The document discusses a public relations crisis involving a company called PRinSipal. The company is facing backlash from the public over a controversial new policy. PRinSipal's leadership must determine the best strategy to respond to the situation and repair its reputation.
The document discusses a public relations crisis involving a company called PRinSipal. The company is facing backlash from the public over a controversial new policy. PRinSipal's leadership must determine the best strategy to respond to the situation and repair its reputation.
The document discusses a public relations crisis involving a company called PRinSipal. The company is facing backlash from the public over a controversial new policy. PRinSipal's leadership must determine the best strategy to respond to the situation and repair its reputation.