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  • Question 5: Scale of Trust: Internet 17 Newspaper 8 Radio 3 TV 12

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    excel

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    9 views3 pages

    Question 5: Scale of Trust: Internet 17 Newspaper 8 Radio 3 TV 12

    Uploaded by

    Martin Albuja
    excel

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Internet

    Newspaper
    Radio
    TV

    17
    8
    3
    12

    Question 5: Scale of Trust


    Internet

    Internet
    Newspaper
    Radio
    TV

    5
    4
    1
    5

    Internet
    Newspaper
    Radio
    TV

    4
    3
    6
    5

    Presentation
    Price
    Prestige
    Advertising

    7
    13
    14
    6

    Newspaper

    28%

    22%
    17%

    33%

    Radio

    TV

    e of Trust
    Radio

    TV

    Question 4: Media watched this week Question 3: C


    Internet

    Newspaper

    33%
    7%

    Radio

    TV

    Interne

    33%

    27%

    Question 6: Im

    Presentatio

    Question 3: Commonly viewed Media


    Internet

    Newspaper

    30%

    Radio

    TV

    43%

    8%
    20%

    Question 6: Importance in a Product


    Presentation

    Price

    Prestige

    15% 18%

    35%

    33%

    Advertising

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