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  • Difference Between Product & Brand

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    fariha
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    The document discusses the difference between products and brands. It defines a product as anything offered in the market to satisfy wants or needs, while defining a brand as a name, symbol, or design that identifies and distinguishes a company's product from competitors. The key difference is that a brand adds identity and recognition to a product to distinguish it in the marketplace.

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    Difference between product and brand

    Original Title

    MKT-Branding

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    The document discusses the difference between products and brands. It defines a product as anything offered in the market to satisfy wants or needs, while defining a brand as a name, symbol, or design that identifies and distinguishes a company's product from competitors. The key difference is that a brand adds identity and recognition to a product to distinguish it in the marketplace.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    8 views4 pages

    Difference Between Product & Brand

    Uploaded by

    fariha
    The document discusses the difference between products and brands. It defines a product as anything offered in the market to satisfy wants or needs, while defining a brand as a name, symbol, or design that identifies and distinguishes a company's product from competitors. The key difference is that a brand adds identity and recognition to a product to distinguish it in the marketplace.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 4

    ASSIGNMENT 1

    DIFFERENCE BETWEEN
    PRODUCT & BRAND
    BRAND MANAGEMENT

    ASSIGNMENT 1

    Prepared for:

    Rahma Akhter
    (Senior Lecturer)

    Course Title:
    Brand Management (MKT423)

    Prepared by:

    ASSIGNMENT 1

    Mahpar Sultana (12204059)


    Mashfa Binte Alam(13104188)
    Fariha Zafor Rima (13304132)
    Maria Alam (13104017)
    Mahfuja Yasmin (13104253)
    Muntaha Mursalin Chowdhury ((13104015)

    Submitted on:
    18 January, 2016

    In marketing, a product is anything that can be offered to a market with the intention to
    satisfy a want or need. A brand is a marketing practice of creating a name, symbol or
    design that identifies and distinguishes a product of a company from other companies
    products. Difference between product and branded product are stated below:

    ASSIGNMENT 1

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