Monday November 30, 2009

Your Local Executive FALLBROOK, CA

Summary Single Family Homes

This Week
Real-Time Market Profile Trend
Median List Price $ 509,000 ≠≠
Asking Price Per Square Foot $ 203 ±+
The median list price in FALLBROOK, CA this week is $509,000. Average Days on Market (DOM) 213 ==
Percent of Properties with Price Decrease 31 %
Percent Relisted (reset DOM) 14 %
Inventory and days-on-market are both trending higher recently.
However, the improving Market Action Index implies some Percent Flip (price increased) 7%
increased demand will temper the negative trends. Median House Size (sq ft) 2602
Median Lot Size 1.0 - 2.5 acres
Median Number of Bedrooms 4.0
Median Number of Bathrooms 2.5

Supply and Demand Market Action Index Strong Buyer's 17.7 ==

Home sales have been exceeding new inventory for several weeks. ±+ No change == Strong upward trend ≠≠ Strong downward trend
However because of excess inventory, prices have not yet stopped
falling. Should the sales trend continue, expect prices to level off
= Slight upward trend ≠ Slight downward trend
soon and potentially to resume their climb from there. Watch

Price
prices as the market transitions from a Buyer's market to a Seller's
market.

Market Action Index This week prices in this zip code bumped up a bit but the trend
of recent weeks is generally downward. A pickup in demand will
be reflected in the Market Action Index, so watch that chart to
try to identify a trough in the market.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the

Market?" By measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -

where each quartile is 25% of homes
ordered by price.
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
2.5 - 5.0
Top/First $ 1,249,900 4328 acres 4.0 4.0 14 77 3 2 263 Most expensive 25% of properties

1.0 - 2.5
Upper/Second $ 650,000 3088 acres 4.0 3.0 18 77 4 5 192 Upper-middle 25% of properties

1.0 - 2.5
Lower/Third $ 430,377 2198 acres 3.0 2.5 26 77 4 6 202 Lower-middle 25% of properties

0.25 - 0.50
Bottom/Fourth $ 262,500 1544 acre 3.0 2.0 33 78 10 9 196 Least expensive 25% of properties

Pickford Escrow and The Escrow Firm

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