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Company Overview

Corn Products International Inc.


Corn Products International Inc. (Ingredion Inc.) is a corn and potatoes ingredients provider
company for the industries related to food and beverages and pharmaceutical anfter processing of
corn and potatoes as raw material. It was founded in 1906. Ingredion has a vast business in all
over the world including Pakistan with its affiliate of Rafhan Maize.

CSR Initiatives
CSR initiatives of 2011
o Employees, Business Associate and Community Safety Initiative: Achieved 33%
recordable reduction in safety issues.
o Social Accountability Internationals SA8000 Standard Initiative in HR practices.
o Participation of Ingredion manufacturing facilities in Sedex-the Supplier Ethical Data
Exchange- program to provide information of operations and practices and improve the
level and get opportunities.
o Introduced employee development program with a system named Achieve.
o ISO 14001 certification, the environmental management standard accreditation, initiative
which is achieved by 54% manufacturing facilities across the world including Pakistans
Cornwala facility.
o Cambridge Natural Capital Leaders Platform Initiative as external benchmark which is
joined by Corn Products. It looks into the hidden costs and impacts of corn production.
o Corn Products initiate Hope campaign; give scholarships and charitable works worth
$1.125 million in 2011.

CSR initiatives of 2012


o Commitment to zero injury in safety of the employees and business companions as it is
more reduced in 2012 and achieved recordable reduction to 38% on injury issues.
o In Sedex initiative, Corn Products put all the manufacturing facilities across the world
under one single registration of Sedex to improve the quality standard of data.

o In Addition to Sedex, Social Accountability 8000 standard is chosen for measuring the
social responsible practices.
o To combat huger across the world Corn Products initiate a program and collaborate with
Global FoodBanking Network (GFN).
o For community development, give support to an American organization Girls4Science.
o Continuous improvement in environmental standards as 57% of all manufacturing
facilities across the world got ISO 14001 Certification.
o In food safety of its products, Ingredion engaged with Global Food Safety Initiative
(GFSI) and 75% of total manufacturing facilities got the certification of GFSI standards
of food safety.
o In 2012, for supplier sustainability assessment, initiate a new program named Supplier
Performance Management Program.
o 20% increase from year to year in philanthropic contributions with scholarships and
donations.

CSR initiatives of 2013


o In sustainability update of 2013, the safety issues were more reduced and up to 40%
versus previous year.
o Engaged in third party audits of manufacturing facilities to the Sedex Members Ethical
Trade Audit (SMETA).
o 30% manufacturing sites across the world actively take part in the Global FoodBanking
activities.
o Engaged in different awareness activities for environment protection around the world.
o Actively participate in the University of Cambridge Natural Capital Leaders Platform as
previous year.
o Total 81% manufacturing sites got the certification of Global Food Safety Initiative
(GFSI).
o Successfully implemented the Supplier Performance Management programs first phase.
CSR initiatives of 2014
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Safety incidences were reduced by 10% as compared to the last year.


Ingredions total 97% manufacturing facilities successfully completed audit of SMETA.
Total 95% facilities including Pakistani facilities got the certification of GFSI.
Total 100% facilities got the ISO 9001 certification.

o Engaged with Sustainable Agriculture Initiative (SAI) in January 2014.


o More money donated for scholarships in total 10 countries.
o Got the place in the list of Worlds Most Ethical Companies by Ethisphere Institute.
CSR initiatives of 2015
o 96% of manufacturing facilities got certification of assessment of social accountability.
o 48% of employees got the training of Lean Six Sigma.
o More involvement in the Global FoodBanking Network.

Critical Analysis
More Focused and Least Focused Stakeholders
o Top stakeholders among the primary stakeholders who are more focused in the above
initiatives are the employees, suppliers and community.
o Primary stakeholders who are least focused in the above CSR initiatives are the
shareholders, creditors and customers.
Most Frequent and Least Frequent CSR Initiatives
o Most frequent CSR initiatives include the employees safety and health initiatives,
community welfare initiatives, environment protection initiatives, food safety initiatives
and suppliers focused initiatives.
o Least frequent CSR initiatives are the management focused initiatives, customer focused
initiatives and shareholders focused initiatives.
Classification of CSR Initiatives According to the Three-Domain Model
o Ingredion CSR initiatives were Purely Ethical, Legal/Ethical, Economic/Ethical and
Economic/Legal/Ethical.

What changes happened with the passage of time in CSR initiatives?

With the passage of time as compared to year on year CSR initiatives, continuous
improvement in different CSR activities occurred and more new initiatives are included
in every coming year which covers different stakeholders.

Conagra Foods Inc.


Conagra Foods Inc. is a packaged food company with different brands in many countries. It was
founded in 1919 where four grain mills come together to form a single company. Conagra is
actively engaged in CSR activities.

CSR Initiatives
CSR initiatives of 2011
o Safety issues in total 18 manufacturing facilities were reduced to zero as the Total
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Incidence Rate (TIR)was zero in these facilities


Child Hunger Ends Here campaign was successfully continued in 2011.
Got the certification of LEED Platinum which is for the environment protection
Got the certification of Energy Star at two manufacturing facilities.
Got the status of Zero Waste at companys 12 production facilities.
For food safety, engaged with the American Dietetic Asssociation

CSR initiatives of 2012


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Got the recognition from the SQF Institute for the companys quality of products.
Got the 100% certification from the GSFI for all the company facilities
Total 35 of the company facilities got the zero Total Incidence Rate.
Company pledge $10 million for the period of 5 years to donate for minimize the hunger.
Growth in the Conagra Foods Foundation as the start of the Feeding America initiative.
Listed in Carbon Disclosure Leadership Index of CDP 2012 S&P 500 Index.

CSR initiatives of 2013


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More facilities got the certification of Safe Quality Food Institute.


Introduced iNOURISH program for the employees development
Growth in the employees wellness program.
New goals set for the protection of environment.
37.9% of company polluted water is recycled and used for the nearby farms.

CSR initiatives of 2014


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Dietetic measures for the customers health safety.


Communication channels build for the consumers under the Allergen Program.
Engaged in social accountability for employees health and safety.
Partnered with Procter & Gamble for the Conagra Child Hunger Ends Here compaign.
More employees participated in employees wellness program.

o More growth in the company facilities wastes as 35 facilities send not more than 5%
waste.
o Donated 10.9 million pounds in Feeding America in FY2014.
o 40% company water recycled for the farms use near the company facilities.

CSR initiatives of 2015


o More new products entered in the dietetic measures for the end benefit of the customers
health.
o Communication with the customers for their improved health meals.
o Got engaged with the company supply chain partners under the 2020 sustainability
vision.
o Used all of the certified ingredients.

Critical Analysis
More Focused and Least Focused Stakeholders
o Company remained more focused on employees, customers and community while
suppliers, shareholders and creditors remained least focused.
Most Frequent and Least Frequent CSR Initiatives
o Employees development and safety, community development initiatives and customer
related initiatives were more frequent while suppliers related initiatives were least
frequent.
Classification of CSR Initiatives According to the Three-Domain Model
Conagra Inc. CSR initiatives were Purely Ethical, Legal/Ethical, Economic/Ethical and
Economic/Legal/Ethical.

What changes happened with the passage of time in CSR initiatives?

With the passage of time as compared to year on year CSR initiatives, continuous
improvement in different CSR activities occurred and some new initiatives were included
in every coming year which covered different stakeholders.

Pepsico
Pepsico is a diversified multinational firm related to the food and beverages business. It was
founded 117 years ago since 1898.

CSR Initiatives
CSR initiatives of 2011/12
o Reduced Lost Time Injury by 35%.
o Worked on the equality as 31% executives in US are women.

o Worked on Human Rights abuses.


o On Global Citizenship initiative, company donated $99 million in 2011/12.
CSR initiatives of 2013
o Under Human Sustainability different products of healthy diet were focused for
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customers health.
Made efforts of responsible marketing.
Under Environment Sustainability resource conservation were focused.
Start the Sustainable Farming Initiative.
Under Talent Sustainability company initiate diverse suppliers and more women

leaders.
o Got the title of Most Ethical Company by Ethisphere.
o Under Global Citizenship, more than $100 million donated.
CSR initiatives of 2014/15
o Reduced Lost Time Incidence by 23% as compared to previous year.
o Made the partnership with Columbia Water Center under environment sustainability.
o Made donations for global citizenship of $110 million.

Critical Analysis
More Focused and Least Focused Stakeholders
o Employees, customers and community were the most focused stakeholders while
creditors and shareholders were least focused.
Most Frequent and Least Frequent CSR Initiatives
o Most frequent initiative related to the employee safety, customers health and community
welfare initiative while employee training and suppliers engagement were least frequent.

Classification of CSR Initiatives According to the Three-Domain Model


Pepsico CSR initiatives were Purely Ethical, Economic/Ethical and
Economic/Legal/Ethical.

Campbell Soup Company


Campbell Soup Company is the largest Canned Soup products company around the world with
more focus on the soup products. It was founded in 1869. Campbell is more social responsible
company in this food category than any other according to the Fortune Magazine.

CSR initiatives of 2011


o Offered healthy and nutritious products with portfolio growth of $ 2446 million.
o For Ensuring consumer satisfaction, build more contact channels with customers.
o For food safety and quality, made the requirement for production facilities of GFSI
Certification.
o Labels for Education program for customers and consumers.

CSR initiatives of 2012


o Received Mission Achievement Award from the American Heart Association for the first
time for the healthy food initiatives.
o Summer program give young generation summer activities for more than 10,000.
o Give $50,574,058 under the Global Giving initiative.
o Started Campbell healthy Camden initiative
CSR initiatives of 2013
o Set standards for supplier performance.
o For customers, participated in the sustainability consortium.
o 15% increase in donations.
CSR initiatives of 2014
o Dietetic measures for the customers health safety.
o Engaged in social accountability for employees health and safety.
o Focused on Suppliers performance measure initiative.
CSR initiatives of 2015
o Campbell Soup Foundation starts initiatives for community welfare programs.
o 14.6 % reduction in greenhouse gases emission.
o Named in 100 Most Sustainable Corporations in the World.

Critical Analysis
More Focused and Least Focused Stakeholders
o More focused stakeholders are employees, customers, community and suppliers.
o Least focused stakeholders are management and shareholders.
Most Frequent and Least Frequent CSR Initiatives
o Employees safety and development, customer and community welfare are more frequent
as compared to others.
Classification of CSR Initiatives According to the Three-Domain Model

o Campbell CSR initiatives were Purely Ethical, Economic/Ethical, Ethical/Legal and


Economic/Legal/Ethical.

Mondelz International
Mondelz International is a multinational company of food and snacks. It has presence in more
than 120 countries. It was founded in 1903. Their affiliate in Pakistan is Continental Biscuits Ltd.

CSR initiatives of 2011


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Reduced waste of 15% as compared to previuos year.


Employee development program initiated.
Initiate the program for 30% reduced emission by 2015.
Partnership with different associations for Public health initiative.

CSR initiatives of 2012


o Organize the Healthy Lifestyle Global Summit
o Initiate Joy Ambassadors program for employee development
o 33% year on year reduction in Lost Time Injury Rate (LTIR).
CSR initiatives of 2013
o 36% year on year reduction in LTIR.
o 75% manufacturing facilities certified from FSSC 22000 for food safety.
o Initiate Compliance and Integrity Program
CSR initiatives of 2014/15
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Initiate elimination of 89 million pounds waste packages.


Introduced employee development program with a new system.
Initiative to tackle the child labor.
More health and dietetic products introduced.
Partnership with NGOS for community welfare.

Critical Analysis
More Focused and Least Focused Stakeholders
o Employees, customers and community are more focused.
o Suppliers and shareholders are least focused.

Most Frequent and Least Frequent CSR Initiatives


o Safety, employee development and customers health initiatives are more frequent as
compared to other.
Classification of CSR Initiatives According to the Three-Domain Model
o Company CSR initiatives were Purely Ethical, Economic/Ethical and
Economic/Legal/Ethical.

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