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Nestle

Contents

Company- Inception
World &India

Growth of Nestle

Brands & Products

Effect Of Inflation

Future Plans

Inception

Henry Nestle founded it in 1867 in Vevey, Switzerland.

The First product launched was Farine Lacte Nestl,


an infant cereal.

Nestles trademark of birds in nest is derived


from henrys personal coat of arms.

Values- security, maternity and affection, nature


and nourishment, family and tradition.

Emergence In India

Nestles relationship with India as The Nestl


Anglo-Swiss Condensed Milk Company Ltd. Dates
back to 1912.

Nestle India is a subsidiary of Nestle S.A. of


Switzerland.

Nestl Indias first production facility was set up in


1961 at Moga (Punjab) followed by several other
plants & factories.

Nestl has been a partner in India's growth for over


nine decades.

The Nestl India head office is located in Gurgaon


along with 4 other branch offices in Delhi, Mumbai,
Chennai and Kolkata

Over the years, Nestle has built a relationship of


trust and commitment with the people of India.

Nestles Growth

Today,Nestle is the world's largest and most diversified food


company.
It has around 2,50,000 employees, 500 factories and 8000
range of products across the globe.
Nestle India is engaged in the manufacturing, marketing,
exporting and sales of food and beverages.
It has seven manufacturing facilities and exports its products
to Russia, Australia and Africa.
Nestle India had a annual sales of over 5000 crore last year
and has been enjoying a growth of around 20 percent in the
last 2 years.

Brands & Products

Nestle has 8000 diverse range of products which


includes :
a) Milk Products
b) Nutrition Products
c) Beverages
d) Prepared Dishes
e) Chocolates and Confectionary
f) Bottled Water
This makes Nestle the most diversified food product
company.

Products Contd.

Some famous brands include: Nescafe, Maggi,


Milkybar, Milo, Kit Kat, Bar-One, Milkmaid and
Nestea,Nestl Milk, Nestl Slim Milk and
Nestl Fresh.

Effect Of Inflation
Due

to the rising commodity


prices Nestles profit margins
were squeezed.
Inflation

Hurts Nestle, But


Growth Absorbs Shockers.
During

this time the focus


was on volume growth, even
at the cost of lower margins.
In 2009, Nestles net sales
growth was 18.6 percent,
whereas the profits were
down.

Future Plans
Mr. Antonio Helio Waszyk is the chairman
& MD of Nestle India.
Nestle

India is set to expand its


manufacturing capacity and open two new
plants by 2011-12.
The

plants are expected to up the


company's capacity by 20-30 per cent.

Nestle

India is going to launch verticals of


health foods especially to tackle obesity,
heart diseases and diabetes etc.
Nestle

India plans to penetrate both rural


and metro at same level.
To

be bi-focal to achieve growth.

THANK YOU
Presentation By
Sridip Sarkar
&
Subrato Biswas

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