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CUSTOMER JOURNEY

RM approaches
VIP client and
discusses the
BPI Philam
Wealth Services

Estate planning
team presents
to client and
goal is to close
insurance
business

If client,
regardless if
new or existing
qualifies to the
program, they
will be referred
to concierge

Concierge sets
appointment for
client + estate
planning team

BPI-Philam confidential and proprietary information. Not for distribution.

Concierge to set
appointment for
the sales team
(BAM, BSE, and
RM)

The sales team


will discuss the
clients situation
and formulate a
case brief

SME receives
the case brief
with the key
concern and
revert to sales
team in T+5

Case Brief will


be divided into
three concerns:
Estate tax pymt,
wealth transfer,
or creating new
estate

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