following companies?
a) Raymonds b) Provogue
c) Grasim d) Pantaloons
18. Who among the following is the Chairman of the 12th Finance Commission?
a) N K Singh b) Vijay Kelkar
c) C Rangarajan d) Bimal Jalan
19. ‘Pureit’ is a brand of water purifier launched by which among the following companies?
a) HLL b) Kent c) Eureka Forbes d) Forbes Gokak
20. Which among the following is not matched with others?

a) Moody b) CRISIL c) IRCON d) Standard’s and Poors

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21. Australian pace bowler Brett Lee is the brand ambassador of which amongst the following watches?
a) Maxima b) Timex c) Rado d) Tissot
22. ‘Truly Asia’ is the punch line of which of the following countries?
a) Malaysia b) Indonesia c) Thailand d) South Korea
23. The widely used telecom acronym GSM stands for

a) Global Satellite Monitored b) General Satellite Mobile
c) Geo Stationary Module d) Global System for Mobile
24. German FMCG firm Beiersdorf AG owns which among the following well-known cosmetics brand?
a) Nivea b) L’Oreal c) Garnier d) Revlon
25. Which company owns Indian BPO firm ‘Daksh’?

a) HP Compaq b) GE c) IBM d) Citi Bank
26. Which amongst the following firms is not associated with the advertising world?
a) Lintas b) Grey Worldwide
c) ORG-Marg d) BBDO
27. Smile TV, a new comedy channel is aired by which broadcaster?

a) Zee b) Sony c) Star Plus d) None of these
28. Which among the following is not a share market index?

a) Nasdaq b) Hang Seng c) Nikkei d) NTSE
29. Which Indian film actor endorses ‘Red Tape’ shoes?

a) Vivek Oberoi b) Arjun Rampal c) Salman Khan d) Hrithik Roshan
30. Which among the following Indian characters was recently sent to Guinness Book of World Records
for induction in its list as world’s longest running campaign?
a) Maharaja b) Amul Girl c) Gatto d) Common Man
31. The book ‘Wealth of Nations’ is authored by ______

a) George Michael b) Adam Smith c) Lance Keynes d) None of these
32. What is common between J C Penny, Target, Wal Mart and Save A Lot?
a) They are all retail giants b) All of them are from USA
c) Both A and B d) Neither A and B

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33. Swiss major ‘Bovet’ is associated with which among the following products?
a) Baby foods b) Leather products c) Watches d) All of the above
34. Which among the following Indian companies bought Flag Telecom, an international telephone
company?
a) Reliance Communications Ltd. b) Bharti Telephone Nigam Ltd.
d) Tata Telecom c) RPG Group
35. Which among the following is world’s largest TV manufacturing company?

a) Sony b) Electrolux
c) TTE Corp d) Samsung
36. Paul Allen was co-founder of which among the following companies?
a) IBM b) Microsoft
c) Google d) Dell Computers
37. Progeon is a BPO subsidiary of ______

a) Wipro b) Satyam
c) Infosys d) IBM
38. Which company had tied up with UK’s MG Rover to sell its cars in Britain under the brand name
‘City Rover’?
a) Maruti Udyog b) Tata Motors
c) Hyundai Motors d) Mahindra and Mahindra
39. Which among the following firms bought over the MGM studio?
a) Toshiba b) Time Warner
c) Channel 9 d) Sony
40. Abbey awards is associated with which of the following fields?

a) Marketing b) Advertising
c) Business Communication d) All of the above

Temple of Learning
BRM Test - 3
1. Which among the following Non Residential Indians and the companies they work for is not matched
suitably?
a) Arun Sarin - Vodafone b) Vyomesh Joshi - Yahoo
c) Indra Nooyi - Pepsi d) Sabeer Bhatia - Hotmail
2. Which among the following companies recently became the first one to acquire license from
Government of India for making arms and ammunition?
a) L&T b) Mahindra and Mahindra
c) Telco d) Caparo Ltd.
3. When you say SWOT analysis, it means an analysis of ______

a) Strengths, Weaknesses, Opportunities, and Threats
b) Strategy, Work Force, Output and Technology
c) Science, Wisdom, Opportunities, and Technology
d) Either A or B
4. ‘Alpenlibe’ brand of confectionery is manufactured by?

a) Parry’s b) Lotte c) Perfetti d) Candico
5. Mr. Rajnikant Patel has been appointed as new CEO and MD of ________ .
a) National Diary Development Board b) Bombay Stock Exchange
c) NAFED d) National Calamity Fund
6. Martial Rolland is th new CEO of ______

a) Pepsico India b) Nestle India
c) Cadbury India d) L’Oreal India
7. Rakesh Mohan has been appointed as India’s new ________ .

a) Commerce secretary b) Finance secretary
c) Director General of Foreign Trade d) Chairman of Investment Commission
8. Star Television recently bought a 25% stake in which among the following production houses?
a) Balaji Telefilms b) UTV
c) BAG Films d) B R Chopra productions

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9. Which among the following pairs is not correctly matched?

a) Naina Lal Kidwai - ICICI b) Kiran Mazumdar Shaw - Biocon
c) Vineeta Bali - Britannia d) Sulajja Firodia Motwani - Kinetic
10. “Maharaja” is the mascot of which among the following organization ?

a) Indian Tourism Development Corporation (ITDC)
b) Air India
c) Indian Airlines
d) Both b) and c)
11. ‘Mukta Arts’ is owned by ________ .

a) Dev Anand b) Subhash Ghai
c) Yash Chopra d) Suraj Barjatya
12. Kenneth Lay who passed away recently was the chief executive of which company?
a) Enron b) Walt Disney
c) America Airlines d) World Com
13. Vedanta Resources is promoted by ______

a) Ravi Nair b) Anil Agarwal
c) Sunil Mittal d) Navin Jindal
14. ‘Ultra Tech’ the cement company is a subsidiary of which business group?
a) ACC b) A V Birla Group c) Ambuja Group d) L & T Group
15. Which European city hosts the ‘World Economic Forum’?

a) Geneva b) Vienna c) Davos d) Lausanne
16. When was Value Added Tax (VAT) adopted by 21 states ?

a) March 1, 2005 b) April 1, 2005 c) June 1, 2005 d) October 1, 2005
17. ‘Elantra’ is a brand of car from the stable of?

a) Daewoo b) General Motors c) Hyundai d) Honda
18. Samuel J Palmisano is the CEO of which company?

a) Apple b) IBM c) Intel d) AT & T
19. Which company has launched ‘Cayenne’ sports car in India?

a) Ferrari b) Porsche c) BMW d) Hyundai Motors

Temple of Learning
20. Which among the following is India’s largest exporter of petroleum products?
a) GAIL India Ltd. b) Indian Oil c) ONGC Videsh d) Reliance Industries
21. Which of the following firms own ready-to-eat food brand ‘Kitchens of India’?
a) ITC b) Tata Agro c) Godrej Agrovet d) MTR Foods
22. Which media house owns the ‘India Today’ magazine?

a) Living Media b) Today Networks Pvt. Ltd.
c) Hindustan Publications d) Raheja Publishing House
23. Virender Sehwag has been chosen as its brand endorser by which television channel?
a) Set Max b) Zee Sports c) Ten Sports d) DD Sports
24. International cosmetics brand ‘Revlon’ is marketed in India by which company?

a) Modi Group b) Dabur c) Marico Industries d) HLL
25. Which among the following celebrities does not endorse ‘Tag Heuer’ brand of watches?
a) Tiger Woods b) Shahrukh Khan c) Maria Sharapova d) Sushmita Sen
26. ‘F500 Mind’ dubbed as the car of future belongs to ________ .

a) Volkswagen b) Ford c) General Motors d) Daimler Chrysler
27. ‘Voltas Ltd.’ is owned by which business house?

a) Godrejs b) Birlas c) Tatas d) Singhanias
28. ‘REVA’ is a well-known brand name associated with which product?

a) Modular Switches b) Match Boxes
c) Electrical Cars d) Cables
29. Which among the following companies recently launched India’s first detergent-free washing machine?
a) Electrolux b) Haier c) TVS d) LG
30. German Logistics major DHL has acquired 60% stake in which among the following Indian Cargo
and Courier Company?
a) Gati b) Blue Dart c) First Flight d) Skypak Services
31. At the age of 23, she became one of the youngest CEOs of India. Devika Saraf is associated with
which industrial group of India?
a) Patni Computers b) Parle India c) Zenith Computers d) HCL Infotech

Temple of Learning
32. Which among the following motor companies is credited with creating world’s first moving assembly
line for cars?
a) General Motors b) Ford Motors
c) Honda Motors d) BMW
33. Which biscuit brand is the largest selling brand, only in a single country?
a) Britannia Milk Bikis b) Parle G
c) Britannia Tiger d) Priyagold
34. He worked for the World Bank, The Indian Express and is presently the deputy charman of the
Planning Commission. Who is he?
a) Montek Singh Ahluwalia b) Arun Shourie
c) M.J. Akbar d) Sam Pitroda
35. This IIM graduate is well known for his long association with cricket. Can you name this India’s
sensation behind the mike?
a) Harsha Bhogle b) Navjot Singh Sidhu
c) Charu Sharma d) Anil Kumble
36. This brewer turned biotechnologist is now the second richest woman in India. Can you identify the
firm with which she is associated with?
a) Dabur b) BioCon c) Dr. Reddy’s d) Jumbo Group
37. His name is associated with making balloons, creating India’s largest Tyre factory and helping Indian
new ball attack getting new faces. Can you identify this person ?
a) T Shekhar b) A C Muthaiah
c) Mammen Mappillai d) Sharth Divakar
38. The full name of LML is ________ .

a) Lohia Machine Limited b) Loco-Motors Limited
c) Lohia Manufacturing Limited d) Lohia Motors Limited
39. Who amongst the following are the brand endorsers of Sunfeast biscuits?
a) Shahrukh Khan b) Sania Mirza c) Gayatri Joshi d) All of the above
40. This former chairman of State Bank Of India who retired in 2006, was the main force behind the
bank’s recent accomplishments. He is ______
a) G N Vajpayee b) Subir Raha c) A K Purwar d) M S Verma

Temple of Learning
BRM Test - 4
1. B Ramalinga Raju is the founder of which Indian IT company?

a) I-Flex b) Polaris c) Flextronics d) Satyam
2. “Gattu” is a brand mascot of which company?

a) Amul b) Asian Paints c) Priyagold d) Godrej foods
3. Late Kishore Manu Chhabaria was associated with which business group?
a) Kedia group b) Orient group c) JCT Mills d) Jumbo group
4. Who is the Chief Software Architect of Microsoft Inc?

a) Bill Gates b) Steve Ballmer c) Ray Ozzie d) Paul Allen
5. Carlo Donati was recently send to Paris to head the water business of a prominent international
company. He was the CMD India for which company?
a) Pepsi b) Coca Cola c) Nestle d) Cadbury
6. On withdrawal of Rs. 10,000 and above the Finance Minister has proposed a tax deduction at source
(TDS) to the tune of ________ .
a) 0.1 % b) 0.01% c) 1% d) 0.001%
7. Which company is the official sponsor of the Indian Hockey team?

a) Sahara b) Castrol c) Adidas d) Wills
8. ‘There are some things in life that money can’t buy. For everything else, there’s ................’
a) Master Card b) Visa c) American Express d) Standard Chartered Bank
9. Terry Semel is Chairman of which among the following tech firms?

a) America Online b) Yahoo c) e-bay d) Google
10. ‘i-pod’ is a digital music-playing device developed by which among the following companies?
a) Microsoft b) Phillips c) Apple d) Electrolux
11. Which company has butterfly as its logo?

a) MSN b) TCS
c) Wipro d) Satyam

Temple of Learning
12. Who is the CEO of Biocon India?

a) Kiran Mazumdar Shaw b) Phiroz Vandrevala
c) Ronnie Screwala d) Naresh Goyal
13. The newly-appointed chairman of the revamped Board of Trade is ______

a) KM Birla b) Kamal Nath c) Mukesh Ambani d) Vijay Kelkar
14. Which finance minister has presented maximum number of budgets in India?
a) Manmohan Singh b) Yaswant Sinha c) V.P. Singh d) Moraji Desai
15. BSE Sensex consists of ____ shares.

a) 30 b) 50 c) 100 d) none of the above
16. The Central Bank of India is _________

a) Oriental Bank of Commerce b) Reserve Bank of India
c) State Bank of India d) ICICI Bank
17. Pierre Omidyar is the founder of which famous web portal ?

a) amazon.com b) ebay.com c) hotmail.com d) yahoo.com
18. The first private Indian company to enter the list of Fortune 500 companies is ________ .
a) Reliance Industries b) Aditya Birla Group
c) Tata Motors d) Infosys
19. Which of the following is not a listed company?

a) Air India b) Deccan chronicle c) TCS d) Wipro
20. Prannoy Roy is the head of which television company?

a) NDTV b) STAR TV c) ZEE TV d) SONY TV
21. The first Indian city to get ISO 9001 certification was ______
a) Jamshedpur b) Chandigarh c) Jaipur d) Bangalore
22. The Japanese company which introduced Just-In-Time (JIT) is

a) Toyota b) Nippon c) Sony d) Panasonic
23. Brijmohanlal Munjal is associated with which industrial group?

a) Hero Group b) Hindustan Times Group
c) India Today Group d) Times of India Group

Temple of Learning
24. ‘Dare to Dream’ is the biography of ________

a) M.S. Oberoi b) Walt Disney c) Aditya Birla d) Henry Ford
25. Who among the following is not a current Rajya Sabha MP ?

a) Vijay Mallaya b) Bimal Jalan c) Azim Premji d) Hema Malini
26. Brothers Sanjeev and Harsh head which Indian group ?

a) Videocon b) Bajaj c) Essar d) RPG
27. ‘Kaizen’ is Japanese word for _______ .

a) Continual improvement b) Betterment for all
c) Group improvement d) Good for all
28. Which organization in UK is called as “Aunty” ?

a) BBC b) Scotland Yard c) British Airways d) British Railways
29. Among which of the following companies does GM have a stake ?

a) Toyota b) Suzuki c) Nissan d) All of the above
30. ‘Availability, Accessibility, Affordability’ is the motto of which company ?

a) Coca- Cola b) Pepsi c) Mars d) Nestle
31. Which company’s heavy motor vehicle division was bought by Tata Motors?
a) Daewoo b) Hyundai c) Suzuki d) Renault
32. Mahindra and Mahindra has signed a joint venture with which automaker to manufacture car brand ‘Logan’?
a) BMW b) Renault c) Audi d) Saab
33. Which brand of shirts does Kunal Kapoor endorse?

a) Indian Terrain b) Peter England c) John Player d) Vivaldi
34. ‘Beyond the Boundaries’ is the autobiography of ________ .

a) Azim Premji b) Swaraj Paul c) Laxmi Mittal d) Subhash Chandra
35. ‘Konica’ - the photo company was earlier known by which name?
a) Eastman b) Sakura c) Fuji d) Kodak
36. He gave the world a product called scooter. He was ________ .

a) Enrico Piaggio b) Soichiro Honda c) Giovanni Agnelli d) T. Suzuki

Temple of Learning
37. IBM has sold its personal computer business to which company?
a) Lenovo b) Compaq c) Hewlett Packard d) Canon
38. NBC an American TV channel is owned by ________ .

a) General Electric b) General Motors c) CNN d) BBC
39. Which well known company started its life as ‘Wadia Mill’ ?
a) Raymond Mills b) Delhi Cloth Mill c) Bombay Dyeing d) Arvind Mill
40. The R in Wagon R stands for ________ .

a) Reliable b) Recreation c) Rally d) Rejoice

Temple of Learning
BRM Test - 5
1. ‘Let truth prevail’ is the punch line of ________ .

a) Tehelka b) The Hindu
c) Hindustan Times d) Times of India
2. Which among the following firms recently acquired People Soft; a well known US based company
involved in developing ERP and CRM technologies?
a) SAP b) Microsoft
c) Oracle d) Adobe Systems
3. ‘Your Right Partner’ is the tagline used by which company?

a) Standard Chartered Bank b) HSBC Bank
c) Barclays Bank d) ING Vyasa Bank
4. The corporate logo of which Indian bank has a picture of Goddess Lakshmi?
a) Syndicate bank b) Dena Bank
c) Indian Overseas Bank d) Vijaya Bank
5. The term ‘Market Myopia’ was coined by ________ .

a) Philip Kotler b) Theodor Levitt c) Gary Armstrong d) None of the above
6. Paul Allen owns which famous Basketball team ?

a) Portland Trail Blazers b) Chicago Bulls
c) Washington Wizards d) LA Lakers
7. Which Indian actress is the brand ambassador for Dena Bank?

a) Juhi Chawla b) Meenakshi Sheshadri
c) Karishma Kapoor d) Rati Agnihotri
8. Winners of KBC II were given cheques of which Indian banks?

a) ICICI Bank b) Kotak Mahindra Bank
c) Bank of Baroda d) Allahabad Bank
9. According to National Readership Survey 2005, which among the following was India’s largest
circulated daily newspaper (urban + rural)?
a) Amar Ujala b) Dainik Bhaskar c) Dainik Jagran d) Enadu

Temple of Learning
10. Which Indian ad man was the head of jury at the Cannes advertising festival 2006?
a) Prahlad Kakkar b) Prasoon Joshi c) Prasoon Pandey d) Piyush Pandey
11. ‘Hummer’ the car belongs to which company?

a) Ford Motors b) Hyundai Motors c) Mitsubishi Motors d) General Motors
12. The name of which Japanese company literally means ‘Three Diamonds’?
a) Mitsubishi b) Isuzu c) Sony d) None of the above
13. Which was the first car to be exported from India?

a) Ambassador b) Maruti Zen c) Tata Indica d) None of the above
14. Which is the oldest magazine in the world?

a) Spectator b) Wisden c) India Today d) Punch
15. Which among the following ad agency keeps a bowl of fresh apples in its offices world over?
a) Leo Burnett b) Ogilvy & Mather
c) Rediffusion d) None of the above
16. ‘Some of our customer will never buy a Mercedes Benz’ was the famous tagline of ________ .
a) Mercedes b) BMW c) Porsche d) none of the above
17. Which company uses bull as its brand mascot?

a) Merrill Lynch b) J.P. Morgan c) Sharekhan d) Kotak Securities
18. You would associate Carlos Ghosn with which car company ?
a) Nissan b) Suzuki
c) Hindustan motors d) Hyundai
19. The tyre company which belongs to RPG group is ________ .

a) MRF b) Ceat c) Bridgestone d) None of the above
20. ‘Smooth as Silk’ is the tagline of which airways ?

a) Cathay Pacific Airways b) Thai Airways
c) Royal Nepal Airlines d) Jet Airways
21. Which company launched gel based back pain relieving ointment “Back-Aid”?
a) Dabur b) Glaxo
c) Paras d) None of the above

Temple of Learning
22. What is used to describe people who resist technology?

a) Nerds b) Geeks c) Luddities d) None of the above
23. Who is the editor of popular news weekly ‘Tehelka’?

a) Tarun Tejpal b) Maneka Gandhi c) Twinkle Khanna d) None of the above
24. Which famous vodka belongs to Sweden?

a) Absolut b) Saubie c) Yolkie d) Scudy
25. ‘Xylys’ brand of watches belongs to _______

a) Swatch b) Titan c) Omega d) HMT
26. Who is the founder of Fashion TV?

a) Richard Branson b) Michelle Adam
c) Hugo Chaves d) None of the above
27. The Haas family controls which famous clothing company ?

a) Levi’s b) Lee
c) Tommy Hilfiger d) Reebok
28. Deepak Shourie is associated with which TV Channel?

a) CNBC b) Headlines Today
c) Discovery d) NDTV Profit
29. What does NASDAQ stand for?

a) National Stocks Data and Automated Quotes
b) National Association of Securities Dealers Automated Quotations
c) North American Securities Data Automated Quotes
d) National Appellate Stock Dispute Automatic Quotations
30. When did trading start on the NASDAQ?

a) 1991 b) 1984 c) 1971 d) 1967
31. This famous food brand literally means ‘priceless’.

a) Nestle b) Amul c) Britannia d) Gagan
32. Before Microsoft, Bill Gates and Paul Allen floated another company called ________ .
a) Traf-O-Data b) Tericon Data Systems
c) Datasoft d) Macrosoft

Temple of Learning
33. Which medicinal syrup did Dr. John Stythe Pemberton concoct?
a) Viagra Concentrate b) Coca-Cola
c) Pfizer d) Budweiser
34. What is the Birla Group’s BPO arm called?

a) Pan Century b) PSI Data
c) Tran works Information d) Smart Analyst
35. Which business family owns the Outlook Publishing group?

a) The Goenkas b) The Birlas
c) The Ambanis d) The Rahejas
36. Who is the CEO of Formula One management (F-1 grand prix racing championships)?
a) Bernie Ecclestone b) Stuart Lewis-Evans
c) Jochen Rindt d) None of these
37. Dumex India, the manufacturer of brands ‘Protinex’ and ‘Farex’ has been acquired by ________ .
a) Wockhardt India Ltd. b) Nestle India Ltd.
c) Ranbaxy India Ltd. d) Cipla Ltd.
38. Who is the new chairman of State Bank Of India?

a) S Damodaran b) O P Bhatt c) C S Ravi d) Deepak Parekh
39. India’s most profitable company for the FY 2005-06 was ________ .
a) ONGC b) Reliance Industries Pvt Ltd.
c) IOC d) Infosys
40. The disinvestment of Neyveli Lignite Corporation (NLC) was withheld because of opposition from
alliance partners of the government. NLC is in which Indian state?
a) Karnataka b) Maharastra
c) Tamil Nadu d) Orissa

Temple of Learning
BRM Test - 6
1. Which among the following consumer durable makers has decided to merge their Indian operation
with Videocon Industries by 2006?
a) Sony India b) Electrolux Kelvinator India
c) Phillips India d) IFB India
2. VSNL recently acquired which international company?

a) TexCom b) Tyco Global c) LAADSL d) RoutLogic
3. Which company owns Pizza Hut, Taco Bell and KFC?

a) Yum! Restaurants b) McDonalds c) Burger King d) PKC Worldwide
4. Which is India’s second largest bank?

a) ICICI b) State Bank of India
c) Bank of Baroda d) Punjab National Bank
5. Which airline owns and runs Alliance Air?

a) Sahara b) Jet Airways
c) Indian Airlines d) Air Deccan
6. What is the full form of HBO, the movie channel?

a) Hollywood Broadcasting Originals b) Hollywood Box Office
c) Home Box Office d) Home Broadcast Original
7. TV18 owns which TV channel?

a) UTV b) BBC c) CNN d) CNBC
8. Which is the official advertising agency of the Indian government?

a) Directorate of Audio Visual Publicity b) Doorsanchar Aur Vigyapan Prakashan
c) Advertising and Information Bureau d) Ogilvy & Mather
9. Which sportsperson runs StumpVision, the software company for solutions for sporting needs?
a) Javagal Srinath b) Harsha Bhogle c) Anil Kumble d) Saurav Ganguly
10. What is the brand of salt from ITC called?

a) Tata b) Aashirvad c) Captain Cook d) Annapurna

Temple of Learning
11. When was the Ministry of Disinvestment formed in India?

a) 1995 b) 1999 c) 2001 d) 2002
12. Who was the first Indian actress to model for Lux soaps?
a) Devika Rani b) Leela Chitnis
c) Shobhana Samarth d) Jayaprada
13. Which company did Narayana Murthy quit to start Infosys?

a) IBM b) Tata Consultancy Services
c) Wipro d) Patni Computer Systems
14. Which company’s punchline is “Empowering the Internet Generation” ?

a) Cisco Systems b) Oracle c) Wipro d) None of these
15. What is the name of the HMV dog (mascot)?

a) Hixie b) Puppy c) Nipper d) Ricky
16. What is the military variant of the American civilian vehicle, ‘the Hummer’ called?
a) Humcee b) Humvee c) Humcivic d) Hunter
17. Who was the first Indian woman to graduate from the Harvard Business School?
a) Naina Lal Kidwai b) Gita Piramal c) Rajashree Birla d) Kiran Mazumdar Shaw
18. Companies that provide access to the Internet are called ________ .
a) International Account Providers b) Internet Service Providers
c) Internet Account Providers d) International Hosting Services
19. Gulf Oil and IndusInd Bank are group of companies of which business house?
a) Hindujas b) TATA
c) The Murugappa Group d) The Wadia Group
20. Which organization has the ad-line ‘The World put stock on us’?
a) NASDAQ b) LSE c) NYSE d) BSE
21. ‘Agfa’ is a trademark for ________ .

a) Tyres b) Cars c) Photo goods d) Agricultural goods
22. India’s first electric car is called ________ .

a) Reva b) Meva c) Beva d) Mega

Temple of Learning
23. Allen Solly is a brand owned by ________ .

a) AV Birla Group b) Arvind Mills Group
c) TATA Group d) Damani Group
24. Rolls Royce is owned by ________ .

a) General Motors b) Volkswagen
c) Toyota d) Hyundai
25. Pixar was started by which famous personality ?

a) Steven Spielberg b) Bill Gates
c) Steven Jobs d) Ridley Scott
26. EXIM stands for ______

a) Exit Management b) Exports-Imports
c) Excellence In Management d) None of the above
27. IBM stands for ______

a) Intranet Building Media b) Indian Broadcast Media
c) Internet Broadband Media d) International Business Machines
28. BMW stands for _______

a) British Motor Works b) Bayerische Motoren Werke
c) Berlin Motor Works d) Boston Motor Wehicles
29. McKinsey and BCG are ______

a) Consulting firms b) Accounting firms
c) Engineering firms d) Software firms
30. A mainframe is a ______

a) Philosophy followed by an organization b) Integrity test
c) Structural joint d) Computer
31. The energy drink ‘Gatorade’ is owned by ________ .

a) Coca Cola Company b) Pepsico Inc.
c) Rasna d) None of the above
32. Which company is the major stakeholder in ‘FUNSKOOL’ ?

a) Hasbro b) Walt Disney
c) Mattel d) MRF

Temple of Learning
33. Which industrialist donated $800,000 for the land on which the U.N. General Assembly has been
built?
a) Steve Jobs b) Bill Gates
c) John D. Rockefeller Jr. d) Morgan Stanley
34. Which business tycoon has decided to give away 85% of his wealth for philanthropic causes, most
of which will go to Gates foundation?
a) Warren Buffet b) Paul Allen
c) Bill Gates d) Steve Jobs
35. World’s Wealthiest Nation survey 2006 conducted by World Bank places India at which position?
a) Eleventh b) Twelfth
c) Fourteenth d) Fifteenth
36. Royal Enfield is the motorcycle division of which group?

a) Eicher Motors b) Mahindra and Mahindra
c) Escorts Motors d) It is an independent company.
37. Luxury cars “Gallardo” and “Murcielago” have been launched in India by………..
a) Porche b) BMW
c) Lamborghini d) Volkswagen
38. With which company would you associate Vyomesh Joshi?

a) Hewlett-Packard b) Yahoo
c) Vodafone d) Coca Cola
39. Which of the following company has agreed to buy Pfizer’s consumer health product unit for
$16.6 billion?
a) Glaxo Smithkline b) Ely Lilly
c) Johnson & Johnson d) Fortis
40. Budget airliner ‘Jazeera Airways’ is from which country?

a) Saudi Arabia b) Qatar
c) UAE d) Kuwait

Temple of Learning
BRM Test - 7
1. MTNL and BSNL have launched broadband services based on _______ technology.
a) ADSL b) ADSL2+ c) DSL d) DSL2+
2. What is MTNL’s GSM service called?

a) Orange b) Garuda c) Dolphin d) Dataone
3. TRAI stands for ________ .

a) Telephony Regulatory Administration of India
b) Telecom Regulation Act of India
c) Telephone Regulation Act of India
d) Telecom Regulatory Authority of India
4. In which year was Air India launched?

a) 1942 b) 1947 c) 1950 d) 1932
5. Which was the only refinery in India at the time of its Independence?
a) Bongaigaon b) Mathura c) Ahmedabad d) Digboi
6. Foreign Exchange Regulation Act (FERA) was replaced by which act?

a) Foreign Exchange Control Act (FECA)
b) Foreign Exchange Supply Act (FESA)
c) Foreign Exchange Management Act (FEMA)
d) None of the above
7. Permanent Account Number (PAN) is provided by which of the following authorities?

a) Reserve Bank of India b) Income Tax Department
c) Ministry of Finance d) Tax Regulatory Authority of India (TRAI)
8. India spends close to $7 billion every year on import of which element?

a) Gold b) Uranium
c) Zinc d) Diamond
9. Which Indian state has the largest number of public sector units?
a) West Bengal b) Kerala c) Tamil Nadu d) Andhra Pradesh

Temple of Learning
10. The book ‘Indian Economy: Essays on Money and Finance’ has been authored by ________ .
a) Bimal Jalan b) CVK Reddy
c) C. Rangarajan d) None of the above
11. Which is the oldest broadcasting organization in the world?

a) CNN b) CNBC
c) ABC d) BBC
12. CDMA stands for ________ .

a) Code Division Multiple Access b) Client Dialer Mainframe Access
c) Compact Disc Music-Audio d) Carrier Data Mobile Authorization
13. Which large Indian retail store describes itself as ‘The Family Store’?
a) Wal-Mart b) Pantaloons c) Shopper’s Stop d) Ebony
14. Which company does Larry Ellison head?

a) Sun Microsystems b) Cisco c) Netscape d) Oracle
15. What do the first three letters (SUN) in Sun Microsystems stand for?
a) Stanford University Network b) Synergy Unlimited Networks
c) Scalable Ultrasecure Networks d) Nothing, it is the word ‘Sun’
16. In Japan, the McDonalds Clown is called ________ .

a) Ronald McDonald b) Ronald McClown c) Roland McDonald d) Donald McDonald
17. Who wrote the book ‘The Fortune at the Bottom of the Pyramid’?
a) Henry Mintzberg
b) Michael Porter
c) C.K. Prahalad
d) Dr. Alan Bates (co-authors: three Egyptian students)
18. What does ‘HB’ on pencils stand for?

a) Hard Black b) Hard Bond c) Hard Bonded d) Heavy Bond
19. Which company claims to make ‘24 carat steel’?

a) SAIL b) ESSAR c) Salem Steel d) BHEL
20. Which firm owns the ‘Chevrolet’ brand?

a) General Motors b) Toyota c) Honda d) Hyundai

Temple of Learning
21. With which company does Toyota have a joint venture in India?
a) TATA b) Maruti c) Kirloskar d) Hyundai
22. Hindustan Motors has launched a retro variant of the ‘Ambassador’ called ________ .
a) Grand b) Excel c) Classic d) Avigo
23. As per the latest survey, who is India’s richest woman?

a) Kiran Mazumdar Shaw b) Shahnaz Hussain
c) Naina Lal Kidwai d) Sudha Gopalakrishnan
24. Which organization is the world’s largest employer?

a) Microsoft b) Indian Railways
c) General Electric d) Goldman Sachs
25. Which is the world’s largest global brand?

a) Microsoft Windows b) Nokia
c) Coca-Cola d) McDonalds
26. Which is the World’s oldest stock exchange?

a) Bombay Stock Exchange b) London Stock Exchange
c) Amsterdam Stock Exchange d) New York Stock Exchange
27. BSNL’s GSM service is called?

a) Dolphin b) Garuda
c) Cellone d) B-Fone
28. Which is the first Indian biotech firm to go in for an IPO?

a) Novartis b) Pfizer c) Metahelix d) Biocon
29. Which among the following brands of soap is produced by Proctor and Gamble and marketed in
India by Nirma Ltd?
a) Dove b) Crowning Glory c) Camay d) Savlon
30. Who is the CEO of Microsoft?

a) Bill Gates b) Paul Allen c) Steve Jobs d) Steve Ballmer
31. With which business you would connect the brand name ‘Aviva’?
a) Audio Systems b) Colour Televisions
c) Health Drinks d) Life Insurance

Temple of Learning
32. Which is the World’s first low-cost airline?

a) Southwest Airlines b) Deccan Airways
c) Easyjet d) Ryan Air
33. ‘Bata’ brand of shoes is originally from which country?

a) India b) Hungary c) Czech Republic d) Italy
34. ‘Made in America: My Story’, is the biography of which among the following persons?
a) Larry Ellison b) Sam Walton c) Bill Gates d) Steve Jobs
35. Which brand name derives its name from the Japanese name of the Chinese goddess of Fortune?
a) Kodak b) Konica c) Yashika d) Canon
36. Which of the following sectors is the biggest contributor to India’s GDP?
a) Services b) Agriculture c) Industry d) Both (b) and (c)
37. ‘Incredible India!’ is the punchline of Ministry of Tourism of ________ .

a) Government of Kerala b) Government of Rajasthan
c) Government of Goa d) Government of India
38. BILT is a well known ............. brand

a) Paper & Paper products b) Shoes
c) Engineering goods d) Cooking Range
39. Tulsi Tanti is the chairman of which company?

a) Jayprakash Industries b) Suzlon Energy
c) Ashok Leyland d) L&T
40. Aviva group belongs to which country?

a) United Kingdom b) France
c) Switzerland d) Holland

Temple of Learning
BRM Test - 8
1. He was the man who built famous Indian brands like ThumsUp, Limca, Bisleri and Monaco. He is
also the man behind Parle-G, world’s largest selling biscuit brand in a single country. Can you
identify this man?
a) Ramesh Chauhan b) JJ Singh c) Ashmit Seth d) Nusli Wadia
2. Vishwanthan Anand is the ‘Brand Ambassador’ for which IT company?

a) Infosys b) Wipro c) Aptech d) NIIT
3. Who amongst the following is the editor of ‘Business World’ magazine?

a) Tony Joseph b) T N Ninan c) Ashok Advani d) Dileep Padgaonkar
4. Which renowned non-governmental organization was founded by the late Ripen Kapur?
a) Asha b) Tarun Bharat
c) Child Relief and You d) Mukti
5. Moody’s is a/an ________ .

a) Mutual Fund Company b) International Charity Organization
c) Military Risk Assessment Company d) Credit Rating Agency
6. Which fabric gets its name from the cities of New York and London?
a) Satin b) Nylon c) Denim d) Lycra
7. Jagdish Kapoor has been recently appointed as the new chairman of ________ .
a) BSNL b) Delhi Metro
c) Bombay Stock Exchange d) State Bank of India
8. Which of the following company owns the patented Java technology platform?
a) Oracle b) Compuer Associates
c) Sun Microsystems d) IBM
9. Which of the following organisation controls the “Palace on Wheels”?

a) Indian Railways
b) Indian Tourism Development Corporation
c) Rajasthan Tourism Development Corporation
d) A consortium of all the three stated above.

Temple of Learning
10. The term National Income represents ________ .

a) Gross National Product at market prices minus depreciation
b) Gross National Product at market prices minus net factor income from abroad
c) Gross National Product at market prices minus depreciation and indirect taxes plus subsidies
d) Gross National Product at market prices minus depreciation plus net factor income from abroad
11. Which of the following option is not correctly matched?

a) Rupert Murdoch — News Corporation
b) Richard Parsons — Time Warner
c) Li Ka-Shing — Honda Motor Company
d) Shinzo Nakanishi — Maruti Udyog
12. The software company I-flex Solutions was originally a division of which famous financial services
company?
a) Citicorp b) ICICI c) HSBC d) ABN Amro Bank
13. I-flex Solutions is owned by which IT giant?

a) Cisco Systems b) SUN Microsystems
c) Oracle d) Apple Inc.
14. Which among the following banks recently became the first Indian bank to have full-fledged banking
operations in China?
a) Bank of India b) Indian Overseas Bank
c) Syndicate Bank d) Bank of Maharashtra
15. What do the letters XP stand for in the product Microsoft XP?
a) Extended product b) Extra Pampering
c) Experience d) Entry level product
16. Which among the following companies is India’s No. 1 company in terms market capitalization?
a) ICICI Bank b) Reliance India Limited
c) ONGC d) Maruti Udyog
17. ‘Tiger Airways’ is a budget airlines belonging to which country?

a) China b) Singapore c) Hongkong d) Malaysia
18. Which one of the following is not an Insurance Company?

a) ICICI Prudential b) HDFC Natwest
c) Om Kotak Mahindra d) Birla Sun Life

Temple of Learning
19. The Taj Television, headquartered in Dubai owns which among the following well-known channel?
a) Ten Sports b) Al Jazeera c) Music Asia d) ETC Network
20. Which one of the following companies is not in the area of air-conditioning & refrigeration?
a) BPL b) Thermax c) Lloyd d) Carrier Aircon
21. ‘Globosport’, which handles the business promotion affairs of ace tennis star Sania Mirza, is owned
by ______
a) Mahesh Bhupati b) Suhel Seth c) R.K. Khanna d) Ashok Amritraj
22. Shifting of Tax burden is possible in case of _______

a) Income Tax b) Sales Tax c) Property Tax d) Capital Gains Tax
23. Prabhu Chawla is the editor of which magazine?

a) India Today b) Outlook c) The Week d) Frontline
24. Vinod Mehta is the chief editor of which magazine?

a) India Today b) Outlook c) The Week d) Frontline
25. ‘Expressions’ greeting card is owned by which company?

a) Archies b) Hallmark c) ITC d) Bilt
26. Which Swiss city hosts the annual ‘World Economic Forum’ summit?
a) Zurich b) Berne c) Davos d) Geneva
27. Name the joint venture partner of ‘Nestle’ whose stake in ‘Excelcia Foods’ was bought out by the
partner?
a) Dabon b) Dabur c) Britannia d) Parrys’
28. What is ‘Tehelka’?

a) Magazine b) Website c) Newspaper d) All the above
29. Which among the following companies is not part of Anil Dhirubhai Ambani Group (ADAG)?
a) IPCL b) Reliance Communications Pvt. ltd.
c) Reliance Capital d) Reliance Energy
30. The head of which among the following entities is not appointed by Government of India?
a) TRAI b) TDSAT
c) IRDA d) NASSCOM

Temple of Learning
31. Beverage major Pepsi has a joint venture with which company to distribute Ice Tea in India?
a) Lipton b) McDonalds c) Parle foods d) Godrej Agrovat
32. Dewang Mehta Award for Innovation in Information Technology is given by which organization/
institutions?
a) National Institute of Information Technology (NIIT)
b) Department of Information Technology
c) NASSCOM
d) Indian Software Producer Association (ISPA)
33. Which is the largest private sector bank in India?

a) HDFC Bank b) ING Vysya Bank c) ICICI Bank d) UTI Bank
34. Bernard Ebbers, who was sentenced to 25 years of prison for orchestrating the largest acounting
fraud in US history, was associated with which among the following firms?
a) Enron b) Viacom c) American Airlines d) World Com
35. Who is the CEO of Prasar Bharti?

a) Y K Alagh b) K S Sarma c) T V K Prasad d) Anuradha Prasad
36. Caparo Group belongs to which well known NRI?

a) Vikram Chatwal b) Lord Swaraj Paul
c) Sir Ghulam Noon d) Sabeer Bhatia
37. Acronym BIFR stands for ________ .

a) Board for Industrial and Financial Review
b) Board of Institutional and Financial Research
c) Board for Industrial and Financial Research
d) Board for Industrial and Financial Reconstruction
38. Sports apparel manufacturer ‘Reebok’ was acquired last year by ________ .
a) Puma b) Lotto c) Adidas d) Solomon AG
39. Coffee chain ‘Costa Cafe’ belongs to which nation?

a) Cuba b) Brazil c) UK d) Italy
40. The acronym FBT expands to ________ .

a) Fiscal Benefit Tax b) Fringe Benefit Tax
c) Fixed Benefit Tax d) None of these

Temple of Learning
BRM Test - 9
1. ‘Wills Lifestyle’ and ‘Wills Sport’ are ready to wear apparel brands promoted by which company?
a) Pantaloons b) ITC c) Lotto d) Trent
2. ‘Pilani Investments’ is associated with which business group?

a) Birla Group b) Hinduja Group c) Thapar Group d) Singhania Group
3. Which country was the single largest destination of Indian exports in 2004?
a) Germany b) China c) Japan d) USA
4. Random House, a leading publishing house belongs to which country?

a) USA b) UK c) Germany d) Australia
5. Which among the following groups has started a new 24-hour convenience store - 24x7?
a) NDTV b) Essel Group c) Modi Enterprises d) Trent
6. The word ‘Disinvestment’ was coined by ________ .

a) Keynes b) Karl Marx c) Adam Smith d) Alfred Marshall
7. When was the Reserve bank of India established?

a) 1955 b) 1950 c) 1940 d) 1935
8. The Life Insurance Corporation was established in ________ .

a) 1973 b) 1956 c) 1969 d) 1955
9. Who is the founder of Dr. Reddy’s Laboratory?

a) Dr. Vinay Reddy b) Dr. Anji Reddy
c) Dr. Srikumar Reddy d) Dr. Rama Rao
10. How many major Indian banks were nationalized in 1969?

a) 12 b) 14
c) 16 d) 18
11. “Blue Revolution” is associated with an increase in production of ________ .

a) Computer chips b) Mineral Water
c) Fish d) Oil

Temple of Learning
12. Which of the following is not a part of the definition of broad money (M3)?
a) Time deposits b) Credit Cards
c) Currency with the citizens d) Demand Deposits
13. Arrange the following in descending order of their contribution to revenues of the country?
i. Corporation Tax ii. Income Tax
iii. Excise Duties iv. Customs Duty
a) iv, iii, ii, i b) iii, iv, i, ii
c) iv, i, iii, ii d) iii, iv, ii, i
14. Who is the founder chairman of Apollo Hospitals?

a) Dr. Anji Reddy b) Dr. Pratap C Reddy
c) Dr. Vinay Reddy d) Dr. Anju Reddy
15. Centurion Bank had merged with which bank last year?
a) Punjab National Bank b) Punjab and Sind Bank
c) Bank of Punjab d) None of the above
16. The National Stock Exchange of India was incorporated in ________ .

a) 1991 b) 1992 c) 1993 d) 1994
17. Which one of the following is the largest mutual fund organisation in India?
a) SBI Mutual Fund b) GIC Mutual Fund
c) Unit Trust of India d) Ind Bank Mutual Fund
18. Which of the following places does not have manufacturing unit of the Indian Telephone Industries (ITI)?
a) Naini (UP) b) Kota (Rajasthan) c) Palghat (Kerala) c) Rai Bareilly (UP)
19. What is the new economic term that is used to describe a new product or service that uses new
technology, which can destroy competitors and/or sometime even the entire industry?
a) Melissa b) Virus c) Killer App d) Widget
20. According to Human Development Report, 2006 India is ranked at which position?
a) 125 b) 126 c) 127 d) 128
21. Which software development company advertises itself as the “Software for the most advanced
micro-processor on this planet”?
a) Sun Microsystems b) Cisco Systems
c) Intel d) Linux

Temple of Learning
22. Which of the following statement/s is/are true?

a) ONGC Videsh will buy 25% of Greater Nile Petroleum Co, a Sudanese oil field.
b) The above deal will be the biggest ever international investment by any Indian company
(Rs.3600 crores)
c) India’s largest oilfield is Bombay High and India is Asia’s 3rd largest energy consumer.
d) All of the above.
23. Petronet LNG is promoted by ________ .

a) GAIL India Ltd. b) ONGC
c) IOC d) a, b and c
24. Where is the world’s largest yard for demolition of junk ships located?
a) Kandla b) Alang c) Cochin d) New York
25. Which is the largest FMCG brand in India by sales?

a) Gold Flake b) Pepsi c) Britannia d) Colgate
26. Luxury Suitings Brand “Reid & Taylor” is marketed in India by ________ .
a) Raymond b) Bombay Dyeing c) S. Kumar d) Digjam
27. Dow Jones is the stock index of which stock exchange?

a) Berlin b) London c) New York d) Frankfurt
28. Which among the following companies has won the privatization bid for Delhi Airport?
a) GMR b) Fraport
c) Consortium of the above two companies d) None of the above
29. In international trade acronym ‘VLCC’ stands for ______

a) Very large Cargo Cruises b) Valued Liqufied Cash and Commerce
c) Very Lenient Commercial Contacts d) Very large Cargo Containers
30. Name the brand of sports apparel endorsed by Sania Mirza?

a) Lotto b) Power
c) Nike d) Reebok
31. Reliance Energy CEO Anil Ambani was recently elected for Rajya Sabha from which of the following
states?
a) Gujarat b) Maharashtra
c) Goa d) Uttar Pradesh

Temple of Learning
32. Mittal steel has recently acquired which steel company?

a) Arcelor b) Posco c) Nat Steel d) ABB
33. The founders of this company were brother-in-law of each other, today the company is the World’s
largest FMCG conglomerate. Which company is being referred to in the question?
a) Unilever b) Nestle
c) Proctor and Gamble d) Marks and Spencer
34. This famous apparel brand had Shahrukh Khan, Dilip Vengsrakar and Sunil Gavaskar as its brand
ambassadors in the past. Currently Virendra Sehwag is the brand endorser. Which brand is the
question talking about?
a) Vimal b) Mayur c) JCT d) Siyarams
35. She is the youngest grand master ever produced by India and also the brand ambassador of Bank of
Baroda. Name the woman chess player?
a) D Harika b) Tania Sachdev c) Koneru Humpy d) Sai Vijaylakshmi
36. He started selling computers from his hostel room and today heads one of the biggest hardware
companies of the world. He is ________ .
a) Michael Dell b) Sars Esdell c) Kerry Lindwal d) George Soros
37. Which business was the cell phone giant “Nokia” into before its present business?
a) FMGC b) Paper c) Transportation d) Wireless Networks
38. ‘Fairever’ fairness cream is owned by ________ .

a) Cavin Kare b) HLL c) P&G d) Paras
39. Which company is the largest steel producer in the World?

a) Pohang Iron & steel b) Nippon Iron & steel
c) Mittal-Arcelor d) Severstal
40. The ‘World Gold Rates’ are decided in which city?

a) Washington b) New York c) London d) Singapore

Temple of Learning
BRM Test - 10
1. ‘Virginia House’ is the headquarter of which Indian corporate?

a) Britannia Industries b) Kirloskar Cummins
c) Dunlop Tyres d) ITC India
2. Management term ‘Lateral Thinking’ was coined by ________ .

a) Geniichi Taguchi b) Peter Drucker
c) Edward de Bono d) Imao
3. ‘Chaebols’ are big business corporations of which country?

a) Japan b) Indonesia
c) South Korea d) China
4. The book ‘Made in Japan’ has been written by ________ .

a) Ron De Luca b) Akio Morita c) Lee lacocca d) Li Ka-Shing
5. Which business house has a majority stake in ‘Mudra’ the advertising agency?
a) Tata b) Godrej c) Reliance d) Birla
6. Which animal would you find in the tail wing of the Qantas airline aircraft?
a) Koala b) Lion c) Horse d) Kangaroo
7. He was the chairman of General Motors for close to 20 years in the 1940s and 1950s. His name
adorns one of the most prestigious management schools in the world. Who is he?
a) Bill Harward b) James Stanford c) Thomas Wharton d) Alfred Sloan
8. Identify the odd one out: Old Spice, Pringles, Elizabeth Arden, Tide, Oil of Olay, and Camay.
a) Camay b) Oil Of Olay c) Elizabeth Arden d) Pringles
9. Which cellular phone manufacturer set up a new division, under the name Vertu, which markets
super-premium cell-phones adorned with gold and platinum at prices over $20,000?
a) Nokia b) Ericsson c) Siemens d) Motorola
10. Which company is planning a foray into the branded snacks market in India with the launch of its
international brand ‘Cheez-It’?
a) Kelloggs b) Heinz c) Proctor & Gamble d) HLL

Temple of Learning
11. Which famous MNC is known for its Palo Alto Research Center (PARC) which has been behind
many technology inventions in the world, including laser printing, ethernet and GUI?
a) Hewlett Packard b) Xerox c) IBM d) Oracle
12. He became the CEO of Standard Chartered in 1998, quit Standard in 2001 due to a boardroom clash.
Presently he is the chairman of Centurion Bank of Punjab. Who is he ?
a) Rana Talwar b) Rajat Gupta c) Mike Khanna d) Mukesh Pant
13. Which Indian business group owns a controlling stake in Eveready Industries, the makers of the
Eveready brand of batteries?
a) Hindujas b) Rahejas c) Goenkas d) Khaitans
14. In which current business best-seller would you encounter ‘Sniffy and Scurry’, the rats, and ‘Hem
and Haw’, the humans?
a) What they dont teach you at Wharton b) Who Moved My Cheese?
c) Emotional Intelligence d) Big Brands , Big Trouble
15. Which company owns and promotes the skin care brand Margo?
a) Henkel Spic b) HLL c) Godrej Soaps d) Wipro
16. Henry Ford revolutionised the car market with the first mass- produced car, the Ford Model -T.
In which year was it launched?
a) 1914 b) 1910 c) 1912 d) 1908
17. Which company owns the beer brands ‘Haywards 5000’, ‘Hi-Five’ and ‘Lal Toofan’?
a) McDowell b) Shaw Wallace c) United Breweries d) Mohan Meakins
18. Which company owns the footwear brand ‘Stryde’?

a) Reliance b) Bata
c) Woodland d) Tata International
19. In which famous series of ads would you find actress Ava Mukherjee as ‘Dadimaa’?
a) Hamam b) Promise
c) Dhara d) Himalaya
20. Which motivational speaker has been consistently high on the list of best-selling non-fiction books in
India with his book ‘You can Win’?
a) G. Parthasarathy b) Shiv Khera
c) Arindam Choudhary d) Deepak Chopra

Temple of Learning
21. He was a successful investment banker at D.E. Shaw & Co, until he jumped into the world of
Internet seeing its rising popularity, and has made it really big in the 1990s. Name him.
a) Jeff Bezos - Amazon.com b) Scott McNealy - Sun Microsystems
c) Linus Torvalds - Linux d) Sabeer Bhatia - Hotmail
22. The prancing horse is a symbol of Ferrari. Which brand used the symbol of a raging bull before it
switched to the horse?
a) Lambhorghini b) Ferrari
c) Lotus d) Bugatti
23. In the logo of which Indian bank would you find the picture of a dog?
a) Bank of India b) Syndicate Bank
c) Bank of Baroda d) Dena Bank
24. Which brand used the famous ad line ‘Probably the only long-term relationship Marilyn ever enjoyed’?
a) Lee jeans b) Pepsi Cola
c) Levis jeans d) Hamlet cigars
25. Which was the first paint factory to be set up in India, as early as 1902 near Calcutta?
a) Berger paints b) Asian paints
c) Jenson & Nicholson d) Shalimar Paints
26. With which famous brand would you associate the icon of ‘Striding Man’?
a) Prudential Insurance b) Marks & Spencer
c) Midland Bank d) Johnny Walker Whisky
27. Which famous company was founded in 1964 by a MIT professor as a result of his disappointment
when he went shopping for a stereo system and found big differences between the specifications
and the audio quality of a live performance?
a) Bose Audio b) Sony
c) K.L.Inc d) Panasonic
28. Which soft drink was first introduced by John McLaughlin, a chemist from Toronto, in 1904 after
he greatly improved upon the colour and flavour of existing root beers?
a) Pepsi b) 7-Up
c) Gatorade d) Canada Dry
29. Which Indian advertisement was in the limelight for winning silver at Cannes Lions, 2006?
a) Fevicol b) M-Seal c) Dairy Milk d) Home Trade

Temple of Learning
30. Which company/companies have won the privatization bid for Mumbai airport?
a) GVK
b) South African Airport
c) Consortium of the above two companies
31. Chhabaria owned ‘Jumbo’ group is registered in which country?

a) UK b) UAE c) Mauritius d) India
32. GSM mobile service provider ‘Hutch’ an erstwhile partnership business between Essar-Hutchison is
registered in which country?
a) Mauritius b) Hong Kong c) South Korea d) India
33. Oil major ‘Chevron Texaco’ has recently acquired a stake in which Indian company?
a) Essar Oil b) Reliance Petrochemicals
c) IOC d) HPCL
34. Which of the following pairs is not correctly matched?

a) Ford Fiesta– Abhishek Bachchan b) Hyundai Getz- Sania Mirza
c) Toyota Corolla- Narain Kartikeyan d) Santro Xing- Shahrukh Khan
35. Airliner “Aeroflot” is from which country?

a) Austria b) Poland c) Romania d) Russia
36. Which company owns the ‘Rasna’ brand?

a) Hindustan Lever Ltd. b) Parle Agro
c) Pioma Industries d) Dabur
37. NASSCOM was established in ………………..

a) 1990 b) 1991 c) 1992 d) 1993
38. Rajesh Exports would be associated with which of the following product?
a) Tea Coffee b) Jewellery c) Machine tools d) Iron
39. Which country is ranked number one according to the recent UNDP-HDI report 2006?
a) Norway b) Iceland c) Australia d) Ireland
40. Which is the lowest ranked country according to the UNDP-HDI report 2006?
a) Mali b) Sierra Leone c) Niger d) Guinea-Bissau

Temple of Learning
BRM Test - 11
1. ‘Bring style home’ is the tagline that you would associate with ______
a) Bombay Dyeing b) Raymonds Ltd
c) Madura Garments d) S. Kumars
2. Which among the following FMCG companies recently acquired ‘Gillette’?

a) Heinz b) Nestle c) P&G d) Unilever
3. Which among the following companies, is India’s largest tractor manufacturer?

a) Eicher Motors b) Mahindra & Mahindra
c) Escorts Motors d) Punjab Tractors
4. ‘Kisan Sansar’, a chain of one-stop resources centre for farmers was started by which industrial
group?
a) Mahyco group b) Murugappa group c) Tata Chemicals d) Jindal Agro
5. Hector Ruiz is the CEO of which of the following companies?

a) Texas Instruments b) AMD
c) HP d) Ericsson
6. Shiv Nadar is a name famous in which field?

a) Space aircrafts b) Entertainment c) Advertising d) IT
7. With which internet portal would you associate Jerry Yang?

a) Ebay.com b) Google.com c) Amazon.com d) Yahoo.com
8. Which famous company owns ‘Royal Enfield’ motors, manufacturers of Enfield Bullet motorcycles
in India?
a) Eicher b) Mahindra & Mahindra
c) Escorts d) TVS
9. Which famous Bollywood actress has started a business venture of marketing high-priced candles
under the label ‘The Faraway Tree’?
a) Rekha b) Sushmita Sen
c) Moonmoon Sen d) Dimple Kapadia

Temple of Learning
10. Which famous company is credited to have developed the concept of nylon bristles for toothbrushes
in 1938?
a) Oral B b) Colgate c) Ciba-Gigey d) Dupont
11. Which famous watch brand was launched in 1983 by hanging a 500-ft-long sign in the shape of a
watch in Frankfurt?
a) Swatch b) Longines c) Casio d) Rolex
12. Which famous brand is owned by a little known Acme Clothing?

a) Polo b) John Sculley c) Provogue d) Color Plus
13. After independence, under the fixed exchange rate system, the Indian Rupee was linked to ________.
a) The British Pound b) The American Dollar
c) Gold Standard d) Silver measure
14. The Tobin Tax can be applied on ________ .

a) Imports b) Exports c) Trade of currency d) Agriculture
15. Which company had taken over Hindustan Zinc Ltd. last year?
a) Binani b) Zinc India c) Gujrat Ambuja d) Vedanta Resources
16. Which Commerce Minister evolved the concept of ‘The Navratnas’?

a) Ramakrishna Hegde b) Pranab Mukherjee
c) P. Chidambaram d) Murasoli Maran
17. What does the term ‘Hyundai’ mean?

a) Have a nice day! b) Good Day!
c) Modernity d) I am the King
18. About which car was the following said: ‘The people can have it in any colour as long as it is black.’
a) Rolls Royce Silver Sword b) Ford Model T
c) Mercedes Benz d) Hyundai Accent
19. Who wrote the motivational classic ‘How to Win Friends and Influence People’?
a) Peter S. Drucker b) Edward de Bono c) Dale Carnegie d) John D. Rockefeller
20. Which celebrity endorser is common to the following products - American Express Cards, Buick
Cars, Nike Sports Apparel, Wheaties Flakes?
a) Oprah Winfrey b) Michael Jordan c) Jerry Seinfield d) Tiger Woods

Temple of Learning
21. The production of oil has spawned a lot of wealth for many countries as well as businessmen.
Which country is the world’s largest producer of oil?
a) Saudi Arabia b) Russia c) USA d) Kuwait
22. Name the world’s single largest factory—a manufacturing unit within a physically enclosed space?
a) Volkswagen in Wolfsburg b) General Motors in Detroit
c) Boeing in Washington d) LG in Seoul
23. Who has authored the latest business best-seller ‘Big Brands, Big Trouble’?
a) Al Ries b) Patricia Seybold c) Jack Trout d) David Aaker
24. Which famous pair of brothers were the first to fit a motor vehicle with tyres with inner tubes in
1885, a name today synonymous with automobile tyres?
a) Michelin b) Allwyn c) Dunlop d) Goodyear
25. ‘The power to give’ is a punchline of _______

a) BPL Excel b) National Panasonic
c) ICICI Credit cards d) Standard Chartered
26. Which of the following company is not a ‘Goverment of India’ Enterprise?

a) Steel Authority of India Ltd. b) Bharat Sanchar Nigam Ltd.
c) Mazagon Dock Ltd. d) None of these
27. Choose the wrongly matched pair of Business Leaders with their respective companies?
a) ICICI - K.V. Kamath b) Cadbury India - Matthew Cadbury
c) RCL - Anil Ambani d) HDFC -Deepak Parekh
28. Which of this is not a producer of steel?

a) SAIL b) TISCO
c) Jindal Strips d) TELCO
29. The greatest contribution to the Indian Treasury is from...............

a) Corporation Tax b) Income Tax c) Excise d) Borrowing
30. Which Company owns ‘Bisleri’ brand of mineral water?

a) Coca-Cola Inc. b) Pepsi Co. Inc c) Parle Agro d) Bisleri Inc
31. This is not a company which deals in oil (petrol)

a) Shell b) Exxon c) BP d) None of these

Temple of Learning
32. Which of this is not an ITC Brand?

a) Wills b) Gold Flake c) Charms d) Bristol
33. ‘Blue Chip’ companies are indicator of ________ .

a) The predominance of blue collar workers in them
b) The American companies listed in the stock exchange
c) The most valuable scripts in the market
d) Cutting edge computer chip companies
34. Which product and brand name is advertised with the line ‘Discover a Passion’?
a) Signature Whisky b) Classic Cigarettes
c) Adidas Sportswear d) Royal Challenge Golf
35. India’s biggest Advertising agency in terms of billings is ________ .

a) Lintas b) Mudra c) O & M d) JWT
36. Name India’s first public sector undertaking?

a) IOC b) BHEL c) ITI d) None
37. Who is the author of the famous Management book ‘The Seven Habits of Highly Effective People’?
a) Peter Drucker b) Stephen R Covey c) Henry Ford d) David Ogilvy
38. GSM technology is used in ________ .

a) Personal Computers b) Tractors
c) Mobile Phones d) Printers
39. Which is the first Indian bank to make it to Fortune Global 500 companies list in 2006?
a) HDFC b) ICICI c) Bank of India d) SBI
40. Which Indian business tycoon has been appointed ‘Sheriff of Mumbai’, recently?
a) Vijaypat Singhania b) Rahul Bajaj
c) Ratan Tata d) Ajay Piramal

Temple of Learning
BRM Test - 12
1. The winner of the Economic Times ‘Business woman of the year’ award in 2006 was ________ .
a) Chanda Kochhar b) Kalpana Morparia
c) Lalita Gupta d) Mallika Srinivasan
2. The winner of the Economic Times ‘Global Indian award’ in 2006 was ________ .
a) C.K. Prahalad b) Vyomesh Joshi
c) Indra Nooyi d) L.N. Mittal
3. The winner of the Economic Times ‘Entrepreneur of the year’ award in 2006 was ________ .
a) Sunil Mittal b) H K Mittal
c) Fransico D’Souza and Laxmi Narayan d) Rajiv Chandrasekhar
4. The winner of the Economic Times ‘Corporate Citizen of the year’ award in 2006 was ________ .
a) HDFC b) ICICI
c) Parle d) Azim Premji Foundation
5. The winner of the Economic Times ‘Company of the year’ award in 2006 was ________ .
a) TCS b) Hyundai Motors
c) Reliance Industries d) HLL
6. The winner of the Economic Times ‘Business Leader’ award in 2006 was ________ .
a) Anil Ambani b) Mukesh Ambani
c) Sunil Mittal d) Vijay Mallaya
7. The winner of the Economic Times ‘Emerging Company of the year’ award in 2006 was ________
.
a) Amtek Auto b) Reliance Communication Ltd.
c) Cognizant d) BCCI
8. The winner of the Economic Times ‘Life-Time Achievement’ Award winner in 2006 was ________
a) Brijmohan Lal Munjal b) Rahul Bajaj
c) Azim Premji d) Narayan Vagul
9. Which among the following companies/firm has highest number of GSM subscribers in India?
a) Bharti Telecom b) Hutchison Max

Temple of Learning
c) Reliance Communication Ltd. d) BSNL

10. Percentage of Indian exports to the total world exports in 2005 was ________ .
a) 0.1% b) 0.5%
c) 0.9% d) 1.5%
11. Mr. Sam Pitroda, is the Chairman of ________ .

a) Word Tel b) National Knowledge Commission
c) ITI d) BSNL
12. The newly-appointed CMD of the Indian Airlines (now renamed as ‘Indian’) is _____
a) Viswapati Trivedi b) Sunil Arora
c) Sushma Chawla d) V. Tulasidas
13. Grocery chain store ‘Food Bazaar’ is owned by........

a) Vidya Chabbaria b) Kishore Biyani
c) Feroze Biyani d) Harsh Goenka
14. You would associate the ‘India Millennium Deposit’ scheme with which bank?
a) Canara Bank b) State Bank of India
c) Bank of Baroda d) Punjab National Bank
15. Which of the following is a nationalized bank?

a) Federal Bank b) Lord Krishna Bank
c) UCO Bank d) ICICI
16. ‘We cover you, at every step in life’ is the punch line that you would associate with ______
a) HDFC Standard Life b) ING Vysya Life
c) ICICI Prudential Life d) None of these
17. According to a recent Goldman Sachs report, India will be the third largest economy of the World by
which year?
a) 2010 b) 2020 c) 2030 d) 2050
18. Government of India hold what percentage stake in Maruti-Suzuki ?

a) 18.8% b) 16.4% c) 10.27% d) 11%
19. Can you identify this energy major that has recently struck oil and gas reserve in Krishna Godavari
basin?
a) ONGC Ltd. b) Reliance Petrochemicals Ltd.

Temple of Learning
c) Essar Oil Ltd. d) None of these

20. Can you identify the number of companies that are used to calculate the National Stock Exchange
Index?
a) 30 b) 50 c) 70 d) 100
21. The chairman of the Intel Corporation is ______

a) Larry Ellison b) Michael Walton c) Craig Barrett d) James Walton
22. Which company is the official gear sponsor for the Indian cricket team ?
a) MRF Tyres b) Nike c) Castrol d) Sahara
23. Which of the following represents the worth of the investment that the government intends to make
in the recently launched Bharat Nirman Program?
a) Rs. 100,000 cr b) Rs. 123,000 cr c) Rs. 156,000 cr d) Rs. 174,000 cr
24. Newly appointed CEO of HLL is ________ .

a) Michael Dougles b) Douglas Baillie c) Mark Hurd d) None of these
25. Shiv Nadar is the Chairman of ________ .

a) TCS b) HCL Technologies
c) Satyam d) Patni Computers
26. ‘Berri’ Fruit Juices are from which country?

a) France b) Australia c) Italy d) UK
27. ‘Coolers’ is a natural drink manufactured by ________.

a) Hamdard b) HLL c) Dabur d) None of these
28. Vijaypat Singhania is the chairman emeritus of which company?

a) Madhura Garments b) Raymonds Ltd.
c) S. Kumars Ltd. d) Bombay Dyeing
29. ‘Play the lead’ is the tagline that you would associate with ______
a) Be b) Manzoni c) Park Avenue d) Zodiac
30. ‘Make Your Own Road’, is the punch line that you would associate with ______
a) Tata Sumo b) Tata Safari c) Tata Indigo d) Tata Indica
31. Vidya Chhabaria heads which famous business group?

Temple of Learning
a) RPG Group b) UB Group c) Jumbo Group d) None of these

32. Vijay Thadani is the CEO of which company?
a) I-Flex Solutions b) NIIT Ltd. c) Polaris Software d) Sify
33. Which of the following represents the expansion of ‘I’ in ‘IPTV’?

a) Internet b) India c) International d) Intelligent
34. ‘Shanti Amla’ hair oil belongs to which company?

a) Marico Industries b) Dabur
c) HLL d) Godrej Ltd.
35. Mr. Karan Billimoria heads which company?

a) Cobra Beer b) ACC Cements c) Bombay Dyeing d) Shaw Wallace and co.
36. Who is the CEO of HSBC India?

a) Vidya Chhabaria b) Villoo Morawala Patell
c) Naina Lal Kidwai d) Kalpana Moraparia
37. Who is Alex Kuruvilla?

a) Creative head of O & M b) MD, MTV India
c) Creative head of Mudra d) None
38. ‘Making the sky the best place on earth’ is a tag line that you would associate with ______
a) British Airways b) Emirates c) Air France d) Cathay Pacific
39. Mobile phones of which company are endorsed by David Beckham?

a) BENQ Siemens b) Sony Ericsson c) Motorola d) Haier
40. Which of the following is not a Tata group company?

a) Telstra b) Indian Hotels Company Ltd.
c) Voltas d) Titan

Temple of Learning
BRM Test - 13
1. Who among the following Persons of Indian Origin (PIO) owns Hyde Park Entertainment, a Hollywood
based film production company?
a) Ajitabh Bachchan b) Madhur Jaffrey
c) Ashok Amritraj d) Shiraj Amrohi
2. Japan-based Sanyo Electric Company has tied up with which among the following Indian companies
to build a leading consumer electronics company in India?
a) Forbes Gokak b) BPL c) Mirc Electronics d) T-Series
3. Food Bazaar is the retail chain of which among the following companies?
a) Mother Dairy b) Parry Agro c) Future Group d) Mohan Meakins
4. Which among the following Indian companies recently acquired Millennium Steel of Thailand in a
deal valued at $ 404m?
a) Essar Steel b) Sterlite c) Tata Steel d) Jindal Steel
5. Which among the following media firms recently launched a news channel in collaboration with
CNN?
a) UTV b) BAG Films c) Sandesh Media d) TV 18
6. Government securities, are also called the

a) Gilt edged securities b) G-secs
c) Both (a) and (b) d) None of the above
7. At present, the Government of India type of treasury bills have a tenure of

a) 14-days b) 91-days c) 182-days d) 364-days
Choose the answer from the following choices:
a) A, B b) A, B, C c) A, B, C, D d) B, C, D
8. Treasury bills are available for a minimum amount of

a) Rs. 25,000 b) Rs. 50,000 c) Rs. 75,000 d) Rs. 1,00,000
9. What should be the minimum net-owned-fund of a Non-Banking Financial Company (NBFC) as per
the RBI guidelines?
a) Rs. 100 lakh b) Rs. 200 lakh c) Rs. 300 lakh d) Rs. 400 lakh

Temple of Learning
10. Soon after Mittal’s signing the of MoU with the Jharkhand government in 2005, another steel company
has announced the setting up of a steel plant in the state. The company in question is _____
a) Essar Steel b) Jindal Steel c) Balaji Steel d) LNM
11. The new name of Gecis Global, the erstwhile GE owned BPO company is ______
a) Scandant b) Trinity c) WNS Global d) Genpact
12. ‘Connecting India’ punch line is associated with ______

a) Zee Group b) STAR c) Sify d) BSNL
13. Which of the following pharmaceutical companies is based in Israel?

a) Astra Zeneca b) Novartis c) Teva d) Eli Lilly
14. The Famous apparel brand ‘Sisley’ is owned by which company?

a) Benetton Group b) Tommy Hilfiger c) GAP d) Calvin Klein
15. Which of the following has become the first Indian telecom company to achieve the 15-million mark
in subscriber base?
a) BSNL b) Airtel c) Reliance d) Hutch
16. ‘Making more possible’ punch line is associated with ______

a) Hutch b) ICICI Bank
c) ABN-AMRO d) SBI Life
17. Which of the following apparel brands is owned by Celebrity Fashions?

a) Tamarind b) Indian Terrain
c) Numero Uno d) Koutons
18. The single largest shareholder in the Kerala based Federal Bank is ______
a) Mahindra & Mahindra b) Global Trust Bank
c) Hinduja group d) ICICI Bank
19. Reliance Capital has acquired a 10 percent stake in a Bangalore-based company. Identify the company.
a) Murudeshwar Ceramics b) Gokuldas Export
c) Century Textiles d) Forbes Gokak
20. Last year Vodafone acquired a 10 percent stake in Bharti Televenture. What was the size of the deal?
a) $ 1 billion b) $ 1.9 billion
c) $ 0.8 billion d) $ 1.5 billion

Temple of Learning
21. Vodafone’s acquistion in Bharti was the company’s second entry into the Indian market. Vodafone
had exited the market in 2003 by selling its 23 percent stake in which company?
a) Aircel b) Idea c) Hutch d) Spice Telecom
22. ‘Tamiflu’, an anti-viral drug used in treating Avian Influenza, has got the marketing approval from
the Central government. Which company owns this drug?
a) Novartis b) Roche c) Astra Zeneca d) GlaxoSmith Kline
23. Tractor major Mahindra & Mahindra has won the bid to acquire a European tractor company
Tractorul. Which of the following is the home country of Tractorul?
a) Britain b) Switzerland c) Romania d) Norway
24. The fertilizer company, Mosaic India Ltd. is promoted by _____

a) IL&FS b) IFFCO c) IFL d) Cargill
25. Nusli Wadia, promoter of Bombay Dyeing and Britannia Industry, has entered into which of the
following business areas?
a) Airlines b) Cement c) Petrol retailing d) Pharmaceuticals
26. Apart from Saif Ali Khan, who among the following celebrities endorses ‘Lays’ brand?
a) Rani Mukherjee b) Aamir Khan c) Akshay Khanna d) Preity Jinta
27. Who among the following cricketers is the brand ambassador of ‘Band-Aid’ Brand?
a) Rahul Dravid b) Irfan Pathan c) Saurabh Ganguly d) Virender Sehwag
28. ‘The real story. Everytime’ is the baseline associated with which news magazine?
a) The Week b) Frontline c) India Today d) Outlook
29. ‘Free. Fair. Fearless’ is the baseline associated with which media entity?
a) Star News b) The Telegraph c) Tehelka d) Aaj Tak
30. The Premium formal wear brand ‘Louis Philippe’ is marketed in India by _____
a) Madura Garment b) Arvind Brands
c) S. Kumars d) Bombay Dyeing
31. Writing instruments brands such as Uni-Ball of Japan, Lamy of Germany and Bensia of Taiwan are
distributed in India by which company?
a) Cello Pens b) Rotomac
c) Rolex Tips d) Linc Pens

Temple of Learning
32. According to the World Investment Report 2005 published by the UNCTAD, India’s rank in terms of
the most attractive global business destination is _____
a) Second b) Third c) First d) Fourth
33. Australia-based core banking software vendor, Financial Network Services (FNS) has been acquired
by an Indian company. Identify the company from the choices given below.
a) Wipro Technologies b) Mindtree
c) Infosys d) TCS
34. Which of the following brands/companies is not owned by Sony Corporation of Japan?
a) VAIO b) PlayStations c) MGM d) Xbox
35. For the first time in 50 years, an expat has been appointed as the CEO of Hindustan Lever. Who is he?
a) Douglas Baillie b) Patrick Cescau c) James Scott d) Mathew Jack
36. The car ‘Sonata’ belongs to the stable of _____

a) Honda b) Hyundai c) Maruti-Suzuki d) Skoda Auto
37. Captain GR Gopinath is the managing director of which airlines company?

a) Air Deccan b) Go Airlines c) Air Sahara d) Air India
38. Kidscare’s retail chain ‘Mothercare’ has announced the setting of a 100% subsidiary in India. Name
the country where Kidscare is based.
a) US b) Switzerland c) Malaysia d) Britain
39. Mahendra Singh Dhoni does not endorse which of the following brands?
a) TVS Star City b) Hyundai Sonata c) Cherry Blossom d) Brylcreem
40. The satellite television launched by Tata is called _____

a) Tata Satlink b) Tata Sky c) Tata TV d) Tata One

Temple of Learning
BRM Test - 14
1. With which international cellular company is India born Arun Sarin, the IITian associated?
a) Vodafone b) Singapore Telecom
c) AT&T d) Hutchison Whampoa
2. BPO industry pioneer Raman Roy has joined hands with John Keells Holding (JKH) to develop the
BPO business across Asia. JKH is based in ______
a) Sri Lanka b) Malaysia
c) Singapore d) Philippine
3. Recently, an insurance service provider has announced the setting up of ethical fund which will
invest in tobacco, liquor, entertainment or the gambling business to target conservative communities.
The name of the company is
a) ICICI Prudential Life b) Bajaj Allianz
c) Life Insurance Corporation d) SBI Life
4. McLeod Russell India has announced to buy Doom Dooma Tea Company Ltd. from Hindustan
Lever Ltd. McLeod Russell belongs to which industrial group?
a) Godrej b) BM Khaitan Group
c) RPG Group d) Kargil India
5. Chennai based FMCG Company CavinKare has made an entry into the homecare segment by launching
a liquid toilet cleaner. The brand name of the toilet cleaner is _____
a) Tavex b) Tex
c) Texco d) Domotex
6. In which state has the Mukesh Ambani-controlled Reliance Industries has announced the setting up
of India’s biggest SEZ (Special Economic Zone) with an investment of Rs. 25,000-40,000 crore?
a) Punjab b) Haryana c) Uttar Pradesh d) Gujarat
7. The six-year old famous humanoid robot, Asimo is owned by which company?
a) Honda b) Sony c) Phillips d) Samsung
8. Which airliner holds a 50 per cent stake in Europe’s second-biggest travel company Thomas Cook AG?
a) Qantas b) Virgin Atlantic c) Lufthansa d) Air France

Temple of Learning
9. Delhi based Jagatjit Industries owns a famous whiskey brand. The brand in the question is?
a) McDowell b) Bagpiper c) Old Monk d) Aristocrat
10. Bangalore-based Imperial Cancer Hospital and Research Centre has been acquired by which company?
a) Apollo Hospitals b) Dr. Batra’s Hospital
c) Fortis d) Max Healthcare
11. Which of the following bank is headquartered at Singapore?

a) ANZ b) DBS Bank c) YES Bank d) HSBC Bank
12. Which Indian bank is termed as the most valuable bank in terms of market capitalization?
a) HDFC Bank b) Bank of India
13. One of the following cricketers has never been the brand ambassador of the health drink ‘Boost’.
Identify the cricketer in question?
a) Kapil Dev b) Sunil Gavaskar
c) Virender Seghwag d) Sachin Tendulkar
14. Boost and Crocin brands are owned by which company?

a) GlaxoSmithKline b) Pfizer c) Heinz d) Paras Pharma
15. ‘With Us, You’re Sure’ baseline is associated with which insurance company?
a) ICICI-Lombard b) ICICI-Prudential
c) SBI Life Insurance Co. d) Franklin Templeton
16. New York-based brokerage and investment bank Merrill Lynch has said that they will take full
control of Indian JV, DSP Merrill Lynch. Which person has sold his 47 percent stake in the firm to
Merrill Lynch?
a) Hemendra Kothari b) Rakesh Jhunjhunwala
c) Anand Rathi d) Shankar Sharma
17. With which state government, luxury carmaker BMW has signed an MoU for establishing a car
assembly plant?
a) Haryana b) Punjab c) Tamil Nadu d) Orissa
18. During his recent visit to India, Microsoft chairman Bill Gates announced that he will make an
investment in the Indian market over the next four years. How much is that amount?
a) $ 1 billion b) $2.3 billion c) $1.7 billion d) 2.7 billion

Temple of Learning
19. Which FMCG brand that HLL acquired from Tata’s in 1993, was sold last year?
a) Vim b) Nihar c) Domex d) Savlon
20. The company ‘K Sera Sera’ is associated with which business area?
a) Multiplex b) Music c) Film distribution d) Film production
21. Which of the following is the size of the newly-launched SPV (Special Purpose Vehicle) for
infrastructure projects?
a) Rs. 20,000 crore b) Rs. 10,000 crore c) Rs. 5,000 crore d) Rs. 15,000 crore
22. In which year was the India Millennium Deposit was issued?
a) 2001 b) 2002 c) 2000 d) 1999
23. Several non-Navratna PSU’s were identified by the government to be partially divested through the
public issue route in the last financial year. Identify the companies from given below
A. BSNL B. Power Grid Corporation
C. NALCO D. Shipping Corporation
Choose the answer from the choices given below:
a) A and B b) B and C
c) C and D d) All of these
24. Which state government has launched its own brand ‘Vindhya Herbal’ to promote the use of herbal
medicines?
a) Himachal Pradesh b) Madhya Pradesh
c) Arunachal Pradesh d) Karnataka
25. According to the third Nasscom - McKinsey report, India’s information technology and business
process outsourcing industries are projected to generate ___ billion revenues from export by 2010.
a) $ 60 b) $ 50 c) $ 40 d) $ 75
26. Which of the following is India’s teledensity (total number of subscribers per 100)?
a) 15% b) 10% c) 11% d) 12%
27. Which country has been ranked No.1 in software piracy by the IT research firm IDC?
a) China b) Vietnam c) India d) Thailand
28. Provident Fund (PF) holders will get how much interest on their deposit during the financial year
(2005-06)?
a) 8% b) 9% c) 9.2% d) 8.5%

Temple of Learning
29. According to the latest predictions by Gartner, the total size of the domestic IT and telecom business
by the end of 2006 will be
a) Rs. 1 lakh crore b) Rs. 2 lakh crore
c) Rs. 2.5 lakh crore d) Rs. 3 lakh crore
30. A ranking done by the Hong Kong based think-tank, Political & Economic Risk Consultancy Ltd, has
ranked which country as the most corrupt in Asia? (Only selected fast growing countries were
covered in the survey)
a) India b) Indonesia
c) China d) Vietnam
31. Which company owns the Flying Machine brand of jeans?

a) Levi’s b) Arvind Mills
c) Lee cooper d) Mafatlal
32. Which of the following companies owns the TV channels ESPN, Buena Vista Television and
Touchstone Pictures?
a) Warner Brothers b) Star TV
c) 20th Century Fox d) Walt Disney Company
33. The automobile brands Cadillac, Pontiac and Opel belong to _____
a) Ford b) Fiat Auto
c) BMW d) General Motors
34. Arvind mills manufactures all of the following brands of jeans except _____
a) Flying Machine b) Newport
c) Levi’s d) Ruf & Tuf
35. Which brand is the market leader in the alkaline battery market in India?
a) Duracell b) BPL Excell
c) Panasonic d) Energizer
36. TCS, a company under the Tatas, deals in ______

a) Automobiles b) Steel
c) Software Solutions and Consultancy d) Cement
37. Which of the following brands is owned by P&G?

a) Crocin b) Iodex
c) Honeytus d) Vicks

Temple of Learning
38. What does Novartis deal in?

a) Power b) IT
c) Drugs d) Soaps
39. Japan has recently lifted a 20 year old ban imposed on the import of an Indian commodity. Identify
the commodity being talked about?
a) Wheat b) Jute
c) Poultry d) Mangoes
40. Who is the new CMD of ONGC?

a) R S Sharma b) Subir Raha
c) Sarthak Behuria d) Prabir Sengupta

Temple of Learning
BRM Test - 15
1. Sidhharth Lal is the Managing Director of which group?

a) Escorts Group b) Sonalika Motors c) Eicher Group d) Essar Group
2. Who owns the famous brands ‘Sat Isabgol’ and ‘Burnol’?

a) Ranbaxy b) Cadilla c) Dr. Reddy’s Labs d) Dr. Morepen
3. Which company is the largest tyre manufacturer in India?

a) J.K. b) MRF c) Dunlop d) Ceat
4. Identify the logo of the famous software company and give the name of the bird.
a) Linux, Penguin b) Apple, Penguin c) Linux, Kiwi d) Apple, Kiwi
5. With what would you associate the brand name ‘Ruggers’?

a) Shirts b) Jeans c) Cigarettes d) Casual Wear
6. Ashok Leyland, a company manufacturing trucks is owned by _____ ?

a) Mahindra b) Tata c) Birlas d) Hindujas
7. Which of the following is not a shoe brand of Liberty Shoes?

a) Force 10 b) Footfun c) Windsor d) Pyramid
8. ‘Candyman’ is a confectionery brand belonging to which company?

a) Parry’s b) Perfetti c) ITC Ltd. d) Parle
9. Who manufactures ‘Pan Pasand’?

a) Ravalgaon b) Nutrine c) Perfetti d) Parry’s
10. The brands ‘Royale’, ‘Apcolite’, ‘Tractor’ and ‘Utsav’ are from the stable of _______?
a) Asian Paints b) ICI c) Berger d) Nerolac
11. Biscuit brands ‘Fifty-Fifty’, ‘Bourbon’, ‘Nice’ and ‘Good Day’ are owned by ______?
a) Parle b) Britannia c) Apsara d) Priya Gold
12. In 1969, he introduced the brand ‘Nirma’. Who is he?

a) D.K. Patel b) D.S. Parekh c) N.A. Palkhivala d) K.K. Patel

Temple of Learning
13. Utility vehicle brands like ‘Stag’, ‘Panther’, ‘Cruiser’, ‘Bison’, ‘Tusker’ and ‘Taurus’ are owned
by _____
a) Tatas b) Mahindra c) Ashok Leyland d) Eicher
14. The mobike brands ‘Samurai’, ‘Shaolin’ and scooter brand ‘Spectra’, were owned by ______
a) Pyonyang b) Bajaj c) TVS Suzuki Ltd d) Hero
15. Who is Asia’s only manufacturer of the drug ‘Sulfolane’?

a) Dr. Reddy’s b) Ranbaxy
c) Dr. Morepen d) Cadilla Pharmaeceuticals Ltd.
16. Which is India’s leading producer of worsted suiting fabric with approximately 60% market share?
a) Grasim b) Bombay Dyeing c) Raymonds d) Mayur
17. Alcatel owned, Lucent Technologies was earlier an offshoot of which of the following telecom
giants?
a) Phillips b) Siemens c) AT&T d) Motorola
18. The publication arm of ‘Standard & Poor’s’ is known as _____?

a) Times Publication b) Mc Graw Hill
c) Murdoch Publication d) Touchstone Publication
19. The brand ‘Talkabout’ belongs to which mobile phone manufacturer?

a) Nokia b) Benq c) Motorola d) LG
20. Software brands ‘Access’ and ‘Excel’ belong to which company?

a) IBM b) Microsoft c) Apple d) Infosys
21. The edible oil by the name ‘Dhara’ is produced by _____

a) GCMMF (Gujarat Cooperative Milk Marketing Federation)
b) HLL
c) Adani Foods
d) Marico
22. The mega brands ‘Marlboro’ and ‘Benson & Hedges’ are owned by ______
a) Godfrey Philips b) Philip Morris c) ITC d) Adani Group
23. Which brand derives its name from the Latin word meaning “Snow White”?
a) Lakme b) Nivea c) Pond’s d) Charmis

Temple of Learning
24. The first electronic typewriter (ET 101 in 1978) and the first personal computer (M20 in 1982) were
launched in India by _______
a) Samsung b) IBM c) Olivetti d) HCL
25. The well known brands like ‘Lux’, ‘Sunsilk’, ‘Lipton’, ‘Ponds’ and ‘Close Up’ are owned by _____
?
a) Godrej b) P&G c) Unilever d) Colgate Palmolive
26. Automobile brands ‘Corolla’, ‘Land Cruiser’ and ‘Highlander’ are the products of _____ ?
a) Mitsubishi b) Toyota Motors Co. Ltd.
c) Isuzu d) Daewoo
27. To whom do the brands ‘Eno’ and ‘Horlicks’ belong?

a) Colgate - Palmolive b) GlaxoSmithkline
c) Nestle d) P&G
28. ‘Internet Protocol’, the basic language to communicate over the internet, has been developed
by _____?
a) IBM b) Apple c) Cisco d) Sun Microsystems
29. The mega Mobil oil brand ‘Esso’ is owned by ______ ?

a) Shell b) Exxon Mobil c) ONGC d) IBP
30. What does ‘Motorola’ mean?

a) Sound in motion b) Sound in music c) The rising sun d) The flying eagle
31. What was the first product of Hewlett-Packard?

a) A Laptop b) A printer c) A computer d) An audio oscillator
32. Name the Public Sector Undertaking acquired by Reliance Industries.

a) IDPL b) ITDC c) IPCL d) IFCL
33. Which company has taken over the newspaper ‘Business Standard’?
a) Ananda Bazaar Patrika b) Kotak Mahindra
c) Bennett Coleman & Co. d) TV Today
34. ‘BRITCO Food’ is a holding company of ______

a) Coca Cola b) Pepsi
c) ITC d) Schwepps

Temple of Learning
35. The headquarters of NIIT are at ______

a) Chennai b) Bangalore c) Mumbai d) New Delhi
36. Adobe System Inc. belongs to ______

a) S. Korea b) Japan c) China d) USA
37. When and where was Citibank established?

a) 1912 in UK b) 1812 in USA c) 1917 in Italy d) 1891 in Austria
38. The headquarters of L&T is at _______?

a) Delhi b) Mumbai c) Hyderabad d) Bangalore
39. Which of the following pharmaceuticals major has its headquarters in New Delhi?
a) Ranbaxy b) Cadilla c) Cipla d) Morepen
40. The first headquarters of Microsoft was established in 1975 at _______

a) Louisiana b) Texas c) New Mexico d) Washington DC

Temple of Learning
BRM Test - 16
1. Gazprom, the world’s biggest gas company accounting for 23% of the world output, belong to ____
a) Austria b) Iran c) Venezuela d) Russia
2. To which country does the diamond mining giant De Beers belong?

a) South Africa b) India c) Italy d) France
3. To which country does the sportswear company Adidas belong?

a) Germany b) France c) Italy d) Belgium
4. To which country does ‘Hyundai Motors’ belong?

a) Japan b) S. Korea c) Taiwan d) N. Korea
5. Zee (currently Zee Tele Films Ltd) was promoted in 1992 by which business group?
a) The Essel Group b) Birla Group c) The Tata Group d) Essar Group
6. The foundation of which company was laid in a small shop in Calcutta, from where medicines were
sent directly through mail by Dr. S.K. Burman, to even the smallest of villages in Bengal?
a) Dabur b) Hamdard c) Zandu d) Cipla
7. HMT Ltd. was established in 1953, in technical collaboration with ______

a) Swatch, Switzerland b) Timex, USA
c) Oerlikon, Switzerland d) Rolex, Switzerland
8. Which Indian pharmaceutical company owns a US Food and Drug Administration (FDA) certified
plant?
a) Ranbaxy b) Pfizer
c) Cadilla d) Lupin
9. The Toyota Motor Co. Ltd has derived its name from ______
a) The Toyota river b) The Toyota city
c) Sakichi Toyoda d) Kiichiro Toyoda
10. With which of the following is the ‘Badla’ system associated?

a) Foreign exchange b) Forward trading
c) Currency markets d) Day trading

Temple of Learning
11. In business terminology, what does ‘POP’ stand for?

a) Pre opportunity product b) Place of Publicty
c) Place of Purchase d) Point of Purchase
12. QS 9000 certification is related to ______

a) Automobile industry b) Computer software
c) Computer electronics d) All of the above
13. What does the term Tax Break mean?

a) A situation which provides some relief from tax, in whole or part
b) Levying heavy taxes
c) Paying Tax in parts
d) None of these
14. What does the term bilateral monopoly mean?

a) A monopoly in more than one business
b) Taking over a rival to create a monopoly
c) A market with only one seller and one buyer
d) None of these
15. In which year was the Calcutta Stock Exchange started?

a) 1908 b) 1909 c) 1910 d) 1911
16. Plastic money relates to ______

a) Plastic currency b) Paper currency
c) ATM cards d) Credit cards
17. “Standard and Poor’s”

a) Is a credit rating agency b) Is owned by McGraw Hill Inc.
c) Both (a) and (b) d) None
18. In which year was the Banking Companies Act passed?

a) 1947 b) 1948 c) 1949 d) 1950
19. In which year was the name ‘Imperial Bank’ changed to ‘State Bank of India’?
a) 1950 b) 1955 c) 1956 d) 1957
20. In which year was SEBI established?

a) 1981 b) 1983 c) 1985 d) 1988

Temple of Learning
21. In which year was TISCO set up?

a) 1904 b) 1905
c) 1906 d) 1907
22. In which year was RBI established?

a) 1935 b) 1936
c) 1940 d) 1945
23. In 1935, Khwaja Abdul Hamied, set up a pharmaceutical company, which came to be popularly
known as
a) Novartis b) Dabur
c) Hamdard Laboratories d) Cipla
24. In which year was P&G launched in USA?

a) 1937 b) 1890 c) 1837 d) 1927
25. In which year was the Harley Davidson motorcycle first produced?
a) 1906 b) 1903 c) 1920 d) 1935
26. In which year was Intel founded?

a) 1878 b) 1982 c) 1968 d) 1986
27. In which year was Unit Trust of India started?

a) 1964 b) 1965 c) 1966 d) 1967
28. Intel introduced the world’s first micro-processor in the year ______
a) 1981 b) 1991 c) 1971 d) 1995
29. ONGC was converted into a statutory body by an act of the Indian Parliament in ______
a) Dec 1955 b) Aug 1956 c) Oct 1959 d) Jan 1973
30. Who founded the Ford Motor Company?

a) Lionel Ford b) Henry Ford c) Charlie Ford d) Nicholas Ford
31. Bill Gates was one of the founders of Microsoft. Who was the other?
a) Paul Allen b) John Naisbitt c) Michael Crichton d) Kenneth Clarke
32. Which city is known as the Silicon Valley of India?

a) Bangalore b) Gurgaon c) Hyderabad d) Chennai

Temple of Learning
33. According to a survey of India’s most valuable companies, which is the most valuable PSU?
a) Indian Oil b) SAIL c) BHEL d) ONGC
34. The Oriental Bank of Commerce was founded by ______

a) Lala Karam Chand Thapar in 1936
b) Rai Bahadur Lala Sohan Lal in 1943
c) The Indian Government and the RBI in 1969
d) An act of Parliament
35. Andy Grove is the founder of a famous company. Name the company.
a) Intel b) Microsoft c) Digitall d) Compaq
36. Name the company founded by Thomas Alva Edison.

a) Westinghouse b) General Electric c) 20th Century Fox d) Warner Brothers
37. “Every Street is paved with Gold” is the name of the book written by the founder Chairman of a
leading car manufacturer. Name the company.
a) Toyota b) General Motors c) Ford d) Daewoo
38. Which Indian business group is in a joint venture with Mitsubishi to manufacture cars?
a) Ruias b) Tatas c) Birlas d) Thapars
39. Which British Company made the UK’s first mobile call at a few minutes past midnight, on the 1st of
January 1985?
a) Siemens b) Nokia c) Vodafone d) British Telecom
40. Which FMCG company became a major shareholder in L’Oreal, one of the world’s leading makers
of cosmetics, in 1974?
a) Unilever b) P&G c) Nestle d) Colgate Palmolive

Temple of Learning
BRM Test - 17
1. The company with the largest refining capacity in India is ______

a) Indian Oil Corporation b) Hindustan Petroleum
c) Bharat Petroleum d) Indo-Burma Petroleum
2. Which was the first public sector share to be quoted on the Bombay Stock Exchange?
a) Hindustan Petroleum b) Sail
c) ONGC d) Indian Oil
3. Who has written the book ‘The World Bank and the Poverty of Nations’?
a) Don Morrison b) Doug Cowie
c) Catherine Caulfield d) Amartya Sen
4. Name the apex bank for small industries.

a) IDBI b) SIDBI c) ICICI d) HDFC
5. Name the apex institution in the field of industrial development banking in India.
a) IFCI b) ICICI c) HDFC d) IDBI
6. Who among the following is considered to be the quality guru of the World?
a) Philip Crosby b) Gary Hamel c) Renato Rugieru d) Edwards Deming
7. The Indian partner of Microsoft to provide software development consultancy is ______

a) HCL b) PCL c) TCS d) Infosys
8. ‘Apache’ is the name of the recently launched bike model that belongs to the stable of _______
a) Kinetic Engineering Ltd. b) TVS Motors Ltd.
c) Hero Honda Motors Ltd. d) Bajaj Auto Ltd.
9. Indian Terrain is the name of the clothing brand that belongs to the stable of _______
a) S. Kumars b) Celebrity Fashions
c) J.K. Synthetics d) None of these
10. Name the MD of cellular service provider Hutch

a) Vikram Mehmi b) Sunil Bharti Mittal
c) Asim Ghosh d) AK Sinha

Temple of Learning
11. Which Indian Insurance company, a part of General Insurance Corporation, has the largest number
of overseas branches?
a) Oriental Insurance Co. b) New India Assurance Co. Ltd.
c) Unit India Insurance d) National Insurance
12. According to a recent NASSCOM survey, in terms of internet usage, India is ranked at ______
a) Fifth Position b) First Position c) Sixth Position d) Third Position
13. ‘Emerald, Blue and You’, is the advertising campaign for ______
a) Thailand b) Andaman Islands c) West Indies d) Mauritius
14. Who is the president of FICCI?

a) Kiran Karnik b) Tarun Das c) SK Poddar d) O S Kanwar
15. In a recent development, Reliance was very close to buying stake in the DTDC Courier Company in
a deal worth $700 million. What was the per centage of the stake proposed to be bought?
a) 26 percent b) 34 percent c) 44 percent d) 51 percent
16. Which Company bought out DSP’s stake in DSP Merrill Lynch?
a) Karvy b) Merrill Lynch c) Morgan Stanley d) Goldman Sachs
17. Which of the following Indian oil giants has recently inked a pact with Shell Exploration Company
BV for joint exploration in the field of oil sand gas?
a) IOC Ltd. b) ONGC Ltd. c) Essar Oil d) Reliance Petrochemicals
18. ‘Cafe Chino’ a soft drink variant was launched by ______

a) Coca Cola b) PepsiCo Inc. c) Nestle d) Cadburys Schweppes
19. Car model ‘Laura’ was launched in 2005 by _______

a) Honda Motors b) Hyundai Motors
c) Skoda Automobiles d) Toyota Motors
20. Who was the former president of the ad agency McCann Erickson India ?
a) Prasoon Joshi b) Piyush Pandey
c) Santosh Desai d) None of these
21. Which newspaper proclaims ‘The journalism of courage’?

a) The Indian Express b) The Tribune
c) The Telegraph d) None of these

Temple of Learning
22. Who is the former chairman of Bharat Hotels who passed away last year?
a) M.S. Oberoi b) Lalit Suri c) Y.C. Deveshwar d) None of these
23. ‘Tarang’ is the CDMA service from _______

a) VSNL b) BSNL c) MTNL d) Spice Telecom
24. Which is the largest source of Revenue for the Government of India?
a) Sales Tax b) Service Tax c) Income Tax d) Value Added Tax
25. India’s first private airline operator to start overseas flight is ______
a) Jet Airways b) Air Deccan c) Sahara Airlines d) Kingfisher Airlines
26. Kareena Kapoor and Priyanka Chopra have recently been roped in as the brand ambassador
for _____
a) Parker pens b) Cadbury’s dairy milk
c) Tata Tea d) None of these
27. “Namaste” ad campaign is associated with which airline?

a) Air India b) Pakistan International Airlines
c) Sri Lankan Airlines d) British Airways
28. RBI is headquartered at _____

a) New Delhi b) Chennai
c) Kolkata d) Mumbai
29. Hema Malini is the brand ambassador for which bank?

a) Corporation Bank b) Syndicate Bank
c) Bank of Rajasthan d) Union Bank of India
30. Brad Pitt endorses which of the following brand of watches?

a) Omega b) Tag Heuer c) Rado d) Rolex
31. ‘Alfa Romeo’, ‘Grande Punto’ and ‘Palio’ are the names of the car models that belong to the stable
of _____
a) Ford Motors b) Fiat Motors c) Tata Motors d) Mahindra & Mahindra
32. Which of the following insurance companies has introduced ‘Barish Bima Yojana’ an insurance
cover against deficit rainfall?
a) Allianz - Bajaj b) ICICI-Lombard c) Iffco-Tokio d) ING-Vysya

Temple of Learning
33. Software firm Oracle recently acquired majority stakes in which of the following Indian firms?
a) Birla Soft b) I-Flex Solutions c) Flextronics d) Sify
34. The ‘Reynolds’ brand of stationary is marketed in India by________

a) GM Pens International b) Linc Pens Inc
c) Cello Pens India Ltd. d) Luxor India
35. Which Indian cricketer endorses “Reynolds” brand of stationary?

a) Mahendra Singh Dhoni b) Yuvraj Singh
c) Saurav Ganguly d) Sachin Tendulkar
36. Which of the following companies is not a Public Sector Undertaking (PSU)?
a) Balmer Lawrie b) HPCL
c) Hindustan Motors d) BHEL
37. Which company owns “Dettol” brand of hygiene products?

a) Hindustan Lever Limited b) Reckitt-Beckinser
c) Proctor & Gamble d) Henkel
38. Which International Bank has Sunil Gavaskar and Sania Mirza as their brand ambassadors?
a) HSBC b) BNP-Paribas
c) Standard Chartered d) Deutsche Bank
39. Progeon, a BPO company, is a fully owned subsidiary of ______

a) Infosys b) Wipro
c) TCS d) Satyam Computers
40. Which Group/Company HAD divested 5.1% of its stake in cellular operator Hutch, prior to Hutch’s
acquisition by Vodafone?
a) Tata b) Essar Group
c) Hinduja’s d) Caparo Group

Temple of Learning
BRM Test - 18
1. India is world’s__________ largest economy in terms of purchasing power parity (PPP)?

a) Eighth b) Tenth c) Fourth d) Sixth
2. Who is known as the father of Cellular Phone?

a) Martin Cooper b) Martin Bayer c) Willy Barnet d) Julius Nayaree
3. R. Seshasayee is president of which of the following apex organization?

a) FICCI b) CII c) ASSOCHAM d) NASSCOM
4. Arcelor was recently bought by LN Mittal’s company Mittal Steel. Arcelor is headquartered in which
country?
a) China b) Australia c) Luxemburg d) Sweden
5. International Business Machines (IBM) recently sold its Personal Computers division to Lenovo
group. Lenovo belongs to which country?
a) Taiwan b) China c) Russia d) Germany
6. Which among the following Tech companies and executives associated with them is matched wrongly?
a) Google - Larry Page b) Sun Solaris - Scot McNealy
c) ebay - Meg Ryan d) Oracle - Larry Ellison
7. MRPL is a subsidiary of which of the following Public Sector Undertaking?

a) ONGC b) GAIL c) IOC d) HPCL
8. Which among the following companies is owned by Dhoot brothers?

a) BPL b) ESSAR c) Videocon d) Pioma Industries
9. Tennis icon Sania Mirza became the woman sportsperson to be featured on the cover of which of
the following magazine?
a) India Today b) Outlook
c) Time d) None of the above
10. Which of the following airlines and the countries they belong to is not matched correctly?
a) Lufthansa - Germany b) Aeroflot - France
c) Royal Airways - Britain d) Etihad - UAE

Temple of Learning
11. Media Content & Communications Services India, the content supplier division of Star News India,
is a 76:24 joint venture between Star Group India and ______
a) BAG Films b) Nimbus Television
c) UTV d) Ananda Bazaar Patrika
12. 3G is a term associated with which of the following technologies?

a) Electric distribution b) Mobile computing
c) Telecom d) Avionics
13. CB Richard Ellis is a globally recognized brand in which of the following sectors?
a) Hospitality b) Consultancy c) Real Estate d) Financial Accounting
14. Which among the following organizations was established in 1988 and became a fully autonomous
body by the year 1992?
a) Telecom Regulatory Authority of India b) Cellular Operators Association of India
c) Security and Exchange Board of India d) Director General of Foreign Trade
15. Which among the following companies recently acquired Balsara Home Products?
a) Dabur India b) Jyothi Laboratories
c) Tata Chemical d) Chambal Chemicals and Fertilizers
16. Which among the following companies has launched “Appy” brand of fruit juices in India?
a) Godrej Agro b) Parle Agro c) Priyagold d) Dabur Foods
17. India’s first airline based on fractional ownership model is named as _____
a) IndiGo Airlines b) Club Air One c) Alliance Air One d) Premier Club Airways
18. Which among the following organizations entered into its Golden Jubilee (50th) year in September 2005?
a) Airport Authority of India b) Air India
c) Life Insurance Corporation d) United Trust of India
19. The Asian edition of which of the following famous television channel for movies is jointly and
equally hold by four of the leading Hollywood production houses Columbia Tri-star, Paramount,
Universal and Warner Brothers?
a) AXN b) Zee Studio c) HBO d) Star Movies
20. Which among the following brands links Virendra Sehwag, Aamir Khan and Rajyavardhan Singh
Rathore?
a) Boost b) Coca Cola c) Mayur Suiting d) Colgate

Temple of Learning
21. This company, based in Finland started its manufacturing operations by owning a paper mill; later it
diversified into leather goods and today it is one of the leading producers of mobile phones worldwide.
Identify the company?
a) Siemens b) Ericsson c) Nokia d) Motorola
22. Paper money was first introduced in India in the late 18th Century. It was introduced in India by
which of the following firms?
a) Central Bank of India b) The Bank of Awadh and Hindustan
c) The General Bank of Bengal and Bihar d) Central Indian Bank
23. In the share market terminology GDR stands for ______

a) Gradual Decreasing Ratio b) Grand Depository Retraction
c) Global Depository Receipt d) Gross Depository Receipt
24. Fortis Healthcare recently acquired the Escorts Heart Research Institute. Fortis is promoted by
which of the following pharmaceutical giants?
a) Ranbaxy b) Cadilla c) Cipla d) Dr. Reddy’s Labs
25. Which among the following persons is chairman of Insurance Regulatory and Development Authority
(IRDA)?
a) CK Prahlad b) CS Rao c) Anajan Sharma d) JK Bajpai
26. Which among the following companies is credited with developing the computer language ‘Java’?
a) Oracle b) Sun Microsystems
c) NextGen d) Red Hat
27. The profile of a well-known consumer appliances company goes like this. Besides its flagship brand,
it also owns the brand Kenstar and follows a multi-brand strategy. It also has the rights to distribute
international brands such as Sansui, York, Akai, Toshiba and Hyundai in India. The company in
question is?
a) Thomson b) Voltas c) Videocon d) Forbes Gokak
28. Which among the following persons played a key role in negotiating the partition deal between
Ambani brothers, Anil and Mukesh?
a) Nusli Wadia b) KV Kamath c) Rahul Bajaj d) YK Birla
29. John Walton, who passed away on 28 June 2005, was a ______
a) Retail Industrialist b) Stock Broker
c) Hollywood Producer d) Chief of US’s Federal Reserve

Temple of Learning
30. Which among the following companies recently launched the ‘Home Town’ brand of stores -
the exclusive store for different home management products?
a) Shopper’s Stop b) Trent c) Future Group d) RPG Group
31. Which among the following well-known International airlines recently acquired Swiss Air?
a) Air France b) Virgin Airlines c) Lufthansa d) British Airways
32. Vincent Cerf, a scientist known as “The father of the Internet”. He is given this title for
developing ____
a) HTML b) TCP/IP Protocol c) Internet Explorer d) Proxy Server
33. Sarthak Behuria is chairman of which of the following public sector companies?
a) Indian Oil Corporation b) Hindustan Petroleum
c) GAIL India Ltd. d) Bharat Petroleum
34. Which among the following pharmaceutical company has launched India’s first sucralose brand, Zero?
a) Ranbaxy b) Dr. Reddy’s c) Alembic d) Zydus Cadila
35. John Abraham and Bipasha Basu endorse which of the following brands of shampoo?
a) Sunsilk b) Clinic All Clear c) Pantene d) Head and Shoulders
36. Which among the following companies owns Act-II brand of popcorns?
a) Kargil foods b) Agrotech Foods Ltd.
c) Syngenta Corp. d) ITC Foods
37. Which among the following Indian Banks recently acquired a 76% stake in the Giro Commercial
Bank of Kenya?
a) Central Bank of India b) Indian Overseas Bank
38. Which group owns Pantaloon India, Big Bazar, Food Bazar, and Footmart ?
a) Future Group b) Pantaloon Retail India
c) Big Bazar Group d) None of these
39. Pantaloon has tied up with which company to set up Footmart Retail in India?
a) Liberty India b) Woodland c) Bata d) Ganuchi Shoes
40. Which bank has picked up a 12.3% stake in HDFC Bank?

a) ICICI b) Yes Bank c) SBI d) Citigroup

Temple of Learning
BRM Test - 19
1. NIS Sparta is the management-consulting arm of which company?

a) Satyam b) Reliance Industries c) Wipro d) NIIT
2. ‘Life’s Good’ is the tagline associated with which electronics major?

a) Samsung b) Philips c) LG d) Sony
3. Which city is known as ‘The Silicon Valley’ of India?

a) Bangalore b) Gurgaon c) Hyderabad d) Chennai
4. Which company owns ‘Sunfeast’ brand of biscuits?

a) Parle b) HLL c) ITC d) Priyagold
5. Which media & entertainment Company was started by Manmohan Shetty in 1978?
a) Adlabs b) PVR c) PNC d) I-max
6. Which of the following companies offers Indians a chance to partly own a personal jet?
a) Go Air b) Paramount Air c) Club One Air d) None till date
7. ‘Kaya’ skin clinic is promoted by?

a) Marico b) HLL c) P&G d) Tatas
8. ‘Applying Thought’ is associated with which IT giant?

a) Wipro b) Infosys c) TCS d) Satyam
9. Who is the brand ambassador for Ford Fiesta?

a) John Abraham b) Abhishek Bachchan
c) Dino Morea d) Sunil Shetty
10. Delhi based Escorts Heart Institute & Research Centre (EHIRC) was sold to which pharmaceutical
company in 2006?
a) Ranbaxy b) Fortis c) Cipla d) Pfizer
11. Which group completed the buyout of the Shaw Wallace Distilleries in 2005?
a) UB Group b) Philips Godfrey c) Bacardi d) Cobra Beer

Temple of Learning
12. The Essar Group is owned by?

a) Nandas b) Birlas c) Ruias d) Tatas
13. ‘Joy of Flying’ is the punch line of which airline?

a) Kingfisher Airline b) Jet Airways
c) Air Deccan d) Paramount Airways
14. Which automaker was at the centre of a controversy last year for fraudulent dealing by its Indian
project head with the Andhra Pradesh Government?
a) GM b) Hyundai c) Volkswagen d) Renault
15. Anil Ambani owned Reliance Capital Limited had picked up stake in which insurance company last
year?
a) Aviva Life b) ING Vyasya c) Bajaj Allianz d) AMP Sanmar
16. Anil Ambani owned Reliance Capital Limited had picked up stake in which apparel company last
year?
a) Pantaloon b) Celebrity Fashions
c) Indian Terrain d) Indigo Nation
17. Anil Ambani owned Reliance Capital Limited had picked up 14.9 % stake in which automobile company
last year?
a) Bajaj Ltd. b) Hero Honda c) LML d) Kinetic Engineering
18. SAB TV was recently sold off to which television channel?

a) STAR b) Sony c) Zee d) None of these
19. SAB TV was formerly owned by?

a) Adhikari Brothers b) Kunal Dasgupta c) Peter Mukherjea d) Sam Pitroda
20. What is the punch line of Kingfisher airlines?

a) Sky is the limit b) Fly the good times
c) High Flier d) The comfortable air travel
21. Which of the following company is not owned by TATAs?

a) TCS b) ELXSI c) TCE d) Telstra
22. Which famous management guru passed away in November 2005?

a) Peter Drucker b) C.K Prahlad c) Sumitra Ghosh d) Michael Porter

Temple of Learning
23. The tagline “Power of Dreams” is associated with?

a) Honda b) Bajaj c) Hero Honda d) Yamaha
24. A new marketing project launched by ITC to facilitate farmers in selling their produce?
a) e-choupal b) e-market c) e-commodity d) virtual market
25. From the following which company does not belong to the Anil Dhirubahi Ambani Group?
a) Reliance Energy Ltd. (REL) b) Reliance Capital Ltd. (RCL)
c) Reliance Communications Ltd. (RCOL) d) Reliance Petrochemicals Ltd. (RPL)
26. The Delhi Government citizen - government partnership program is known as?
a) Bhagidari b) Icchadhari
c) Namdhari d) Jodi Programme
27. ‘Xtra Mile’ is a super diesel variant of which petro company?

a) HPCL b) BPCL
c) IOC d) Reliance Petroleum
28. Who is the chairman of the National Knowledge Commission?

a) C. Rangarajan b) Prof. R.S. Sharma
c) Sam Pitroda d) Ms. Girija Vyas
29. Which of the following statements related to the Reliance Group is incorrect?
a) Mukesh Ambani heads Reliance Communications Ltd.
b) Chevron has bought 10% stake in Reliance Petrochemicals
c) Reliance Industries Ltd. is the largest business group in India
d) The Revenue of Reliance Industries is equivalent to 3.5% of India’s GDP
30. Value Added Tax (VAT) has been adopted by how many states?
a) 21 b) 22 c) 23 d) 24
31. VAT has replaced which of the following taxes?

a) Customs Duty b) State Sales Tax
c) Excise Duty d) Service Tax
32. A recent Memorandum of Understanding (MoU) was signed by the LN Mittal Group and which state
owned oil major?
a) OIL India Ltd. b) Indian Oil
c) Hindustan Petroleum d) Oil & Natural Gas Corporation (ONGC)

Temple of Learning
33. Recently one of the leading insurance companies tied up with India’s leading Telecom Company
Bharti enterprise for entering life insurance business in India. Identify the company.
a) AMP Sanmar b) AXA c) Allianz d) None of these
34. The present stake of government of India in Maruti stands at _____ %?

a) 9% b) 10.27% c) 18.68 % d) 24.96 %
35. According to the Human Development Report 2006 released by the United Nations Development
Program India is placed at the _____ rank.
a) 126th b) 127th c) 128th d) 129th
36. Which of the following statements is true?

1. NABARD was established in 1982.
2. RBI was established in 1935.
a) Only 1 is true b) Only 2 is true
c) Both 1&2 are true d) Both are incorrect
37. Analjit Singh is the chairman of which group?

a) Dr. Reddy’s b) Fortis c) Max Healthcare d) Apollo Group
38. The Nambiar Family controls which of the following companies?

a) BPL b) MRF c) Parry’s d) Videocon
39. Bhai Mohan Singh, who passed away in June, 2006 was the founder if which company?
a) Fortis b) Ranbaxy c) Cipla d) Abbott India
40. With which company are Lalita Gupte, Kalpana Morparia and Chanda Kochhar associated?
a) ICICI b) Deutsche Bank c) HSBC d) Standard Chartered

Temple of Learning
BRM Test - 20
1. Which company manufactures A-380 aircraft?

a) Airbus b) Boeing c) Lockhead Martin d) Ray Theon
2. Which Indian company secured the highest export revenue from IT software and services during
the past 2 years?
a) TCS b) Infosys c) Wipro d) Satyam
3. Who built the first modern motorcar?

a) Henry Ford b) Karl Benz c) Daimler d) Henry Austin
4. Who has been acclaimed as the world’s most powerful women for the year 2006 by Forbes?
a) Melinda Gates b) Angela Merkel
c) Condoleezza Rice d) Oprah Winfrey
5. Which of the following Indian companies is setting up its first manufacturing plant in china?
a) L&T b) Tisco
c) Essar d) Hero Honda
6. The Government has increased the foreign direct investment in the Telecom sector from 49%
to ______
a) 75% b) 74 %
c) 92% d) 86%
7. Who is the CEO of Hewlett-Packard (HP)?

a) Mark Hurd b) Robert Wayman c) Carly Fiorina d) Richard Branson
8. Which FMCG major has recently acquired Balsara for Rs. 143 cr in an all-cash deal?
a) HLL b) Godrej c) Dabur d) None of these
9. The SUV ‘Tucson’ belongs to which company?

a) Honda b) Ford c) Suzuki d) Hyundai
10. Which of the following is not an Indian pharmaceutical company?

a) Ranbaxy b) Pfizer c) Cipla d) Nicholas Piramal

Temple of Learning
11. The merger between P&G and Gillette will create the _______ consumer goods.
a) World’s second largest b) World’s largest
c) World’s third largest d) none of the above
12. Which city has emerged as the biggest IT job provider?

a) Bangalore b) Hyderabad c) Chennai d) Mumbai
13. The headquarters of SEBI are located in Mumbai. Its regional office is not located at _______
a) New Delhi b) Bangalore c) Chennai d) Mumbai
14. S.S. Kohli is associated with the _______

a) Indian Bank b) Punjab National Bank
c) Punjab & Sind Bank d) State Bank of India
15. ‘Haier’ is the world’s _____ home appliance brand.

a) Second Largest b) Largest c) Third Largest d) Fourth largest
16. Which news channel has the punch line ‘Profit from it’?
a) CNBC b) NDTV Profit c) ZEE business d) Star News
17. ‘Burn’ & ‘Full Throttle’ are energy drinks from _______
a) Pepsi b) Coca Cola
c) UB Group d) Red Bull
18. Which of the following companies does not belong to the stable of the AV Birla Group?
a) Hindalco Industries b) AB Nuva
c) ACC d) Ultra Tech Cement
19. The Car model ‘Aygo’ was launched last year by which auto maker?
a) Nissan Motors b) Suzuki Motors
c) Toyota Motors d) Ford Motors Ltd.
20. This newspaper claims itself to be ‘The White Paper on Business’. Identify the newspaper.
a) Business Standard b) Ananda Bazar Patrika
c) Business Line d) The Financial Express
21. ‘Fly with friends’ is the punch line of which international airline ?
a) Qantas b) Austrian Airline
c) Cathay Pacific d) Thai Airways

Temple of Learning
22. Which celebrity is the brand ambassador of Toyota Motors?

a) Hrithik Roshan b) Aamir Khan
c) Abhishek Bachchan d) Shah Rukh Khan
23. Berkshire Hathaway was founded by _____

a) Warren Buffett b) Larry Ellison c) Percy Barnevik d) None
24. Kenneth D Lewis is the CEO of _______

a) Deutsche Bank b) ABN AMRO c) Bank of America d) American Express
25. X-Trail, the SUV belongs to?

a) Honda Motors b) Nissan Motors c) Toyota Motors d) Hyundai Motors
26. With which airline company did the ICICI bank launch a co-branded credit card?
a) Jet Airways b) Spice Jet
c) Air Deccan d) Kingfisher Airlines
27. Which of the following is NOT a part of the France-based advertising group ‘Publicis’?
a) Ambience Publicis b) FCB Ulka
c) Saatchi & Saatchi d) Leo Burnett
28. Government owned Kochi Refinery has been merged with which state owned oil company?
a) HPCL b) IOC
c) BPCL d) Reliance Petroleum
29. Which bike model has been recently launched by LML?

a) CRD-200 b) CRD-100 c) XAN-200 d) XAN-100
30. The steel major Posco hails from _______

a) China b) S. Korea c) N. Korea d) Japan
31. The Cafe Chain “Lipton Tea Bar” belongs to _______

a) Wadias b) HLL c) Birlas d) Tatas
32. The Car model ‘Petra’ belongs to ______

a) Hyundai b) Suzuki Motors c) Fiat Motors d) General Motors
33. What does ‘R’ signify in RTV?

a) Region b) Rural c) Rivel d) Redesigned

Temple of Learning
34. ‘Topper’, ‘Prima’ and ‘Graptor’ are bike models from

a) Yamaha b) TVS c) Kinetic d) LML
35. Which of the following brands is not owned by TVS?

a) Centra b) Victor c) Star d) Ambition
36. Voltas Engineering belongs to _______

a) Tatas b) Birlas c) Wadias d) Singhanias
37. IPO is an acronym used for _____

a) Initial Payment Offer b) Instant Payment Order
c) Instant Public Offer d) Initial Public Offer
38. Which of the following brands does not belong to the stable of Arvind Mills?
a) Flying Machine b) Lee
c) Peter England d) Tommy Hilfiger
39. The retail giant Shoppers Stop is promoted by______

a) Rahejas b) Biyanis
c) Naths d) Goenkas
40. Which company owns the Lee, Wrangler and Nautica brands globally?
a) VF Corp b) Lee Inc.
c) Jansport Inc. d) SF Corp

Temple of Learning
BRM Test - 21
1. ‘Spoil yourself’ is a punch line of which utility vehicle?

a) Ford Endeavor b) Tata Indigo c) Hyundai Tuscon d) Tata Sumo
2. ‘India’s best informed weekly’ is the punch line of ______

a) India Today b) Outlook c) The Week d) None of these
3. This company is also known as ‘Big Blue’. Identify the company from the given options.
a) Intel b) HP c) IBM d) Microsoft
4. Who is the chairman of VSNL?

a) Ratan Tata b) Subodh Bhargava c) V.K. Bhatt d) H.S. Arora
5. Which amongst the following is not an advertising agency?

a) O & M b) McCann Erickson c) Leo Burnett d) IMRB
6. ‘Rediscover Luxury’ is the punch line of _______

a) Maruti Swift b) Hyundai Sonata c) Honda CRV d) Chevrolet Optra
7. Peter Jennings, the TV news ‘superstar’ who died of lung cancer at 67, represented which channel?
a) CNN b) BBC c) ABC d) CNBC
8. Gujarat Cooperative Milk Marketing Federation Ltd. (GCCMF) is about to launch India’s first sports
drink. Can you identify the name of the drink in question from the given options?
a) Power b) Stamina c) Strength d) Energy
9. Aditya Birla owned Hindalco has bought which American aluminium company?
a) Novelis b) Sual c) Rusal d) Glencore
10. The Richest person in the world is _______

a) Steve Jobs b) L.N. Mittal
c) James Walton d) Bill Gates
11. Taiwan’s Sanyang motors recently bought ______ percent stake in the Kinetic Motor Company Ltd.
a) 8.56 b) 11.12
c) 13.53 d) 16.21

Temple of Learning
12. ‘Mustang’ is the name of the new model of a car that belongs to the stable of _______
a) Honda Motors b) Ford Motors c) Toyota Motors d) General Motors
13. ‘Classmate’ brand of stationary is a product from which company?

a) Navneet b) J&K c) ITC d) BILT
14. Shah Rukh Khan endorses which cream?

a) Nivea b) Ponds c) Emami d) Charms
15. Who is the chairman of the Tata Consultancy Services?

a) Ratan Tata b) Pheroze Vandrewala
c) B. Muthuraman d) S. Ramadorai
16. Find the odd one out.

a) Siena b) Palio c) Uno d) Fabia
17. Who has won the E&Y Entrepreneur of the Year award for the year 2006?
a) Tulsi Tanti b) Kumarmangalam Birla
c) Anil Aggarwal d) Sunil Bharti Mittal
18. ‘A Passion to perform’ is the tagline that you would associate with ______
a) Singapore Airlines b) Cathay Pacific c) Lufthansa d) China Airlines
19. The new private airline to be launched by Mohan Meakins group is called?
a) Go Air b) Indus Airways
c) Paramount Airways d) Alliance Air
20. Chevrolet Optra belongs to which automaker?

a) Toyota Motors b) Honda Motors c) General Motors d) Ford Motors
21. What percentage stakes is owned by ONGC in the Sakhalin-I oil field?
a) 50% b) 20% c) 60% d) 15%
22. Which oil company is endorsed by Narain Karthikeyan?

a) IOC b) Reliance Petroleum
c) HP d) BP
23. Virender Sehwag endorses which sports apparel brand?

a) Adidas b) Nike c) Reebok d) Lotto

Temple of Learning
24. Find the odd one out.

a) IOC b) SAIL c) HPCL d) BPCL
25. Who is the President of ASSOCHAM?

a) Anil K. Agarwal b) Pradip Dar c) Kiran Karnik d) K. S. Sarna
26. Who is the chairman of the US Federal Reserve?

a) Ben S. Bernanke b) Allan Greenspan
c) James D. Wolfenson d) Paul Wolfowitz
27. Business World magazine belongs to _______

a) Living Media b) Ananda Bazar Partika
c) Planman Publications d) The Times Group
28. ‘Experience. Truth first’ is the punch line that you would associate with _______
a) NDTV Profit b) CNBC TV18 c) NDTV 24x7 d) CNN IBN
29. The Headquarters of the International Bank for Reconstruction and Development (IBRD) are located
at ______
a) Montreal b) Washington DC c) Geneva d) Paris
30. CNN IBN is the name of a recently-launched TV channel. Which personality would you associate
with the channel?
a) Vikram Chandra b) Rajdeep Sardesai c) Pronnoy Roy d) Paranjal Sharma
31. ‘Corsa’, ‘Swing’ and ‘Astra’ are car models that belong to the stable of ______
a) Ford Motors b) Toyota Motors c) Honda Motors d) General Motors
32. Which of the following is not a Kinetic Engineering brand?

a) Boss b) Scooty
c) Acquila d) 4S
33. Habil F. Khorakiwala leads which pharmaceutical company?

a) Cipla b) Wockhardt Ltd.
c) Cadila Healthcare d) Hamdard
34. The Bombay Stock Exchange was established in ______

a) 1775 b) 1825
c) 1875 d) 1895

Temple of Learning
35. Who is the chairman of NASSCOM?

a) B. Ramalinga Raju b) Tarun Das
c) Kiran Karnik d) Ajit Pal Singh
36. Who is the Managing Director of Tata Consultancy Services?

a) Ratan Tata b) Phiroz Vandrewala
c) B. Muthuraman d) S. Ramadorai
37. Who is the President and CEO of Cognizant Technology?

a) Mr. Laxmi Narayan b) Mr. Kiran Karnik
c) Mr. B L Mehra d) Mr. Jerry Rao
38. Who is the Managing Director of Tata Steel?

a) Ratan Tata b) Ravi Kant c) B Muthuraman d) Prasad Menon
39. Mr. BVR Subbu quit as the President of which automobile company?
a) Ford India b) Chevrolet India c) Tata Motors d) Hyundai India
40. Luxury car maker Skoda Auto is from which country?

a) Sweden b) UK c) Czech Republic d) USA

Temple of Learning
BRM Test - 22
1. Fosters proclaims to be a/an _____ beer

a) American b) Australian
c) British d) European
2. Which cine star promotes ‘Provogue’ brand of clothing?

a) Salman Khan b) Saif Ali Khan
c) Fardeen Khan d) Aamir Khan
3. What position does Harish Manwani hold in HLL?

a) CEO b) Non executive Chairman
c) MD d) CMD
4. Swoosh, the logo of Nike, was designed by ______

a) Phil Knight b) Carolyn Davidson
c) Bill Bowerman d) None of these
5. ‘Fazer’ the bike belongs to the stable of _____

a) LML Ltd. b) Bajaj Auto Ltd.
c) Yamaha Motors Ltd. d) Kinetic Engineering Ltd.
6. The new rate for Minimum Alternate Tax is ______

a) 10% b) 7.5 % c) 8 % d) 9 %
7. Who presents the rail budget in India?

a) Finance Secretary b) Finance Minister
c) Railway Minister d) Prime Minister
8. The present Cash Revenue Ratio (CRR) rate as on January, 2007?

a) 5.5% b) 5.25% c) 5% d) 5.75 %
9. Which brand of watches is endorsed by Twinkle Khanna?

a) Movado b) Tag Heuer c) Longines d) Cartier
10. In which state did the State Bank of India start its first floating ATM?
a) Andhra Pradesh b) Tamil Nadu c) Kerala d) Orissa

Temple of Learning
11. Four interwoven rings represent which automobile brand?

a) Peugeot b) Audi c) Cadillac d) Mercedes
12. The ‘Maurya Sheraton’ Hotel is owned by ______

a) Hilton Hotels b) Oberoi Group c) ITC d) Indian Hotels
13. World’s most competitive economy-based country on the World Economic Forum’s survey 2006
is ___
a) UK b) USA c) China d) Finland
14. Tag-Heuer brand of watches is not promoted by _____

a) Maria Sharapova b) Uma Thurman
c) Shah Rukh Khan d) Sushmita Sen
15. Who is the founder of the world famous portal ‘Amazon.com’?

a) Ray Tomlinson b) Jeffery Bezos
c) James Gosling d) Irwin Mark Jacob
16. ‘Parachute’ is the name of an oil brand that belongs to the stable of ______?
a) Dabur Ltd. b) Marico Industries
c) HLL d) None of these
17. This soft drink major has come up with a refreshing drink infused with coffee named ‘Blak’ in
France and has plans to launch it globally next year. Which company is being talked about in the
question?
a) PepsiCo. Inc. b Cadbury Schweppes
c) Coca-Cola d) None of these
18. Who among the following is the CMD of the National Thermal Power Corporation (NTPC)?
a) A.K. Sinha b) C.P. Jain
c) B.S. Kohli d) T. Sankarlingam
19. The Forbes Businessman of the year 2006 was ______

a) Nandan Nilekani b) Mukesh Ambani
c) Sunil Bharti d) Anil Ambani
20. ‘When you are sure’ is associated with _____

a) Business Standard b) The Indian Express
c) The Economic Times d) The Hindustan Times

Temple of Learning
21. Identify the incorrect match in the following

Automobile Company Car Model
a) Ford Automobiles Fusion
b) Skoda Automobile Laura
c) Honda Automobile Civic
d) All of them are matched properly
22. Etihad Airways is the national airlines of ______

a) Iran b) Iraq c) Bahrain d) U.A.E.
23. Speech-to-text mobile phone has been launched by ______

a) Motorola b) Sagem c) Samsung d) BenQ
24. ‘Aapka Fayda’ is the punch line that you would associate with ______
a) IBN Hindi b) Channel 7 c) India TV d) Zee Business
25. Aramco is a/an

a) Cement Firm b) Steel Firm
c) Aluminium Company d) Oil Firm
26. ‘Capitalist Tool’ is the punch line of ______

a) Fortune b) Forbes c) Time d) Business Herald
27. ‘Insuring Lives, Ensuring smiles’ is the punch line of ______

a) MMTC b) LIC c) IOC d) GIC
28. ‘Awaaz’, the hindi business news channel belongs to ______

a) Jagran b) CNBC TV 18
c) NTDV d) IBN
29. The full form of MAT is _______

a) Medium Accounting Tad b) Minimum A/c Taxable Income
c) Minimum Automated Tax d) Minimum Alternate Tax
30. Kishore Biyani, the Indian retail king owns ______

a) Vishal Megamart b) Future Group c) West Side d) K. Mart
31. ‘R’ in RFID implies ______

a) Regional b) Redundant c) Repeated d) Radio

Temple of Learning
32. ‘Cottons’ is the name of the garment collection by ______

a) Madura Garments b) Century Textiles
c) Indigo Nation d) Raymond
33. Servo is an oil brand from ______

a) Castrol b) IOC c) British Petroleum d) Shell
34. Which company is the parent company of Skoda Auto?

a) Ford Motors b) Volkswagen c) General Motors d) None of these
35. The Andhra Bank is the only bank in the country licensed to sell food products. Which food product
does the bank sell?
a) Tirupati Laddoos b) Banana Chips c) Gungura Pickle d) Appam
36. This book originally came out with the adline ‘A full vacations’ reading for $3’ but didn’t sell because
$3 was considered too expensive for it. Then it became a best seller with its alternative adline. What
is the name of the book or what was the new adline?
a) Gone with the Wind b) Alice in Wonderland
c) Around the world in 80 days d) None of the above
37. Which consumer good gets its name from the Latin word for ‘Vigour’?
a) Vim b) Pril c) Liril d) Lifebuoy
38. Sachin Tendulkar and Md. Azharuddin appeared together in an ad for which product (excluding
Pepsi where they appeared along with Kambli)?
a) Hero Puch b) Boost
c) Luna d) They never appeared together in an ad.
39. ‘Impossible is nothing’ is the tagline of which sports apparel company?

a) Nike b) Adidas c) Reebok d) Puma
40. Who founded the web portal ‘hotmail.com’?

a) Bill Gates b) Paul Allen c) Vinod Khosla d) Sabeer Bhatia

Temple of Learning
BRM Test - 23
1. The airline that advertises ‘Nonstop caring’ is ______

a) Etihad Airways b) Thai Airways c) Air Mauritius d) PIA
2. ‘Food-World’, ‘Health & Glow’ and ‘Music World’ are all retail outlets owned by ______
a) Biyanis b) Goenkas c) Birlas d) Singhanias
3. ‘Fido Dido’ ad campaign is associated with ______

a) Mirinda b) 7 UP c) Slice d) Fanta
4. ‘Mahila card’, a debit card exclusively for women, belongs to the ______
a) Union Bank of India b) J&K Bank
c) Indusland Bank d) Canara Bank
5. What is the FDI limit for the construction sector?

a) 26 % b) 50%
c) 74 % d) 100%
6. Which Indian Company has bought 21 % stake in Hispano Carrocera last year?
a) Mahindra & Mahindra b) Tata Motors
c) Bajaj d) LML
7. Sarthak Behuria is the CMD of ______

a) IOC b) ONGC c) BPCL d) HPCL
8. Who is the chairman of IDBI?

a) K. Ragunathan b) V. P. Shetty c) D.S. Parekh d) N. Vaghul
9. Which of the following is not an HLL brand?

a) Pond’s b) Surf c) Pepsodent d) Pantene
10. Howard Stringer is the chief executive officer (CEO) of...

a) Nokia b) Sony Inc. c) Panasonic d) Motorola
11. Which is the most corrupt Asian country as per Political & Economic risk?
a) Sri Lanka b) Pakistan c) Indonesia d) Bangladesh

Temple of Learning
12. ‘Glamour’ is the name of the latest bike model that belongs to the stable of ______?
a) Kinetic Engineering Ltd. b) Hero Honda Motors Ltd.
c) LML Ltd. d) Bajaj Auto Ltd.
13. Who is the current CEO of GE?

a) SJ Palmasino b) Jack F Welch c) Jeffrey R Immelt d) Mark Westinghouse
14. For what amount did Adhikari Brothers sell SAB TV to Sony TV?
a) $ 8 million b) $ 6 million c) $ 13 million d) $ 16 million
15. Which company had planned ‘U’ to be its new logo?

a) Colgate Palmolive b) HLL
c) ITC d) Dabur
16. The Corp Kisan Card is associated with which bank?

a) Canara Bank b) Corporation Bank
c) ICICI Bank d) HDFC Bank
17. Itz Cash, a pre-paid card, has been launched by ______

a) Burmans b) Essel group
c) Godrej d) None of these
18. The name of the Air India’s budget airline, is ______

a) Air India Express b) Air India Pushpak
c) Air India Garud d) Pawan Hans
19. Expansion of ‘T’ in ‘TIN’?

a) Trade b) Tax c) Taxable d) Tariff
20. Which of the following business conglomerates celebrated the 100th year of its existence in 2005?
a) CII b) BIS c) PHDCCI d) NASSCOM
21. Who is the President of NASSCOM?

a) Kiran Karnik b) S. Ramadorai
c) Tarun Das d) Pradip Baijal
22. Who is the managing director of Videsh Sanchar Nigam Ltd. (VSNL)?
a) Subodh Bhargava b) SK Gupta
c) Pradip Kar d) Pradip Baijal

Temple of Learning
23. ‘Good people to bank with’ is the punch line that you would associate with the ______
a) Oriental Bank of Commerce b) Bank of India
c) Union Bank of India d) Canara Bank
24. Col. J Harris is the CEO of ______

a) UCB Ulka b) JWT India c) Rediffusion d) Mudra Advertising
25. ‘Be 100 percent sure’ is the punch line of which product?
a) Pepsodent b) Savlon
c) Anchor Toothpaste d) Dettol
26. Chairman and Managing Director of ITDC?

a) Vinod Mehra b) MS Manchanda
c) Rajeev Chandrashekar d) M. Sundaram
27. Based on the world wide cost of living index, which is the costliest city in the world ?
a) Chicago b) Tokyo
c) London d) Rome
28. Indira Nooyi, is the first Indian to be the____?

a) Chairperson of PepsiCo. Inc. b) CMD of PepsiCo Inc.
c) President & CFO of PepsiCo Inc. d) MD of PepsiCo Inc.
29. Service Tax has been replaced by _____

a) MAT b) TAT c) VAT d) None of the above
30. Ashok Sinha is the CMD of _____

a) GAIL India Ltd. b) Bharat Petroleum Corporation Ltd.
c) Hindustan Petroleum Corporation Ltd. d) Oil & Natural Gas Corporation
31. The Indian economy is a ______

a) capitalist economy b) socialist economy
c) mixed economy d) none of these
32. Who was the first Indian governor of the Reserve Bank of India (RBI)?
a) CD Deshmukh b) C.K. Rao c) D. Kraishnan d) C. Rangarajan
33. Infosys was the ____ Indian company to be listed on NASDAQ.

a) 2nd b) 1st c) 3rd d) 4th

Temple of Learning
34. ‘ESOP’ expands to ______

a) Employer Stock Option Plan b) Employment Stock Option Plan
c) Employee Stock Option Plan d) Both A & B
35. ‘NPA’ expands to

a) Net progressive amount b) Non performing assets
c) No potential authority d) None of the above
36. The Tata Iron and Steel Company (TISCO) is situated at ______
a) Ranchi b) Jamshedpur c) Bokaro d) Vizag
37. Which company is the largest telecom operator in India?

a) MTNL b) Hutch c) AirTel d) BSNL
38. Which steel company is the largest producer of steel in the World?
a) POSCO b) Nippon
c) Mittal Steel d) Nucor
39. If you had one unit each of the following currencies, from which would you be able to get the
maximum money (INR) from?
a) US Dollar b) UK Pound
c) Euro d) Japanese Yen
40. Mittal Steel acquired 50 percent of Arcelor’s outstanding shares. The amount paid for the deal was
(approx) ______
a) 26 billlion dollars b) 34 billion dollars
c) 36 billion dollars d) 40 billion dollars

Temple of Learning
BRM Test - 24
1. ‘RELIGARE’, a financial services company is promoted by which pharmaceutical company?

a) Dr. Morepen b) Wockdhart
c) Ranbaxy Laboratories d) Cipla
2. Britannia Industries belongs to ______

a) Godrej b) Wadia Group c) Goenkas d) Ruias
3. ‘Smart Privilege’ is the name of the savings bank account launched specially for women by ______
a) IDBI Bank b) ICICI Bank c) HDFC bank d) UTI bank
4. ‘The Common Man’ is the mascot for which airlines?

a) Go Air b) Air India c) Air Deccan d) Sahara Airlines
5. ‘Let there be light’ is the punch line for which newspaper?

a) The Tribune b) The Times of India
c) The Hindustan Times d) Tehelka
6. ‘Royal Airlines’ is the former name of which air carrier?

a) Spice Jet b) Spic Airways
c) Air Deccan d) Go Air
7. The Wall Street Journal is published by which stock exchange?

a) NYSE b) NASDAQ
c) Dow Jones d) LSE
8. ‘Star city’ is the name of the bike model that belongs to the stable of ______ ?
a) TVS Motors b) Kinetic Engineering Ltd.
c) Yamaha Ltd. d) Honda Motors
9. ‘The Reliable Airline’ is the punch line of ______

a) KLM b) Cathay Pacific c) US Airways d) Delta
10. According to a recent report by World Bank, which country is ranked number one in terms of
Purchasing Power Parity for the year 2006?
a) Luxemburg b) Norway c) The US d) India

Temple of Learning
11. Who is the promoter of YES Bank?

a) Rajat Gupta b) Suresh Vaswani c) Rana Kapoor d) Naina Lal Kidwai
12. Newly launched news channel “Channel 7” belongs to ______

a) UTV b) TV 18 c) The Times Group d) The Zee Group
13. ‘Let your heart fly’ is the tagline of which airline ______
a) Ryan Air b) Indian Airlines
c) Paramount Airways d) Go Air
14. Designer label ‘BE:’ is owned by which company?

a) S. Kumars b) Raymond
c) Arvind Mills d) Mayur Suitings
15. Marico Industries owns which of the following product?

a) Revive b) Medikar c) Both of these d) None of these
16. ‘Drive your way’ is the punch line of ______

a) Toyota b) Hyundai Motors c) Suzuki Motors d) Volkswagon
17. He is the CEO of Intel, world’s largest chip manufacturer? Identify him from the given options?
a) Andrew Jacob b) Paul Otellini c) Sam Palmisano d) Steve Jobs
18. The toy company, Funskool, is a joint venture between Hasbro Inc. of US and an Indian tyre
company. The toy company in question is
a) JK Tyres b) Apollo c) MRF d) Modi Tyres
19. What is name of new life sciences company launched by Tatas?

a) Advane’dge b) Advinus c) Venus d) Veta
20. Who has been appointed as the first Chief Information Commissioner of India?
a) Vijay Shankar b) T.N. Seshan
c) Wajahat Habibullah d) Mathew Varghese
21. The Indian Agriculture Research Institute is located at ______

a) Nagpur b) Pune c) Panipat d) New Delhi
22. ‘Imagination at work’ is the punch line of ______

a) Philips b) GE c) Wipro d) Anchor

Temple of Learning
23. What does FBT imply?

a) Fixed benefit from Tax b) Financially Beneficial Tax
c) Fringe benefit tax d) Freely Beneficial Tax
24. What is the name of the buoy-tender-cum-research vessel launched by Hindustan Shipyard Limited
(HSL) in November 2005?
a) Sagar Ratna b) Sagar Manjusha
c) Victoria d) Brahma
25. The new gaming TV channel “Play TV” belongs to the ______
a) Living Media Group b) Times Group
c) Essel Group d) Jagran Group
26. Identify the NRI who is now a successful venture capitalist?

a) Vineet Jain b) K.J. Rao c) Pramod Haque d) C.K. Prahlad
27. Deccan chronicle recently acquired 67% stake in which newspaper?

a) Bombay Times b) The Asian Age c) Indian Express d) Mid Day
28. ‘Adventure Sport’ was a car variant launched by?

a) Fiat b) Hyundai c) Ford d) Chevrolet
29. Which bank calls itself ‘India’s International Bank’?

a) Dena Bank b) Bank of Baroda c) Vijaya Bank d) Bank of India
30. The electronic goods company BenQ is from which country?

a) Japan b) Taipei c) Taiwan d) S.Korea
31. Which is the first airline to launch direct flights between India and the US?
a) Air Sahara b) Continental Airlines
c) Lufthansa d) Air India
32. Identify the navratna company from the following?

a) Indian b) Indian Railways
c) HPCL Ltd. d) Air India
33. Abbreviation ATR stands for?

a) Action taken result b) Actually true report
c) Action taken report d) Action taken rejoinder

Temple of Learning
34. Which of the following Fortune 500 Indian companies has suffered a loss for the first time during
the first quarter of 2005-06?
a) Indian Oil Corporation (IOC) b) ONGC
c) Reliance Petroleum d) Bharat Petroleum
35. Which newspaper proclaims to be ‘Intelligent, Incisive, Indispensable’

a) The Economic Times b) The Indian Express
c) The Hindu Business Line d) The Financial Express
36. Which of the following is not a product of Glaxo Smith Kline?

a) Horlicks b) Boost c) Bournvita d) Crocin
37. ‘Accha lagta hai’ is the ad campaign launched by which company?

a) BPCL b) HPCL c) IOC d) Reliance Petroleum
38. Mumbai Mirror, the recently-launched daily in Mumbai belongs to ______

a) Bennett Coleman & Co. b) The Birlas
c) The Statesman Group d) The Living Media Group
39. Which Indian channel has acquired 50 per cent stake in Ten Sports?
a) NDTV b) ZEE
c) Star India d) Sony Entertainment Television
40. Which among the following companies is the largest re-insurer of the world?
a) Allianz AG b) Swiss Re
c) Munich Re d) American Insurance Group

Temple of Learning
BRM Test - 25
1. Which among the following Indian IT companies has been included in the global ‘Most Admired
Knowledge Enterprises (MAKE)’ Hall of Fame?
a) Satyam Computers b) Infosys
c) TCS d) Wipro
2. K. Ramachandran who has moved to Nokia, was the Vice Chairman, Managing Director and CEO of
which company?
a) Philips India Ltd. b) Samsung
c) LG d) Sony Erickson
3. India has recently signed a $18 billion import deal with Iran to import?
a) CNG b) LNG c) Petroleum d) Crude Oil
4. The IT academy started by Microsoft Inc. is situated in which state?

a) Maharashtra b) Kerala c) Haryana d) Karnataka
5. AMP groups insurance venture AMP Sanmar has been taken over by the Anil Dhirubhai Ambani
Group (ADAG), AMP Group hails from ______
a) Spain b) Italy c) Australia d) Switzerland
6. How much oil does an oil barrel contain?

a) 152 litres b) 157 litres
c) 156 litres d) 159 litres
7. Which of the following is not correctly matched?

Media Campaign Company
a) The Complete Man Raymond
b) There’s No Better Way Lufthansa
c) With You-All The Way Sony
d) The Indian Multinational Videocon
8. Who is the CEO & MD of ICICI Bank?

a) Chanda Kochchar b) Lalita Gupta
c) Kalpana Morparia d) K.V. Kamath

Temple of Learning
9. Which company topped ET 500, 2006 list of the elitist Indian companies?
a) Infosys Technologies b) Wipro
c) TCS d) Reliance
10. The deal between steel major POSCO & the Orissa Govt. to set up a steel plant in the state is worth?
a) $14 billion b) $10 billion c) $12 billion d) $18 billion
11. India is the second largest producer of silk worldwide. Which country is ranked number one?
a) China b) Indonesia c) Uzbekistan d) Vietnam
12. Saturn, Hummer and Buick are the names of the car models from which company?
a) Honda Motors b) General Motors c) Toyota Motors d) Fiat Motors
13. IIM graduate Manjunath was killed in 2006 while he was investigating adulteration of oil. Manjunath
was working for which oil company?
a) Reliance Petroleum b) IOC
c) IBP d) BPCL
14. He was the vice chairman of Wipro Technologies before he quit and joined Texas Pacific as a
partner. Who is he?
a) Jacob Martin b) H.N. Nath
c) Bijoy Sinha d) Vivek Paul
15. Videsh Sanchar Nigam Ltd. (VSNL) is owned by ______

a) The Birlas b) The Government of India
c) The Tatas d) The Jointly by Govt. and Tata
16. Ayush shampoo is owned by ______

a) Marico Industries b) P & G c) HLL d) None of the above
17. According to Fortune magazine which company is ranked No.1 of the 50 most admired global
companies for 2006?
a) Wal-Mart b) Microsoft c) Ford Motors d) General Electric
18. Saroj Kumar Poddar is the chairman of which company?

a) ITC Foods b) Priya Gold c) Parle Agro d) Gillette India Ltd.
19. Ultra Tech cement now owned by the A.V. Birla Group was previously known by which name?
a) AT&T Cement b) L&T Cement c) Ultra Tech d) None of the above

Temple of Learning
20. Soft drink concentrate ‘Sunfil’ is owned by?

a) ITC Ltd. b) Pepsi c) Coca Cola d) HLL
21. Which bank has a “Rising Sun” as its logo?

a) Vijaya Bank b) Union Bank of India
c) Bank of Baroda d) Bank of Maharashtra
22. Vicks Vaporub and Whisper brands are globally owned by which company?
a) Godrej Sara Lee b) Wipro Healthcare
c) P&G Hygine d) Tata Chemicals
23. Milk additive ‘Delite’ is a product of company?

a) Amul b) Cadbury c) HLL d) Nestle
24. ‘Be a wing rider’ is the punch line that you would associate with ______
a) Bajaj wind 125 b) Honda Unicorn c) Yamaha Libero d) Kinetic Challenger
25. Which among the following battery manufacturers have roped in India’s new cricket sensation
Mahendra Singh Dhoni as its brand ambassador?
a) Amara Raja Battery Ltd. b) Standard Furukawa
c) Exide Batteries d) He does not endorse any battery brand
26. Carly Fiorina stepped down from the post of Chairman and CEO of which company in late 2005?
a) Dell Computers b) HP
c) Intel d) Sun Microsystems
27. The ‘Duracell’ battery brand belongs to which company?

a) Panasonic b) P&G
c) Philips d) It’s an individual company
28. Which among the following tea companies has decided to merge its brand - Noble House and
Chai House-into a single brand?
a) ITC b) Tea City c) Godrej Group d) Tata Tea
29. ‘Babool’, ‘Odonil’ and ‘Sani Fresh’ are famous consumer good brands owned by?
a) Dabur b) Balsara c) HLL d) Jyothi Labs.
30. Mirc Electronics owns which of the following white goods brand?
a) Onida b) Oscar c) Whirlpool d) IFB

Temple of Learning
31. Limit of FDI in defence sector is ______

a) 49 percent b) 26 percent c) 50 percent d) 74 percent
32. In the business terminology the word KPO means ______

a) Knowledge Project Operation b) Kinetic Procession Operation
c) Knowledge Process Outsourcing d) All of the above
33. Mumbai is the _____ capital of India

a) Shipping b) Commercial c) IT d) None
34. Cash Reserve Ratio is regulated by the ______

a) Finance Minister b) RBI
c) Finance Secretary d) Finance Commission
35. Mobile manufacturer Nokia is headquartered at ______

a) US b) Finland c) UK d) Norway
36. Oracle recently acquired a 41% stake in which Indian company?

a) Quik Solutions b) Lenovo c) I-Flex d) IBM
37. For what amount did Adidas acquire Reebok?

a) $ 4.2 billion b) $ 3.8 billion c) $ 2.8 billion d) $ 2 billion
38. Which among the following groups owns Kraft Foods brands?
a) Altria Group b) Heinz c) Yum Resturants d) Compass Group.
39. The ICICI bank has signed an agreement to form a joint venture with Bayern LB. Bayern LB belongs
to which company?
a) Germany b) Britain c) Denmark d) Poland
40. Which IT company holds a 10% stake in NIIT?

a) Oracle Inc. b) Dell Computers c) Intel d) CISCO Systems

Temple of Learning
BRM Test - 26
1. South Asian Free Trade Agreement (SAFTA) had become effective from ______
a) January 1, 2006 b) Dec 1, 2005
c) February 1, 2006 d) March 1, 2006
2. Which was the first fully Indian bank?

a) Bank of India b) Punjab National Bank
c) Punjab & Sind Bank d) Bank of Baroda
3. The Companies ‘Nelco’ and ‘Nelito Systems’ are owned by which business group?
a) Tata Group b) AV Birla Group c) Mittal Group d) Jindal Group
4. Who is the Chairman of ICICI bank?

a) K V Kamath b) Narayan Vagul c) Lalita Gupte d) Kalpana Moraparia
5. Who is the Chairman and Managing Director of I-Flex solution?

a) R. Ravisankar b) Vijay Thadani c) Rajesh Hukku d) Atul Nishar
6. Vertex, the UK based BPO company has been acquired by which Indian IT company?
a) Satyam Computers b) Wipro
c) Infosys d) TCS
7. ‘Cartoon Network’ and ‘Pogo’ are channels from the bouquet of ______
a) Sony Entertainment Networks b) Disney Corporation
c) Time Warner d) Zee Networks
8. Mobile service provider ‘Idea’ is owned by?

a) The Tatas b) Aditya Birla Group
c) AT & T d) Jointly owned by all three
9. Who is the Chairman of DLF Infrastructure?

a) Harish Manwani b) Naresh Thakur c) Tulsi R. Tanti d) K P Singh
10. ‘Connecting People’ is the tagline of which company?

a) Nokia b) Siemens c) Haier d) Cisco

Temple of Learning
11. With which company would you associate the business family ‘Burman’s’?
a) Dabur b) Morepen c) Zandu d) Hamdard
12. What is the present Repo Rate?

a) 7 per cent b) 7.25 per cent c) 7.5 per cent d) 8 per cent
13. Which company has bought the brands ‘Protinex’ and ‘Farex’ from Dumex India?
a) Wockhardt b) Zydus Cadila c) Glaxo-Smithkline d) Cipla
14. What is the present Reverse Repo Rate?

a) 5 per cent b) 6 per cent c) 7 per cent d) 8 per cent
15. What is the present Bank Rate?

a) 5 per cent b) 5.5 per cent c) 6 per cent d) 6.5 per cent
16. Karan Fardoon Bilimoria, became the first Parsi member of the House of Lords (UK). The NRI owns
which famous beer brand?
a) Cobra Beer b) Knock-Out Beer c) Haywards 5000 d) Corona Beer
17. Harish Manwani is associated with which company?

a) P&G India b) HLL c) Nestle India d) None of these
18. SeverStal, the steel company that lost the bid to acquire Arcelor, is from which country?
a) Japan b) UK c) China d) Russia
19. The amount received through the disinvestment of PSU’s is accumulated in ‘The National Investment
Fund’. This fund is managed by ______
a) LIC b) SBI
c) UTI d) All the above jointly manage it
20. The largest amount of Indian exports are made to the US. Which country is the second largest trade
partner of India?
a) China b) Japan c) UAE d) Brazil
21. ‘Ideas for Life’ is the tagline of which electronics company?

a) Panasonic b) Haier c) Lenovo d) IBM
22. Barclays, the financial services giant hails from which country?
a) US b) France c) Luxemburg d) UK

Temple of Learning
23. Financial services major, AXA, hails from which country?

a) UK b) Australia c) Singapore d) Japan
24. This person is the highest paid executive and is currently the President and CEO of Ford Motor
Company, Inc. Who is he?
a) Alan Mulally b) Lewis Booth c) William Ford Jr. d) Mark Fields
25. For what amount did the Aditya Birla Group buy 48 per cent stake from Tata to take control of Idea
Cellular?
a) Rs. 4406 crore b) Rs. 3406 crore c) Rs. 3456 crore d) Rs. 4456 crore
26. United Breweries is jointly owned by Vijay Mallaya and ______?

a) Diageo b) Scottish & Newcastle
c) Radico Khaitan d) SAB Miller
27. Anand Kripalu heads which Indian consumer good company?

a) Cadbury India b) Nestle India
c) HLL d) EID Parry
28. Radio station ‘Radio One’ is owned by which company?

a) Times Group b) Mid Day c) HT Media Ltd d) NDTV
29. Temasek Holdings is the investment arm of the government of which Asian country?
a) Hong Kong b) Taiwan c) Vietnam d) Singapore
30. Which of the following brands is not owned by Raymond?

a) Color Plus b) Zapp c) Daks d) Manzoni
31. Wal-Mart, the largest retail chain of the World has entered into an agreement with which Indian
company to start retail operations in the country?
a) Bharti b) Reliance c) Wellspun d) Wipro
32. In India, beyond what price level is an increase in the price of oil transferred to the customers so as
to reduce the burden on oil companies?
a) $ 70/barrel b) $ 74/barrel c) $ 78/barrel d) $ 80/barrel
33. The government of India has decided to sell ______ per cent stake in National Aluminum Company
Limited (NALCO) and Neyveli Lignite Corporation (NLC)?
a) 35 per cent b) 25 percent b) 20 per cent d) 10 per cent

Temple of Learning
34. Who was the CEO of Arcelor at the time when Mittal steel bought Arcelor?
a) Guy Dolle b) Ronald Junck c) Joseph Kinsch d) Edmond Pachera
35. Who is the present Chairman of Mittal-Arcelor?

a) Ronald Junck b) L N Mittal c) Joseph Kinsch d) Edmond Pachera
36. Who is the CEO of Arcelor-Mittal?

a) Aditya Mittal b) L N Mittal c) Ronald Junck d) Joseph Kinsch
37. Which business magazine has been ranked number one according to the recent National Readership
Survey?
a) Business Today b) Business & Management
c) Businessworld d) 4 P’s
38. Which Indian media house has decided to enter into a JV agreement with Wall Street Journal to start
a business paper?
a) Bennett Coleman & Co. b) HT Media Ltd.
c) India Today Group d) Kasturi & Sons
39. Which Indian cine star has joined as director on the board of Jet Airways?
a) Shahrukh Khan b) Priety Zinta c) Sushmita Sen d) Salman Khan
40. Who is the Chairperson of Bennett Coleman & Co.?

a) Vineet Jain b) Indu Jain c) Kalyani Devi d) Pradip Jain

Temple of Learning
BRM Test - 27
1. The name Baskin Robbins is associated with which product?

a) Chocolates b) Cookies c) Ice Cream d) Toys
2. Which bank is the largest issuer of credit cards in India?

a) ICICI b) SBI
c) American Express d) HSBC
3. According to a recent survey conducted by Conde Nast Traveller magazine of UK, India is ranked at
which position as the world’s most popular tourist destination?
a) First b) Second c) Third d) Fourth
4. Which is the largest mutual fund company in India?

a) Kotak Mutual b) UTI Mutual Fund c) SBI Mutual d) Reliance Mutual Fund
5. Hugo Boss watches will be marketed in India by ______

a) Maxima b) Orpat c) Titan d) HMT
6. VP Shetty is the Chairman of ______

a) IDBI b) Indian Banking Association
c) IFCI d) Both a & b
7. United Western Bank has been merged with which bank?

a) SBI b) IDBI
c) Bank of India d) Yes Bank
8. Till the year 2006 who was responsible for organizing the Pravasi Bhartiya Divas?
a) Ministry of External Affairs b) CII
c) FICCI d) PHDCCI
9. Pilani Investments is a Group company of ______

a) Birla Group b) Thapar Group c) Tata d) Hinduja Group
10. Who is the General Manager of PepsiCo India?

a) Anand Kripalu b) Indra Nooyi c) Rajeev Bakshi d) Sanjeev Chadha

Temple of Learning
11. In the year 2006, the State Bank of India was ranked at which position amongst the World’s largest
banks?
a) 75th b) 72nd c) 78th d) 70th
12. Radio station BIG FM is owned by which company?

a) NDTV b) Bennett Coleman & Co.
c) Adlabs d) Zee Networks
13. National Agricultural Cooperative Marketing Federation of India Ltd.(NAFED) was established
in ___
a) 1958 b) 1955 c) 1952 d) 1960
14. Identify the wrongly matched pair

a) White Revolution – Dairy Products b) Green Revolution – Food Products
c) Yellow Revolution – Floriculture d) Blue Revolution – Fisheries
15. ‘Sundari’ brand of ayurvedic cosmetics belongs to which company?

a) Dabur b) HLL c) Bajaj d) Marico
16. What is the name of the soon to be launched, Rs. 1 Lakh car, from the stable of the Tatas?
a) Indiva b) Catch c) Casper d) Indiana
17. Which actress endorses ‘Police’ brand of sunglasses in India?

a) Bipasha Basu b) Neha Dhupia c) Aishwarya Rai d) Sushmita Sen
18. Which business group has made a bid to revive the ailing cooperative store Super Bazar?
a) Tata b) A B Group c) Essar d) Reliance Industries
19. Mahendra Singh Dhoni is the brand ambassador for which financial services company?
a) GE Money b) Citibank c) Morgan Stanley d) ABN Amro
20. Which company owns the ‘Saffola’ brand of oil?

a) Marico b) ITC c) HLL d) Kanodia
21. Tiger Woods endorses which sports apparel company?

a) Adidas b) Fila c) Puma d) Nike
22. ‘Xylys’ brand of watches has been launched by which company?

a) Swatch b) Tag Heuer c) Titan d) Longines

Temple of Learning
23. Which famous personality is not the brand endorser of ‘Xylys’ watches?
a) Saira Mohan b) Rahul Bose c) Rafael Nadal d) Carlos Moya
24. Bike models ‘Heat’ and ‘Zeus’ belong to ______

a) Kinetic b) Suzuki c) Honda d) Yamaha
25. Which business group is the promoter of Hindustan Motors?

a) KK Birla Group b) Aditya Birla Group
c) CK Birla Group d) MP Birla Group
26. Who is the brand endorser for the Louis Vuitton brand of fashion goods?
a) Jennifer Lopez b) Gwyneth Paltrow
c) Angelina Jolie d) Jessica Simpson
27. Which Indian celebrity endorses Raymond Weil watches?

a) Lisa Ray b) Diana Hayden c) Lara Dutta d) Priyanka Chopra
28. Which pharmaceutical company has acquired ‘Strepsils’, ‘Clearsil, and ‘Sweetex’ brands from Boots
Piramal?
a) P&G b) Cipla c) Reckitt Benckiser d) Ranbaxy
29. Meg Whitman is the CEO and President of which company?

a) EBay b) Xerox c) ADM d) Sara Lee
30. R Seshasayee is the Managing Director of which company?

a) Mahindra & Mahindra b) Ashok Leyland
c) TELCO d) Eicher
31. Tata Tea Inc has acquired a 30% stake in which US based Energy Drink Company?
a) Glaceau b) Red Bull c) Reload d) Vault
32. Tata Coffee has acquired which US based coffee company?

a) Merdeka Coffee b) Eight O’clock c) Starbucks d) JEMCA
33. Which oil major has picked up a 5% stake in Reliance Petrochemicals Ltd (RPL)?
a) Shell b) Caltex c) Chevron d) IOC
34. Who designs jewellery for the company called Artex?

a) Maneka Gandhi b) Priyanka Gandhi c) Twinkle Gandhi d) Dimple Gandhi

Temple of Learning
35. India is ranked at which position amongst the top merchandise exporters for the year 2005?
a) 30th b) 29th c) 28th d) 27th
36. Prasoon Joshi is associated with which advertising company?

a) McCann Erickson b) JWT c) O&M d) HTA
37. Who is the Chairman of Spice Jet?

a) Ravinder Zutshi b) Jeh Wadia c) Siddhant Sharma d) Arvind Mathew
38. Capt. G R Gopinath is associated with which airline?

a) Paramount Airways b) Go Air
c) Air Deccan d) Spice Jet
39. Who is the Chairman of NIIT?

a) Rajendra S Pawar b) Vijay Thadani
c) AM Naik d) Raghav Behl
40. What is the full form of EBIT?

a) Earning beyond interest and tax b) Earning before interest and tax
c) Earning on basic interest and tax d) Exemption before interest and tax

Temple of Learning
BRM Test - 28
1. Which international brand is the first to get FDI approval to open retail outlets in the country?
a) V F Corp. b) Louis Vuitton c) L’Oreal d) Lee Cooper
2. Following the RBI guidelines, Naina Lal Kidwai stepped down from the board of directors of which
company?
a) Coca Cola b) Pepsi Co. Inc c) Nestle d) HSBC
3. Kumar Mangalam Birla has stepped down from the board of directors of which Tata group company?
a) TELCO b) Tata Tea c) Titan d) Tata Steel
4. Which company supplies formal clothing for the Indian Cricket Team?
a) Pantaloon b) Arvind Mills c) Raymonds d) Mayur Suitings
5. Management Consultant and columnist Gurcharan Das was formerly the CEO of which company?
a) HLL b) P&G India c) Cadbury India d) Ravalgon Confectionery
6. ‘Now that’s performance’ is the punch line of which car?

a) Zen Estilo b) Ford Fiesta c) Hyundai Verna d) Chevrolet Aveo
7. Who is the Chairperson of Pepsi Co. Inc?

a) Steve Reinemund b) Indra Nooyi
c) Ray Hunt d) Dina Dublon
8. With which company will you associate Raju Vegesna?

a) Satyam Computers b) Sify
c) I-flex d) Zenith Computers
9. Foster, the Australian beer company, has sold its Indian operations to which company?
a) United Breweries b) Mohan Meakins
c) Kalyani Beverages d) SAB Miller
10. Which of the following software manufacturer is based in Germany?

a) Oracle b) Microsoft
c) SAP d) IBM

Temple of Learning
11. Business terminology ‘ERP’ expands to ______

a) Enterprise Resource Planning b) Electronic Road Planning
c) Event Related Potential d) European Recovery Program
12. Pantaloon Group is now known as ______

a) Biyani Group b) Future Group c) Lifestyle Group d) None of these
13. Pirelli is a famous company from which business area?

a) Tyre b) Cosmetics c) Automobiles d) Fashion Accessories
14. Laptop brand ‘VAIO’ is owned by which company?

a) Dell b) HP c) Sony d) Acer
15. Which Indian BPO company became the first one to be listed on the New York Stock Exchange?
a) Progeon b) WNS c) HCL d) IBM Daksh
16. Motorola has entered into a joint venture with two IT companies to provide software for operations
in India?
a) Infosys, Wipro b) Wipro, Satyam
c) Tech Mahindra, Wipro d) Tech Mahindra, Infosys
17. Ronnie Screwala is associated with which media company?

a) UTV b) Synergy Communications
c) Miditech Communications d) Endemor
18. ‘Finacle’ is the financial service wing of which company?

a) Wipro b) Infosys c) Satyam d) I-flex
19. Who is the Chairman and Managing Director of Mindtree Consulting?

a) Subroto Bagchi b) Krishankumar Natrajan
c) S. Jankiraman d) Ashok Soota
20. Singapore Telecom owns 30.8 per cent stake in which mobile service provider?
a) Aircel b) Spice Telecom
c) Airtel d) Hutch
21. Who endorses Microsoft X-Box in India?

a) Akshay Kumar b) Yuvraj Singh
c) Both a&b d) None of the above

Temple of Learning
22. TEN Sports is headquartered at ______

a) Dubai b) Sharjah c) New Delhi d) Mumbai
23. The soon to be launched direct-to-home (DTH) service from Reliance communications is called?
a) Reliance Magic b) Reliance Blue magic
c) Reliance Sky Magic d) Reliance TV
24. ‘Bailey’ brand of mineral water is owned by ______

a) Parle b) Nestle c) Britania d) Pepsi
25. Before joining Ford Motor Company, Alan Mulally was with which company?
a) Boeing b) GM c) Toyota d) Airbus
26. ‘Gain from our perspective’ is the punch line of which company?
a) Reliance mutual fund b) Franklin Templeton Investments
c) Kotak mutual fund d) ICICI mutual fund
27. Reliance Capital Ltd. owns a 44% stake in which courier company?
a) Blazeflash b) DTDC c) Gati d) Trackon
28. Bennett Coleman & Co. has started the news channel ‘Times Now’ in association with which global
media company?
a) CNN b) News Corp. c) Reuters d) ASI
29. High end mobile phone brand ‘Vertu’ is owned by which company?
a) Nokia b) Sony Ericsson c) Siemens d) Motorola
30. Online encyclopedia ‘Wikipedia’ was started by _____

a) Jeffery Immelt b) Bill Gates c) Larry Page d) Jim Wales
31. The Third richest man in the World, Carlos Slim Helu has a business interest in which area?
a) Oil b) IT
c) Telecommunications d) Retail Stores
32. Dilmah, the World’s second largest tea company, is from which country?
a) China b) Sri Lanka c) India d) Bangladesh
33. ‘Stupid Cupid’ brand of accessories has been launched by ______

a) Tanishq b) Hallmark c) Archies d) Gili

Temple of Learning
34. What is Bank rate?

a) The rate at which RBI lends to the government of India
b) The rate at which RBI borrows from commercial banks
c) The rate at which credit is provided to people by banks
d) The rate at which RBI lends to commercial banks
35. What has been the growth rate in India’s export in the last year?
a) 26% b) 21% c) 23% d) 25%
36. From which country does India get maximum FDI inflow?
a) Mauritius b) China c) USA d) Japan
37. Which watch brand does Abhishek Bachchan endorse?

a) Tag Heuer b) Longines c) Omega d) Raymon Weil
38. Sania Mirza endorses which sports apparel Company?

a) Lotto b) Puma c) Adidas d) Fila
39. Which company has the tagline ‘Invent’?

a) Dell b) HP c) Intel d) IBM
40. Tata has tied up with which global car manufacturer for sharing the latter’s engineering and designing
technology?
a) Nissan b) Toyota c) Fiat d) Renault

Temple of Learning
BRM Test - 29
1. Which is the most corrupt economy according to the World Bank report for the year 2006?
a) Spain b) Portugal
c) Brazil d) Mexico
2. Mahesh Bhupathi and Leander Paes had once appeared in the advertisement of a soft drink. Which
soft drink was it?
a) Pepsi Cola b) Coca Cola
c) 7’Up d) Canada Dry
3. The retail chain ‘Lifestyle’ is owned by ______

a) Future Group b) Landmark Group
c) Raheja Group d) Reliance Industries
4. The online video sharing website, You Tube, has been bought by ______
a) MSN b) e bay
c) Google d) Yahoo
5. In which of the following instruments does investment provide hedge against inflation?
a) Deposits in company b) Debentures
c) Government Bonds d) Shares
6. A dearer monetary policy implies ______

a) High level of credit b) Large money supply
c) High Production d) High interest rate
7. NABARD is a ______
a) Refinancing agency b) Credit rating agency
c) Credit providing agency d) Credit agency for farmers
8. The definition of a small scale industry is based on what criteria?

a) The market share of the unit
b) The sales value of the unit
c) The value of plant and machinery investment in the unit
d) The number of employees in the unit

Temple of Learning
9. Which of the following income is not taxable in India?

a) Income earned by NRI’s outside the country
b) Salary paid to diplomats of Indian Embassy
c) Agricultural income
d) All of the above
10. Which of the following is/are subjected to Statutory Liquidity Ratio (SLR) requirements?
a) Commercial Banks b) Non-Banking financial institutions (NBFC’s)
c) All financial institutions d) Public sector banks
11. Which of the following statements is/are true about ‘CARE’?

a) Its full form is Credit Analysis and Research limited
b) It is a credit rating agency
c) It was set up by the Reserve Bank of India
d) All of the above
12. Identify the apex financial institution for industrial sickness from the following options?
a) Bank for Industrial and Financial Reconstruction (BIFR)
b) Industrial Reconstruction Bank of India (IRBI)
c) Industrial Finance Corporation of India (IFCI)
d) Small Industrial Bank of India (SIDBI)
13. A schedule bank is a bank registered under ______

a) The schedule of Indian Banking Act
b) The second schedule of the RBI Act
c) Under the Indian Insurance and Banking Act
14. Which of the following is not a flow concept?

a) Investment b) Spending
c) Saving d) Consumption
15. Which of the following is not a form of investment?

a) Piling of inventories on a store’s shelf b) Construction work of a school
c) Construction of a residential property d) Purchase of shares of a company
16. While calculating GNP of a country, which of the following is excluded?

a) Rental Incomes b) Interest payments
c) Dividend on shares d) Transfer payments from government

Temple of Learning
17. The gap between GDP and GNP is significant for a country with ______
a) No foreign investment b) Small foreign investment
c) Huge foreign investment d) None of the above
18. The finance provided by commercial banks is ______

a) Not for agriculture b) For short and medium term
c) For long term d) Not for industrial units
19. The regulatory authority for mutual funds in India is ______

a) RBI b) SEBI
c) Ministry of Finance d) Finance Secretary
20. What will be the impact of a reduction in Statutory Liquidity Ratio (SLR) and Cash Reserve Ratio
(CRR) on the economy?
a) Credit creation by banks will increase
b) Credit creation by financial institutions will increase
c) Credit creation with banks will decrease
d) Credit creation with financial institutions will decrease
21. Oligopolistic Competition implies ______

a) The supply in the market is concentrated in few hands
b) High profit margins
c) Market Dominance
d) All of the above
22. Which of the following is/are example of Oligopolistic market structure?

a) Automobile Industry
b) Textile Industry
c) Bicycle Industry
d) All the above
23. Profit margins are lowest under which type of market structure?
a) Perfect Competition b) Oligopolistic Competition
c) Monopolistic Competition d) Monopoly
24. Price elasticity of demand is highest in ______

a) Monopolistic Competition b) Oligopolistic Competition
c) Perfect Competition d) Monopoly

Temple of Learning
25. Monopolistic Competition implies ______

a) Large number of firms producing differentiated products
b) Presence of loyalty from customers
c) Both a & b
26. The term ‘Portfolio’ is used to describe ______

a) Rank given to a group of securities
b) Combination of investment instruments that an investor has with himself
c) Behavior of a group of securities
d) All of the above
27. To avoid competition in the market some suppliers join hands to form a cartel in the market. Such a
market form is called ______
a) Oligopolistic Competition b) Monopolistic Competition
c) Monopoly d) Perfect Competition
28. Which of the following could be a possible reason for the collapse of a monopoly?
a) Low Cost b) Inefficiency of supplier
c) Powerful Competition d) Low Competition
29. Which of the following government owned enterprise is an example of a monopoly?

a) Indian Railways b) Air India c) NTPC d) SAIL
30. Which sector is the largest contributor to the savings in India?

a) Corporate Sector b) Household Sector
c) Tertiary Sector d) Public Sector
31. A sunrise industry is ______

a) An industry that does not pollute the environment
b) An industry that has begun with operations recently
c) An industry which is import oriented
d) An industry which export oriented
32. India is the ______ ranked tea exporting company in the World.
a) First b) Second c) Third d) Fourth
33. Which is the first state in India to achieve 100% connectivity? (The state has facilities in each village)
a) Karnataka b) Haryana c) Kerala d) Uttar Pradesh

Temple of Learning
34. Which of the following was the most exported item from India for the year 2005-06?
a) Gems and Jewels b) Petroleum c) Wheat d) Spices
35. Which of the following spices was the most exported for the year 2005-06?
a) Cardamom b) Chilly c) Turmeric d) Pepper
36. Which country is the second largest importer of spices from India?
a) China b) Japan c) Malaysia d) Taiwan
37. The Power distribution company BSES is owned by ______

a) ADAG b) Reliance Industries
c) Tata d) It is a government company
38. ‘Uncle Chips’ is associated with which company?

a) Heinz b) Kraft Foods c) Duma Foods d) Pepsi Co.
39. Who is the CEO of Max Healthcare?

a) Analjit Singh b) Manavjeet Singh c) Omkar S Kanwar d) Vishwajeet Singh
40. Which one of the following is not a deficit financing method?

a) Borrowing from RBI b) Borrowing from PSU banks
c) Printing new currency d) Borrowing from IMF

Temple of Learning
BRM Test - 30
1. Which organisation in India is responsible for the estimation of the National Income?
a) National Sample Survey Organisation
b) Central Statistical Organisation
c) National Statistics Commission
d) Finance Commission
2. Which of the following is not a wholly owned subsidiary of the Reserve Bank of India?
a) National Housing Commission
b) NABARD
c) Deposit Insurance and Credit Guarantee Corporation of India
d) EXIM Bank of India
3. Confederation of Indian Industries (CII) was established in ______

a) 1895 b) 1905 c) 1890 d) 1910
4. Federation of Indian Chambers of Commerce and Industry (FICCI) was established in ______
a) 1924 b) 1927 c) 1923 d) 1925
5. National Association of Software and Service Companies (NASSCOM) was established in ______
a) 1986 b) 1987 c) 1988 d) 1989
6. When was National Stock Exchange of India established?

a) 1990 b) 1991 c) 1992 d) 1993
7. ‘Taste Kamayabi Ka’ is the punch line of which of the following brands?
a) Lipton Tea b) Tata Tea c) Tiger Biscuits d) Sunfeast Biscuits
8. Which company is the official sponsor of the WTA Women’s tennis tour?
a) Siemens b) Nokia
c) Kia d) Sony Ericsson
9. Which Indian oil major is not a part of Petronet LNG Ltd.?

a) BPCL b) GAIL
c) HPCL d) ONGC

Temple of Learning
10. Which business group owns ‘Big Bazaar’?

a) Future Group b) Raheja Group
c) Ruia’s d) Aditya Birla Group
11. You would associate Karsanbhai Patel with which company?

a) Godrej b) Nirma
c) GCMMF d) Arvind Mills
12. India is the largest importer of which commodity?

a) Diamonds b) Crude Oil
c) Rice d) Pulses
13. Which automobile company is the largest in the World in terms of revenue?
a) GM b) Daimler Chrysler
c) Nissan d) Toyota
14. Which was the first bank in the World to start an ATM for cash withdrawals?
a) Bank of America b) American Express
c) Barclays Bank d) HSBC
15. Tata steel has recently picked up a 67% stake in Millennium Steel Company. This steel company
belongs to which country?
a) Malaysia b) Sri Lanka
c) China d) Thailand
16. What is the motto of the Indian Railways?

a) Taking India places b) Lifeline of India
c) Serving the nation d) Bridging gap of India
17. What is India’s rank according to the new global competitiveness index?
a) 26th b) 27th
c) 28th d) 29th
18. Jagdish Khattar is the Chief Executive of which company?

a) Maruti Suzuki b) Ford India
c) Hyundai India d) GM India
19. ‘Flying for everyone’ is the tagline of which air carrier?

a) Air Deccan b) Go Air c) Indigo Airlines d) Spicejet

Temple of Learning
20. Reliance petroleum’s refinery at Jamnagar, is the World’s ______

a) Largest Refinery b) Second Largest Refinery
c) Third Largest Refinery d) None of the above
21. Which is the World’s most widely read magazine?

a) Cosmopolitan b) Time
c) Reader’s Digest d) Forbes
22. Who is the founder Chairman of the media company Living Media ?
a) Aroon Porie b) Karan Thapar
c) Prabhu Chawla d) Vineet Jain
23. Who is the Managing Director of Bennett Coleman & Co.?

a) Pushpak Jain b) Rajdeep Sardesai
c) Vineet Jain d) Arnab Goswami
24. Welspun India is the group company of ______

a) The Ruias b) The Modi Group
c) B K Birla d) H K Birla
25. Vinod Mehta is the chief-editor of which magazine?

a) Outlook b) India Today
c) Businessworld d) Business Today
26. Who founded Berkshire Hathaway?

a) Scott McNealy b) Warren Buffet
c) Larry Ellison d) None of the above
27. Who founded News Corp?

a) Rupert Murdoch b) Li Ka-Shing
c) Peter Cherin d) David Murdoch
28. When was the first website launched?

a) 1990 b) 1991
c) 1992 d) 1993
29. Mahanagar Telephone Nigam Ltd. (MTNL) provides telephone services in how many states?
a) 1 b) 2
c) 3 d) 4

Temple of Learning
30. In financial terminology ‘Open market operations’ of RBI refers to ______

a) Disbursement of currency in the market
b) Disbursement of gold reserve by RBI
c) Auctioning of foreign currency
d) Trading of securities
31. Mukta Arts is owned by ______

a) Shahrukh Khan b) Subhash Ghai
c) Karan Johar d) Abbas Mustan
32. For the fiscal year 2006-07, the tax GDP ratio was ______
a) 10% b) 10.5%
c) 11% d) 11.5%
33. Name the founder of Daewoo who has been sentenced to 10 years in jail for fraudulent dealings?
a) Kim woo-chong b) Jim woo-chong
c) Shin woo-chong d) Lia woo-chong
34. Rani Mukherji endorses which footwear brand?

a) Lakhani b) Liberty
c) Relaxo d) Bata
35. Who is the Managing Director of Kotak Mahindra Bank Ltd?

a) Uday Kotak b) Anand Mahindra c) K M Gherda d) Om Kotak
36. According to NASSCOM, which was the number one BPO in India for the year 2006?
a) WNS b) Genpact c) Convergys d) Progeon
37. ‘Nebula’ is a premium brand of watch owned by ______

a) HMT b) Maxima c) Titan d) Swatch
38. Phaneesh Murthy is the CEO of which company?

a) Infosys b) Tech Mahindra c) Wipro d) I Gate
39. According to a recent survey, who is India’s richest person?

a) Azim Premji b) Mukesh Ambani c) Anil Ambani d) Ratan Tata
40. Which of the following brand of biscuits is not owned by Britannia?

a) Tiger b) Bourbon c) Sunfeast d) Good Day

Temple of Learning
BRM Test -1
1. (b) 2. (c) 3. (b) 4. (b) 5. (a) 6. (a) 7. (d) 8. (c) 9. (c) 10.(c)
11.(a) 12.(b) 13.(a) 14.(b) 15.(b) 16.(c) 17.(a) 18.(c) 19.(b) 20.(c)
21.(a) 22.(d) 23.(b) 24.(a) 25.(b) 26.(b) 27.(a) 28.(c) 29.(b) 30.(c)
31.(c) 32.(a) 33.(a) 34.(a) 35.(c) 36.(c) 37.(d) 38.(a) 39.(c) 40.(b)
BRM Test -2
1. (b) 2. (a) 3. (c) 4. (b) 5. (b) 6. (c) 7. (a) 8. (b) 9. (c) 10.(c)
11.(c) 12.(a) 13.(d) 14.(b) 15.(d) 16.(b) 17.(a) 18.(c) 19.(a) 20.(c)
21.(b) 22.(a) 23.(d) 24.(a) 25.(c) 26.(d) 27.(a) 28.(d) 29.(c) 30.(b)
31.(b) 32.(c) 33.(c) 34.(a) 35.(d) 36.(b) 37.(c) 38.(b) 39.(d) 40.(d)
BRM Test -3
1. (d) 2. (b) 3. (a) 4. (c) 5. (b) 6. (b) 7. (b) 8. (a) 9. (a) 10.(b)
11.(b) 12.(a) 13.(b) 14.(b) 15.(c) 16.(b) 17.(c) 18.(b) 19.(b) 20.(d)
21.(a) 22.(a) 23.(a) 24.(a) 25.(d) 26.(d) 27.(c) 28.(c) 29.(b) 30.(c)
31.(b) 32.(b) 33.(b) 34.(a) 35.(a) 36.(b) 37.(c) 38.(d) 39.(d) 40.(c)
BRM Test -4
1. (d) 2. (b) 3. (d) 4. (c) 5. (c) 6. (b) 7. (a) 8. (a) 9. (b) 10.(c)
11.(a) 12.(a) 13.(a) 14.(d) 15.(a) 16.(b) 17.(b) 18.(a) 19.(a) 20.(a)
21.(a) 22.(a) 23.(a) 24.(a) 25.(c) 26.(d) 27.(a) 28.(b) 29.(c) 30.(a)
31.(a) 32.(b) 33.(a) 34.(b) 35.(b) 36.(a) 37.(a) 38.(a) 39.(c) 40.(b)
BRM Test -5
1. (d) 2. (c) 3. (a) 4. (b) 5. (b) 6. (a) 7. (a) 8. (b) 9. (c) 10.(d)
11.(d) 12.(a) 13.(d) 14.(b) 15.(b) 16.(a) 17.(a) 18.(a) 19.(b) 20.(b)
21.(a) 22.(c) 23.(a) 24.(a) 25.(b) 26.(b) 27.(a) 28.(c) 29.(b) 30.(c)
31.(b) 32.(a) 33.(b) 34.(b) 35.(d) 36.(a) 37.(a) 38.(b) 39.(a) 40.(c)

Temple of Learning
BRM Test -6
1. (b) 2. (b) 3. (a) 4. (a) 5. (c) 6. (c) 7. (d) 8. (b) 9. (c) 10.(b)
11.(b) 12.(b) 13.(d) 14.(d) 15.(a) 16.(b) 17.(a) 18.(b) 19.(a) 20.(a)
21.(c) 22.(a) 23.(a) 24.(b) 25.(c) 26.(b) 27.(d) 28.(b) 29.(a) 30.(d)
31.(b) 32.(d) 33.(c) 34.(a) 35.(b) 36.(a) 37.(c) 38.(a) 39.(c) 40.(d)
BRM Test -7
1. (b) 2. (c) 3. (d) 4. (d) 5. (a) 6. (c) 7. (b) 8. (a) 9. (a) 10.(c)
11.(d) 12.(a) 13.(b) 14.(d) 15.(a) 16.(a) 17.(c) 18.(a) 19.(a) 20.(a)
21.(c) 22.(a) 23.(d) 24.(b) 25.(c) 26.(c) 27.(c) 28.(d) 29.(c) 30.(d)
31.(d) 32.(d) 33.(c) 34.(b) 35.(d) 36.(a) 37.(d) 38.(a) 39.(b) 40.(a)
BRM Test -8
1. (a) 2. (d) 3. (a) 4. (c) 5. (d) 6. (b) 7. (c) 8. (c) 9. (a) 10.(b)
11.(c) 12.(a) 13.(c) 14.(a) 15.(a) 16.(b) 17.(a) 18.(b) 19.(a) 20.(b)
21.(a) 22.(b) 23.(a) 24.(b) 25.(c) 26.(c) 27.(b) 28.(d) 29.(a) 30.(d)
31.(a) 32.(c) 33.(c) 34.(d) 35.(b) 36.(b) 37.(d) 38.(c) 39.(c) 40.(b)
BRM Test -9
1. (b) 2. (a) 3. (d) 4. (b) 5. (c) 6. (a) 7. (d) 8. (b) 9. (b) 10.(b)
11.(c) 12.(b) 13.(b) 14.(b) 15.(c) 16.(b) 17.(c) 18.(c) 19.(d) 20.(b)
21.(a) 22.(d) 23.(d) 24.(b) 25.(a) 26.(c) 27.(c) 28.(c) 29.(b) 30.(a)
31.(d) 32.(a) 33.(a) 34.(b) 35.(c) 36.(a) 37.(b) 38.(a) 39.(c) 40.(c)
BRM Test -10

1. (a) 2. (c) 3. (c) 4. (b) 5. (c) 6. (d) 7. (d) 8. (d) 9. (d) 10.(b)
11.(a) 12.(a) 13.(d) 14.(b) 15.(b) 16.(d) 17.(d) 18.(d) 19.(d) 20.(b)
21.(d) 22.(a) 23.(b) 24.(a) 25.(d) 26.(d) 27.(a) 28.(d) 29.(a) 30.(c)
31.(b) 32.(a) 33.(b) 34.(c) 35.(d) 36.(c) 37.(a) 38.(b) 39.(a) 40.(c)

Temple of Learning
BRM Test -11

1. (a) 2. (c) 3. (b) 4. (c) 5. (b) 6. (d) 7. (d) 8. (a) 9. (d) 10.(d)
11.(a) 12.(c) 13.(c) 14.(c) 15.(d) 16.(d) 17.(c) 18.(b) 19.(d) 20.(d)
21.(a) 22.(c) 23.(c) 24.(d) 25.(c) 26.(d) 27.(b) 28.(d) 29.(d) 30.(c)
31.(d) 32.(c) 33.(d) 34.(b) 35.(d) 36.(c) 37.(b) 38.(c) 39.(d) 40.(a)
BRM Test -12

1. (d) 2. (c) 3. (b) 4. (d) 5. (a) 6. (b) 7. (a) 8. (d) 9. (a) 10.(c)
11.(b) 12.(a) 13.(b) 14.(b) 15.(c) 16.(c) 17.(d) 18.(c) 19.(b) 20.(b)
21.(c) 22.(b) 23.(d) 24.(b) 25.(b) 26.(b) 27.(c) 28.(b) 29.(c) 30.(b)
31.(c) 32.(b) 33.(a) 34.(b) 35.(a) 36.(c) 37.(b) 38.(d) 39.(c) 40.(a)
BRM Test -13

1. (c) 2. (b) 3. (c) 4. (c) 5. (d) 6. (c) 7. (c) 8. (a) 9. (b) 10.(b)
11.(d) 12.(d) 13.(c) 14.(a) 15.(c) 16.(c) 17.(c) 18.(d) 19.(a) 20.(d)
21.(a) 22.(b) 23.(c) 24.(d) 25.(a) 26.(d) 27.(d) 28.(b) 29.(c) 30.(a)
31.(d) 32.(c) 33.(d) 34.(d) 35.(a) 36.(b) 37.(a) 38.(d) 39.(b) 40.(b)
BRM Test -14

1. (a) 2. (a) 3. (b) 4. (b) 5. (b) 6. (b) 7. (a) 8. (c) 9. (d) 10.(a)
11.(b) 12.(d) 13.(b) 14.(a) 15.(c) 16.(a) 17.(c) 18.(c) 19.(b) 20.(d)
21.(b) 22.(c) 23.(d) 24.(b) 25.(a) 26.(c) 27.(b) 28.(d) 29.(a) 30.(b)
31.(b) 32.(a) 33.(d) 34.(c) 35.(a) 36.(c) 37.(d) 38.(c) 39.(d) 40.(a)
BRM Test -15

1. (c) 2. (d) 3. (b) 4. (a) 5. (d) 6. (d) 7. (d) 8. (c) 9. (a) 10.(a)
11.(b) 12.(d) 13.(c) 14.(c) 15.(c) 16.(b) 17.(c) 18.(b) 19.(d) 20.(b)
21.(a) 22.(b) 23.(b) 24.(d) 25.(c) 26.(b) 27.(b) 28.(c) 29.(b) 30.(a)
31.(d) 32.(c) 33.(b) 34.(a) 35.(d) 36.(d) 37.(b) 38.(b) 39.(a) 40.(c)

Temple of Learning
BRM Test -16

1. (d) 2. (a) 3. (a) 4. (b) 5. (a) 6. (a) 7. (c) 8. (d) 9. (d) 10.(b)
11.(d) 12.(a) 13.(a) 14.(c) 15.(a) 16.(d) 17.(c) 18.(c) 19.(b) 20.(d)
21.(d) 22.(a) 23.(d) 24.(c) 25.(b) 26.(c) 27.(a) 28.(c) 29.(c) 30.(b)
31.(a) 32.(a) 33.(d) 34.(b) 35.(a) 36.(b) 37.(d) 38.(c) 39.(c) 40.(c)
BRM Test -17

1. (a) 2. (a) 3. (c) 4. (b) 5. (d) 6. (a) 7. (c) 8. (b) 9. (b) 10.(c)
11.(b) 12.(a) 13.(b) 14.(c) 15.(c) 16.(b) 17.(b) 18.(b) 19.(c) 20.(c)
21.(a) 22.(b) 23.(b) 24.(c) 25.(c) 26.(d) 27.(d) 28.(d) 29.(c) 30.(b)
31.(b) 32.(c) 33.(b) 34.(a) 35.(d) 36.(c) 37.(b) 38.(d) 39.(a) 40.(c)
BRM Test -18

1. (c) 2. (a) 3. (b) 4. (c) 5. (b) 6. (a) 7. (a) 8. (c) 9. (c) 10.(b)
11.(d) 12.(c) 13.(c) 14.(c) 15.(a) 16.(b) 17.(b) 18.(c) 19.(c) 20.(b)
21.(c) 22.(c) 23.(c) 24.(a) 25.(b) 26.(b) 27.(c) 28.(b) 29.(a) 30.(c)
31.(c) 32.(b) 33.(a) 34.(c) 35.(b) 36.(b) 37.(c) 38.(a) 39.(a) 40.(d)
BRM Test -19

1. (b) 2. (c) 3. (a) 4. (c) 5. (a) 6. (c) 7. (a) 8. (a) 9. (b) 10.(b)
11.(a) 12.(c) 13.(b) 14.(c) 15.(d) 16.(b) 17.(d) 18.(b) 19.(a) 20.(b)
21.(d) 22.(a) 23.(a) 24.(a) 25.(d) 26.(a) 27.(c) 28.(c) 29.(a) 30.(a)
31.(b) 32.(d) 33.(b) 34.(b) 35.(a) 36.(c) 37.(c) 38.(a) 39.(b) 40.(a)
BRM Test -20

1. (a) 2. (a) 3. (c) 4. (b) 5. (a) 6. (b) 7. (a) 8. (c) 9. (d) 10.(b)
11.(b) 12.(a) 13.(b) 14.(b) 15.(a) 16.(b) 17.(b) 18.(c) 19.(c) 20.(c)
21.(b) 22.(b) 23.(a) 24.(c) 25.(b) 26.(d) 27.(b) 28.(c) 29.(b) 30.(b)
31.(b) 32.(c) 33.(b) 34.(d) 35.(d) 36.(a) 37.(d) 38.(c) 39.(a) 40.(a)

Temple of Learning
BRM Test -21

1. (d) 2. (c) 3. (c) 4. (a) 5. (d) 6. (b) 7. (c) 8. (b) 9. (a) 10.(d)
11.(b) 12.(b) 13.(c) 14.(c) 15.(a) 16.(d) 17.(a) 18.(b) 19.(b) 20.(c)
21.(b) 22.(d) 23.(a) 24.(b) 25.(a) 26.(a) 27.(b) 28.(c) 29.(b) 30.(b)
31.(d) 32.(b) 33.(b) 34.(c) 35.(a) 36.(d) 37.(a) 38.(c) 39.(d) 40.(c)
BRM Test -22

1. (b) 2. (b) 3. (b) 4. (b) 5. (c) 6. (b) 7. (c) 8. (a) 9. (a) 10.(c)
11.(b) 12.(c) 13.(d) 14.(d) 15.(b) 16.(b) 17.(c) 18.(d) 19.(a) 20.(a)
21.(d) 22.(d) 23.(a) 24.(d) 25.(d) 26.(b) 27.(b) 28.(b) 29.(d) 30.(b)
31.(d) 32.(b) 33.(b) 34.(b) 35.(a) 36.(a) 37.(a) 38.(c) 39.(b) 40.(d)
BRM Test -23

1. (c) 2. (b) 3. (b) 4. (c) 5. (d) 6. (b) 7. (a) 8. (b) 9. (d) 10.(b)
11.(c) 12.(b) 13.(c) 14.(c) 15.(b) 16.(b) 17.(b) 18.(a) 19.(b) 20.(c)
21.(a) 22.(a) 23.(c) 24.(b) 25.(d) 26.(b) 27.(a) 28.(a) 29.(c) 30.(b)
31.(c) 32.(a) 33.(b) 34.(c) 35.(b) 36.(b) 37.(d) 38.(c) 39.(b) 40.(b)
BRM Test -24

1. (c) 2. (b) 3. (d) 4. (c) 5. (c) 6. (a) 7. (c) 8. (a) 9. (a) 10.(b)
11.(c) 12.(b) 13.(b) 14.(b) 15.(c) 16.(b) 17.(b) 18.(c) 19.(b) 20.(c)
21.(d) 22.(b) 23.(c) 24.(b) 25.(c) 26.(c) 27.(b) 28.(a) 29.(b1) 30.(c)
31.(b) 32.(c) 33.(c) 34.(a) 35.(d) 36.(c) 37.(b) 38.(a) 39.(b) 40.(b)
BRM Test -25

1. (b) 2. (a) 3. (b) 4. (d) 5. (c) 6. (d) 7. (c) 8. (d) 9. (c) 10.(c)
11.(a) 12.(b) 13.(b) 14.(d) 15.(c) 16.(c) 17.(d) 18.(d) 19.(b) 20.(c)
21.(c) 22.(c) 23.(b) 24.(b) 25.(c) 26.(b) 27.(b) 28.(c) 29.(a) 30.(a)
31.(b) 32.(c) 33.(b) 34.(b) 35.(b) 36.(c) 37.(b) 38.(a) 39.(a) 40.(c)

Temple of Learning
BRM Test -26

1. (a) 2. (b) 3. (a) 4. (b) 5. (c) 6. (d) 7. (c) 8. (b) 9. (d) 10.(a)
11.(a) 12.(b) 13.(a) 14.(b) 15.(c) 16.(a) 17.(b) 18.(d) 19.(d) 20.(c)
21.(a) 22.(d) 23.(b) 24.(a) 25.(a) 26.(b) 27.(a) 28.(b) 29.(d) 30.(c)
31.(a) 32.(b) 33.(d) 34.(a) 35.(c) 36.(b) 37.(c) 38.(b) 39.(a) 40.(b)
BRM Test -27

1. (c) 2. (a) 3. (d) 4. (b) 5. (c) 6. (d) 7. (b) 8. (c) 9. (a) 10.(d)
11.(b) 12.(c) 13.(a) 14.(c) 15.(d) 16.(a) 17.(b) 18.(d) 19.(a) 20.(a)
21.(d) 22.(c) 23.(c) 24.(b) 25.(c) 26.(a) 27.(b) 28.(c) 29.(a) 30.(b)
31.(a) 32.(b) 33.(c) 34.(b) 35.(b) 36.(a) 37.(c) 38.(c) 39.(a) 40.(b)
BRM Test -28

1. (b) 2. (c) 3. (d) 4. (a) 5. (b) 6. (d) 7. (b) 8. (b) 9. (d) 10.(c)
11.(a) 12.(b) 13.(a) 14.(c) 15.(b) 16.(c) 17.(a) 18.(b) 19.(d) 20.(c)
21.(c) 22.(a) 23.(b) 24.(a) 25.(a) 26.(b) 27.(b) 28.(c) 29.(d) 30.(d)
31.(c) 32.(b) 33.(c) 34.(d) 35.(b) 36.(a) 37.(c) 38.(a) 39.(b) 40.(c)
BRM Test -29

1. (d) 2. (c) 3. (b) 4. (c) 5. (d) 6. (d) 7. (a) 8. (c) 9. (d) 10.(c)
11.(d) 12.(a) 13.(b) 14.(d) 15.(a) 16.(d) 17.(c) 18.(b) 19.(b) 20.(a)
21.(d) 22.(d) 23.(a) 24.(c) 25.(c) 26.(b) 27.(a) 28.(d) 29.(a) 30.(b)
31.(d) 32.(a) 33.(c) 34.(a) 35.(b) 36.(c) 37.(a) 38.(d) 39.(a) 40.(c)
BRM Test -30

1. (a) 2. (d) 3. (a) 4. (b) 5. (c) 6. (c) 7. (b) 8. (d) 9. (c) 10.(a)
11.(b) 12.(b) 13.(a) 14.(c) 15.(d) 16.(b) 17.(d) 18.(a) 19.(d) 20.(a)
21.(c) 22.(a) 23.(c) 24.(c) 25.(a) 26.(b) 27.(a) 28.(b) 29.(b) 30.(d)
31.(b) 32.(b) 33.(a) 34.(d) 35.(a) 36.(b) 37.(c) 38.(d) 39.(b) 40.(c)

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Major Global Companies

GLOBAL COMPANIES AND LEADERS

Zurich, Merger of Asea, President and

Vesey Street, Henry Wells, William

Masahiro President &

Hamilton, William D. Chairman and

2 BUSINESS AWARENESS - BRM

Bank of Charlotte, Chairman and

Several Banks united

Cisco San Jose, Len Bosack and Sandy

----- ----- --- ------ John Chambers CEO

Goro Yoshida and Chairman and

Formed by the merger of

Deutsche Frankfurt, Adelbert Delbruck and Chairman and

Exxon Irving, Texas, Formed by the merger of Chairman and

BUSINESS AWARENESS - BRM 3

San Jose, President and

Glaxo Formed by the merger

General Chairman and

General Detroit- Chairman and

Harley William S. Harley and

Hewlett Palo Alto, Bill Hewlett and Dave President and

Düsseldorf, Prof. Dr. Ulrich

40 HSBC London, UK 1865 Thomas Sutherland Stephen Green Chairman

Formed by the merger of

4 BUSINESS AWARENESS - BRM

Samuel Chairman and

Battle Creek, Chairman and

Lindsay Owen- Chairman and

47 LG Seoul, Korea 1947 Koo In Hoe Bon Moo Koo Chairman

Morgan Henry S. Morgan and Chairman and

50 Mitsubishi Tokyo, Japan 1870 Yataro Iwasaki Takashi Nishioka Chairman

Bill Gates and Paul

----- ----- ----- ------ Steven Ballmer CEO

Rotterdam, Lakshmi Chairman and

Mittal - Luxemburg, Founded when Mittal Lakshmi

Vevey, Peter Brabeck- Chairman and

Beaverton, Phil Knight and Bill

BUSINESS AWARENESS - BRM 5

57 Nokia Espoo, Finland 1865 Fredrik Idestam Jorma Ollila Chairman

California, Larry Ellison, Bob Miner

New York, Donald M. Kendall and Steven S.

Dietmar Hopp, Hans-

Shinagawa, Masaru Ibuka and Akio Chairman and

Benton Ville, S. Robson

END OF THE CHAPTER

6 BUSINESS AWARENESS - BRM

Major Indian Companies

INDIAN COMPANIES AND LEADERS

8 BUSINESS AWARENESS - BRM

BUSINESS AWARENESS - BRM 9

10 BUSINESS AWARENESS - BRM

Bangalore, Chairman and

BUSINESS AWARENESS - BRM 11

END OF THE CHAPTER

12 BUSINESS AWARENESS - BRM

Brand Quotient and Brand Endorsers

MAJOR BRANDS OF LEADING COMPANIES

14 BUSINESS AWARENESS - BRM

BUSINESS AWARENESS - BRM 15

END OF THE CHAPTER

16 BUSINESS AWARENESS - BRM