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In February 2010, Scribd unveiled its first mobile plans for e-readers and smartphones.

[15] In April 2010 Scribd


launched a new feature called "Readcast",[16] which allows automatic sharing of documents on Facebook and
Twitter.[17] Also in April 2010, Scribd announced its integration of Facebook social plug-ins at the Facebook f8
Developer Conference.[18]
Scribd rolled out a redesign on September 13, 2010 to become, according to TechCrunch, "the social network for
reading".[19]
In October 2013, Scribd launched its ebook subscription service, allowing readers to pay a flat monthly fee in
exchange for unlimited access to all of Scribd's book titles.[20]
Financials
The company was initially funded with US$12,000 from Y Combinator, and received over US$3.7 million in June
2007 from Redpoint Ventures and The Kinsey Hills Group.[21][22] In December 2008, the company raised US$9
million in a second round of funding, led by Charles River Ventures with re-investment from Redpoint Ventures and
Kinsey Hills Group, and hired as president George Consagra, former Bebo COO and managing director of Organic
Inc.[23] Consagra left Scribd and became CEO of Good Guide in August 2010.
David O. Sacks, former PayPal COO and founder of Yammer and Geni, joined Scribds board of directors in January
2010. In January 2011, Scribd raised its largest round, bringing in an additional $13M. The latest round was led by
MLC Investments of Australia and SVB Capital and included several previous investors.[24]
Technology
In July 2008, Scribd began using iPaper, a rich document format similar to PDF built for the web, which allows users
to embed documents into a web page.[25] iPaper was built with Adobe Flash, allowing it to be viewed the same across
different operating systems (Windows, Mac OS, and Linux) without conversion, as long as the reader has Flash
installed (although Scribd has announced non-Flash support for the iPhone).[26] All major document types can be
formatted into iPaper including Word docs, PowerPoint presentations, PDFs, OpenDocument documents,
OpenOffice.org XML documents, and PostScript files.
All iPaper documents are hosted on Scribd. Scribd allows published documents to either be private or open to the
larger Scribd community. The iPaper document viewer is also embeddable in any website or blog, making it simple to
embed documents in their original layout regardless of file format. Scribd iPaper required Flash cookies to be enabled,
which is the default setting in Flash.[27]
On May 5, 2010, Scribd announced that they would be converting the entire site to HTML5 at the Web 2.0 Conference
in San Francisco.[28] TechCrunch reported that Scribd is migrating away from Flash to HTML5. "Scribd co-founder
and chief technology officer Jared Friedman tells me: 'We are scrapping three years of Flash development and betting
the company on HTML5 because we believe HTML5 is a dramatically better reading experience than Flash. Now any
document can become a Web page.'"[29] In July 2010 Publishers Weekly wrote a cover story on Scribd entitled
"Betting the House on HTML5."[30]
Scribd has its own API to integrate external/third-party applications.[31]
Since 2010, Scribd has been available on mobile phones and e-readers, in addition to personal computers. As of
December 2013, Scribd is available through the various app stores on iOS and Android smartphones and tablets, as
well as the Kindle Fire and Nook tablets.

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