Start-Up Costs

Funding Plan
1. Find a consultant
2. Draft a sales plan
3. Draft operations plan
4. Revise resumes
5. Assemble business plan
6. Hire editor
7. Produce copies
8. Identify lenders
9. Call
10. Present
11. Negotiate deal
12. Close
13. Open account
14. Software
15. Document procedures
Total Funding Plan
Set-Up Plan
1. Realtor
2. View spaces
3. Select space
4. Negotiate lease
5. Design offices
6. Renovation
7. Utilities
8. Furniture
9. Computers
10. Personal ads
11. Interviews
12. Offers
13. Training
14. Truck
15. Test Runs
Total Set-Up Plan
Marketing Plan
1. Hire consultant
2. Idea generation
3. Media relations
4. Logo design
5. Truck labels
6. Billboard design
7. Identify direct mailers
8. Evaluate mailers
9. Draft mail
10. First mail
11. Create website
12. Youtube videos
13. Identify spokesperson
14. Feature articles
15. Sponsorships
Total Marketing Plan
Total monthly costs

March

April

May

June

July

Aug

Totals

2,500
0
0
0
0
900
75
800
0
0
0
0
0
0
0
4,275

2,500
0
0
0
0
900
0
800
0
0
0
0
0
0
0
4,200

2,500
0
0
0
0
900
0
800
0
2,700
1,000
0
0
0
0
7,900

2,500
0
0
0
0
900
0
0
0
2,700
1,000
0
0
3,000
101
10,201

2,500
0
0
0
0
0
0
0
0
0
0
0
0
1,750
0
4,250

2,500
0
0
0
0
0
0
0
0
0
0
0
0
0
1,200
3,700

15,000
0
0
0
0
3,600
75
2,400
0
5,400
2,000
0
0
4,750
1,301
34,526

0
0
0
0
0
0
0
0
0
1,500
0
0
0
0
0
1,500

0
0
0
0
0
0
0
10,000
0
0
0
0
0
0
0
10,000

3,500
500
0
0
0
9,786
2,500
10,000
0
0
0
0
0
0
0
26,286

3,500
700
0
0
9,000
9,786
2,500
10,000
0
0
400
0
0
15,000
0
50,886

0
0
0
0
12,000
9,786
2,500
15,000
20,000
0
700
0
4,000
600
6,500
71,086

0
0
0
0
0
9,786
0
0
0
67
300
0
4,000
780
7,000
21,933

7,000
1,200
0
0
21,000
39,144
5,000
45,000
20,000
1,567
1,400
0
8,000
16,380
13,500
179,191

0
0
0
0
0
0
0
0
0
0
75
0
0
0
600
675

1,400
0
0
0
0
0
0
0
0
0
0
670
0
300
0
2,370

1,400
0
0
0
0
0
0
0
0
0
0
0
0
0
0
1,400

1,400
0
0
0
0
500
0
0
0
0
75
0
0
240
0
2,215

0
0
0
0
0
1,500
0
0
0
0
75
625
1,500
0
0
3,700

0
0
0
0
0
0
0
0
0
0
0
0
1,500
760
130
2,390

4,200
0
0
0
0
2,000
0
0
0
0
225
1,295
3,000
1,300
730
12,750

6,450

16,570

35,586

63,302

79,036

28,023

226,467