Organizations can benefit from internet commerce through different business models depending on their level of commitment. The three levels are: 1) having an informative website, 2) allowing transactions and interactions through the website, and 3) fully integrating e-commerce into the organization's business strategy. To be successful at even the first level, an organization must ensure their website has up-to-date and accurate information that is easy for customers to navigate, and that the infrastructure can handle high traffic periods while protecting authorized access.
Organizations can benefit from internet commerce through different business models depending on their level of commitment. The three levels are: 1) having an informative website, 2) allowing transactions and interactions through the website, and 3) fully integrating e-commerce into the organization's business strategy. To be successful at even the first level, an organization must ensure their website has up-to-date and accurate information that is easy for customers to navigate, and that the infrastructure can handle high traffic periods while protecting authorized access.
Organizations can benefit from internet commerce through different business models depending on their level of commitment. The three levels are: 1) having an informative website, 2) allowing transactions and interactions through the website, and 3) fully integrating e-commerce into the organization's business strategy. To be successful at even the first level, an organization must ensure their website has up-to-date and accurate information that is easy for customers to navigate, and that the infrastructure can handle high traffic periods while protecting authorized access.
Not all organizations enjoy all the benefits previously listed. The benefits attained from electronic commerce will depend on the degree of organizational commitment to it as a business strategy. This can occur on three levels, discussed in the following section. To be successful at this level, the organization must ensure that: (1) information displayed on the Web site is current, complete, and accurate; (2) customers can find the site and successfully navigate through it; (3) an adequate hardware and software infrastructure exists to facilitate quick access during high-usage periods; and (4) only authorized users access information on the site.