Structuring your language analysis

Paragraph: Structure:
Introduction
Main text for analysis (i.e. opinion piece,
newsletter, speech)
Subsequent texts for analysis (i.e. photo,
cartoon, slide, letter)
Background and issue
Form
Source details (writer/creator)
Tone and contention for each text
Style
Body paragraph

1
st
text for analysis
(T) Who or what is the target audience being
positioned to feel positively or negatively
about?
(E) Which techniques does the writer/speaker
use to achieve this?
(E) Use technique example intended
effect/impact
(L) Link or draw comparison to next point
Body paragraph
Subsequent texts for analysis (2
nd
text for
analysis)

(Look for a similarity/difference to make
transition from one piece to another)

Use linking or signposting (e.g. By contrast,
in addition, Furthermore, Indeed,
Moreover)
(T) Who or what is the target audience being
positioned to feel positively or negatively
about?
(E) Which techniques does the writer/speaker
use to achieve this?
(E) Use technique example intended
effect/impact
(L) Link or draw comparison to next point
Body paragraph
Subsequent texts for analysis (3
rd
text for
analysis)

(Look for a similarity/difference to make
transition from one piece to another)

Use linking or signposting (e.g. By contrast,
in addition, Furthermore, Indeed,
Moreover)
(T) Who or what is the target audience being
positioned to feel positively or negatively
about?
(E) Which techniques does the writer/speaker
use to achieve this?
(E) Use technique example intended
effect/impact

(L) Link or draw comparison to next point
Conclusion Summarise contentions and tone
comment on the strategy or overall
impact of each text what lasting impression
is left on the target audience? What are they
being positioned to think/feel/react to
overall?