BACKGROUND

Name & Logo

Name of Business DIAOBAO

LOCATION
No 44, Jalan
SS 15/4b SS
15 47500
Subang Jaya
Selangor,
Malaysia.

WHY?

CONTACT US

www.diaobao.co
m

012-1313144

WHY WE CHOOSE
E-COMMERCE?

Overcome
Geographical
Limitations

Lower
Costs

Provides
Abundant
Information

WHY WE CHOOSE
E-COMMERCE?

Remain Open
All The Time

Ability To
Scale Up
Rapidly

Reduced
Employee
Costs

MARKET ANALYSIS

HOW BIG IS OUR MARKET?

NOT TOO BIG (MEDIUM)

WHY?

-HIGHER RISK
-EASIER TO GET LOAN FROM BANK
-HIGHER CAPITAL

OUR CUTOMERS ARE

TARGETED
ECONOMICS
MIDDLE TO UPPER
CLASS INCOME
NO AGE
RANGE
SPECIFIC TARGET
-HOUSEWIFE
-STUDENT

WHO IS OUR COMPETITOR

WHY ARE THEY OUR

BIGGEST COMPETITOR?
LONG
OPERATION
IN E-MARKET

GAIN CUSTOMER LOYALTY

24/7
OPERATION
HOURS

WHAT ARE THEIR

WEAKNESSSES?
TAKE A LONG
TIME TO
DELIVER THE
GOODS

HIGH DELIVERY FEES

Market

SLOGAN

Diao bao:

Snap to sell,
click to buy

How we sell our product?

Individual : snap to sell
Supplier : sign contract

How we earn profit

Processing fees
-a type of service charge
-tax customer for 10% when
they buy a product

Advertisment fees
-Supplier or individual who
advertise their product will
need to pay.
-RM100 for 3 weeks

How we advertise our product?

Lim Big Yong

Name Wee

Social Media
-Facebook
-Twitter
-Youtube

Mobile & tablet

optimized
-Play store
-Apple store

Sponsor for
sports events
-World cup
-Olympic

Exibition
-shopping mall

We care about them

Raise fund
(donation)

-to the poor

-disaster relief

Encourage
community
service

PARTNERSHIP

FINANCIAL PLANS

OWNERS CAPITAL
Partner 1
MYR 20,000
Partner 2
MYR 20,000
Partner 3
MYR 20,000
Partner 4
MYR 20,000
Partner 5
MYR 20,000
BANK LOAN

MYR 100,000

TOTAL CAPITAL

MYR 200,000

Inventory

Estimated Cost

Rent

MYR 5,000

Servers

MYR 50,000

Equipment

MYR 10,000

Utilities

MYR 2,000

Renovation
Office Supplies

MYR 50,000
MYR 5,000

Insurance

MYR 10,000

Advertising

MYR 50,000

Others

MYR 10,000

TOTAL START-UP COST

MYR 192,000

A very well laid out graph

profit

time

PROFIT = REVENUE - COSTS

Expected Profits
First year MYR 500,000
Second year MYR 1,000,000
Third year MYR 2,000,000
*expenses deducted

WHAT TO EXPECT
IN THE FUTURE
(conclusion)

International Market
Larger Inventory
More Choices
Best Customer Service