Understanding ethical and legal constraints within the media
sector Why is it important to consider ethical issues when producing media? It is very important to consider this as when you come to making and then presenting the program or advert as it can contain graphic content or language which can offend the audience and can be classed as racist !his could cause the program to be banned and may even lead to the production team entering court !here are many issues that can occur which can offend the viewers for e"ample bad language# harsh comments or graphic images !he most common issue in the $%%& was racism How is gender represented in film? 'ender can have many different effects in films for e"ample most strong and scary characters are male and then if you wanted a very creepy small child# girls are represented as a lot more scary characters at a young age 'ender in film has changed a lot for e"ample in the olden days women was shown sometimes as week and mostly on the good side but as the generation has evolved there are (ust as much women villains than good women What is the Films Act (1985? !he film act was done by the )ritish parliament to boost the accompany for film and support production companies !he reason for this was there wasn*t much money being made and the film industry was falling# so the government paid payments to companies and theatres to carry the production on !he +ilms ,ct $%-. dissolved the )ritish +ilm +und ,gency# ending the early levy system established in $%.$ !he ,ct also abolished the Cinematograph +ilm Council and dissolved the /ational +ilm +inance Corporation# transferring its assets to )ritish Screen +inance Limited What is the !ideo "ecordings Act (198#? !he recordings act was a legalisation in the U0 which allows all video recordings to be sold or hired had to have a legal classification from the government to have permission to LO2 Understanding the Creative Media Sector use that recording !his was put into place to stop any copyright and unauthorised recording theft What would $e the conse%uences for $rea&ing copyright law? !here are many different types of conse1uences you can get put into (ail# brought to court and maybe sued 2owever the main offense which is given is a fine or loss of e1uipment If the program has e"treme amounts of copyright it could result to the program being banned and destroyed