Professional Documents
Culture Documents
WE ARE CREATING A
MUSIC INDUSTRY FOR
THE FUTUREBUILT
ON TECHNOLOGY,
TRANSPARENCY
AND TRUST.
WILLARD AHDRITZ, FOUNDER & CEO
REMEMBER WHEN
MUSIC WAS SIMPLE?
MORE DEVICES.
MORE CHANNELS.
MORE STORES.
MORE OPTIONS.
1 Hit Song
3 Writers
87 Countries
124 TV Ads
3,752 Record Stores
850,000 Radio Spins
1,024,536 Local Pubs
4,800,000 iTunes Downloads
89,200,000 Spotify Streams
524,000,000 Vevo Plays
752,000,000 YouTube Views
BILLIONS OF TRANSACTIONS
ARTISTS
ARTISTS &&
WRITERS
WRITERS
LICENSEE
COLLECTION
SOCIETIES
% FEE
TERRITORIAL
PUBLISHERS
% FEE
2.5 YEARS
ARTISTS &
WRITERS
LICENSEE &
SOCIETIES
3-6 MONTHS
REGIONAL
HUBS
% FEE
LOCAL
PUBLISHERS
% FEE
ARTISTS &
WRITERS
ARTISTS
ARTISTS &&
WRITERS
WRITERS
IN THE
TRADITIONAL
MODEL,
ARTISTS &
WRITERS
LOSE OUT
ANTIQUATED,
COMPLICATED
REPORTING
2.5 YEAR
PAYMENT
LAG
CONSTRICTING
CONTRACTS
NO CONTROL
OR OWNERSHIP
FLEXIBLE
CONTRACTS
OWNERSHIP
& CONTROL
LESS
MONEY
WITH KOBALT,
ARTISTS &
WRITERS
COME FIRST
POWERFUL
TRANSPARENT
REPORTING
FASTER PAYMENT
IN 36 MONTHS
2030%
MORE MONEY
ONCE
ARTISTS
AND
WRITERS
SEE THE
FACTS, 9
OUT OF 10
CHOOSE
KOBALT.
WILLARD AHDRITZ
THE
KOBALT
SOLUTION
1 COLLECTING 2030% MORE MONEY, FASTER
2 POWERFUL TRANSPARENT REPORTING
3 FLEXIBLE CONTRACTS
6 YOUTUBE MAXIMIZATION
COLLECTING
2030% MORE
MONEY, FASTER
$180,000
$600,000
#1 Urban Single
#1 Pop Single
#1 Rock Single
$375,000
$135,000
$450,000
$250,000
$90,000
$300,000
$125,000
$45,000
$150,000
$0
2010H2
2011H1
50% Kobalt
2011H2
2012H1
2012H2
$0
2009H1
2010H1
50% Kobalt
2011H1
2012H1
$0
2007H1 2007H2 2008H2 2009H1 2009H2 2010H1 2010H2
50% Kobalt
THE KOBALT
PORTAL
POWERFUL TRANSPARENT
REPORTING
ONLINE ADVANCES AT
YOUR CONVENIENCE
REAL-TIME, GLOBAL FEED OF
ACTIVITY ON YOUR ACCOUNT
WEEKLY ACCOUNT
BALANCE UPDATES
CATALOGUE
MONITOR COLLECTIONS
ON A RELEASE-BASIS,
COMPARING RECEIVED UNITS
WITH EXPECTED UNITS
FLEXIBLE
CONTRACTS
TRADITIONAL
KOBALT
TERM
3 years
RATES
25% or More
OWNERSHIP
& CONTROL
LOCK-IN
No commitment, no lock-in
ADVANCES
UNALLOCATED MONEY
ACCOUNTING
SYNCH &
BRAND
DEALS
CREATIVE
SERVICES
YOUTUBE
MAXIMIZATION
HIGHER QUALITY
METADATA
DAILY CONTENT
UPDATES
PROKLAIM
TRANSPARENT
REPORTING
ACTIVE MARKETING
STRATEGY
WILLARD AHDRITZ
OUR
TEAM
98.5%
ARTIST
RETENTION
RATE
Kobalt is the largest independent
music publisher in the world,
growing 35% in revenue annually.
We represent some of the greatest
and most successful talent around
the world, including over 5,000
artists, 600,000 songs, and 200
publishing companies worldwide.
A FEW OF KOBALTS
ARTISTS & WRITERS
Adam Lambert
Alt-J
Ariel Pink
Ariel Rechtshaid
B-52s
Beck
Benny Blanco
Big & Rich
Billy Steinberg
Bon Iver
Brian McKnight
Cirkut
Cut Copy
Dave Grohl
Dave Stewart
Dennis Matkosky
Dr. Luke
Dum Dum Girls
Eg White
Gary Go
Gary Numan
Gotye
Grimes
Guy Chambers
Gwen Stefani
Holy Ghost!
Iain Archer
Jake Bugg
Jimmy Eat World
Joss Stone
Kelly Clarkson
Kelly Price
Kid Cudi
Kid Rock
Killswitch Engage
Geoff Barrow
Mogwai
Lady Antebellum
LMFAO
LCD Soundsystem
Little Boots
Little Dragon
Lindy Robbins
Local Natives
Maroon 5
Max Martin
Miles Davis
Moby
Neil Finn
Noah 40 Shebib
OneRepublic
Panic! At The Disco
Paul McCartney
Peaches
Pearl Jam
Phoenix
Polia
Queens of the Stone Age
Rammstein
Rod Stewart
Roxette
Rufus Wainwright
Ryan Tedder
Savan
Serj Tankian
Shane McAnally
Shellback
Shelly Peiken
Skrillex
Sonic Youth
Steve Winwood
Stevie Nicks
Tears for Fears
Tiesto
Todd Edwards
The Cardigans
The Dresden Dolls
The Head and the Heart
The Hives
The Lumineers
The Offspring
The Presidents of the
United States of America
Tiesto
Trent Reznor
Wavves
William Orbit
Yeasayer
Zedd
50 Cent
PUBLISHERS
KOBALT
NEIGHBOURING RIGHTS
KOBALT LABEL
SERVICES
MPL
30 Seconds To Mars
Akon
Barry White
Beck
bjrk
Bob Dylan
Carly Simon
Cher Lloyd
Dave Stewart
Dr. Luke
Duran Duran
Eg White
Ella Eyre
Ellie Goulding
Foxes
Gotye
Icona Pop
Jake Bugg
Jessie Ware
John Newman
Macklemore & Ryan Lewis
Max Martin
One Republic
Paul Epworth
Passenger
Scissor Sisters
Simon & Garfunkel
Taio Cruz
Tom Odell
Train
Andrew Bird
Courtney Love
Band of Horses
Band of Skulls
Best Coast
Big & Rich
Billy Idol
Blonde Redhead
Boy George
Dan Wilson
Dave Stewart
David Gray
Die Antwoord
Eric Hutchinson
Johnny Flynn
Larry Callahan
Lenny Kravitz
Little Boots
Macy Gray
Martina McBride
Maya Jane Coles
Neil Finn
New Kids on the Block
Nick Cave & The Bad Seeds
Pet Shop Boys
Sean Forbes
Steel Panther
The Birds of Satan
The Head and the Heart
Travis
Inside Passage
B-Unique Music
Big Life Music
Cherry Tree
Communion
Defend Music
Disney
In Australia & New Zealand
Getty Images/
Pump Audio
Lateral
MPCA/Bicycle
National Geographic
Owsla
Polar Patrol
Razor and Tie
San Remo
Secretly Canadian
Soul Kitchen Music
Ten
Third and Verse
WE WILL NOT
STOP UNTIL
WE HAVE
ELIMINATED
EVERY
OBSTACLE FOR
ARTISTS AND
WRITERS IN THIS
INDUSTRY.
WILLARD AHDRITZ