Professional Documents
Culture Documents
E Shopping
E Shopping
Group Members:
George Harris
DaVid Robinson
Binh Dao
Kwadwo Kwakwa
Alex Covrljan
Tim Connolly
What is Online
Shopping?
The online selling of or enabling
the sale of products or services to
consumers.
Growth of Online
Shopping
There are over 70,000 new websites
put on the internet every hour.
Internet traffic is doubling every three
months.
Projected annual internet commerce
revenue has grown from $35 billion in
1998 to $1.4 $3.2 trillion in 2003.
(Taken from CISCO Systems WEB Site)
Consumer Benefits
Convenience
-Geographic
-Store hours
-Ease of transaction
-Quick and efficient shopping process
Information
-Quick location of items
-Easy price/attribute comparisons
Firm Benefits
Less dependence on intermediaries
-Geographic distribution
-Holdup
-Time to delivery
Marketing
-Target marketing
-Direct customer relationships
-Customer service
% items
shopped
electronically
50-75%
2 15-20% occasionals
25-35%
3 15-20% experimenting
10-20%
5%