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    Liberty Square Apts. sought to increase their social media following and engagement. Their tactics included posting various content types like photos and graphics on Twitter, Instagram, and Facebook using hashtags like #libsquare. Their efforts led to gaining 75 new followers across platforms, with an average of 20 likes per post. They learned consistency is important for slow, steady growth and that different content performs better on different sites. Their recommendations include improved communication, considering mobile users, and researching each platform's strengths.

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    Liberty Square Apts. sought to increase their social media following and engagement. Their tactics included posting various content types like photos and graphics on Twitter, Instagram, and Facebook using hashtags like #libsquare. Their efforts led to gaining 75 new followers across platforms, with an average of 20 likes per post. They learned consistency is important for slow, steady growth and that different content performs better on different sites. Their recommendations include improved communication, considering mobile users, and researching each platform's strengths.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    25 views12 pages

    Liberty Square

    Uploaded by

    api-292242607
    Liberty Square Apts. sought to increase their social media following and engagement. Their tactics included posting various content types like photos and graphics on Twitter, Instagram, and Facebook using hashtags like #libsquare. Their efforts led to gaining 75 new followers across platforms, with an average of 20 likes per post. They learned consistency is important for slow, steady growth and that different content performs better on different sites. Their recommendations include improved communication, considering mobile users, and researching each platform's strengths.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 12

    Liberty Square Apts.

    William Radtke
    Dillon Schildan,
    Daniel Carter,
    Josh Waite

    Goals

    Tactics

    Increase 200
    followers on Social
    Media Accounts

    Focused on Social Media Accounts on


    Twitter and Instagram. Also a little
    advocating on facebook.

    Increase Social Media


    Engagement and
    Presence

    Types of content: Photos, tweets,


    survey, graphics (humor &
    otherwise), call to actions

    Specific Hashtags for the complex


    and events

    What We Did
    Questionnaire
    posts
    Check out what's
    happening
    Giveaways
    Meet the staff
    Highlight
    Residents

    RESULTS

    #libsquare

    9 new followers

    TWITTER IS HARD

    255 profile visits

    #back2squareone

    Starting Followers: ~60


    Ending Followers: 135
    Average Likes per content: 20
    New Notable Followers: Provo_blast,
    ProvoTips, Provo_UT, RollupCafe, Guruscafe

    What did we learn?


    CONSISTENCY IS KEY!!!
    Slow and Steady Progress
    Many factors can take into account
    o (Ex. time of year, etc.)

    Diversity in Content
    Posts perform differently on
    every platform

    Recommendations
    Communication and Unity
    Everyone should be on the same page.
    Mobile Branching
    Are you considering the smartphone adaptability?
    Platform Diversity and Research.
    Different aspects with each website. What works on each website.

    THE END

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