7 Logistics System in DHL PROJECT REPORT ON LOGISTCS SYSTEM IN DHL Bachelor of Management Studies Semester V Submitted In Partial Fulfillment of the requirements For the Award of Degree of Bachelor of Management Studies\ B !"#$P I VPM s Joshi Bedekar DEGREE COLLEGE OF B.M.S. College road, TH!E"#$ 7 Logistics System in DHL DECLARATION %e& !"#$P'I the student(s of VPM s Joshi Bedekar DEGREE COLLEGE OF B.M.S. hereb assure that& we had com)leted this )ro*ect on +ogistic Sstem In D,+ in the academic ear -./-'-./0& the information submitted is true to the best of our 1nowledge 2 belief3 R. no. Name Signature 01. Shahish Gawde 05. Abdul Sattar 06. Abizer Bombaywala 31. Amar rai 3!. Ramesh zurale 7 Logistics System in DHL A"#N$%&'(G')'N* A +om,endium is neer the wor- o. one indiidual / more a +ombination o. ideas0 suggestion and +ontribution inoling many hands. $ur debts are too numerous to be a+-nowledge indiidually. A large number o. indiiduals hae +ontributed dire+tly and indire+tly in the +om,letion o. this ,ro1e+t. %e are e2tremely than-.ul to )rs. Ra-hi B. 3t is ,leasure to e2,ress my gratitude .or the assistan+e re+eied .rom them. 4en+e we would li-e to ta-e this o,,ortunity to than- them wholehearted .or hel,ing us in ,re,aring this ,ro1e+t. 7 Logistics System in DHL OBJECTIVE O THE ST!DY 4he ob*ecti5es of the Pro*ect are6 P"IMA"7 #B89:4IV9S 4o 1now the effecti5eness of logistics management of D,+ and to bench mar1 the organi;ation with res)ect to the industr3 4o ha5e a thorough understanding of how logistics sstem wor1s in D,+ S9:#<DA"7 #B89:4IV9 4o 1now about +ogistics Industries 4o understand the 5alue of each organi;ation 4o 1now whether the customers are satisfied with the e=isting range of ser5ice )attern3 SCOPE O THE ST!DY" In order to understand the conce)ts of logistics in terms of )ractical usage and to glim)se into the how a real com)an or organi;ation uses logistics as a formidable tool to gain customer satisfaction& reduce o5erall cost and increase efficienc we selected >D,+? the world(s leading courier Ser5ice :om)an3 4he stud is done onl how Dhl use logistics sstem effecti5el3 4here are following strength and wea1ness of D,+ 7 Logistics System in DHL COMP#NY STRENGTHS St$ong B$%n& Im%ge" In /@@7& D,+ became the global e=)ress trans)ortation com)an to obtain simultaneous sstem'wide IS# @../ certification in international qualit standards3 D,+ has also de5elo)ed their own qualit sstem that matches their customer(s standards3 G'o(%'ism" D,+ o)erates on a global scale3 4he o)erate in more than --. countries3 4he )ro5ide ser5ices that a))eal to most of the world3 4he ha5e such a large mar1et in which to o)erate& and thus reali;e tremendous re5enues3 4he can also achie5e global economies of scale3 Se$)ices %n& Tec*no'ogy" D,+ uses and continues to search for new technolog3 4he s)end nearl /.A of total re5enues& for information technolog3 D,+ also has e=cellent eSer5ices that )ro5ide access to sstems that ensure customers ha5e control and 5isibilit of their su))l chains at all times3 Products can be trac1ed& queried and ordered online3 Co$+o$%te sym(iosis"D,+ has de5elo)ed its own organi;ational structure to ser5e the global mar1et& which it has called >cor)orate smbiosis3? 4his a))roach encom)asses the em)owerment of the D,+ )ersonnel at a local le5el& at the 7 Logistics System in DHL same time recogni;ing the interde)endence of the )arts of D,+ as a cor)orate whole3 Sm%$t,T$-c. P$o/ect6 It is the )rogramme which allows D,+ to deli5er faster3 4he data are transmitted directl to the dnamic route )lanning sstem& which recalculates the routes& de)ending on the current order situation and 5olume of traffic3 COMP#NY 0E#1NESS" Hig* P$ices6 D,+(s )rices are abo5e their com)etitors3 4his can be a wea1ness if their customers do not )ercei5e a difference between D,+ and its com)etitors( ser5ices3 Mist%.es in M%$.et,S*%$e Estim%te" 4he biggest wea1ness is D,+(s mar1et'share estimate3 It is difficult to estimate e5en when the mar1et is stagnant and contains few com)etitors& and all mar1et'share estimates should be 5iewed with circums)ection3 0e%. Visi(i'ity6 It has wea1 5isibilit in the communit com)ared with its )otential Not 0e'',.no2n in !S# %s !PS %n& e&e3 7 Logistics System in DHL 4able of contents 7 Logistics System in DHL / INTOD!CTION TO LOGISTICS444444 56 /3/ Meaning of logisticsBBBBBBBBBBB/. /3- #rigin and Definition of +ogisticsBBBBBBB33/- /30 Im)ortance of logistic managementBBBBBB/0 /3C +ogistics Management and Su))l chain BBBB33/D - B#C1GRO!ND O DHL4444444444758 -3/ ,istor of D,+ BBBBBBBBBBBBBBB33/@ -3- 4he worldEs largest e=)ress and logistics <etwor1 BB-. -30 4he D,+ Indian Profile BBBBBBBBBBBB3-/ -3C Product and ser5ices of D,+ BBBBBBBBBB3-0 97 INTEG#TED LOGISTICS SYSTEM444444:; 03/ In5entor Flow BBBBBBBBBBBBBBBB-F 03- Information Flow BBBBBBBBBBBBBBB3-7 Coordi%a&io% Flo#''''''''''''''''.-G O(era&i%g )lo#''''''''''''''''''-@ <7 S!PPLY CH#IN M#N#GEMENT444444496 C3/ D,+ International Su))l chainBBBBBBBBBB0- Re*erse Logis&i+s'''''''''''''''''..00 Ser*i+es Logis&i+s'''''''''''''''''..0C ,%-o.%d &o Ma%.)a+&.ri%g'''''''''''''..0D Medi+al de*i+e Dis&ri-.&io%'''''''''''.......0F Dis&ri-.&io% &o s&ore Ma%age/e%&'''''''''....0F E%gi%eeri%g res(o%se''''''...................................0F C3- Extended Supply Chain ServicesBBBBBBBB 07 C30 Implementation Services BBBBBB 0G 7 Logistics System in DHL C3C Performance Management BBBBBBBBBBBB0@ C3D Outsourcing Projects BBBBBBBB 0@ C3F Inno5ation of Su))l :hain de5elo)ment BBBBBBC. C37 Solution for :ustomi;e end to end logistic worldwide BC- ; TR#NSPORT#TION 444444444444 <; D3/ 4rans)ortation functionalit BBBBBBBBB333333BCF D3- Princi)les BBBBBBBBBBBBBBBBB33B3C7 D30 4rans)ortation Infrastructure BBBBBBBBBB3BC@ D3C #P4IMIHA4I#< #F +#!IS4I:S %I4, D,+"#AD A<D "AI+3 S#+$4I#<S BBBBBBBBBBBBBBBBBD0 D3D Air and ocean freight solutions BBBBBBBBBB33DC = INVENTORY M#N#GEMENT > 0#REHO!SG ;= F3/ %arehouse Infrastructure <etwor1BBBBBBBB333D7 M.l&i 0ser Ce%&ers ''''''''''''' '.D7 S&ra&egi+ Par& Ce%&ers "SPC$ ''''''''''DG E1(ress Logis&i+s Ce%&ers "ELC$ ''''''''.DG F3- %arehouse Management Solution BBBBBBB33D@ 2areho.se Ma%age/e%& S3s&e/s'''''''..'D@ S&ra&egi+ ,%*e%&or3 Ma%age/e%& '''..3333333333333333D@ Dire+& E1(ress ,%*e%&or3 Ma%age/e%&BBB3BB3D@ Re(air Re&.r% ,%*e%&or3 Ma%age/e%& '''''F. Cross Do+ki%g '''''''''''''..''F. F30 In5entor #)timi;ation BBBBBBBB33BB33F/ F3C S)ecial %arehouse solution BBBBBBBBB F0 F3D #utsourcing Pro*ects3 BBBBBBBBBBBBFC ? V#L!E,#DDED SERVICES 444444477477=; 7 Logistics System in DHL 73/ :o'Pac1aging BBBBBBBBBBBBBB33BFD 73- Product Assembl BBBBBBBBBBB333BF7 730 #ther'Value added Ser5ice BBBBBBBB33333FG 73C 9=ternal Performance Measurement BBBB33BF@ 73D :ustomer Perce)tion Measurement BBBBBBF@ G %orldwide Parcel 9=)ress BBBBBBBB333B7. @3 "ecommendation BBBBBBBBBBBBB337- /. :onclusions BBBBBBBBBBBBBBB3370 // Bibliogra)hies BBBBBBBBBBBBBB337C INTRODUCTION ME#NING O LOGISTICS" 7 Logistics System in DHL +ogistics is concerned with getting the )roducts and ser5ices where the are needed and when the are desired3 It is difficult to accom)lish an mar1eting or manufacturing without logistical su))ort3 It in5ol5es the integration of information& trans)ortation& in5entor& warehousing& material handling& and )ac1aging3 4he o)erating res)onsibilit of logistics is the geogra)hical re)ositioning of raw materials& wor1 in )rocess& and finished in5entories where required at the lowest cost )ossible3+ogistics is )racticed for ages since organi;ed acti5it began3 %ithout logistics su))ort no acti5it can be )erformed to meet defined goal3 4he current challenge is to )erform logistics scientificall in order to o)timi;e benefits to the organi;ation3 +ogistics is a )lanning function of management3 +ogistics function is concerned with ta1ing )roducts and ser5ices where the are needed and when the are needed3 LOGISTICS M#N#GEMENTS" 7 Logistics System in DHL +ogistics management is that )art of the su))l chain which )lans& im)lements and controls the efficient& effecti5e& forward and bac1ward Ire5erseJ flow and storage of goods& ser5ices and information between the )oint of origin and the )oint of consum)tion in order to meet customersE requirements rather to the customers( delight3 A )rofessional wor1ing in the field of logistics management is called a logistician3 +ogistics& as a business conce)t& e5ol5ed onl in the /@D.s3 4his was mainl due to the increasing com)le=it of su))ling oneEs business with materials& and shi))ing out )roducts in an increasingl globali;e su))l chain& calling for e=)erts in the field who are called Su))l :hain +ogisticians3 4his can be defined as ha5ing the right item in the right quantit at the right time at the right )lace for the right )rice and to the right target customers IconsumerJKand it is the science of )rocess ha5ing its )resence in all sectors of the industr3 4he goal of logistics wor1 is to manage the fruition of )ro*ect life ccles& su))l chains and resultant efficiencies3 +ogistics is :oncerned with getting Ior transmittingJ the )roducts and ser5ices where the are needed or when the are desired3 It is difficult to accom)lish an mar1eting or manufacturing without logistical su))ort3 It in5ol5es the integration of information& trans)ortation& in5entor& warehousing& material handling& and )ac1aging3 4he o)erating res)onsibilit of logistics is the geogra)hical re)ositioning of raw materials& wor1 in )rocess& and finished in5entories where required at the lowest cost )ossible3 7 Logistics System in DHL ORIGIN & DEFINITION OF LOGISTICS: 4he term LlogisticsL originates from the ancient !ree1 LMNOPQL ILlogosLRLratio& word& calculation& reason& s)eech& orationLJ3 +ogistics is considered to ha5e originated in the militarEs need to su))l themsel5es with arms& ammunition and rations as the mo5ed from their base to a forward )osition3 In ancient !ree1& "oman and B;antine em)ires& there were militar officers with the title S+ogisti1as( who were res)onsible for financial and distribution of su))lies3 4he O3@o$& Eng'is* &iction%$y defines logistics as4 5The -ra%+h o) /ili&ar3 s+ie%+e ha*i%g to do with )rocuring& maintaining and trans)orting material& )ersonnel and facilities3? 4he #me$ic%n Co-nci' o@ Logistics M%n%gement defines logistics as? &he (ro+ess o) (la%%i%g, i/(le/e%&i%g a%d +o%&rolli%g &he e))i+ie%& a%d e))e+&i*e )lo#, a%d s&orage o) goods, ser*i+es a%d rela&ed i%)or/a&io% )ro/ &he (oi%& o) origi% &o &he (oi%& o) +o%s./(&io% )or &he P.r(ose o) +o%)or/i%g &o +.s&o/er re6.ire/e%&s.7 7 Logistics System in DHL Importance of logistics managements:
57 Logistics is t*e (e& $oc. o@ t$%&e %n& (-siness7 %ithout selling and or buing there can be no trade and business3 Buing and or selling ta1es )lace onl when goods are )hsicall mo5ed into and or awa from the mar1et3 4a1e awa logistical su))ort trade and business will colla)se :7 Integ$%tes 'ogistic%' %cti)ities In con5entional management en5ironment& 5arious acti5ities of logistics wor1 in isolation under different management functions3 9ach )oc1et tring to sub o)timi;es its ob*ecti5es at the cost of o5erall organi;ational ob*ecti5es3 Purchasing tring to )urchase at minimum )rice at the cost of what is needed b o)erations3 #)erations )roduce large quantities at minimum )roduction cost ignoring demand leading to doom in5entor3 +ogistics function of management brings all such functions under one umbrella )ulling down inter de)artmental barriers3 97 Com+etiti)e e&ge6 In the fiercel com)etiti5e en5ironment logistics )ro5ides the edge3 Due to technological re5olution most of the )roducts are mo5ing into commo&ity m%$.ets3 In a commodit mar1et where )rice is controlled b com)etition& where there is no )roduct differentiation in terms of qualit )arameters li1e +e$@o$m%nce 2 $e'i%(i'ity& where brands are almost irrele5ant& com)etiti5e edge is that of %)%i'%(i'ity of )roduct and ser5ice in terms of timeA +'%ce and B-%ntity7 7 Logistics System in DHL <7 Le%&s to c-stome$ s%tis@%ction 4hrough su)erior customer ser5ice3 #rgani;ational ob*ecti5es of P TProducti5itU&V TVualitU&: T:ostU&D TDeli5erU&9 T9m)loee MoraleU&F TFle=ibilitU&S TSafetU&, T,ealthU&9 T9n5ironmentU are set to meet customer e=)ectations3 ;7 S-++o$ts c$itic%' @-nctions 'i.e o+e$%tions %n& m%$.eting Strong logistics su))ort enables a com)an to mo5e towards 8$S4 I< 4IM9 )roduction sstem for sur5i5al in a highl com)etiti5e mar1et =7 Logistics 2ins o$ 'oses 2%$s British lost American war of inde)endence due to )oor logistics "ommel was beaten in the desert b su)erior logistics of Allies 7 Logistics System in DHL Logistics Managements an S!ppl" C#ain: S:M and logistics management& the definitions made b the :ouncil of Su))l :hain Management Professionals& :S:MP Iformer :ouncil of +ogistics Management& :+MJ S:M is defined as >S.((l3 +hai% /a%age/e%& e%+o/(asses &he (la%%i%g a%d /a%age/e%& o) all a+&i*i&ies i%*ol*ed i% so.r+i%g a%d (ro+.re/e%&, +o%*ersio%, a%d all Logis&i+s Ma%age/e%& a+&i*i&ies. ,/(or&a%&l3, i& also i%+l.ded +oordi%a&io% a%d +olla-ora&io% #i&h +ha%%el (ar&%ers, #hi+h +a% -e s.((liers, i%&er/ediaries, &hird8(ar&3 ser*i+e (ro*iders, a%d +.s&o/ers. ,% esse%+e, S.((l3 Chai% Ma%age/e%& i%&egra&es s.((l3 a%d de/a%d /a%age/e%& #i&hi% a%d a+ross +o/(a%ies >S.((l3 chains encom)ass the com)anies and the business acti5ities needed to design "FDn& ma1e& deli5er& and use a )roduct or ser5ice3 Businesses de)end on their su))l chains to )ro5ide them with what the need to sur5i5e and thri5e3 95er business fits into one or more su))l chains and has a role to )la in each of them3 4he )ace of change and the uncertaint about how mar1ets will e5ol5e has made it increasingl im)ortant for com)anies to be aware of the su))l chains the )artici)ate in and to understand the roles that the )la3 4hose com)anies that learn how to build and )artici)ate in strong su))l chains will ha5e a substantial com)etiti5e ad5antage in their mar1ets3 Su))l chain management is the coordination of )roduction& in5entor& location& and trans)ortation among the )artici)ants in a su))l chain to achie5e the best mi= of res)onsi5eness and efficienc for the mar1et being ser5ed3 4here is a difference between the conce)t of su))l chain management and the traditional conce)t of logistics3 +ogistics t)icall refers to acti5ities that occur within the boundaries of a single organi;ation and su))l chains refer to networ1s of com)anies that wor1 together and coordinate 7 Logistics System in DHL their actions to deli5er a )roduct to mar1et3 Also traditional logistics focuses its attention on acti5ities such as )rocurement& distribution& maintenance& and in5entor management3 Su))l chain management ac1nowledges all of traditional logistics and also includes acti5ities such as mar1eting& new )roduct de5elo)ment& finance& and customer ser5ice3 In the wider 5iew of su))l chain thin1ing& these additional acti5ities are now seen as )art of the wor1 needed to fulfill customer requests3 9ffecti5e su))l chain management requires simultaneous im)ro5ements in both customer ser5ice le5els and the internal o)erating efficiencies of the com)anies in the su))l chain3 :ustomer ser5ice at its most basic le5el means consistentl high order fill rates& high on' time deli5er rates& and a 5er low rate of )roducts returned b customers for whate5er reason3 Internal efficienc for organi;ations in a su))l chain means that these organi;ations get an attracti5e rate of return on their in5estments in in5entor and other assets and those the find was to lower their o)erating and sales e=)enses3 7 Logistics System in DHL 7 Logistics System in DHL Com+%ny P$o@i'e INFORM$TION D,+ is the global leader in logistics ' with more highl e=)erienced )rofessionals at more locations in more countries than an other )ro5ider3 ,is goal is to build strong& long'term )artnershi)s with customers b )ro5iding world class ser5ices& across all our o)erations3 In India& the ha5e formed a new *oint 5enture ' D,+ +emuir +ogistics& which consolidates their )osition as the leader in International Freight Forwarding& Su))l :hain Management& Pro*ect 4rans)ort and :ustoms Bro1erage3 4he are the first choice for com)anies loo1ing for end to end logistics solutions and high qualit ser5icing ca)abilities3 After *oining forces with 9=cel in -..D& the are now also the sectorEs leading inno5ator ' )ro5iding the e=traordinar range of cutting'edge solutions3 ,is logistics customers include o5er 7DA of the worlds largest quoted non'financial enter)rises3 4hese organi;ations trust us with their brands and re)utations not sim)l because the are the worldwide mar1et leader& but because the stri5e to deli5er globall consistent ser5ices of the highest qualit& 7 Logistics System in DHL %istor" an &ac'gro!n of D%L D,+ are the first letters of the last names of the three com)an founders& Adrian Dalse& +arr ,illblom and "obert +nn3 In /@F@& *ust months after the world had mar5eled at <eil ArmstrongEs first ste)s on the moon& the three )artners too1 another small ste) that would ha5e a )rofound im)act on the wa the world does business3 4he founders began to )ersonall shi) )a)ers b air)lane from San Francisco to ,onolulu& beginning customs clearance of the shi)Es cargo before the actual arri5al of the shi) and dramaticall reducing waiting time in the harbour3 :ustomers stood to sa5e a fortune3 %ith this conce)t& a new industr was born6 international air e=)ress& the ra)id deli5er of documents and shi)ments b air)lane3 4he D,+ <etwor1 continued to grow at an incredible )ace3 4he com)an e=)anded westward from ,awaii into the Far 9ast and Pacific "im& then the Middle 9ast& Africa and 9uro)e3 B /@GG& D,+ was alread )resent in /7. countries and had /F&... em)loees3 At the beginning of -..-& Deutsche Post %orld <et became the ma*or shareholder in D,+3 B the end of -..-& D,+ was /..A owned b Deutsche Post %orld <et3 In -..0& Deutsche Post %orld <et consolidated all of its e=)ress and logistics acti5ities into one single brand& D,+ 7 Logistics System in DHL T#e (orl)s largest e*press an logistics Net(or' D,+ is a global e=)ertise in e=)ress& air and ocean freight& o5erland trans)ort and logistics solutionsK D,+ combines worldwide co5erage with an in'de)th understanding of local mar1ets3 Below are the global facts and figures that show ou the scale of the worldEs largest e=)ress and logistics networ13
D%L E*press (orl(ie 9m)loees more than /-C&... :ountries and territories more than --. ,ubs 0F Bases C7.. Vehicles 7-&... Aircraft 0D. Pac1 stations Ionl !ermanJ @..
D%L Logistics in fig!res DHL 'ogistics 2o$'&2i&e 9m)loees W more than /F-&D.. DHL G'o(%' o$2%$&ing :ountries and territories /D. 4erminals& warehouses& offices G/0 Air freight 5olume C&C.@&... tones #cean freight 5olume 49$ WW -&7FC&... DHL E3ce' S-++'y C*%in :ountries and territories D@ :enters& warehouses& terminals -D.. Storage area sqm -0&...&... DHL $eig*t :ountries and territories more than 0. Full truc1load mo5ements )3a3 -&...&... 4erminals more than /F. 7 Logistics System in DHL D%L INDI$ COR+OR$TE +ROFILE D,+ %orldwide 9=)ress IIndiaJ P5t +td is the <o3/ international air e=)ress ser5ices )ro5ider in India& a )osition it has held since it began its India o)erations in /@7@3 4oda& D,+ offers its customers the entire s)ectrum of e=)ress ser5ices from international air e=)ress to high end logistics solutions including re)air and return& strategic in5entor management and direct e=)ress in5entor3 D,+ India has o5er D.&... customers ser5iced through D,+Es national networ1 with its /&... strong ground staff& fleet of C.. 5ehicles and dedicated ser5ice centers in Ahmadabad& Bangalore& :hennai& :ochin& 8ai)ur& ,derabad& Xol1ata& Mumbai& <ew Delhi& Pune and 4ri)ura3 Ac1nowledged for its inno5ati5e solutions and )ioneering initiati5es& D,+ India has man firsts to its credit including IndiaEs first and onl -C'hour customer ser5ice call center& the first to introduce customi;ed solutions such as 8umbo Bo=& 8unior 8umbo& Im)ort 9=)ress and Fashion First for customers in the air e=)ress industr& as well as the first to )ro5ide trac1 and trace ser5ices in India 5ia email& 5ia SMS or 5ia the Internet and %AP )hones3 7 Logistics System in DHL %ci'ities" D,+ India has an outstanding re)utation in the mar1et for )ro5iding a reliable& fast and eas'to'use ser5ice3 D,+ offers' ,ighl trained and )rofessional staff& committed to being res)onsi5e to all customers( needs :ustomer Ser5ice Agents& a5ailable round'the'cloc1& 0FD das of the ear& to ser5e customers whene5er and where5er the need them 9lectronic )re'clearance of shi)ments through :ustoms Fi5e international gatewas )ro5iding direct'to'air networ1s and faster sorting of inbound and outbound shi)ments D,+ India is a )ro5en facilitator of trade& across the globe3 ,is strength lies in our global networ1 and the 1now'how of our )eo)le3 Bac1ed b strategic alliances with world'class )artners and the inno5ati5e use of technolog& the stri5e to continuousl im)ro5e the qualit of our ser5ice3 #ur ser5ices range from fast& res)onsi5e and cost effecti5e e=)ress deli5eries toe'commerce fulfillment and intelligent logistics solutions3 D,+ :ore Ser5ices consist of door'to'door air e=)ress deli5er of documents and )arcels of all si;es Iand weightJ& both into and out of the countr3 7 Logistics System in DHL P$o&-cts %n& se$)ices o@ DHL" D%L Doc!ment E*press ,DO-." 4his ser5ice is ideal for shi)ments that are not sub*ected to :ustoms declaration at destinations& or ha5e no commercial 5alue or do not require a license3 D%L E*press /orl(ie +ac'age ,/+-. 4his ser5ice is used for shi)ments with commercial 5alue or those& which must be declared for :ustoms e5aluation3 4he ma be sub*ected to :ustoms ins)ection at destinations and ma be ta=able or dutiable3 0!m&o +ac' an 0!m&o 0!nior: 4his ser5ice ma1es e=)orting eas3 #ne bo= dis)atched for one flat fee& anwhere in the world3 D,+ 8umbo Bo= is for shi)ments under -D1g and 8umbo 8unior for shi)ments less than /.1g3 Import E*press: 4his ser5ice is a single window solution for all im)orting needs3 D,+ Im)ort 9=)ress is a one window& one rate& and one account& one currenc ser5ice that enables a shi)ment )ic1ed u) from the su))lierEs doorste) o5erseas and deli5ered directl to the customer anwhere in the world3 And whatEs more& it allows the customer to maintain total control of our im)orting costs3 7 Logistics System in DHL Fas#ion First: Fast Forward is the re5olutionar new ser5ice of D,+ for mo5ing hea5 goods that brings increased efficienc and deli5ers greater cost sa5ings for Indian im)orters and e=)orters3 It facilitates the im)ort and e=)ort of shi)ments weighing -.1g and abo5e b )ro5iding significant sa5ings with a wide range of inno5ati5e and fle=ible door'to'door solutions3 Another feature of Fast Forward is 4rade Automated Ser5ices I4ASJ& an online )latform that )ro5ides com)rehensi5e trade and customs information in D. 1e countries worldwide& calculates total landed costs of a shi)ment Iincluding dut& ta= and other customs related chargesJ& generates im)ort and e=)ort documentation& screens senders and recei5ers against go5ernment lists )ertaining to embargoes and sanctions& and com)ares an itemEs e=)ort and im)ort clearance costs and regulations to enable qualifing sourcing decision3 Fast Forward is s)eciall de5elo)ed after e=tensi5e research and designed to meet the unique needs of industries such as Automobiles& 9lectronics& ,ea5 9ngineering& Publishing and 4e=tiles3 7 Logistics System in DHL INTEGR#TED LOGISTICS +ogistics is 5iewed as the com)etenc that lin1s an enter)rise with its customers and su))liers3 Information from and about customer(s flows through the enter)rise in the form of sales acti5it& forecasts and orders3 As )roducts and materials are )rocured& a 5alue added in5entor flow is initiated that ultimatel results in ownershi) transfer of finished )roducts to customers3 4hus the )rocess is 5iewed in terms of two inter' related efforts& in5entor flow and information flow3 In5entor flow Information flow Suppliers Physical distribution Manufacturing support Customers 7 Logistics System in DHL In1entor" Flo( 4he management of logistics is concerned with the mo5ement and storage of materials and finished )roducts3 From the initial )urchase of a material or com)onent& the logistical )rocess adds 5alue3 B mo5ing in5entor when and where needed3 4hus the material gains 5alue at each ste)3 For a large manufacturer& logistical o)erations ma consist of thousands of mo5ements& which ultimatel culminate in the deli5er of the )roduct to an industrial user& wholesaler& dealer or customer3 In order to understand logistics it is useful to di5ide it into three areas6 Phsical distribution Manufacturing su))ort Procurement o$ DHL" D,+ is com)letel ser5ice oriented therefore it does not ha5e its own material mo5ement but that of the customers the sender& the recei5er and also the intermediateries3 4hat means it onl in5ol5es )hsical distribution and )rocurement3 Procurement also includes the material needed for )ac1aging such as )a)er& moulded tras and bo=es& wooden crates& standard containers wra)s& )lastic inlas etc3 4he materials or the goods collected from the senders Iincluding )a)ers& documents& )hsical goods li1e clothing& household good& chemicals& e=otic animals etcJ are weighed& chec1ed for condition& and de)ending u)on its 5arious characteristics it is )ac1ed3 4he goods are then dis)atched to their destinations3 4here is no 5alue addition to the material itself but it is done to the ser5ice which is )ro5ided Ie3g3 if there has to be a certain )ac1age deli5ered from India to $X the normal ser5ices would ta1e 7 Logistics System in DHL about - das whereas as a su)er fast deli5er would be done in about @ hoursJ Information flo( Information flow identifies s)ecific locations within a logistical sstem that ha5e requirements3 Information also integrates the three o)erating areas3 4he )rimar ob*ecti5e of de5elo)ing and s)ecifing requirements is to )lan and e=ecute integrated logistical o)erations7 Logistical information in1ol1es t(o ma2or t"pes of flo(s: /3 :oordination flows -3 #)eration flows 57 P'%nning %n& coo$&in%tion @'o2s Coordination is the backbone of the overall information system. St$%tegic o(/ecti)es" Strategic ob*ecti5es detail the nature and location of customers& which are matched to the required )roducts and ser5ices to be )erformed. o$ DHL It im)lies estimating the time requires for collecting the goods from the door ste) of the sender and then estimating the time for the goods to reach the final customer. 7 Logistics System in DHL Forecasting Forecasting utili;es historical data& current acti5it le5els& and )lanning assum)tions to )redict future acti5it le5els3 +ogistical forecasting is generall concerned with relati5el short Yterm )redictions3 4he o5erall )ur)ose of information )lanningZcoordination flow is to integrate s)ecific acti5ities within a firm and to facilitate o5erall integrated )erformance3 o$ DHL D,+(s whole business is de)endent on the 5ital )oint of timel deli5er3 Based on the distance to the final recei5er& the accessibilit& the documentations and )rocedures that need to be handled etc the ha5e fine tuned the )rocess of deli5er3 4he can accuratel gauge how much time it will ta1e for the goods to reach its end destination3 7 Logistics System in DHL 34 Operational flo(s 4he second as)ect of information requirements is concerned with directing o)erations to recei5e& )rocess& and shi) in5entor as required su))orting customer and )urchasing orders3 #)erational requirements deal with #rder management #rder )rocessing Distribution o)erations In5entor management 4rans)ortation and shi))ing Procurement For DHL: D,+ owns its success for the efficienc with which the o)erations are carried out3 ,ere not onl the com)an but the sender and sometimes the recei5er can trac1 the goods through their information center3 4he are gi5en a certain )assword which the can use to trace 5ia online or their customer ser5ice hel)line3 7 Logistics System in DHL S!ppl" C#ain Management Definition for s!ppl" c#ain management >Su))l chain management is the management of u)stream and downstream relationshi)s with su))liers and customers to deli5er su)erior customer 5alue at less cost to the su))l chain as a whole3? E3+'%n%tion" 4he su))l chain is the networ1 of organi;ations that are in5ol5ed through u)stream and downstream lin1ages& in the different )rocesses and acti5ities that )roduce 5alue in the form of )roducts and ser5ices in the hands of ultimate consumer3I in detail mention abo5eJ o$ DHL" Su))l chain #)timi;ation 7 Logistics System in DHL !ood design is at the heart of an effecti5e su))l chain solution3 D,+ has de5elo)ed a re)utation for consistentl de5elo)ing inno5ati5e solutions that streamline o)erations and im)ro5e control3 4heir in'house teams ha5e contributed to the solutions design of some of the worldEs leading brands and enabled to win 1e contacts3 D,+ solutions design team offers a wide )ortfolio of e=)ertise and ser5ices& from logistics networ1 strateg& trans)ort design& warehouse design and simulation& through to o)erational im)ro5ement and in5entor analsis International Su))l :hain 9=tended Su))l :hain Ser5ices Im)lementation Ser5ices #utsourcing Pro*ects 7 Logistics System in DHL 54 International S!ppl" C#ain: D,+(s international su))l chain management solutions are focused on hel)ing customers ta1e increased control of international inbound su))l chain to ma=imi;e the 5alue of international and global sourcing3 DHL *e'+s c-stome$s" !i5e 5isibilit of the u)stream su))l chain& and enable earlier decision ma1ing :reate a more agile su))l chain& better able to res)ond to changes in consumer demand "educe lead times& in5entories& and associated storage costs C-stome$,@oc-se& so'-tions %$e (-i't -+ @$om t*e @o''o2ing co$e se$)ices" #rigin management& including6 5endor managementK su))lier collectionsK customs bro1erageK consolidation ser5ices and 5alue'added ser5ices !lobal forwarding& including6 airZoceanZroadZrail freight forwarding and managementK 9uro)ean managed trans)ort Destination management& including6 )ort and demurrage managementK customs bro1erageK de'consolidation and )re'retail ser5icesK )ort to distribution centre trans)ortationK direct store deli5er I$S onlJ Su))l chain 5isibilit and management& including6 )urchase order managementK "FID )roduct trac1ingK e=ce)tion managementK )lanning and forecastingK in5entor management3 !lobal forwarding ser5ices are )ro5ided across all ma*or routes3 7 Logistics System in DHL Logistic%' se$)ices t*%t %$e o@@e$e&7 "e5erse +ogistics Ser5ices +ogistics Inbound to Manufacturing Medical de5ice distribution Distribution to stores Management 9ngineering "es)onse a. Re1erse Logistics D,+(s re5erse logistics solutions hel) customers )lan& im)lement and control flow of materials and manage related information& bac1 u) the su))l chain to reca)ture 5alues and ensure the safe dis)osal of goods3 Items include the reco5er of obsolete or non'o)erational white goods such as refrigerators& )lus the remo5al of old furniture on deli5er of new or re)lacement )roducts3 Ser5ices include6 "oll in Management6 de'installation of finished goods at the customerEs site "eturns Management6 recei5ing& sorting& 5erifing and managing returned )roducts 9=)ress Deli5er6 9=change of Dead #n Arri5al )roduct 7 Logistics System in DHL a4.Ser1ice logistics Ser5ice and re)lacement )arts D,+(s ser5ice and re)lacement )arts ser5ice in5ol5es the management of manufacturersE re)lacement )arts deli5ered to and from customers according to )re'defined ser5ice le5els or warrant agreements on a one& two& four or eight'hour and ne=t'da basis& -C hours a da& se5en das a wee13 D,+ wor1s closel with customers to o5ercome common issues such as6 Poor )arts a5ailabilit ,igh in5entor in5estment +ong lead times& accentuated b global sourcing ,igh le5els of customer returns Poor 5isibilit& re)orting and control :ost control of the demand chain 1ey se$)ices inc'-&e" International freight forwarding Domestic and regional inbound deli5eries In5entor )lanning& forecasting& )rocurement and analsis Distribution centre o)erations #utbound deli5er 4he entire )rocess is under)inned b a web'enabled electronic order )rocessing and order monitoring tool3 7 Logistics System in DHL &4. In&o!n to Man!fact!ring Inbound to manufacturing is the com)lete end'to'end logistics management of in5entories& facilities and labour associated with the inbound flow of materials from 5endors and su))lier origins to consum)tion )oints in manufacturers )roduction lines3 4he ser5ice encom)asses6 <etwor1& trans)ortation and facilit design In5entor o)timi;ation Su))lier management 4rans)ortation management In')lant ser5ices Xe to the ser5ice is integrating manufacturersE forecasting& order management and su))l chain e=ecution )rocesses with their com)onent su))liers3 D,+ im)lements warehouse management and su))l chain e5ent management sstems to manage *ust'in'time deli5eries and allow su))l chain )artici)ants to e=change forecast requirements in real time V%'-e is c$e%te& @o$ m%n-@%ct-$e$s %n& com+onent s-++'ie$s t*$o-g*o-t t*e 2o$'& (y" 9nabling a robust and cost'effecti5e su))l chain Pro5iding the necessar 5isibilit so that the location of all com)onents within the su))l chain is 1nown to all su))l chain )artici)ants "educe in5entor and in5estment costs Im)ro5e deli5er times :o'ordinate multi)le com)onents more efficientl 7 Logistics System in DHL c4. Meical De1ice Distri&!tion D,+ countr'based warehouses for a number of manufacturers to ser5ice a local customer base3 4his includes the recei)t of )roduct from local or global manufacturing sites and downstream distribution to hos)itals3 &7C Dist$i(-tion to sto$es m%n%gement D,+ distributions to store ser5ices are focused on hel)ing retailers create efficient and fle=ible su))l chains to deli5er )roduct to retail outlets at high le5els of ser5ice3 4hese solutions are built from se5eral core ser5ices6 re5erse logistics collectionsK sortationK )rocessingK re)airZrefurbishmentK 5alue reco5erK dis)osal and com)liance3 e7C Enginee$ing Res+onse 4hrough our 9ngineering "es)onse ser5ices& we manage the materials su))l chain from wor1s )lanning and inbound goods through to on'site wor1s& deli5ering stoc1 out to engineers& builders and construction wor1ers in the field3 7 Logistics System in DHL -3 E*tene s!ppl" c#ain ser1ices D,+ not onl )ro5ides )hsical logistics ser5ices but also manages other enhanced su))l chain ser5ices& im)ro5ing efficiencies and reducing costs3 a4. Orer Management "ecei)t& management& e=ecution& sequencing and dis)atch of orders in a timel manner3 b3J Call Center Management A :all :entre manages orders& monitors sales acti5ities& )ro5ides customer ser5ices and functions as a ,el)'des13 c4. Glo&al In1entor" Management D,+ gi5es the customer a global 5iew of in5entor& thus enabling informed decisions regarding the dis)osition of stoc13 4. Consoliate 6illing Ser1ices 4he creation of a consolidated and categori;ed in5oice& based on all ser5ices )erformed in a s)ecific time')eriod b more than one ser5ice )ro5ider& made a5ailable in an agreed format3 e. Freig#t & C!stoms Sol!tions D,+Es man ears of e=)erience with international trade requirements and formalities& combined with the 9uro)ean :om)etence :entre and countr e=)ertise& gi5es customers the leading edge in ser5ice& qualit and management in cross border transactions3 7 Logistics System in DHL 34 Implementation Ser1ices: %7 Im+'ement%tion %n& P$o/ect M%n%gement Im)lementation starts b defining )ro*ect aims& setting the targets and describing the deli5erables in detail3 4he ma*or to)ics in im)lementation include business )rocesses& engineering& real estate& I4 sstems& migration& ,"& finance and legal considerations3 (7 D-%'ity M%n%gement 4otal Vualit Management is a management strateg that integrates qualit orientation into the whole structure and wor1flow of a com)an b using methods and techniques of qualit management Co$+o$%te Po'icy @o$ D-%'ityA En)i$onmentA He%'t* %n& S%@ety EDEHSC is (%se& on @i)e co$+o$%te )%'-es" C-stome$ s%tis@%ction6 Pro5iding our customers and their customers with e=cellent& high 5alue logistics solutions Em+'oyee moti)%tion6 Building on the 1now'how and stimulation of indi5idual )otential in multi'cultural teams O+e$%tion%' e3ce''ence6 :ontinuous im)ro5ement of )rocesses and ser5ices to fulfill or e=ceed e=)ectations Co$+o$%te citiFens*i+6 Acting as a res)onsible cor)orate citi;en in all countries S*%$e*o'&e$ $e2%$&6 De5elo)ing a sustainable business to )ro5ide increasing shareholder 5alue Glo-all3, DHL /a%age/e%& s3s&e/s are +er&i)ied a++ordi%g &o &he i%&er%a&io%al s&a%dard )or 6.ali&3 /a%age/e%& s3s&e/s ,SO 9::: i% al/os& e*er3 o(era&i%g .%i&. 7 Logistics System in DHL +erformance Management: Performance management is a 1e )art of the su))l chain3 Measured elements are re5iewed as a sstem& as each com)onent interacts with all the other )arts around it3 Performance measuring not onl records historical )erformance but also )ro5ides earl indication of an ser5ice sli))age3 In this second role& the measures )ro5ide a 5aluable contribution to D,+Es :ontinuous Im)ro5ement Programme3 O-tso-$cing P$o/ects #utsourcing in5ol5es D,+ ta1ing o5er and managing )re5ious in'house logistics o)erations& including6 Distribution centers 4rans)ort o)erations Bac1'office functions Su))l chain management functions After sales ser5ices 7 Logistics System in DHL Inno1ati1e S!ppl" C#ain De1elopment Su))l :hain Management ser5ices are deli5ered across industr sectors and )ro5ide e=)ertise& 1nowledge and resources in terms of )ersonnel and su))l chain tools3 All ser5ices are targeted at o)timi;ing logistical o)erations in both )rocess and strateg& and are aligned to the clientEs commercial e=)ectations3 4he ser5ices are as follows6 Strategic +ogistics :onsulting +ead +ogistics Pro5ider :onsulting and )ro5iding 4rans)ort o)timi;ation6 "oute'Pro and 4rans'Pro :onsulting and )ro5iding Su))l :hain Design :onsulting and )ro5iding 4rans)ortation 9ngineering& o)timi;ation and re'engineering Im)lementation and Pro*ect Management Process Management #utsourcing D,+(s consulting ser5ices also offer re'organi;ation of customer facilities& )ro*ect management for customers& im)lementation of new I4 Sstems& creation of tender documents and tender )rocessing3 7 Logistics System in DHL S-++'y C*%in Re,enginee$ing D,+ wor1s with customers to re5iew su))l chain efficiencies3 #ne of the main tas1s is to e5aluate cost efficienc to ensure that costs are being dri5en down throughout the contract duration3 Data analsis allows D,+ to )ro5ide customers with Ewhat if modelingE or the im)act of changing the business rules3 #@te$ S%'es O+timiF%tion #)timi;ing return logistics and s)are )arts logistics as well as maintenance and re)air ser5ices3 Ve *ic'e M%n%gement Se$)ices #ur 5ehicle management ser5ices focus on the management of sales and mar1eting su))ort )rogrammes for automoti5e manufacturers3 :ombining a range of ser5ices and sstems to deli5er a global res)onse& the hel) ou o5ercome challenges at the end of the automoti5e su))l chain3 Dist$i(-tion to Sto$es M%n%gement D,+(s distribution to store solutions are focused on hel)ing retailers create efficient and fle=ible su))l chains to deli5er )roduct to retail outlets at high le5els of ser5ices 4hese solutions are built from se5eral core ser5ices including re5erse logistics6 logistics networ1 strateg warehouse design and simulation 4rans)ort modeling3 7 Logistics System in DHL D%L Sol!tion
Solution for customized End-to-end logistics worldwide. Solution for customized End-to-end logistics worldwide. 7 Logistics System in DHL
Best-in-class solutions that deliver Value to your supply chain. Customized Logistics Solutions. Supply Chain Management Warehousing Value Added Services Distribution Outsourcing Analsis& design and engineering3 +ead +ogistics Pro5ider I++PJ and +ead Ser5ice Pro5ider I+SPJ ser5ices. 9ngineering& design and management3 Vendor management& *ust in time3 #rder management& qualit control& outbound fulfillment& re5erse and return logistics and other ser5ices. Industr's)ecific local and transnational3 <etwor1 and fleet )lanning and o)timi;ation 4a1e'o5er and management of in'house logistics including distribution& trans)ort& bac1'office& su))l chain and after sales3 DHL Solutions offers customized logistics solutions for your entire supply chain. Our complete overview from manufacturer/supplier to retailer to consumer enables you to achieve operational ecellence at every stage. Services range from consulting and design to management and eecution. !hey provide industry"specific epertise and long"term eperience that add value to your business. DHL Solutions sets the pace in Supply #hain $anagement with state"of"the"art technologies% delivering customized business solutions. Leading edge &! systems ensure seamless integration and guarantee full transparency and control throughout the entire supply chain. 7 Logistics System in DHL D,+ Su))l :hain& :or)orate Information Solutions 4his di5ision consists of contract logistics ser5ices and :or)orate Information Solutions I%illiams +eaJ3 Both business units focus on tailor'made customer solutions3 4he business unit Su))l :hain )ro5ides warehousing and trans)ortation ser5ices as well as 5alue'added solutions along the entire su))l chain for customers from 5arious sectors of industr& including the 1e automoti5e& life sciences& technolog& fast'mo5ing consumer goods& retail& and fashion sectors3 4he subsidiar %illiams +ea is the heart of the business unit :or)orate Information Solutions3 4he e=)ert for document'based outsourcing solutions gathers& digitali;es& )rints& stores& sorts& addresses& en5elo)s& dis)atches and archi5es documents of all t)es3 %illiams +ea is also the right )oint of call for electronic in5oicing and mar1eting ser5ices3 TR$NS+ORT$TION 7 Logistics System in DHL 4rans)ortation is the most 5isible of all functions of logistics and high contributor to logistics cost3 %e can see truc1s& containers and wagonloads of material being mo5ed from )lace to )lace as an acti5it directl associated with trade and business3 %e should also a))reciate that this is an acti5it that adds highest amount of cost to the acti5it of ma1ing in)uts and out)uts a5ailable to consumers3 4rans)ortation function mo5es the )roducts to meet customer e=)ectations at minimum cost3 4rans)ortation is one of the most 5isible elements of logistics o)erations3 4rans)ortation )ro5ides - ma*or functions6 +$o&-ct mo)ement > +$o&-ct sto$%ge7 +ro!ct Mo1ement %hether the )roduct is in the form of materials& com)onents& assemblies& wor1'in')rocess& or finished goods& trans)ortation is necessar to mo5e it to the ne=t stage of the manufacturing )rocess or )hsicall closer to the ultimate consumer3 A )rimar trans)ortation function of )roduct mo5ement is mo5ing u) and down the 5alue chain3 Since trans)ortation utili;es tem+o$%'& @in%nci%'& and en)i$onment%' resources& it is im)ortant that items be mo5ed onl when it trul enhances the )roduct 5alue3 4rans)ortation in5ol5es the use of tem)oral resources because )roduct is inaccessible during the trans)ortation )rocess3 Such )roduct& commonl referred to as in'transit in5entor& is becoming a significant consideration as a 5ariet of su))l chain strategies such as *ust Y in Y time and quic1 res)onse )ractices reduce manufacturing and distribution center in5entories3 4rans)ortation uses financial resources because internal e=)enditures are necessar for )ri5ate fleets or e=ternal e=)enditures are required for commercial or )ublic trans)ortation3 7 Logistics System in DHL 4he m%/o$ o(/ecti)e is to mo5e )roduct from an origin location to a )rescribed destination while minimi;ing tem)oral& financial and en5ironmental resource costs3 +oss and damage e=)enses must also be minimi;ed3 At the same time the mo5ement must ta1e )lace in such a manner that meets customer demands regarding deli5er )erformance and shi)ment information a5ailabilit3 +ro!ct Storage: Tem+o$%$y sto$%ge in st%tion%$y )e*ic'es or Ve*ic'es .e+t mo)ing on % ci$c-ito-s $o-te , Product storage is e=)ensi5e in a trans)ort 5ehicle3 But sometimes 1ee)ing o5erall cost in mind this is ado)ted3 A3 %hen unloading and loading is more e=)ensi5e than storage B3 %hen storage s)ace is limited3 TSituation when in5entor le5els are 5er highU 7 Logistics System in DHL +rinciples 4here are t2o @-n&%ment%' +$inci+'es g-i&ing t$%ns+o$t%tion m%n%gement %n& o+e$%tions7 4he are econom of scale and econom of distance3 Econom" of scale refers to the characteristic that trans)ortation cost )er unit of weight decreases when the si;e of the shi)ment increases3 93g3 truc1load shi)ments cost less )er )ound than less'than'truc1load shi)ments3 It is also generall true that larger ca)acit trans)ortation 5ehicles such as rail or water are less e=)ensi5e )er unit of weight than smaller ca)acit 5ehicles li1e motor or air3 4rans)ortation economies of scale e=ist because fi=ed e=)enses associated with mo5ing a load can be s)read o5er the load(s weight3 4he fi=ed e=)enses include administrati5e costs of ta1ing the orderK time to )osition the 5ehicle for loading or unloading& in5oicing and equi)ment cost3 4hese costs are fi=ed because the do not 5ar with shi)ment 5olume3 E.g. s.((ose &he +os& &o ad/i%is&er a shi(/e%& is ; <:.::. The% &he <8 (o.%d shi(/e%& has a (er .%i& o) #eigh& +os& o) ;<:.::, #hile &he <,::: (o.%d shi(/e%& has a (er .%i& o) #eigh& +os& o) ;:.:<. Th.s, i& +a% -e said &ha& a% e+o%o/3 o) s+ale e1is&s )or &he <:::8(o.%d shi(/e%&. 7 Logistics System in DHL Econom" of istance refers to the characteristic that trans)ortation cost )er unit of distance decreases as distance increases3 93g3 a shi)ment of G.. miles will cost less than two shi)ments Iof the same combined weightJ of C.. miles3 4rans)ortation econom of distance is also referred to a se ta)ering )rinci)le since rates or charges ta)er with distance3 4he rationale of distance economies is similar to that for economies of scale3 +onger distances allow the fi=ed e=)enses to be s)read o5er more miles& resulting in lower o5erall )er mile charge3 4hese )rinci)les are im)ortant considerations when e5aluating alternati5e trans)ortation strategies or o)erating )ractices3 4he ob*ecti5e is to ma=imi;e the si;e of the load and the distance that is shi))ed while still meeting customer ser5ice e=)ectations3 7 Logistics System in DHL Transport Infrastr!ct!re 4rans)ortation infrastructure consists of the rights'of'was& 5ehicles& and carrier organi;ations that offer trans)ortation ser5ices on a for'hire or internal basis3 4he nature of the infrastructure also determines a 5ariet of legal and economic characteristics for each mode or multimodal sstem3 A mode identifies the basic trans)ortation method or form3 R#IL NET0OR1 Since olden times& railroads ha5e handled the largest number of ton' miles3 As a result of the earl establishment of a com)rehensi5e rail networ1 connecting almost all the cities and towns& railwas dominated the intercit freight tonnage till %orld %ar II and in some cases of 9uro)e& Asia and Africa the e5en connected the countries3 4his earl su)eriorit enabled railwas to trans)ort large shi)ments 5er economicall3 MOTOR C#RRIERS ,ighwa trans)ortation has increased ra)idl since the end of %orld %ar II3 4his is because Motor carrier industr results from door'to'door o)erating fle=ibilit and s)eed of intercit mo5ement3 4he are e5en fle=ible because the can o)erate on each and e5er 1ind of roadwas3 In com)arison to railroads& motor carriers ha5e relati5el small fi=ed in5estments in terminal facilities and o)erate on )ublicl maintained highwas3 Although the cost of license fees& user fees& and tolls are considerable& these e=)enses are directl related to the number of o5er' the'road units and miles o)erated3 4he 5ariable cost )er mile for motor carriers is high because a se)arate )ower unit and dri5er are required for each trailer or combination of tandem trailers3 +abor requirements are 7 Logistics System in DHL also high because of dri5er safet restrictions and the need for substantial doc1 labor3 Motor carriers are best suited to handle small shi)ments mo5ing short distances3 0#TER TR#NSPORT It is the oldest mode of trans)ortation3 First it was the sailing 5essels& which was re)laced b steamboats in earl /G..(s and b diesel )ower in the /@-.(s3 Domestic water trans)ortation Y in5ol5es the !reat +a1es& canals& and na5igable ri5ers3 In e5er countr& fewer sstem miles e=ist for inland water than an other trans)ortation mode3 4he main ad5antage of water trans)ortation is the ca)acit to mo5e e=tremel large shi)ments3 %ater trans)ort em)los - t)es of 5essels3 Dee)'water 5essels& which are generall designed for #cean and !reat +a1es use& 2 are restricted to dee)'water )orts for access3 In contrast& diesel'towed barges& which generall o)erate on ri5ers and canals& ha5e considerabl more fle=ibilit3 %ater trans)ort ran1s between rail and motor carrier in the fi=ed cost as)ect3 Although water carriers must de5elo) and o)erate their own terminals& the right'of'wa is de5elo)ed and maintained b the go5ernment and results in moderate fi=ed costs as com)ared to railwas and highwas3 4he main disad5antage of water trans)ort is the limited range of o)eration and s)eed3 $nless the origin and destination are ad*acent& su))lement haul b rail or truc1 is required3 4he ca)abilit to carr 5er high cargo at an e=tremel low 5ariable cost )laces this mode of trans)ort in demand when low freight rates are desired and s)eed of transit is a secondar consideration3 7 Logistics System in DHL #IR TR#NSPORT Air trans)ort is the newest and the least utili;ed mode of trans)ort3 Its ma*or ad5antage being its s)eed& which is accom)anied b high costs3 A coast'to'coast shi)ment 5ia air requires onl a few hours contrast to das ta1en b other mean of trans)ortation3 4he high cost of trans)ort can be traded off for high s)eed& which allows other elements of logistical design& such as warehousing& in5entor to be reduced or eliminated3 But still air trans)ort remains more of a )otential o))ortunit than a realit because it is 5er much underutili;ed3 4he high cost of *et aircraft& cou)led with erratic nature of freight demand& has limited the assignment of dedicated )lanes to all'freight o)erations3 ,owe5er )remium carriers )ro5ide )lanes dedicated for freight o)erations3 4his )remium ser5ice started off with documents and has mo5ed onto large )arcels& which is an ideal ser5ice for firms with a large number of high'5alue )roducts and time'sensiti5e ser5ice requirements3 7 Logistics System in DHL OR DHL" D,+ uses all the modes of trans)ortations that is Airwas roadwas waterwas rail freight D,+ has its own fleet of air)lanes and motor 5ans3 De)ending u)on the final destination where the goods ha5e to finall reach and the t)e of )ac1age the customer has )aid for& D,+ uses the indi5idual modes of trans)ort or a combination of either of these or all3 #nce again the geogra)hical location and how fast the goods ha5e to be deli5ered are the factors for the final selection of modes of trans)ortation3 4he conce)t of economies of scale and economies of distance are both ta1en into consideration in case of larger consignments where D,+ )ro5ides an a))ro)riate logistical solution which hel)s in reducing the o5erall cost for the customers3 7 Logistics System in DHL
OPTIMIG#TION O LOGISTICS 0ITH DHLRO#D #ND R#IL SOL!TIONS7 D,+ Freight is a leader in 9uro)ean o5erland trans)ort3 #ur continent' wide networ1 and com)rehensi5e range of )roducts and ser5ices guarantee reliable trans)ort3 D,+ Freight offers ou regular ser5ices for grou) age and a full range of trans)ort ser5ices for )art' and full'load shi)ments b road& rail and intermodal trans)ortation3 4he )ro5ide s)ecial handling and trans)ortation for )erishables& furniture& trade fair or e5ent equi)ment& as well as tailored customs clearance ser5ices in more than 0D. offices across 9uro)e3 State'of'the'art I4 sstems gi5e ou totals shi)ment 5isibilit and higher deli5er efficienc3 #ur industr's)ecific e=)ertise and long'term e=)erience can im)ro5e our )roducti5it and streamline our o)erations3 A successful& high'caliber )artnershi) with D,+ Freight gi5es ou all the ad5antages ou need to o)timi;e our logistics3
7 Logistics System in DHL
ir and ocean frei!ht solutions for a competitive advanta!e 2he&her 3o. %eed &o )or#ard door8&o8door, air(or&8&o8air(or& or (or&8&o8(or& )reigh&, DHL Da%=as ir > O+ea% o))ers a +o/(rehe%si*e ra%ge o) ser*i+es %o /a&&er &he si=e, #eigh& or di/e%sio%s o) 3o.r goods. Co/-i%ed #i&h a% e1&e%si*e &ool ki& o) i%)or/a&io% /a%age/e%& s3s&e/s a%d a glo-al %e&#ork o) dedi+a&ed +o%&rol &o#ers, o.r e1(erie%+ed &ea/s aro.%d &he #orld +a% +rea&e &he righ& logis&i+s sol.&io% )or 3o.r -.si%ess. DHL Da%=as ir > O+ea% is i% (ole (osi&io% &o lead &he ).&.re o) air a%d o+ea% )reigh& logis&i+s a%d se&s high s&a%dards i% 6.ali&3 a%d se+.ri&3 7 Logistics System in DHL Air Freight D,+ Dan;as Air 2 #cean offers a range of fast and cost'effecti5e airfreight ser5ices for our most time'sensiti5e freight with door'to'door or air)ort'to'air)ort ser5ices& fi=ed schedules on all main routes and reliable connections to all other destinations3
DL Air !reight products include" Air !irst Air #remier Air Value :ombine the s)eed of airfreight and the lower cost of ocean freight Y and ou(ll benefit from our strength and e=)erience in both3 Plus& real'time trac1ing at e5er ste) of the wa3 #art and !ull Charter Sea$Air :reati5e routing solutions 5ia ma*or gatewas can sa5e ou e5en more mone while adding onl /'- das o5er our Air Premier Ser5ice. :hartering additional airfreight ca)acit is )art of e5erda business Y es)eciall if there is limited commercial lift& for new )roduct launches& during )ea1 seasons or for o5ersi;ed cargo3 #ur s)ecialists create solutions to get our goods through on time3 %hether door'to'door or air)ort'to'air)ort& Air First guarantees )riorit on the first flight out and forwarding within two das Y -C' hours a da& 7'das a wee1& and 0FD'das a :ombines )rice and time considerations for both door'to'door and air)ort'to'air)ort ser5ice3 7our shi)ment will arri5e at the air)ort of an ma*or mar1et)lace around the world within only three days. 7 Logistics System in DHL In1entor" Management an /are#o!sing4 In5entor is an unused asset& which lies in stoc1 without )artici)ating in 5alue adding )rocess3 $nused equi)ment& raw material& %IP and Finished goods& consumables& s)are )arts& bought out )arts& tools and tac1les& gauge and fi=tures etc3 In India @ to /- months of sales quantit lies in the form of In5entor T"ZM& %IP& Bought out )arts and Finished goodsU as against a few das in 8a)an and a month in the $S and 9uro)e3 In our countr in5entor is alwas 5iewed as asset Twor1ing ca)italU& in fact& though it is called an asset& it is a big liabilit %arehousing was a customer(s function con5entionall anwhere in the world3 :ustomer to )rotect himself from shortages at the time of inclement weather alwas used to store )ro5isions and other utilities in his house3 :onsumer(s own stores were underground cellars& smo1e houses to store 5ariet of items3 Poor communication infrastructure was mainl the cause for this storage b customer3 Producers and tradesmen con5enientl shrugged off their res)onsibilit for storage and )assed it on to the customer who was left with no o)tion3 4raditional conce)t of warehouse as store or godown has undergone ma*or change now3 %arehouse is considered a 5alue adding facilit now& )laing a remar1able role as a function of logistical management3 %arehouse Infrastructure <etwor1 %arehouse Management Solution In5entor #)timi;ation S)ecial warehouse solution #utsourcing Pro*ects 7 Logistics System in DHL 54 0%$e*o-se In@$%st$-ct-$e Net2o$.s D,+ warehouse ser5ice su))orts inbound logistics& distribution and aftermar1et ser5ices in a wa that im)ro5es in5entor management& reduces total o)erating costs and im)ro5es ccle times3 D,+ facilities offer our customers warehousing that is full integrated into the wider su))l chain and meets demanding ser5ice le5els3 4his encom)asses the design im)lementation and o)eration for both dedicated and multi user sites3 Benefits include im)ro5ements in6 :ustomer ser5ice le5els Stoc1 accurac +ead times "edundant stoc1 costs Producti5it res)onsi5eness to a com)anEs strategic needs a4 M!lti User Centers %e )ro5ide a networ1 of multi'user warehouses& enabling manufacturers to hold in5entor at local le5el& whilst a5oiding e=)ensi5e& dedicated storage solutions3 4hese facilities can recei5e )roducts from both local and global manufacturing sites& )ro5iding downstream distribution3 7 Logistics System in DHL &4 Strategic +art Centers ,S+C. #ur Strategic Part :enters ISP:sJ are in'countr facilities offering6 /& - and C hour order fulfillment Stoc1 o)timi;ation across the com)lete networ1 of SP:s !uaranteed )erformance against agreed business rules c4 E*press Logistics Centers ,ELC. #ur 9=)ress +ogistics :enters I9+:sJ are regional centrali;ed facilities offering6 order )rocessing outsourced re)air facilities custom final assembl 1itting ser5ices 7 Logistics System in DHL 34 /are#o!se Management Sol!tions : %C 0%$e*o-se M%n%gement Systems 4he %arehouse Management Sstem I%MSJ records all e5ents and actions in the recei)t& handling and storage of )roducts and orders in a warehouse en5ironment3 4he %MS also accuratel records the location of in5entor whilst stored in the warehouse3 #ur Prologs %MS manages all critical )rocesses in the warehouse& and is also an im)ortant su))ort for 5aried trans)ort and distribution conce)ts I)lanning& time controlling& boo1ing of trans)ort ca)acit& communication with customs and other authoritiesJ3 b5 Strategic In1entor" Management Strategic In5entor Management ISIMJ has been created to deli5er urgent shi)ments to main business areas within a - to C hour time frame& usuall time critical s)are )arts with a high 5alue and high im)act on business3 +5 Direct E*press In1entor" Management Direct 9=)ress In5entor ID9IJ allows customers to centrali;e stoc1 in one warehouse and use e=)ress distribution to deli5er com)onents the ne=t da3 9ntire management is done b D,+3 7 Logistics System in DHL d5 Repair Ret!rn In1entor" Management "eturn 2 "e)air In5entor I""IJ manages the )hsical flows for "eturn material authori;ation3 In this case& D,+ will be res)onsible for )ic1ing u) the bro1en )art& sending a new one& bringing the bro1en )art to a re)air centre and mo5ing re)aired )arts bac1 into stoc13 e5 Cross Doc'ing :ross'doc1 o)erations are facilities where shi)ments are recei5ed from one mode of trans)ort and transferred to another mode& or where shi)ments com)lete one leg of a *ourne )rior to commencement of another *ourne3 Shi)ments are consolidated or deconsolidated3 Product recei5ed into the facilit is not ta1en into in5entor3 7 Logistics System in DHL 97 In)ento$y O+timiF%tion" 4hrough effecti5e in5entor management& inefficiencies can be dri5en out of the su))l chain& o5erall costs reduced and high ser5ice le5els achie5ed3 4he o)timi;e in5entor at a line'item le5el at e5er stage of the su))l chain3 D,+ focuses on dri5ing results in6 Su))lier management 9=)editing #rder re)lenishment Demand forecasting Safet stoc1 setting #rder )i)eline monitoring 9=cess stoc1 management In5entor o)timi;ation is su))orted b in5entor management software that calculates Eline item ris1 )rofilesE that measure the 5ariabilit of demand and su))l for each line item within a customer(s in5entor3 D,+ offers6 A5erage of -.A in5entor reduction and GA im)ro5ement in )roduct a5ailabilit "educed in5entor and o5erhead costs Im)ro5ed sales& )rofitabilit and return on in5estment ,igh ser5ice standards Better matching of su))l with demand 7 Logistics System in DHL More streamlined and res)onsi5e su))l chain S*%$e&,-se$ 0%$e*o-sing #ur shared'user facilities are designed to meet the needs of organi;ations of an si;e3 :urrentl& we )ro5ide shared'user ser5ices to leading manufacturers and retailers of medical su))lies& consumer )roducts& industrial equi)ment& chemicals and technolog3 4hrough sharing of D,+Es resources& such as s)ace& labour& equi)ment and trans)ortation& customers benefit from snergies that considerabl reduce su))l chain costs3 4his en5ironment returns significant 5alue to a small business requiring distribution o)erations without long term lease or ca)ital commitments& or a large enter)rise handling a new acquisition& )roduct launches or seasonal o5erflow3 C%m+-s So'-tions %e )ioneered the cam)us model to )ro5ide regional customers with a fle=ible solution designed to ca)itali;e on similar distribution channels& minimi;e labour costs& and increase s)eciali;ed equi)ment utili;ation3 :am)uses are strategicall located at 1e distribution )oints in <orth and South America& 9uro)e and select locations in Asia& allowing for e=)edited transit times to large concentrations of consumers3 7 Logistics System in DHL :7 S+eci%' 0%$e*o-se So'-tions Ven&o$ H-(s warehousing and deli5er of ser5ice )arts& based on demand )ull3 Vendor hubs are usuall located in close )ro=imit to the manufacturing facilit3 Re)e$se Cente$s s)eciall designated facilities for the recei)t and handling of returned )arts for re)air& reccling or dis)osal3 Bon&e& 0%$e*o-sing Bonded warehouses )ro5ide secure en5ironments in which customersE )roducts can be held without immediate )ament of local duties and ta=es3 S*%$e&,-se$ 0%$e*o-sing #ur shared'user facilities are designed to meet the needs of organi;ations of an si;e3 :urrentl& we )ro5ide shared'user ser5ices to leading manufacturers and retailers of medical su))lies& consumer )roducts& industrial equi)ment& chemicals and technolog3 4hrough sharing of D,+Es resources& such as s)ace& labour& equi)ment and trans)ortation& customers benefit from snergies that considerabl reduce su))l chain costs3 :onsequentl& the customer can increase efficiencies throughout their distribution networ1 and maintain a higher le5el of ser5ice to their customers3 7 Logistics System in DHL O-tso-$cing P$o/ects #utsourcing in5ol5es D,+ ta1ing o5er and managing )re5ious in'house logistics o)erations& including6 Distribution centers 4rans)ort o)erations Bac1'office functions Su))l chain management functions After sales ser5ices 7 Logistics System in DHL V%'-e #&&e& Se$)ices :o )ac1ing Product assembl #ther 5alue added ser5ices 57 Co,+%c.ing %e offer a com)rehensi5e selection of manufacturing and )ac1aging ser5ices through Power Pac1aging a D,+ :om)an3 B integrating manufacturing and )ac1aging o)erations within their su))l chains& our customers can6 Add fle=ibilit Im)ro5e ser5ice le5els "educe costs Accelerate time to mar1 Increase asset utili;ation In addition to these core )ac1aging ser5ices& Power Pac1aging brings a unique set of ser5ices and ca)abilities for customers that include6 7 Logistics System in DHL %7 Be)e$%ge m%n-@%ct-$ing" Blending& mi=ing and filling of hot and cold fill be5erages and concentrates in the following t)es of containers6 Plastic bottles IP94J and glass containers I/. o; u) to /-G o;J Shelf'stable containers I)a)erboard& )lastic cu) and bag'in'a'bo=J (7 De&ic%te& @%ci'ity se$)ices" 4urn1e manufacturing solutions including6 Site selectionZde5elo)ment Facilit and sstems design <ew facilit start'u) and o)eration c7 Ot*e$ se$)ices" Pac1aging and raw material sourcing& )rocurement and assembl BatchZqualit control trac1ing 5ia digital eas'to'trace coding sstem Full range of secondar )ac1aging ser5ices 7 Logistics System in DHL :7 P$o&-ct #ssem('y Post)onement& quic1 res)onse and mass customi;ation are brea1through business strategies enabled 5ia )ac1aging ser5ices3 Integrating )ac1aging o)erations into distribution centers streamlines fulfillment reducing cost& enhancing )roduct 5isibilit and control& and im)ro5ing s)eed'to'mar1et and fle=ibilit in the su))l chain3 Pac1aging ser5ices include6 Post)onement )ac1aging ' )rimar& secondar and s)ecialt com)onents :o')ac1ing& 1itting& assembl and re)ac1aging "etail'read& )oint'of')urchase dis)las +ot control 5ia 5ariable digital and laser )rinting Machiner sstem engineering ' labeling& bagging& carton filling& club store )ac1s& clamshells and )rinted and un)rinted film o5er'wra)s Ma1e'to'order )allets Product rewor1Zredress 7 Logistics System in DHL 97 Ot*e$ V%'-e #&&e& Se$)ices %71ittingHP$e,#ssem('ing Xitting is the addition of items such as accessories and batteries to the )roduct )ac13 Pre'assembling is com)letion of a finished )roduct from com)onent )arts or )re')rogramming of )roducts3 (7 Re,0o$.ingHRe,P%c.ing "e)ac1ing for a s)ecific customer can include re)alletisation3 "ewor1ing is the modification of )roducts to suit a local mar1et3 c7 P%c.%gingHB-n&'ing Pac1aging includes )ac1ing of )roducts into suitable media for trans)ortation and retail dis)la3 Bundling is the assembl of a number of )re')ac1aged )roducts to ma1e u) an integrated )roduct offering3 &7 D# Cont$o' Vualit control ensures that )roduct is recei5ed into and dis)atched from the warehouse in a suitable condition& free from faults and defects3 e7 L%(e'ingHMe$c*%n&ising 4he a))lication of labels either to the )roduct or to the )ac1aging3 Merchandising can include the addition of )rice stic1ers or )romotional items read for retail dis)la3 7 Logistics System in DHL E3te$n%' Pe$@o$m%nce Me%s-$ement %hile internal measures are im)ortant for detailed organi;ational monitoring& e=ternal )erformance measures are also necessar to monitor& understand and maintain a focused customer )ers)ecti5e and to gain inno5ati5e insights from other industries3 4he to)ics of customer )erce)tion measurement and best )ractice benchmar1ing& which address these requirements& are discussed and illustrated below3 C-stome$ Pe$ce+tion Me%s-$ement 4o succeed in an acti5ities of business one has to alwas cater to and satisf the needs of the customer3 4o do so& it is essential for one to 1now how the customer thin1s in order to meet his needs in a more satisfing manner3 4herefore& an im)ortant com)onent of leading edge logistical )erformance is the regular measurement of customer )erce)tions3 Such measures can be obtained through sur5es or b sstematic order follow u)3 4hese sur5es can be com)an ' or industr Y s)onsored3 Such sur5es as1 questions regarding the firm(s and the com)etitor(s )erformance in general or for a s)ecific order in )articular3 Most of the sur5es incor)orates measurement of customer )erce)tions regarding a5ailabilit& )erformance'ccle time& information a5ailabilit& )roblem resolution and )roduct su))ort3 4he sur5e ma be de5elo)ed and administered b the firm itself or b consultants& deli5er agents or industr organi;ations3 7 Logistics System in DHL International e=)ress door'to'door deli5er o5ernight or b the end of the ne=t )ossible business da for goods sub*ect to :ustoms clearance7 OneA $e'i%('e com+%ny m%.es inte$n%tion%' s*i++ing e%sy3 <eed to get )roducts& sam)les& or s)ares to someone fast[ 4hen trust D,+(s %orldwide Parcel 9=)ress to e=)edite urgent shi)ments from our door& through customs direct to the recei5er ' 5irtuall anwhere in the world3 #ne com)an means ou eliminate all the hassles of international shi))ing3 7ou ne5er lose sight of our shi)ments3 And with D,+(s customs e=)ertise& ou get instant ad5ice regarding local regulations and customs documentation& ensuring the smooth clearance of our goods3 %hen it comes to deli5ering our com)an(s time' critical shi)ments Y and our re)utation& rel on D,+(s %orldwide Parcel 9=)ress3 Worldwide Parcel Express. 7 Logistics System in DHL
"ne company to keep your business movin!. When you need to get your goods delivered %uic&ly' you don(t need the hassle o) bro&ers or guessing the ans*ers on customs )orms. With World*ide #arcel e+press' international shipping couldn,t be easier. Beneft from the largest international express networ and more in!house customs expertise than anyone else Experienced "#$ personnel ensure deli%ery o%ernight in most locations or by the end of the next possible day &ne price for door!to!door deli%ery eliminates hidden costs so you can a%oid surprises for your customers and your 'inance Manager. (e%er lose sight of your goods. )ccess tracing and deli%ery details from %irtually anywhere %ia the *nternet+ e!mail+ W)P+ SMS or phone One company to handle your shipments More efficient processes Customs experience and advice to ensure smooth clearance Shorter lead times through direct distribution Ability to invoice uic!er and improve -ain greater control over your business. 7 Logistics System in DHL RECOMMEND#TION
57 ENH#NCE THE SM#RT,TR!C1 PROJECT Because of the stage of recession and high com)etition& the com)anies need to ma1e difference to ha5e new customers and increase their mar1et share3 4o in5ent com)letel new )roduct can be 5er e=)ensi5e and ta1e 5er much time3 So& ma1ing little difference on the current )roduct or ser5ice can be better3 At this time& we need to tal1 about inno5ation3 As a :9# of D,+ +ogistics& enhancing the Smart'4ruc1 Pro*ect is going to be m first strateg3 4his )ro*ect will allow our com)an to deli5er faster and cut cost b using less fuel34o achie5e this goal& we will follow some ste)s6 a3 Increase the budget of "2D /.A3 b3 Pre)are an office for a new inno5ation team and assign a leader to wor1 on this )ro*ect3 c3 Also )a )remium for new and creati5e ideas whoe5er gi5es it Ie5en *uniorsJ3 So this will )ro5ide us inno5ati5e atmos)here :7 #D!IRE SM#LL , SIGE LOGISTICS COMP#NIES" B acquiring small local com)anies in different countries li1e :hina& India& $SA& will gi5e us )recense in that countries3 Also& this will decrease the threat of restrictions in those com)anie3 95en the are small com)anies& the can ha5e creati5e solutions to different )roblems3 So we are acquiring new brains at the same time3 %e can get some ideas from them to im)ro5e our s1ills3 I mean we are not firing )eo)le who were wor1ing there actuall& we are hiring them to wor1 with us3 7 Logistics System in DHL Conc'-sion +ogistics is one the most im)ortant and integral )art of an organisations strateg and function3 %hen the logistical )rocess is carried out accuratel then not onl the com)an reduces the )roduction cost but also im)ro5es the efficienc and customer satisfaction3 #5erall logistics management is 5er im)ortant for toda(s highl com)etiti5e and cut' throat cor)orate world3 D,+ has the world(s largest e=)ress and logistics <etwor13 #5er the )ast decades it had turned deli5ering goods into a finel oiled )rocess3 Be it a boo1& )en& %IP material& drugs& ha;ardous chemicals& clothes& documents& wild animals and an other thing under the sun D,+ deli5ers it3 %ith a networ1 s)anning -.. countries and with its )ri5ate fleet of air)lanes& mobile 5ans& cargo shi) carriers 2 e5en rail wa automoti5es in some countries D,+ can handle an t)e of goods3 <ot onl has that with international networ1 there come the hassle of documentation and )a)erwor1& standard )ac1aging and other formalities to adhere to3 But D,+ has its own de)artment which loo1s into the international laws and other formalities3 In the end what matters is deli5ering well in good condition at the door ste) of the customer3 A ha)) and satisfied customer ma1es the business grow3 :om)etitors ha5e come and gone but D,+ has been able to 1ee) its <o / )osition intact3 4his is because of its dnamic nature and attitude of maintaining good customer relations3 +ogistics management is im)ortant for e5er organi;ation but more so D,+3 %e ha5e tried to incor)orate all the facets of logistics which )ro)el D,+ to be the best delie5er and carriage'ser5ice around the 7 Logistics System in DHL world3 <o wonder that D,+ is head and shoulders abo5e all of its com)etitors\ B*B$*&,-)P#. aJ +ogistics and Su))l :hain Management' %ritten b Martin :hristo)her bJ Indian +ogistics Industr? I-..GJ )ublished b C-s*m%n > 0%.e@ie'& cJ B$SI<9SS +#!IS4I:S Y B#RDI dJ 9lements of +ogistics Management' S3D3AP,A+9 0e(sites" /. www.google.com 0. www3logisticmanagement3com 1. www3about3com 2. www3dhl3com