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Design Brief

Client Company:

Automoblox

Designers:

Laila Mirza and David Braciszewski

Problem Statement:

The Automoblox T9 Truck has become out-dated, and needs


a new look in order to appeal to kids. The current design is not
exciting, and something needs to be done to make it better.

Design Statement:

Design, build, and test an innovated Automoblox car that


will appeal to kids and has new enhancements to make it
more fun and exciting.

Constraints:

1. Must have either one modification and one additive (or two
additives)
2. Must be completed by January 7th, 2015
3. Must be kid-friendly

Project Lead The Way, Inc. Copyright 2012 IED Design Brief Template Page 1

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