This document summarizes an article about the booming genetic ancestry testing business. It discusses how 23andMe shifted from health-based genetic testing to ancestry testing after an FDA order. The document also notes that 23andMe and competitors like Ancestry.com and Family Tree DNA have genotyped over 600,000 customers each. However, it states that educating customers is challenging as genetic literacy is low in the US, so customers need to understand what they are purchasing.
This document summarizes an article about the booming genetic ancestry testing business. It discusses how 23andMe shifted from health-based genetic testing to ancestry testing after an FDA order. The document also notes that 23andMe and competitors like Ancestry.com and Family Tree DNA have genotyped over 600,000 customers each. However, it states that educating customers is challenging as genetic literacy is low in the US, so customers need to understand what they are purchasing.
This document summarizes an article about the booming genetic ancestry testing business. It discusses how 23andMe shifted from health-based genetic testing to ancestry testing after an FDA order. The document also notes that 23andMe and competitors like Ancestry.com and Family Tree DNA have genotyped over 600,000 customers each. However, it states that educating customers is challenging as genetic literacy is low in the US, so customers need to understand what they are purchasing.
Bioethics 7 April 2015 Genetic Testing http://www.the-scientist.com/?articles.view/articleNo/40460/title/DNA-Ancestry-for-All/ "DNA Ancestry for All." The Scientist. N.p., n.d. Web. 7 Apr. 2015. <http://www.thescientist.com/?articles.view/articleNo/40460/title/DNA-Ancestry-for-All/>. During this article I learned a lot about how the DNA Ancestry business was booming and what the companies have to do. In 2013 the US Food and Drug Administration orders 23 and me to stop marketing its health-based genetic testing. Since business slowed down the company decided to go into ancestry DNA. The competitors, Ancestry.com and Family Tree DNA, soon ramped up advertisement. Each company has genotyped more than 600,000 customers. The hardest challenge these companies face is education the costumers. The reason they have to educate the costumers is that in the US the genetic literacy rate is very low; the costumers should know what they are buying. Many organizations have ramped up the public outreach to fill this knowledge gap. Overall this is a great idea to find out your heritage.