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  • Perceptual Mapping Shampoo

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    Farhan Bazher
    54 views2 pages
    This document contains a perceptual mapping of various shampoo brands plotted on the dimensions of healthiness and whether they target anti-dandruff. Head & Shoulders and Clinic All Clear are positioned as targeting anti-dandruff and being less healthy, while Pantene and Garnier Fruits are positioned as more nourishing but not targeting anti-dandruff. The document also contains the name Farhan Bazher and student ID 11140850000028 studying Perbankan Syariah 3A.

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    This document contains a perceptual mapping of various shampoo brands plotted on the dimensions of healthiness and whether they target anti-dandruff. Head & Shoulders and Clinic All Clear are positioned as targeting anti-dandruff and being less healthy, while Pantene and Garnier Fruits are positioned as more nourishing but not targeting anti-dandruff. The document also contains the name Farhan Bazher and student ID 11140850000028 studying Perbankan Syariah 3A.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    54 views2 pages

    Perceptual Mapping Shampoo

    Uploaded by

    Farhan Bazher
    This document contains a perceptual mapping of various shampoo brands plotted on the dimensions of healthiness and whether they target anti-dandruff. Head & Shoulders and Clinic All Clear are positioned as targeting anti-dandruff and being less healthy, while Pantene and Garnier Fruits are positioned as more nourishing but not targeting anti-dandruff. The document also contains the name Farhan Bazher and student ID 11140850000028 studying Perbankan Syariah 3A.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    NAMA : FARHAN BAZHER

    NIM : 11140850000028
    PERBANKAN SYARIAH 3A

    PERCEPTUAL MAPPING SHAMPOO


    Anti dandruff

    Head & shoulders

    Clinic All Clear

    Life Boy

    Less
    Healty

    More
    Healty

    Pantene

    Sunslik

    Clinic Plus

    Garnier Fruits

    Nourishing

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