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  • Direction Sheet and Strategies

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    Lacey Vest
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    Sigma Phi Lambda is hosting their annual Presence event in spring 2015. They have provided a direction sheet and strategy to promote the event through a brochure, news release, or flyer. The piece aims to promote the free night of food, music, worship, and meeting new people to Texas State students through emphasizing the key ideas of food, fun and worship with a concise message by February 1st. Their promotional strategy includes increasing social media posts and passing out flyers to boost awareness of the event on campus.

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    Direction Sheet and Strategies

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    Sigma Phi Lambda is hosting their annual Presence event in spring 2015. They have provided a direction sheet and strategy to promote the event through a brochure, news release, or flyer. The piece aims to promote the free night of food, music, worship, and meeting new people to Texas State students through emphasizing the key ideas of food, fun and worship with a concise message by February 1st. Their promotional strategy includes increasing social media posts and passing out flyers to boost awareness of the event on campus.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    13 views1 page

    Direction Sheet and Strategies

    Uploaded by

    Lacey Vest
    Sigma Phi Lambda is hosting their annual Presence event in spring 2015. They have provided a direction sheet and strategy to promote the event through a brochure, news release, or flyer. The piece aims to promote the free night of food, music, worship, and meeting new people to Texas State students through emphasizing the key ideas of food, fun and worship with a concise message by February 1st. Their promotional strategy includes increasing social media posts and passing out flyers to boost awareness of the event on campus.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Direction Sheet and Strategy: Sigma Phi Lambda

    Direction Sheet

    Subject of the piece: news about the spring 2015 Presence event hosted by Sigma Phi
    Lambda on campus

    Format: brochure, news release, flyer

    Objective: promote the Presence 2015 event

    Intended Audience: Texas State Students

    Angle: free food, music, worship, meet new people

    Key Ideas: night of food, fun and worship

    Length: short and concise

    Deadline: February 1

    Strategies

    Increase social media posts to increase awareness

    Pass out flyers for the event

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