Advocates for End of Life with Dignity

Group 5: Catherine Buckel, Cherie McKay-Horst, Lindsay Vasquez, Michelle Wronski

Goals & Objectives

Goals
Form a community based program to provide comprehensive education encompassing end of life
matters that is centrally located and easily accessible for community members.
Give patients and families the ability to make an educated decision on end of life care.
Increase the awareness for the need of end of life planning and demonstrate the benefits of
having a plan in place before a person is unable to make these decisions for themselves.
Allow access to end of life planning materials to people of all ages in the general public setting.
Provide a non-threatening environment for families and patients to discuss feelings surrounding
end of life matters outside of the acute care setting.

Objectives
To enhance community
awareness of end of life
planning through advertising.

To develop comprehensive and

pertinent end of life material
through a literature review.

Activities
1. Examine the most effective
avenues of advertising that
will reach the population
we are attempting to target.
2. Determine which types of
advertising we would like
to pursue (i.e. newspaper
ads, commercials, flyers,
brochures, bulletin boards,
etc.).
3. Develop a budget for
advertising.
4. Create ads that will be
impactful and inspire the
general public in advance
care planning.
5. Release the advertising.
1. Conduct scholarly research
on all the latest legal
documents in end of life
planning.
2. Determine which
documents are pertinent in
which states/regions?
3. Research methods and
programs that have been

Time Frame
1. May 2015

2. June 2015

3. June 2015
4. July 2015

5. July 2015
1. March 2015

2. March 2015
3. March 2015

To provide written material in

common everyday language to
assist individuals and families
with preparation for end of life
matters.

1.

2.

3.
To provide additional resources
in the form of websites, written
lists of attorneys, hospice
companies, and counselors in
their prospective areas.

1.

2.

3.
4.

To develop a support group for

family and patients to have an
open forum for discussions with
the difficulties in dealing with
end of life matters.

1.

To implement educational
programs and promotional
activities designed to
communicate the benefits of

1.

successful in the past

increasing the amount of
patients with advance
directives in place.
Develop organizational
pamphlets that detail the
services we offer and
education we provide.
Ensure that the language
used in such materials is of
ninth-grade verbiage and
understandable to the
general public.
Develop a budget to
produce these necessary
materials.
Determine the local
attorneys that specialize in
end of life planning, living
wills, and medical power of
attorney.
Create a list of local
hospice companies and
which medical insurance
each accepts.
Develop a budget to
complete the website.
Create an organizational
website that explains the
purpose of the organization
and contains hyperlinks
and references to many
different end of life
planning documents.
At our centralized location,
we will create a support
group that will meet
weekly for family and
patients to discuss end of
life matters.
Create programs that occur
on a regular basis, free of
charge, and open to the
public that describe the

1. May 2015

2. May 2015

3. May 2015

1. April 2015

2. April 2015

3. May 2015
4. June 2015

1. August 2015

1. July 2015

end of life planning and

evaluate for the effectiveness
and progress of these programs.

To increase the percentage of

patients at the time of
admission with advance
directives or living wills
completed and activated when
appropriate by 20%.

2.

1.

2.

3.

benefits of having an
advance directive in place.
Evaluate the impact and
effectiveness of these
programs by creating
evaluation cards for public
evaluation regarding
usefulness of end of life
information.
First, determine the current
percentage of patients that
enter the hospital with
advance directives or living
wills in place.
Utilize all programs
established by the
organization to recruit
people to complete end of
life planning.
Once the program has
completed all of its
objectives, re-evaluate the
percentage of people
entering hospitals with
these plans in place.

2. September 2015

1. April 2015

2. July 2015

3. October 2015

Excellent! I really like the table format. If it is permissable, I would like to

keep a copy of this and use as an example for future cohorts. This is the
best 1st submission I have had in my 4 years of teaching this course!