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Entrepreneurial

Development
Business Plan
Concept
• Occasional products
• Occasions (Valentines Day,
Children's Day, Women’s Day)
• Promotional Selling only
• Buying Wholesale ready products
• USP - Selling for Charity (Emotionally
targeting)
Execution
BUY:
• TOYS purchased from wholesaler
(Bhayander)

SALE:
• Fun n Frolic: Playgroup (Anand Nagar,
Dahisar)
Result
  CP No.s Cost SP/un Net
  (A) (B) (AxB) it Profi
t
Toy 1 16 10 160 25 90
Toy 2 18 10 180 30 120
Conveyance     16   
      356  210
10 % Charity        21
on Rs. 210

NET         189
BALANCE
Learning
• Pitching is very important
• Approach customers, do not wait for
them to come to us
• Customer and consumers are
different. We have to target their
Parents and not children
• Indirectly making them buy because
of Charity involved in it.
Other issues
• Permissions

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