Margaret Waterman

mhw@bu.edu | margaretwaterman.com | 978.491.9255

EDUCATION
Boston University, Boston, MA
May 2015
Bachelor of Science, Journalism
Activities: The Daily Free Press, Society of Professional Journalists, London
Study Abroad
EXPERIENCE
Boston University, Boston, MA, Digital Communications Assistant
Winter 2016-Present
Write and publicize media alerts, blog posts and news releases for the
University
Pitch Boston University-owned content and professor expertise for
breaking news stories
Promote BU content and professor expertise on the department's social
media accounts
Continuously monitor media for University mentions and features and
other related news
Facilitate live and recorded television and radio interviews in the
Universitys studio
Boston University, Boston, MA, Public Relations Assistant
Summer-Winter 2015
Handle press and media coverage of on-campus events
Create media lists and pitch content to journalists
Draft and post content daily for department's Instagram
Helped to maintain verified, highly followed social media channels
using Sprinklr
Boston University, Boston, MA, Public Relations Intern
Fall 2014-Present
Used Google Analytics to monitor traffic driven by social media
Created media lists for distribution
Assisted with the successful #oneBU social media campaign
Kroll Bond Rating Agency, New York, NY, Marketing Intern
Summer 2014
Used Salesforce to track marketing efforts and follow deals from start
to finish
Copy-edited ratings reports, research papers and marketing materials
Researched competing firms and potential investors

 Aided executives with press releases and media relations work

Bell Pottinger, London, United Kingdom, Public Relations Intern
Spring 2014
Worked on new business pitches and existing client accounts
Planned and executed large and small events for clients
Determined target journalists and publications
HONORS & AWARDS
Boston University, Boston, MA
Deans Scholarship recipient
Concord-Carlisle Regional High School, Concord, MA
Named best overall Class of 2011 female graduate (John F. Donovan
Flag Award)
INTERESTS
Skiing, travel, news, photography, film, television, blogging, food, field
hockey