4464 Highland Rd.

Unit #406
Baton Rouge, LA 70808
(504) 491-3939
kmoffatt12593@gmail.com

Experience

Education
Louisiana State University
BA of Mass Communication: Advertising
Minor in Visual Communication
Anticipated graduation date: May 2015
GPA: 3.7

Extracurricular/Awards
LSU Advertising Federation (AdFed)
(Spring 2014present)
Pi Sigma Theta Honor Society
(Spring 2013present)
Deans List: Earned every semester thus far.
(Fall 2011, Spring 2012, Fall 2012, Spring 2013,
Fall 2013, Spring 2014)
Delta Gamma Sorority
(August 2011July 2013)
Comprises a group of college women bonded by
friendship, philanthropy and service. Motto: Do
Good. Philanthropy: Service for Sight.

Interests/Fun Facts
Enjoys creating Snapchat art
Has been to Disney World roughly 30 times
Sushi connoisseur, animal lover, optimist

BREADA, marketing intern

(September 2014present)
Promote weekly and seasonal events for the Red Stick
Farmers Market, Mobile Market and Main Street Market. Design
all marketing materials. Strategize social media plans.
GUMBO Yearbook, senior designer
(September 2014present)
Create graphics for marketing materials. Brainstorm content ideas.
Layout pages of the yearbook.
Explain My Site, social media manager
(DecemberMarch 2014)
Create weekly content & graphics. Manage Facebook & Twitter.
Spongecell (New York City ofce), marketing intern
(JuneAugust 2014)
Created marketing material and static mocks to support sales and
production teams. Helped develop new decks and one sheets and
internal & external communication pieces for the company.
FUSE Branding & Advertising Agency, social & digital media intern
(September 2013May 2014)
Contributed to strategy meetings.
Created social content and designed graphics for social media
posts. Drafted editorial calendars for optimal engagement and
shareability. Have contributed to FUSEs Twitter, Pinterest and blog.
Managed FUSEs and Brian Harris Audi/Porsche Facebook &
Instagram. Managed up to seven Facebook pages for Napa Auto
Parts reaching more than 21,000 fans.
Chanel, fragrance freelancer/brand representative
(December of 2012, 2013 & 2014)
Promoted the brand to increase holiday sales.

Skills
Social Media

Communication

Photography

Painting and Drawing

Adobe Photoshop

Conceptual Thinking

Adobe Illustrator

Creative Writing

Adobe InDesign

Creativity

The Daily Reveille, copy editor

(JanuaryOctober 2012)
Edited newspaper stories and designed layout using Adobe InCopy,
InDesign and Photoshop.
Applied AP style to stories.
The Society of Professional Journalists awarded The Daily Reveille
the 2012 Best All-Around Daily College Newspaper.

moffattkayla.wix.com/portfolio