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BUSINESS PLAN

The below is the skeleton of how business plan should be:


The below layout is made keeping your business prospect in mind, considering the
current requirement.
Sr. No.
Title
1.
Introduction

2.

Executive Summary

3.

Mission, strategies, etc.

4.

Products & Services

5.

Revenue Sources

6.

Future Growth opportunities

7.

Marketing plans

Description
Business name, purpose, target market,
structure (corporate type etc.), physical,
ownership.
Summary of entire business plan;
- Purpose of business
- Identify ownership
- Target market
- USP (Unique selling proportion)
- Growth Plans
Company Strategy & Management Team
3.1 Vision
3.2 Mission
3.3 Objectives / Goals
3.4 Key to success
- High Quality Content
- Value Valuable products
- Community
- Creditability
- Reputation
- Usability
3.5 SWOT Analysis
3.6 Strategies (over all strategies)
Complete description of our products what we
are offering.
Our primary reason to start the business is to
earn money, so we will have to identify how
we will generate revenue.
Where our business can expand into;
- How are we going to expand
- Plans to expand
Complete Plans with related marketing;
7.1 Market Analysis
7.2 Competition

8.

Operation Plans

9.

Management & Administration

10.

Financial Plan

7.3 Customer or market size, sales


projection
7.4 Strategies for reaching targeted sales
7.5 Sales strategy
7.6 Advertising & public relation
Where are we going to operate in;
8.1 Location, where we will operate
from
8.2 production
Organizational Plan
9.1 Management structure
9.2 Company ownership
9.3 Managerial style Record keeping,
communication mode, decision making
Full planning to generate, start-up budget;
10.1
Projected cash flow
10.2
Start-up & operating budget
10.3
operating budget (monthly
budget)
10.4
Inventory control system
10.5
cash flow projections
10.6
fund requirements

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