A PROJECT REPORT ON INDUSTRIAL VISIT

OF PARLE PLANT AT
BAHADURGARH

SUBMITTED BY: NITESH KUMAR SINGH

PGDM
ROLL NO.5872
SECTION:-B
SESSION:-2009-11

SUBMITTED TO:DR.R.P SINGH

DIRECTOR OF
GNIM

CONTENTS
1. ACNOWLEDGEMENT

2. INTRODUCTION
3. QUALITY
4. PRODUCT MANUFACTURED
5. PROCESS
6. MACHINE
7. SWOT ANALYSIS OF PARLE
8. EXPERINCE OF INDUSTRY VISIT
9. QUESTION &ANSWER SESSION
10. CONCLUSION

ACKNOWLEDGEMENT
I hereby put our sincere thanks to one and all. Special thanks go to HR
EXICUTIVE & other staff of PARLE PLANT. Who took out time from his
busy schedule to discuss the intricacies of this Parle plant with us and for his
valuable guidance and support.
NITESH KUMAR SINGH
STUDENT OF GNIM

INTRODUCTION
IN 1929 a small company by the name of Parle products emerged in British
dominated India. A small factory was setup in the suburbs of Mumbai to
manufacture sweets and toffees. A decade later it was upgraded to
manufacture biscuit as well.
Parle products has been India
largest manufacture of biscuit and confectionary .the company is makers of
world largest selling biscuit PARLE-G and host of other very popular
brands like KRAKJACK,MONACO etc.
SINCE 1971 with a 40% a share
of the total biscuit market and 15% share of the total confectionary market in
India.
Apart from the factories in
Mumbai and Bangalore Parle also has factories in Bahadurgarh in Haryana
and Neemrana in Rajsthan Parle product has 7 manufacturing units and 51
units on contract .and Parle G biscuit share 70% on glucose biscuit of
India.

Mainly in Bahadurgarh Parle

plant manufactured biscuit include PARLE-G,MONACO,KRAKJACK and

chips.

PUNCHLINE OF PARLE
SWAD BHARE SHAKTI BHARE (OLD)
PARLE-G,G MEANS GINIUS (NEW)

QUALITY
The Parle name symbolize quality nutrition and great taste .hygiene is
precursor to every process at Parle from husking the wheat and melting the
sugar to delivering final products to the supermarket and store shelves
nationwide,Care is taken every step to ensure the best product to long
lasting freshness. Every batch of biscuit and confectionery are thoroughly
checked by expert staff. Using the most modern quality equipment hence
ensuring the same perfect quality across the nation and abroad.

PRODUCT MANUFACTURED

PARLE-G-:
Filled with the goodness of milk and wheat, Parle G is a source of
strength for both body and mind. Treat yourself to a packet of
Parle-G to experience what has nurtured and strengthened the
minds of millions of genius Indians for over 65 years. Its the
Largest selling Biscuit Brand in the world.
Ingredients :

Wheat Flour, Sugar, Partially Hydrogenated Edible Vegetable Oils,

Invert Syrup*, Leavening Agents [ 503 ( ii ), 500 ( ii ) ], Salt, Milk
Solids, Emulsifiers [ 322 or 471 & 481 ( i ) ] and Dough
Conditioners [ 223 ]. Contains Added Flavors (Artificial).* (d -

Glucose, Laevulose)
Pack Sizes available:
16.5G, 38.5G, 60.5G, 82.5G, 99G, 209G, 313.5G,
418G, 825G
KRAKJACK:A little sweet and a little salty crafted in such a delicate and
delicious balance, you can never get enough of it. Have it
anytime you like with anything you like.
Ingredient list:
Wheat Flour, Sugar, Edible Vegetable Oil, Partially
Hydrogenated Edible Vegetable Oils, Leavening Agents
[ 503 ( ii ), 500 ( ii ), 341 ( i ) ], Invert Syrup, Salt, Yeast,
Emulsifiers [ 322 or 471 & E 481 ( i ) ], Acid Regulators
[ 270, 296 ], Milk Solids, Dough Conditioners [ 223 ] and
Improver [ Amylases & other Enzymes]. Contains Added
Flavours (Artificial).
Pack Sizes available:
75G, 170G, 240G
MAGIX -: Imagine a biscuit with the goodness of a
health biscuit and fun of rich cocoa and crunchy cashews.
Magix is an eclectic mix of taste and health. Brimming with
7 vital vitamins and 2 minerals, theres no way that moms
can refuse to let you have something that is crunchy,
healthy and tasty.
MONACO-:
Share the company of great taste anytime, anywhere with Monaco.
A light crispy biscuit sprinkled with salt, Monaco adds a namkeen
twist to lifes ordinary moments.
Ingredient list:

Wheat Flour, Edible Vegetable Oil, Partially Hydrogenated Edible

Vegetable Oils, Sugar, Leavening Agents [ 503 ( ii ), 500 ( ii ), 341

( i ) ], Invert Syrup, Salt, Yeast, Acid Regulators [ 270, 296 ],
Emulsifiers [ 322 or 471 & 481( i ) ], Dough Conditioners [ 223 ]
and Improver [ Amylases & other Enzymes ]. Contains Added
flavour (artificial).
Pack Sizes available:

75 G, 120 G, 240 G

PARLE KREAM

-: Orange: Tickle your senses

with Parle Orange Kream The tangy orange cream between two
scrumptious biscuits makes for a real treat.
Age no bar!
Ingredient list:
Wheat Flour, Sugar, Partially Hydrogenated Edible
Vegetable Oils, Invert Syrup, Milk Solids, Salt,
Leavening Agents [ 503 ( Ii ), 500 ( Ii ) ], Emulsifiers
[ 322 or 471 & 481 ( i ) ] and Dough Conditioners
[ 223 ]. Contains Permitted Synthetic Food Colour
[ 110 ] and Added Flavours ( artificial ).
HIDE AND SEEK-:
The ingredients that go into making this
prized cookie are a well-guarded secret.
What is the effect it has on those who eat it.
A cookie with a reputation for romance.
Indulge in the sinful taste of Milano and
everything that follows it.
Pack Sizes available:
25 G, 62 G, 100 G, 200 G

Grab Your Sweets:

KISMI TOFFEE -:
Its everything that the Kismi Toffee Bar is, only smaller.
Wrapped in the distinct flavour of elaichi (cardamom)
this toffee is sure to send your sweet tooth on a joyride.
Ingredients :
Sugar, Liquid Glucose, Partially Hydrogenated Edible
Vegetable Oils, Milk Solids, Starch, Salt and Emulsifier
( 322 ) Contains added flavour (artificial)

MAZELO

-: Fruits are more fun with Mazelo. As

the name suggests, Mazelo is filled with exciting fruit
flavor, which comes out with every roll of your tongue.
Ingredients: Sugar, Liquid Glucose,
Acidulant (E270)

POPPINS -:
Give the orange to a friend and the mango to a
stranger. Or try the lemon for a neighbour and the
strawberry for a teacher. Give the black currant to
the school bus driver and the pineapple to anyone
else you please. With so many flavours in each pack
of Poppins, you will have only one thing to say to
everyone you meet; "Doon Kya".
Ingredients :

Sugar, Liquid Glucose, Acidulants [ 296 ] & Starch.

Contains Permitted Synthetic Food Colours [ E 110,
E 102, E 133, E 122, E 124, E 127 ] and Added
Flavours [Artificial].

Snacks:MUSST BITES-: Available in

mouthwatering Garden Spices, sweet and sour
Tangy Tomato, tantalizing Chatpata Chat and
heavenly garden spices, you are going to have a
hard time deciding which one you want for yourself.
And remember what we told you. If its not your
pack, dont even think of reaching for it or you
might be in for a bite of a surprise.
Ingredient list:
Wheat Flour, Edible Vegetable Oil, Cheese,
Partially Hydrogenated Edible Vegetable
Oils, Seasoning, Sugar, Salt, Gram Flour,
Potato Flour, Yeast, Leavening Agents [ 503
( ii ), 500 ( ii ), 341 ( i ) ], Invert Syrup,
Spices & Condiments, Acid Regulators
[ 270, 296 ], Emulsifiers [ 322 or 471 & 481(
i ) ],Dough Conditioners ( 223 ), Improver
[ Amylases & Other Enzymes ] and
Antioxidants [ 319 & 320 ]. Contains added
flavour (artificial).

Process of production
1st step: At first we were watching how the mixture of

biscuits is prepared. In this they were using some ingredients

i.e. MAIDA, SALT, MILK, GHEE, SUGAR etc.

2nd step: After mixing the ingredients the mould them

into shape of biscuits with wording parle-g.

3rd step: In the third step we found that the biscuits are
send to the big Owens for baking use ten types of
temperature 1st 220 then 350 and in last 220 c.

4th step: After baking the biscuit procedure of cooling is done.

5th step: In last step packagings of the biscuits is done and forward them

for big cartoons packaging.

Machinery used in the parle plant

Dough Maker Machine

The dough maker machine is

used for mixing the flour with
other additives to make the paste
needed for biscuits making.
Power:

1.5kw

Capacity:

20kg/load

Dimension:

0.8*0.6*1m

Paste Feeder Machine

The paste feeder machine

is used to send the paste
to the hopper of
overlapping machine and
roller-printing machine.

Biscuit Molding Machine-:

Flour paste will be

pressed to biscuits
shape after processing
by this equipment.
Baking oven-:
Baking oven is
one of the
essential
equipment of the

production line. It
is used for baking
biscuits.

Oil-spraying machine-:

The oil-spraying machine is

widely used for spraying the oil
on the surface of biscuits. The
color, flavor and taste of
biscuits are greatly improved
after oil spraying so it's a
necessary machine to produce
top grade biscuits.

Cooling conveyor-:

This cooling conveyor is used for

cooling the biscuits after baking
and molding the biscuits in a fixed
shape.

SWOT ANALYSIS OF PARLE

STRENGTH:

Parle brand

Extensive distribution network

Low and mid price range

Catering to mass

Better understanding of consumer psyche

Diversified product range

WEAKNESS: Dependence on grocery stores & retailer

Dependence on Parle-G flagship

OPPRTUNITY: Estimated annual growth

Low per capita consumption
Changing consumer preference
Increasing demand for sugar free
Diet biscuit

THERETS:-

 Hike in raw material price

Increasing distribution system cost
Local bakery products
Entry of various new entrants like ITC.BRITANIA
ETC.

EXPERINCE OF FACTORY VISIT

The student of GNIM 2009-11 batch sectionA&Bvisited Parle products factory Bahadurgarh in
Harayana,approx 2houre from GNIM.on 1st Apr
2010.
As the bus reaching the factory, a
delicious aroma greeted the student and they come to
know that they are reaching there destination. as they
reached the factory we were sent to the auditorium,
where we all of us greeted warmly by the staff of
Parle plant.followed by half an hour presentations
and documentary about Parle .later we were taken for
factory production process visit. where all student
saw why Parle world largest biscuit manufacturing
company. The student were saw Asias largest oven.
The student also got opportunity to learn practically
the 5s, the Japanese best practice in operations and
production:-

 Seirne-organisation
Seiton-place fixing
Seiso-neat and clean
Seiketsu-standerdisation
Shitsuke-discipline
JUST IN TIME:Inventory strategy that strives to improve a
business return on investment by reducing in-process
inventory and associated carrying cost.
JIT improve manufacturing unit
quality and efficiency.
KAIZEN:Continuous improvement by top level of
management to lower level of management.
The students were experienced all the seven
stages from raw material to till packaging. After the
visit the Parle staff offered biscuits and tea all of us.
Than again we settled in auditorium
there HR MANAGER face to face with all of us with
some brilliant and intelligent in the Q&A session.
lastly we thanks to Parle staff and memorandum of

GNIM given by the student and they were given

Parle-G biscuit as a memorandum of Parle family.

QUESTION AND ANSWER SESSION

Q.Why Parle-G leading seller biscuit in India?
Ans: Parle-G biscuits is made by wheat floor and mixing other nutrients
which are easily digestable ,and also cheap price and they found all the era
of nation. so it is popular brand since long period in Indian market.

Q.whats aworkforce culture of parle?

Ans: work force culture of Parle is very systematic. in Parle plant permanent
worker and contract worker both work. And time schedule of the work is 24
hour and shift divided in three equal parts 8 hour shift. And we follow the
rule of Indian labour rule.

Q. how you motivate the employee of parle?

Ans: we have very good relationship between Parle family means employee
of Parle and management. when we know the problem of employee we give
a suitable solution.
For example if worker of Parle .got some family problem than
our 2-3 staff goes their house with some gift for their children and they give
the solution of problem.
Also we give spiritual treatments at Barahamkumari and we also guideline
for theirs children education etc.

Q. How you manage supply chain management?

Ans: good question supply chain management is the back bone of our
business. We manage it very carefully. We have contract with supplier and
transporter under the very strict rule for supply the quality product with
standard of Parle and at right time.
Q. How you manage the cost of product in current scenario of commodity
price always up and down?
Ans: we contract with stokist of commodity and fix the rate for certain time
period and if price hike than we only hike the price of other item excluding
Parle-G Monaco and krackjak .we use technology which are help in cost
cutting.

CONCLUSION
MY overall conclusions is that after the visit of Parle industry .we found that
modernization and technology services have changed the whole scenario of
production in modern India.
On the others hand we fond that technology revolution cut
the human labour force which are threat for the production industry.
And last but not the least we have great experience with
Parle visit in practical way which we learn theoretically at GNIM.
THANK YOU
NITESH KUMAR SINGH