This poster, much like my own idea, makes creative use of text in order to emphasize

one of the films selling points. In the placement of Jim Carreys name the producing
institution have effectively engaged their targeted audiences attention through
celebrity endorsement. I however, am planning to do the same, using text to represent
the film title in a different way not the actors name. I will take inspiration from this
poster as they have created a bold text design in order to engage their targeted
audience effectively. I will do the same in order to emphasize the significance of the
title and the symbolic weight it carries for the silent narrative.

The producing credits

are used on the poster
to impact the opinion of
the targeted audience at
first glance. Where the
fame of the main
character is revealed the
targeted audience will
next look towards the
producing institution for
a sense of quality
assurance. In making
use of the producing
credits the producing
institution has offered a
second level of quality
guarantee as the
producing institution can

Having the main character

represented in an over
exaggerated pose portrays
the mocking themes within
the narrative that the
producing institution are
hoping will be
communicated effectively.
The mocking image
represents the main
character as a clown and
foreshadows the ways in
which the narrative will mock
the characters values,
enticing its targeted
audience therefore as they
are targeted by the use of
humour. The main image
also includes the use of
props that depicts the main
ideologies within the
narrative. I am hoping also

The use of colour schemes in the poster contribute to the efforts made by the
producing institution to grab the audiences attention. Having a plain white
background and the bold text colour will naturally interest the targeted audience. I
am hoping to imitate this in order to engage my targeted audience effectively.