Color Theory

Regina Caragan

Why Color is Important

In Design
Color is important because without color, we would see blurry
images and we wont be able to make up what were looking at;
we would be blind, everything around us would be bland and dull.
Color helps express us. It sways thinking, causes reactions,
changes actions, and even inspire.

Value

Saturation

Color Theme
Floral Palette

Papered Palette

Peony Hues

RGB Model
Red

When all the frequencies of visible

light are radiated together, the
result is white light. The color
interaction is when using a color
wheel with red, blue, and green as
the primary colors.

Green

Blue

CMYK Pigment Model

Magenta

Cyan, Magenta, and

Yellow are the primary
colors of ink, along with
black.

Yellow

Cyan

Pigments behave the opposite compared to light. With

pigments, a black surface
aborbs most of the light. A
colored pigment aborbs
most of the light that are
not the same color, reflecting only the opposing colors
light frequency.