How to Read a
Financial ReportThis booklet nas been repro—
@ucea for tne purpose of the
Engineering Economy course at
McGill, with permission from
the Montreal office of Merrill
Lynen, Pierce, Fenner & smith
Incorporatea-
M.-L. Bilodeau
September 1959
Rea a Financial Report
How 10
Fn Eaton
econ or 175 9 tne
ienttyfen,
teat Aine msowe.
iManoe Secrts ines Pecten Conant FC)How to Read a Financial Report
f you are a certified public accountant it is most unlikely that you can learn
anything from reading this book. You don't need to be told the basics of
understanding what's presented in corporate annual reports. If you aren't
‘an accountant, and you find that annual reports are “over your head,” this
booklet can help you to grasp the facts contained in such reports and possibly
to become a better informed investor. That is our principal aim in publishing
this booklet but we also hope that it will be useful to other readers who want to
understand how business works, to lear more about the companies that pro-
vide them with goods and services, or that offer them employment.
‘Most annual reports have three elements: prose, pictures, and figures. On the
whole, the prose is usually straightforward and understandable. And the pic-
tures are useful in making the presentation more interesting. The figures are
the part that is hardest for the average person to digest and they are the part we
try to explain in this booklet—the income statement and the balance sheet.
Basically, the income statement tells you how the company did this year com-
pared to last year, whether it had a profit or a loss, and how much, and the
balance sheet tells you how strong its finances are by showing you what the
company owns and what it owes on a certain date, And then there are the foot-
notes; they can tell you a lot of diferent things. But let's begin with a typical
company, if there is such a thing.
‘Where can we find a good balance sheet, showing everything we want to show
you? We're going to make one up. We'll make up a good company... fairly
Simple... . corporation whose balance sheet is our model of clear reporting.
Welll call our company Typical Manufacturing, and you'll se it throughout
the book.Consolidated Balance Sheet
‘Total property, plant and equipmenta BEN tay
‘otal abilities
Stockholders’ Equity
See
enedConsolidated Income
Statement
Dekada
eel
etek
Accumulated Retained
Sere ETON SeStatement Of Changes
Tn Financial Position
1983
Rae
EXC)
rood
Ae
rec}
BAe)
Be
350
so}
$ 56,750
Ser
ea
Parc)
Ed
ahd
co)
1000
Beto
Beta)
(10,000)
(Coo)
Pd
$(11,000)
fcThe Balance Sheet
specialized vocabulary. This book wil eine
‘2 S00" oF so these technical terms that
you wil have fo get straight in your mind After tha,
the whale tangled businass begins 0 olear up
‘The four preceding pages show a sample bal
‘ance sheet. an income and accumulated earnings
Statement anda statement of changes in financial
postion, These make up Typical Manulacturings
{ota official annual statement. This particular report
isnether the simplest that could be issued nor the
‘most complicated. 1's @ good sample ofthe kind of
reportissued by an up-1-date company such as
‘Typical Manufacturing. To make the numbers easier
{ofead, all dalar gues inthe nancial tables,
‘except per share dala, te expressed in thousands
Of dala, including those in examples. The figues
inthe prose sections are not abbreviated
‘The balance sheet represents the financial pic-
teas stood on one particular day, December 31,
1984, as though the wheels ofthe company vere
momentary aa standstil. Typical Manufacturing
balance sheet not only inciudes the most recent
eat but also the previous wear This lets you com-
Pate how the company fare ints two latest years.
‘The balance sheets divided into two sides: on
‘tho left re shown assets on the right ae shown fa-
A courte, he peels raw
Assets
‘Current Assets
In general, curt assets include cash and hase
assets which inthe normal course of business willbe
‘med into cash inthe reasonably near future, gener
ally within a year tom the date ofthe balance sheet
Cash
‘Thsis just what you expect—bils and coins inthe i
(petty cash fund} and money on deposit nthe bank
Marketable socurtios
‘Ths aseet represents temporary investment f excess
ride cash tals not neoded immediately is ust
aly vested commetcia paper and shorttetm gov
ferment secures. Because these funds may be
biles anc stockholders aquiy. Both sides are
‘always in balance. inthe assets column, we ist all
tha goods and property owned as wel as clams
‘against others yet o be collected. Under libities
‘wo list all debts due. Under stockholders equily we
lstthe amount he stockholders would split up if
Typical wore liquidated at its balance sheet valve
‘Assume thal the corporation goes out of busi
‘ness on the date of ne balance sheet Assume also
(what is probably never so) tha the assets bring
‘exactly what is shown in the balance shee. that
‘ecurs, the fist ilustration sons you what
Typical Manufacturings stockholders might expect
toreceive as ther porton ofthe business.
Total asses (Less: intangibles) $660,000
‘Amount requied to pay lablites 316,000
‘Amount remaining forthe -
‘stockholders ‘so4e.000
Non, we are going o give you a guided tour of
the balance sheet’ parts. Well take entries, one by
‘one, and alscuss hav they are produced. Then
‘wel goon, tem by tem, to explain what ey mean
‘and how they work,
‘needed on shar nace, itis essential hat the socur-
ties be reall marketable and subject oa minum
‘of price fluctuation. The general practice iso show
marketable securtie at cost or market, whichever
is tower
Pa etn een
Csr ne on)
$40,000
‘Accounts receivable
Hote we ind the amount not et colected from cus
tomers fo whom goods were shipped proto pay-
‘ment. Customers ao usualy given 30,60, or 30 days
inwich to pay Te arrount due rom customers as
shou inthe balance sheets $156 000,000. However,
‘experience shows that some customers af pay
tharbils, etherbecause of franca dficutiesorsome catastoptic event (aiomado,ahuricane, ora
flood betaling ther business. Therfoe, inorderto
show the accounts receivable tem ata igure repe-
senting aly the totals ator a provision for bad
‘obs, This year that debt reserve was $2,375 00.
eee
ereeeee ere)
Et E id
Inventories
“Thairweniory ofa manufacturers composed of thee
‘goups: aw materials tobe used inthe product, par
{aly finshed goods in process of manufactur, and
{ished goods ready for shipmertto customers. The
‘general accepted metiod of valuation of the invert
foxyis cost or market, whichever is ower Tis gies a
‘conservatives gue. Where his met is used, the
\alve for balance sheet purposes willbe cost or pet
haps less than cost if as aresut of deterioration,
‘bsclescence, decine in prices, cr aha actos, less
than cost can be reaizadon the inventory ventory
‘valuation includes an allocation of proicion and
‘ther experses as wel as the cost of mali
Ord Brot)
‘Coat nce ee
co ene
Prepaid expenses
Prepaid expenses may aris roma svaton such as
ths: During the year Typical prepa fire insurance
[reriums and ackertsng charges forthe next year
‘Those insurance premiums and advertsng services
‘areas yet unused at th balance sheet dale, s thee
essts an iter, which wll be used Up
‘ver the ne 12 months. the advance payers
hhadnet been made, the company would have more
‘asin he bank 80, payments madi in advance
from which ne company has not yet receved bene-
fits, cut for which tv poate beneles nex year are
Istod armeng current asses as prepaid expanses.
Defered charges or such tems as the inroduction
‘fanen producto the marke, oor moving a plant
to.anaw location, representa typeof asset similar to
prepaid expenses, Honever, deferred charges ae not
Included incuent assets because the bene rom
such an expenditure wil be reaped over several years
to come. Sothe expendi incited wll be gradually
wien off ve the next several yeas, rather han fly,
‘charged afin the year payments mace Our ba
[ance sheet shows no delered charges because
“Typical has none. Hit, they woud normaly be
incded just belo intanables on the asso side of
‘heledger
“To summarize, the total curent assets tern
includes pimarly cash, marketable secure,
‘accounts ecovadl,ientories, and prepaid
‘expenses.
Cee $400,000
‘You will obsene that these ascats are mocty werk
Ing assets nthe sense that they arein a constant
‘je of being comerte ito cash. Inertores when
‘sold become accounts reevabe,eoetvabies upon
‘colection become cash cash is used to pay debs
land tuning expenses, We will iscover ater cn ine
‘Book how 0 make cutent assets ela story
Fixed Assets
‘The ned tem, ied asses, is sometimes refrtod
teas propeny,plantand equipment. represents
‘hose assls not intended tr sale that are used over
‘andover again in order iomarulacu the product,
‘splay i, warehouse it tanspotit This category
wilincude and, uidings, mactinery querer,
furniture, automobiles and tucks, The generaly
accepted and approved method fr valuations cost‘minus the depreciaton accumulated bythe date of
‘he balance sheet Depreciatonisciscussedn the
ee section.
oe
er) ed
Ptr crak)
Ea)
ec
Machinery
Cas
‘otal property plant & equipment $385,000
“The figure thus displayed is nctintended to reflect
market value a present or eplacement cost inthe
futur. Whie is ecognized tha he costo repiace
plant and equipment at some future date may be
Figher, that possible costs obviously vaiable. Fortis
reason, up tony most companies have flowed a
(general nie: acquisiion cost ess accumulated
(depreciaion based an that cost
Depreciation
‘Thishas been defined for accounting purposes as
the dectine in useful value of a ited asset du to
‘wear and tear fom use and passage of time. Fixed
‘ascois may also suffer a decine in usetul value from
‘obsolescence because naw inventions and more
‘advanced techniques come to light that make he
present equipment out of dato
Tne Cost incurred 0 acquire the property, pant,
land equipment must be spread over he expected
Useful i, taking nto consideration the factors cis
‘cussed above. For exampie: Suppose a delivery
‘tuck costs $10,000 and s expected to last ve
years, Using a staighine" method of deprecia-
‘ln, ts value wil decne at he rate of $2,000 each
Year Te balance sect at tho oc fon year
Truck (cost) $10,000
‘Less accumulated depreciation 2,000
Net depreciated value. $8,000
[the end of the second year it would show:
Truck cost) ‘$10,000
‘Less accumulated depreciation _4,000
[Net depreciated value $6,000
In our sample balance sheet, heres shown a
figure fr accumulated depreciation. This amount is
the tla of accumulated depreciation for buildings,
machinery and office fursture. Landis not subject
to depreciation, and its listed value remains
‘unchanged fom year to year
10
Oe eee ae td
‘Thus, net ited assets isthe valuation fr bal
‘ance sheet purposes ofthe investment in property,
Plant. anc equipment. As explained befor, tgen-
fall consisis ofthe cost of the various assets in
this Cassication ess the deprecation accumu-
lated tothe date of ne financial statement
er
a $260,000
Depletion is aterm used primary by mining and
oil companies or any ofthe So-called extractve
indusines. Sine Typical Manufacturing s notin the
‘mining business, we donot show depletion on the
balance sheet. To deplete means o exhaust or use
Lp.AS the ol or other natural resource is used up,
pletion reserve is set up fo compensate forthe
ralura weath the company no longer owns,
Intangibles
“These ray be defined as esses having no physical
auistonc. et having substan value he cor
pany Examples” fanchisetoacable Ves
Bary alowing excswe sarvceincetan areas, or
“Toatot or etcswe maniacs cra space
rice
Consolidated alse Shet
roy "oa ioee
ipa deo
MEBloy
ersmmeieeet | tatO®
Ponce ‘tom a0
Toalorartnons I)‘Another intangible asset sometimes found in oor
porate balance sheetsis goodwill which epre-
‘Sens the ference between ha pice of acquired
‘companies and the related values of nel assets,
‘acquired, Company practices vary considerably in
assigning vale to this asset. Accouning rules now
requie one firm that buys ancther to wale of this
‘goodwill over 40 years.
Sa
Cet) $2,000
‘Some companies have reduced the asset value
ofthe intangible assets o a nominal $1. Ths ind
‘ates thal these assets do ens, butthe company
has no way of quantifying them,
‘Allo these items added together produce the
{igure listed on the balance sheet as fota assets
11 Total assets 662,000
Liabilities
Current Liabilities
‘Tis tem generally includes ll debts tha fall due in
the coming year. The current assets tem isa com-
Panion to curren alies because curent assets
‘ate the source ftom which payments are made on
‘curent debts, The relationship between the two Is
‘one ofthe most revealing things o be learned irom
the balance sheet and we wil go int that later on
Ferow we need todsine fe sub grossa
LECSSeRsGy | same) jaar
comet
Sam naw
coum ee
Salcee sam ete
acces onay me
Accounts payable
‘The accounts payable tem represents the amounts
thatthe company owes fs regular business
Cito from whom i has bought goods or ser
Vices on open account
Tac aa)
Notes payable
Ifthe money is owed to a bank or other lend it
‘appears on the balance sheet under notes pay-
able, as evidence ofthe fact tha a written prom-
issory note has been given by the borower.
con
"money owed by the company tis regular bus-
ness creciors. The company also owes, on any
‘ven day, salaries and wages fois employoos,
interest on funds bocrawe from banks and ram
bondholders les io atlomeys, insurance pre-
mums, pensions, and similar tems. Tothe extent
thatthe amounts owed are unpaid atthe date othe
balance sheet, ese expenses are grouped as a
total under accrued expenses payable
Se aed
Federal income tax payable
‘The debt due othe Iniemal Revenue Service is
the same as any cher laity under accrued‘expenses payable. But because ofthe amount and
the importance ofthe tx actos tis generally
slated separately as federal income faxes payable.
SO cma
‘otal current liabilities
Fal the total current ibilties tem sums up all ot
the tems listed under this Cassticaton.
Poca
To)
Long-term Liabilities
In discussing curent bites, you will cal that
‘we included debis due within one year rom the bal-
‘ance enc! date, Here under the heading ollong-
{erm labios are isted debis due after one year
‘tom the dato ofthe financial report
Deterred income taxes
‘One of thelong-term abilies on our sample bal-
‘ane sheet deferred income taxes. The govern
ment provides businesses wit fax incentives 1
‘make certain kinds of investments that wil beneft
Tie ecannrny ag a wixteForinalance, @ company
ccantake accelerated depreciation deductions for
investmens in plant and equipment. These rapid
‘wate off inthe early years of investment reduce
‘wha the company would oferwise owe in cutent
taxes, but at some point inthe future te taxes must
'e paid. To smocth out wide iuctuations in earn
ings, which would occur taxes varied significantly
from year to year, companies include a charge
for delerred taxes in the tax calculations on the
income statement and show what taxes would be
‘without the acosleratod write ofs. That charge
than accumulates asa longsterm labily onthe
balance sheet
Saeed Sra)
Debentures
‘The ther long-term lablty on cur balance sheets
the 121% debentures due in 2010. The money was
received by the company as aloan trom the bond-
halders, who in tum Were given a certificate caled
‘bond, as evidence af loan. The bonds really
2
‘formal promissory not issued by he company.
“which in his case agreed to repay the debt at mal
fy in 2010 and agroed also to pay interest at the
rate of 121% per year Bond inerests usualy pay-
able semi-annually. Typicals bond issue is called
‘debenture because the bonds are backed by he
(Qaneral credit ofthe corporation rather than by the
‘Company's assets, Debentures are he most com-
‘mantype of bond issued by large, wel-estabished
Corporations today.
‘Companios can aso issue frst mortgage bonds,
which oferbandhalders an added safeguard
because they are sacured by a mortgage on allot
‘the companys property First morigage bonds are
‘considered one ofthe highest grade iwestens
because hey give investors an undisputed cai
‘on company earings and the gratest safely. the
‘company is unable to pay off he bonds in cash
when they ae due, holders of frst mortgage bonds
havea claim or lien before cther editors (such
‘as debenture holders) on the mortgaged assets,
“which may be sold and the proceeds used 1 sa
ity the debt
Eo}Stockholders’ Equity
This item i the toal equity interest that al stock-
holders have inthis corporation. In cther words, the
Corporations net worth after subtracting allia-
biltes. This is separatod for legal and accounting
reasons into thee categories: capital stock, captal
surplus, and accumulated retained earnings,
Capital Stock
Inthe broadest sense this represents shares inthe
‘roprietary interest in the company. These shares
fare represented by the stock certficaes issued by
the corporation tts shareholders. corporation
‘may issue several dierent classes of shares, each
Class having sight diferent atrbutes.
Profrred stock
‘These shares have some pretence over other
shares with respect fo ditdends,andindistibuton
asootsn case of iqudatn.Spectic provsens
{an be obtained fom a corporaons charor In
‘pica the petored stock a $85.89 cumuiatve,
5100 par vale, which meas tat each shar is
enitod a 85.83in dividends ayer bere any di-
‘Seni te pai iothe common slockolders. Cum
{sive moana atin ary year ne vend isnt
‘8d, accumulates in aor of th prefered share-
Folders and mustbe paid othe when avalabe
and declared betore any Gvidends are csibved
“onthe commoa soek Sometimes petered stock
falders have novice in company af unless
‘he company fal o pay hom dhidends a tho
promised ate
Pee Cn ty
Speier]
oe cero
Cones Eo)
Common stock
Each year bofore common stockholders receive
any dividends, prefered holders are entitled to
$3583 por state, butno more. Common stock has
such limit on dividends payable each year. In
‘good times when eamings are high, dividends may
false be high. And when earings drop. so may
Gividends.
Pome Cy acy
Bruen
outstanding 15,000,000
shares
Aud
Capital Surplus
This isthe amount paidin by shareholders over the
par or legal value ofeach share. For example:
‘ay the common stock has a par value of $5 a share
{and Typical sold 15,000,000 shares of stock fora
{exalt $91,000 000. The $91,000,000 willbe allo-
cated on te balance sheet between capital stock
‘and capital surplus:
20 Common stock $5.00 par value,
Pre Ei iaced
erent tid
aioe ua)
16,000
eee
eee)
Serer Ea
‘Recumulated Retained Eamings
‘Thistem's sometimes called eamed surplus,
‘When a company fist saris in business, has no
accumulated retinad earings. Al the end ofits
fist year if rots are $80,000 and dividends of
$380,000 ae paid on the prefered stock bt no
‘lvdends are declared on the Common, then the
balance shoot wil show accumulated retained
teamings of $50,000. Inthe second year i pros are
'3140,000 and Typical pays $80,000 n dividends on
the prefered and $40,000 onthe common, te
‘accumulated retained earnings wil be $120,000:
Balance atthe endffirstyear $50,000,
Net profit for second year 140,000
“Tota +190,000
Less: al dividends 70,000
Accumulatedretained earnings $120,000
‘The balance sheet for Typical shows the com-
pany has accumulated $249,000,000 in retained
earnings:
Pye
eo ro)Just what does the balance sheet show?
Below we undertake to analyze the balance sheet
‘igures, a word on just whal an nvestor can expect
toleam. A generation or more ago, belore present
accounting standards and principles had gained
wide acceptance, considerable imagination went
int the preparation of balance sheets. This natu-
rally made the public skeptical of nancial reports
‘As lime passes, however mor efot is berg spent
tomake the figures in nancial statements moe
reliable.
The investor however is stil faced with the task of
determining the signiteance ofthe ligues. As we
have already seen, a number ofitems are based to
alarge degree upon estimates, while obers are
necessary somewiat arbitiany.
‘One mee generalization iin order here, Since
‘we all hope that Typical Manufacturing isa growing
‘Company, we can compari ast wo years to see
iToeran tems nthe balance sheet shaw growth or
shrirkage. Obviously, Because the balance sheet
balances, assets will be equalled by lables and
stockholders equi. But athough the two tla,
always match, the preliminary nas can telus alot
‘bout the health of our company, Well point out
these special areas as we go along.
Net Working Capital
(One very important thing tobe learned from the ba-
ance shostisnet working capital or net curent
‘seis, sometimes called working capital. Tis is
the diference between total curent assets and ftal
Count abies. You wil recall that Curent abies
are debis generaly due within one year fom the
dato af the balance sheet. The source fem which 0
pay those debis is current assets. Thus, working
Capital represents the amount thats et fee
and clea i allcurent debis are paid of For
“ypica, hiss:
eee
caer sey
ered
Sion}
Exar)
Peeters)
you consider yoursel a conservative investor,
you should vest only in companies that maintain
‘.comforiabie ameunt of working capital. Acom-
pany ably to moot obligations, expand volume,
‘nd eke advantage of opportunities is oten dete
‘mined by ts working capital. Moreover, since you
\want your company to gro this years working cap
ital shouldbe larger than last yaar.
“
Current Ratio
‘Whatis a comfortable amount of working capital?
‘Analysis use several methods fo judge whether a
company has a sound working capital poston. To
help you interpret the current positon af a company
inwhich you are considering investing, the curent
ratios more he'pfl nan the dolar total of working
‘capita. The fist rough test for an industrial com-
pany isto compare the curent assets igure with
‘he total current labilties. While there are many
‘exceptions, analysts generally say that minmum
‘saloy requis current assets o be al leat wie as
large as cure ables. This means tha foreach
St of current ibis, tere should be $2 curent
assets,
“Ttind the cure rati, divide currant assets by
current iabilies. In Typical balance sheet
Cee
SOR oe
ae Cex
So, foreach $1 of curent ibis, thee is $2.95
incurrent assets back kup.
(Cesc lance Shot
can fae 00
eins mt,
‘ie ti‘Thete ae so many ciferent kinds of companies,
however, thal his test equies a great Geal of modi-
fication itis tobe realy helpful in analyzing com.
Panes in ferent industies. Generally. comparies
that have a small inveniory and easily calectibie
‘accounis receivable can operale safely witha lover
‘curtent ratio than those companies having a greater
proportion of heir current assets in inventory and
seling heir products on cred
How Quickis Quick?
Inackdionto net working capa and cuenta,
thor are oer nays of tesing he adequacy o he
cure posten What ae queck asse8? Thayre he
{coos Youn o cour asian emergent,
5205 cou ike ight avay oo bane, you
ado They are those curr ase ha rb
{que convene cash Teas cate
chandse inentores, because such invenores
have yttobe soe. Accorsingly quick asses a
Cunt asets minus nvenoen.
Net quick assets are found by taking the quick
assets and subtracting the total cure iabilties. A
\wel-ixe industrial company should snow a ea:
sonable excess of quick asses ver current li
billies. This provides a rigowus and important test
of company’ ability 10 meets obligations.
Quickassets
poor
Poe
Cera
fk)
SET
“The quick assets ratio is found by dividing the
quick assets by the current labile
‘As you can see, or each $1 ofcurent labile,
there s$1.30in quick assets avallabl,
Inventory Turnover
How big an inventory should a company have? That
‘depends on a combination of mary factors. An
inventory stage or small depending upon the type
‘elusinass and the ima ofthe yearn atone.
‘eal fr example, wih large stock of aulos
the eight othe season is ina tong inventory
Postion; yet thal same inventory a the end of he
‘Seasons 8 weakness inthe dealer financial
cconciton,
‘One way to measure adequacy and balance of
inventory to compare twih sales forthe year fo
‘gt iwentory tumaver Typical sales forthe year
‘ate $765,000 000, and inventory onthe balance
sheet daie is $180,000 000. Thus turnover is 4 25,
times (765 ++ 180), meaning that goods are bought
‘9nd Sac out more than four times per year on vee
‘age. (Strict accounting requires computation of
inventory tumover by comparing annual cost of
(goods sold with average inventory Tis information
'Snot readily avaiable in published statements, so
‘many analysts look instead for sales elated to.
iventory)
Inventory as a percentage of ourent assets is
‘another comparison that may be made. In Typical,
the irmentory of $180,000,000 represents 45% ofthe
{ota cutent assets, which amount to $400,000,000.
Butthere is considerable vation between ciflerent
‘types of companies, and thus the relationship is
siicantonly when comparisons are made
among companies ina similar industryBook Value of Securities
Tre balance sheet wil veal net book value (the
‘value/on the companys books) ore asset valve of
the company’s secures. This value represents the
amount of corporate assets backing a bond ora
‘common or prolrred share. Heres how we calcu
late values to Typicals secures,
Net asset value per bond
Toslate nie igure consacvaively, intangible assets
are subtracted as they have no value on quid
tion, Curent liabities of $170,000 000 ae consic-
‘ered paid. This leaves $490,000 000 in assets to
pay the bondholders. So $3,603 n net asset value
protec each $1,000 bond.
Shoe Ea)
es Er
con)
Berit)
‘otal tangible assets
femehtoe Ss
reer
Perrone
Poorer
Seo
Serio}
Reo}
Sea
Peni)
[Net asset value por share of proferred stock
Tocalculate net asset value oa prelered share,
wwe take total assets, conservalvaly stated at
$$660,000,000 (eliminating $2,000,000 of intangible
‘assels) Curent abities of $70,000,000 and iong-
term lables re considered paid. This leaves
$$344,000,000 of assets protecting the pretered,
So, $5,759 a net asset value backs each share of
prefered
eon
reer} ur
Total tangible assets Ero
MNES}
rates
mal
ania
Sod
Seay
Prod
ETE)
ee)
eens 344,000
Pero eae
thE eT
ro
ed
referred stock
‘Net book value per share of common stock
“The net book value per share of common stock can
be looked upon as meaning the amount of money
‘each share would receive the company were ekl-
dled, based on balance-sheet values. Of course,
‘he preferental iquidation rights of Bondholders
and prefered stockholders woul first have to be
‘salfied. The answer, $22.53 net book value per
share of common stock is atved at as flows!
Sheer
Seay
‘otal tangible assets
46 Less: current
roe
rl
Pe
19 preferred
phe
Ta)
ray
arc}
Ee}
eee ccd
Der Eto)
Retain)
Eee td
15,000,000 ale
oe peraend
‘Coon ee See me
a "mame‘An aliemaive method of ativing atthe common
stockholders equiy—conservatvely stated at
$338,000.00
Prone
Penny
22 Accumulated retained
erie)
10 Less: intangible assets
aed
Pers oa)
et
RNs
Sapna ore
oss orang
Donat be misled by book value figures, particu-
lary ofcommon stocks. Poftable companies ten
shaw a very low net book value and very substantial
temings. Raloads, onthe cher hand, may show a
high book vale forthe common buthave such
low or regular earrings thatthe stocks market
price is much ess than ts book value, Insurance
Companies, banks, and investment companies are
exceptions. Because hel assets ae largeyiguid
(cash, accounts recetable, and marketable secur-
1s) the book value of ther common stock s some
times afar incication of market value.
Capitalization Ratios
“The proportion of each kind of secuty issued by &
‘company ae the capitalization ratos. A high pro
Porton of bonds sometimes reduces he atrac-
tiveness ofboth the prefered and common stock,
andtoo much preferred can detract am the com-
‘oni valve. Thats because bond interest must be
ad befor prefered dividends. and preerred div:
‘dends before comman,
To got Typicals bond ratio divide the face value
‘ofthe bonds, $136,000,000, bythe teal value of
bonds, prefered and common stock, capital sur
ps, and accumulated retained eamings less
Intangibles, whichis $480,000,000. Tis shows
bonds amount to about 25% of Typical total
ceaptazaton.
en
ea
ER inere
21 Capital surplus
Sac)
Cy
cory
sc)
Paani ot)
cca
Sere eet
ei
er)
The prefered stock ratios found the sarno way:
calls
per share
[Now /ats drive nome the pont you should always
keep in mind when reading annual reports: be sure
to remember wha kind of earings per share you
sae reading. Bazed on our examples neve, eamings
‘f $500,000 forthe year can mean several ciferent
things to each share of common:
‘Before alowing forconversion: $#
rimary earnings: $2.50
Fully luted earings: $2
2Price-eamings Ratio
‘Bath the price and the return on common stock vary
wih a muriude of factors. One such facto isthe
‘elationshp that exsts between tre earnings per
‘hare and the market price. tis called Ine price
‘eamings rao, andithis is how itis calculated Ita
‘tock s soling at 25 and earring $2 per share, ts
price-eamnings ratios 12¥t0 1, usually shortened
to 12¥eand the stock ie said tobe soling at 12%
times earings. ifthe stock should rise to 40, the
fceearngsrato wai be 2, Oritho sock
opto 12, he price-eamnings rao would be 6.
In Typical Manviacturing, which has no cowvert-
‘ble common stock equivalents, the eamnings per
share were calculated at $3.16. the stock wore
seling a 3, the price-eamings rao would be 10.4.
‘Thisis the basic igure that you should use in view.
ing the record hs stock over a period of years
{andin compaing the cormman stock ofthis com-
pany with ther similar siocks.
eee
rl
‘This means that Typical Manufacturing common
stock's sling at approximately 10.4 times
earings.
‘Last yea, Typical earned $2.77 per share. Lets
say fhalis stock soldat the same price-earings
‘allo then. This means that a share of Typical was
seling for $28.80 or so, and anyone who bought
‘Typical then would be satisfied now Just remember,
Inthe real word, investors can never be certain that
any stock wilkeop fs same price-eamings ratio
‘tom year o year, The historcal PIE mutipieisa
guide, nota guarantee.
The Accumulated Retained Earnings Statement
{the income statements tho payot for ohare
halders tying to discever now success their
‘company ttulyis or them, the accumulated
retained earings statements the pay forte
‘compary its. shows how much money the com-
pany nas plawed back ino itsell—fornew grown.
‘Actually accumulated retained earnings sa smple
‘Concept. Just as the stockholder sees more value
“hen the ioe ofthe stock ses, the company has
‘more value fo self when is accumulated retained
eamings ree.
‘Naural, the key element in tis secton of any
financial statement i the size ofthe retained eam
Ings.as of te day the company closes is books for
the year To each that igure, the company has to
begin atthe start of he year
Pere $219)
2
“Thon addin the yeare net prot
Roos crac
‘And subtract the didends pao stockholders:
Ee er tal
Bocako’
pecans
‘The esullofthis adding and subtractingis the
‘etal at ne end of the year
38 Balance December31 ra)What does the accumulated retained earnings statement show
‘The most obvious thing the retained earnings
section of Typieal Manufacturing’ statement can
‘ellusis that common stockholders were paid
$18,000,000 in dividends this year Since we know
tom the balance sheet that Typical has 15,000,000
shares outstanding, fe frst hing we can learn here
Is what may be—aftral—the most important point
tosome potent investors:
Pani Ae
cred Lata
Now when we ook at the dvidends-paid cot
uns for both years, we can see that Typical not
‘only paid $1.20 a share this year but also the pre-
ious year
‘Once we know the amount of dividends per
share, ve can easly discover the dividend payout
ratio, This is senpy the percentage of net earnings
per share that is paid to stockhoders.
Mier
3 Sy
Typicalis ow by the vay The average call US.
‘corpotations fs about 4%, What doas this mean?
‘Typecal plows much of sincere back nt sel
Comcitd Isome Sater
Cates andgag eves
‘Settons a see sna
Semon ameter ‘moo "S00
‘Sg ere es
Soaraet tre $70
Siar nee am aso
ioe aes ore ray
Temi gaamo 5 00
eoueneartieamine _* sae eae
‘Sonoran img Topp esas
Peers error
CO course the dividends on the $5.83 prefewed
stock wil nt change from year to year That word
‘cumulative inthe balance stlamant description
{als us that it Typicals management someday
‘ih’ pay a dividend on is prefered stock (and
‘hat could only happen ifthe company did rat
‘make enough prof to pay i}. then the $5.69 pay-
‘ment for hal year would accumulate I would have
{obe paidto preferred stockholders bofore ay div
donds cauld ever be declared again onthe car
ren stock
‘Thals why preferred stock s called preferred.
It gets fst crack at any dividend money We've
already taked about converibe bonds and
Comverse prefered stock Right now wee
‘otinteested in that aspect, because Typical Man-
facturing doesnt have any converible secures
‘outstanding. Chances are ts 60,000 shares of pre-
fered stock, wth the par value of $100 each,
were issued 10 family members of MIsaian Typical,
\who founded the company back in 1923. When he
took Typical pubic, he cnt keep any of tha com
‘man stock. Inthose days, the quaranteed $5 63
sividend was mor important to Isaiah. He was not
interested in taking any more chances on Typ
“The important hing we see from the accumu
lated retained earinge statemont inthe betom
line—what’ there at he end ofthe potiod
Pc)
This els us that Typical during the year has
‘added $28,400,000 0 is retained earings. Even
iTypicalhas some ean yearsin he future, thas
Plenty of retained earrings from which to keep on
‘declaring those $5.83 dividends on the preferred
‘stock and $1.20 dvicends on the cernmon.
There is one danger in having a let of retained
feamings.ftcouldaract another company—Shark
Fast Foods & Electonics, forinstance—to buy up
Typicals common stock, to gain enough contol
‘ove out the curtent management. Then Shark
might merge Typical int itset Where would Shark
{get the money to buy Typical stoi? By issuing new
shares of is ov stock. perhaps. And where would
‘Shark get the money to pay the dividends on all hat
ew stock ofits own’? From Typical retained ean
ings. 0 Typicals management has the obigaton to
its Stockholders to make sure thal is retained earn-
ings are puto work to increase the otal earings
or share o he stockholders. Or else the stock
holders might cooperate wth Shark and when it
makes aa.The Statement of Changes in Financial Position
nthe income and earnings statements, weve
seen ow much total money passed through
‘Typical Manufacturing hands last year, now
‘mach was made in profits, how much ofthat prof
‘was apportioned out to shareholders, and how
much was retained. Now we'e going folearn more
‘about how Typical works. We get ths information
ftom the secton in the nancial statement called
(Changesin Financial Pasion
‘Changes in Financial Position
\wnile we know that net profits came to $47,750,000
this year ifyou look back a the income statement
you Gan see that foal sales came to $765 000,000,
{ad toal operating costs carma o $685, 500,000,
Look atthe breakdown of those costs and yeu see
the fem covering depreciaton. shows up again in
the statement of changes in financial positon
Eo Lay
Ped Pree
ee Eee
cue
Peer
40 Total
mK)
ac
why is something that was frst sted as a cost
now sted as a source of funds? Becaus, i you
‘remember, the balance sheet defintion of depecie
tion isthe decline in usetul value of a fked asset
‘Gul to wear and ter tom use and passage al te.
‘eu place this depreciation figure in your books as
‘a.cost of doing business during the year. But who
{G0 you pay tis money 16? You've ala paid for
‘whatever tis hats bang depreciated. So this is.
‘money that you deduct, and you pay ito yours
{Wot ely, ofcourse is simply a baokkeeong
entry. Bult does te up his money tobe included
fonthe asset side ofthe books. It isnt new money,
butts “found” money) You can puttin the bank
‘and ad toi, agains the day when you needa
replace that panto ruck. Or you can use it
‘elsewhere in your business. So depreciation is
“another soutCe of funds for your company during
the year
eos Poac
Ey
‘Companies also obtain funds through the sale of
‘common stock and Typical Manufacturing sold
'500,000 shares f add'tonal stock during the year.
Same ofthe shares were sold rough an empoyee
‘lock purchase plan in which most empioyees par-
ticipate because Typical is such a dynamic com-
pany, some through a deferred profit-sharing
plan in which Typical purchases shares forts
femployees, and some through the exercise of
‘execute slock options. Typical also had a small
public stock offering during the year oralse cash
foc the business.
Deterted taxes ke depreciation, re only @
bookkeeping entry. As we explained eater, com-
panes ike Typcal Manufacturing include a charge
fordelered taxes agains! curent eamings, even
‘though fe taxes are not actualy paid in that year.
‘Tey do tis to normale ther tax bill ant indicate
what taxes would be without fst write os anc
‘ther tax incentives. The diference between the
‘axes actually paid and those aloned for onthe
income statements shown here as an increase in
fnon-cunent taxes. No cash has been spent, so ris,
‘money is availabe for Typical to use although it
‘Goes not appear so.on the come statement‘Cash Flow
“The sale of common stock certainly represents a
change in Typicals financial poston during the
‘year, ul, or our purposes, itis not considered part
‘cash few. Cash ow rears to cash that is actly
‘generated by the business and, nthe case oh
‘ypical Manufacturing, includes ne prof, depre-
lation, and the increase in non-curren taxes,
‘Now thal you know where your companys cash
iow came fom during the year, you can see how it
\was used. Some ofthese uses have aac bean
listed elsewhere, but more informative tnancial
statements show them again here.
ets
eel
aa
Een
neers eo
ee ee cH
oc
"Now comes the payat on this section, By sub
tracing total funds used from teal cash lon. we
can see whether he company has increased is
‘working capial duting the year, or decreased it
From our analysis of Typical Manuiacturings bal-
ance sheet, you ead know that working capital
isimportan. And we know how fo fd out how
‘much working captal Typical Manulacturng has
‘This partcular section, onthe other hand, shows us
‘quickly whether Typicals working captalis crowing
‘or shrinking. And tells us what Typical spent ts
‘cashflow to co during the year: Typical used some
money to buy equipment—a new heavy duty
‘widget machine. In adit, some of ts cash
‘went to pay prelered and common stock
hidends,
Analyzing the statement of changes in financial position
This parts faity easy in the case of Typical Man-
lscloring, because ls salernert nudes @ DUN
analysis. This breakdown indicates how he werking
capita changes show up in the yearend balance
sheet hat began tis book. By comparing this year
vith last we can get the same figures:
cae Se
=
% mano 15008 = so
aad
SST eo ao
nese
EEE uso - 1008
os
180,000 — 185,000 = —_ (5,000)
t
pt ee ae
caer
corse omen
mee
TEBE” coo - 5 set
nad aie
$1,000 - 61,000 = (10,000)
ra
Siro — in
eae
a ee
'$(11,000)
We can se from the changes in financial pos
‘ton section that depreciation gave Typical some of
the funds that wore translated info working capital.
‘We can also see that this working capital shows up
‘nur balance sheet books in the form of extra
‘cash, more value in the marketable secuttios
‘onned by Typical Manutacturng, more accounts
receivable fom ts customers, and alower amount
df oustanding shorter notes it must repay.
Latgoly because o Typicals greater sales vol
Lume, we presume, Typical ones more accounts
payable to is ov suppliers. The compary also has
‘more prepaid expenses and more income tax due,
both of which reduce cash flow. Honever, Delight:
ening and improved operating efficiencies have
enabled Typical to reduce accrued expenses even
fas fs sales vole was increasing. Infact, accrued
‘expenses have decreased mor than 16% while
sales have risen about 8%, and tnat sa very
Positive development n addition, Typical vento
fies of unsola goods have dropped $5,000 000 du
ing the year. Tal means the company is turing
‘veri esting inventory fast, and making its cap:
lal work harder forthe stockholders during the yoar
8Return on Equity
Soeing how hart money works, of course, is one of
the most popular measures that investors use to
‘Come up wth individual jukgments on haw much
thay think a certain stock ought to be worth. The
‘market isll—the sum ofall buyers and solos
makes the eal decision. But investors often ty to
‘make their avn, in order decide wheter ey
‘want to invest at tho markets price or wait Most
investors look for Typical return on equiy, which
‘hows how hard stockhoiders equty in Types
‘working. In oder to find Typical curent return on
‘equity, we look atthe balance sheet and take the
‘common stockholders equiy fr last year—not the
‘curentyear—and then we see how much Typical
‘made this year oni. We use only he amount of net
Profit after tne dividends have been paig on te pre-
{erred siock. For Tyocal Manufacturing, that means
‘$47,750,000 net pri minus $360,000. Here is what
we get:
oats pee et
_“BaraMTat eerste sly specs ate
ES a7, 158%
(600 retumon equity
For every dolar of stockholders eausty Typical
made more than 15¢.Isthat good’? Wel, 5.8.00
the dolais beter than Typical could have done by
{going out of business, taking its stockholders)
fequiy and pusting thai $299,600 000 inthe bank
Typical obviously is batter afin ts own tne of
‘work "When we consider puting our money o
workin Typcals stock, we should compare Typicals
18.8¢ not ony to whatever Typicals business com
patitors make, bulto Types investment compet
{ors for our money For instance, the average rate for
all US. industry, according tothe US. Federal
Trade Commission, was 15.2¢ for 188i, the latest
avaiable 'gure,
Just emember that 15.8¢is what Typicalitslt
makes onthe dolar By no means st what you Wil
make in dvidends on Typicals stock. What that
rolum on equily really tls you is whether Typical
Manufacturing is eatively attractive as an enter
prise. You can only hope thal his tractveness
righ be translated into demand fr Typical sock,
and rllected ints orice,
Many analysts also ike to soe a companys
annual retum on the total capial avaiable tothe
company. To get this igure, we use all the equity,
pls al avalable borrowed tunds, Ths becomes the
{otal captal avaiable. And forthe tla return on this
figure, we use net income before income taxes and
intewest charges. A bigger capital base, and a
larger income igure. As stoskholders, however,
‘what we'e most interested in snow hard our own
share af the company is working. An thats why we
are more interested in return on equityQualifying and Certifying
‘Watch Those Footnotes.
‘The annual eports of many companies contain his
latent: "The accompanying footnotes are an
integral part of the financial statements" The reason
isthat he nancial reports thomsoles are kept
‘concise and condensed. Therefore, any explana
{ory matter that cannot readly be abbreviated is sot
‘out greater detaln footnotes:
Some examples of appropriate footnotes are:
(Changes inthe company’s method of depreciating
fred assets,
‘Changes in the value of stock outstanding due to
Stock Gividends and spits.
Deals of stock options granted io officers and
employees, diaimehcietinetietea
Employment contracts, prot sharing, pension and
‘etreent plans,
Contingent bites representing claims or lawsuits
pending
Inflaion arcnunting adjustments. Certain com.
‘panies must shaw ihe impact of changing prices on
their financial positon by adjusting tems that
appear on the balance sheet and he income stato-
‘ent fey Curent costs and the Consumer Pie
Index. FASB Statement Number 23 spals cut the
requirments fr ptesentnginflatonadusted fnan-
al data
Inventory valuation method. This footnote incates
vhether inventories shown onthe balance sheet oF
Used in determining the cost of goods soi on the
Income statement are valued on alastin, rst out
(IFO) basis ora fist in, fist out FIFO) bass, Last
in fist out means tha the cost on the income stato-
‘ment flees the actual cost of Inventories pur
‘chased most recently and fis in, frst out means
the income slatoment reflects the cost of he oldast
inventories. This isan extremely important consi:
‘ation because a LIFO valuation reflects curent
costs and does not overstate profs during inflabor-
ary Umes while a FIFO valuation does.
Long-term leases, Retail companies, which usvally
lease a considerable amount of seling space, must
show their lease abies on a per year bass or the
next several yeas and thir iota ease lables over
_alonger period of ime.
‘Separate breakdowns of sales and gross profs
‘must be shown fr each tna of business that
‘accouns for more than 20% of @ company’ sales.
Mutinaional corporations must also snow sales
{and gross income on a geographic basis by
nee
Most people do ot ke to read focinoles
because they may be complicated and they aro
almost atways hard o read. Thats too bad,
‘because footnotes sometimes can be dynamite.
‘And evenif they don't reveal thatthe corporation
has been forcedinto bankruptcy, fotnotes canst
tell you many fascinating sideights onthe financial
sory Arc those foctnatas must be done in ype that
iss lange as the numbers inte financial state
ment. $0 Typical wore fo telyou na footnote that
ithad gone broke, this couldnt be tid in ype so
small you'd need a magnifying glass to read it
independent Audits
‘The cetficate ftom the independent accountants,
whichis printed in the pot says fs, thatthe
auciing steps taken inthe process of vorlication of
the account meet the accounting words approved
standards of practice, and second, tna the fntan-
al statements inthe report have been prepared in
conform with generally accepted accounting
Principles
'AS a result, when the annual report contains
financial statements that have the stamp of
approval tom independent public accountants, you
have an assurance thatthe igures can be relied
Upon as having boen fay presente.
However ifthe independent accountants opinion
contains words such as “except for or "subject fo
the reader should instigate the reason behind
such qualfications. ten the answer can be found,
'y reading the fotnotes that pera to the mater
They ae Usual elered tain the accountants
opinionThe Long View
‘We cannot emphasize to strongly that company
reoards, inorder tobe very useful, must be com-
pared. We can compare them to cher company
Tooards, fo industry averages or even to broader
‘economic factors, we want But most of all we
‘can compare one companys annwal actives
tothe same fms resus rom other years
This used to be done by keeping ae of old
annual reports. Now many corporations include a
{ten-year summary in the inancial highights each
{yar Tis provides the investing pubic wih infor
ration about a decade of pectormance. Thats why
Typical Manufacturing, being a good company, has
Ineluded a ten-year summary in ts annual report
Rg nota part o the statements vouched for by he
‘dts, butts ther for you to ee.
‘ten-year surnmary can show you
1 The tend and consistency of salos
' The tend of earnings, pariculary in relation to
‘sales and the economy
‘Th vondolnetearingsas a prcntage ot
ss The trend of etun on capital
Net earings per share of common
‘Dividends, and dividend poy.
Che: companies may include changes innet
wort, book value per share, capital expenditures
{orplant and machineny long-term debi, capa
stock changes by way of stock dividends and
spits, umber of employees, numberof stock
holders, umber of outlets, and where appropriate
information on foreign subsiianes and the extent 0
‘which mary foreign operations have been embod-
Tedintne financial report
‘Aloft is rally important because of one cen-
tral point: you are not only trying to find out how
‘ypeealis doing now. You want to predict how
Typical wi do—and how its stock wil perform.
Selecting Stocks
From the terns we've studied inthis bookie, Typical
Manufacturing appears to be a heathy concern.
Which should make Board Chairman Patience
Typical, ld Isaiah Typical daughter, and ner four
risces, who own mast afte snares, happy. Butt
‘makes us rather sad, since Typical is ictional, and.
‘we cant offer you shares ots stock. When you
‘decide to invest money in eal stocks, please
remember this:
Selecting common stocks fr investment requires
caret study of factors cher than those we can
Team trom financial statements, The economics of
~
the country and the particular industry must be
‘considered. The management othe company
‘must be studied and its plans forthe fature
‘assessed. Information about these ather things is
Tarai inthe financial report. These ther facts must
bbe gleaned from the press or the financial services
‘or supplied by some research organization, The
‘Secures Research Division of Mel Lynch,
aeroe, Fenner & Smith stands ready to help you get
the avaable facts you need to be an intaligent
Instat Ask any Account Executive o put Merit
Lynch to work fr you.3