Electro Case

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<div class="ff8" style="font-size:300px">
<span class="a" style="left:266px;top:317px">Chapter 8</span></div>

<span class="a" style="left:796px;top:804px;color:#5e0a0c">Diversification:
Strategies for</span><span class="a" style="left:796px;top:1019px;word-spacing:1px;color:#5e0a0c">Managing a Group of Businesses</span></div>
<span class="a" style="left:266px;top:1401px;word-spacing:7px;letter-spacing:5px;color:#264099">Multiple Choice Questions</span></div>
<span class="a" style="left:266px;top:1655px;word-spacing:-2px;letter-spacing:4px;color:#f79533">The Four Facets of Crafti<span class="w6"></span>ng
Corporate Strategy </span></div>
<span class="a" style="left:406px;top:2022px;word-spacing:-3px;letterspacing:1px">1.<span class="w" style="width:62px"></span>The tas<span
class="l6">k of crafti<span class="l6">ng corp<span class="l6">orate st<span
class="l7">rategy fo<span class="l8">r a diversi<span class="l6">fied com<span
class="l6">pany en<span class="l6">compa<span
class="l6">sses</span></span></span></span></span></span></span></spa
n></span></span><span class="a" style="left:531px;top:2116px;word-spacing:3px;letter-spacing:1px">A)<span class="w"
style="width:50px"></span>pick<span class="l6">ing the ne<span class="l6">w
indus<span class="l7">tries to en<span class="l7">ter and dec<span
class="l6">idin<span class="l6">g on the mean<span class="l6">s of entry<span
class="l6">.</span></span></span></span></span></span></span></span><
/span><span class="a" style="left:531px;top:2209px;word-spacing:2px">B)<span
class="w" style="width:57px"></span>initiating <span class="l6">actions to
<span class="l7">boost the <span class="l7">combined performanc<span
class="l6">e of the <span class="l6">businesses t<span class="l6">he firm has
<span
class="l7">entered.</span></span></span></span></span></span></span></
span><span class="a" style="left:531px;top:2302px;word-spacing:2px">C)<span
class="w" style="width:57px"></span>pursuing op<span class="l6">portunities
<span class="l6">to leverage <span class="l6">cross-business <span
class="l7">value chain <span class="l6">relationships <span class="l6">and
strategic <span class="l7">fits into <span
class="l7">competitive</span></span></span></span></span></span></span
></span></span><span class="a"
style="left:669px;top:2395px">advantage.</span><span class="a"
style="left:531px;top:2489px;word-spacing:2px">D)<span class="w"
style="width:52px"></span>establishing <span class="l7">investment prio<span
class="l6">rities and <span class="l6">steering corpo<span class="l6">rate
resources i<span class="l6">nto the <span class="l6">most attractive <span
class="l7">business un<span
class="l6">its.</span></span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:2581px;word-spacing:-6px;letterspacing:5px">E<span class="l6">)<span class="w"
style="width:57px"></span>A<span class="l6">ll <span class="l10">of <span
class="l8">t<span class="l6">he<span class="l10">s<span
class="l6">e.</span></span></span></span></span></span></span></span>
</div>
<span class="a" style="left:531px;top:2769px;word-spacing:1px;letter-spacing:1px">Answer: E</span></div>
<span class="a" style="left:959px;top:2768px;word-spacing:12px">Page: <span
class="l" style="margin-left:-13px">239 <span class="l" style="margin-left:13px">- <span class="l12">240 <span class="w"
style="width:28px"></span>Learning <span class="l" style="margin-left:15px">Objective: <span class="l" style="margin-left:-15px">1 <span class="w"
style="width:29px"></span>Difficulty: <span class="l" style="margin-left:15px">Easy <span class="w" style="width:27px"></span>Taxonomy: <span
class="l" style="margin-left:-15px">Comprehension <span class="w"
style="width:25px"></span>AACSB:</span></span></span></span></span></s
pan></span></span><span class="a" style="left:531px;top:2861px;wordspacing:-3px">Value Creation</span><span class="a"
style="left:406px;top:3056px;word-spacing:-1px;letter-spacing:2px">2.<span
class="w" style="width:60px"></span>Whi<span class="l7">ch <span
class="l6">one <span class="l8">of t<span class="l7">he <span
class="l6">fol<span class="l7">low<span class="l7">ing <span
class="l8">is</span></span></span></span></span></span></span></span>
</span></div>
<span class="a" style="left:1522px;top:3056px">not </span></div>
<span class="a" style="left:1646px;top:3056px;word-spacing:-2px">one of the
elements of <span class="w6"></span>crafting corporate strategy for a diversified
company?</span><span class="a" style="left:531px;top:3150px;word-spacing:3px;letter-spacing:1px">A)<span class="w"
style="width:50px"></span>Pick<span class="l6">ing new in<span
class="l6">dust<span class="l6">ries to ent<span class="l7">er and deci<span
class="l6">ding o<span class="l6">n the means o<span class="l6">f
entry</span></span></span></span></span></span></span></span><span
class="a" style="left:531px;top:3242px;word-spacing:-4px;letterspacing:1px">B)<span class="w" style="width:55px"></span>Choo<span
class="l6">sing the app<span class="l7">ropri<span class="l6">ate valu<span

class="l6">e chain for each bu<span class="l6">sines<span class="l6">s the
compan<span class="l6">y has enter<span
class="l6">ed</span></span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:3336px;wordspacing:2px">C)<span class="w" style="width:57px"></span>Pursuing op<span
class="l6">portunities <span class="l6">to leverage <span class="l6">crossbusiness v<span class="l7">alue chain re<span class="l6">lationships <span
class="l6">and strategic <span class="l6">fits into <span
class="l7">competitive</span></span></span></span></span></span></span
></span></span><span class="a"
style="left:669px;top:3429px">advantage</span><span class="a"
style="width:52px"></span>Establishing <span class="l7">investment pr<span
class="l6">iorities and <span class="l7">steering corpo<span class="l6">rate
resources in<span class="l7">to the most <span class="l7">attractive bus<span
class="l6">iness unit<span
class="l6">s</span></span></span></span></span></span></span></span>
</span><span class="a" style="left:531px;top:3615px;word-spacing:-4px;letterspacing:1px">E)<span class="w" style="width:59px"></span>Init<span
class="l6">iatin<span class="l6">g action<span class="l7">s to boost the
comb<span class="l8">ined perf<span class="l6">orman<span class="l6">ce of
the busin<span class="l6">esses th<span class="l6">e firm has enter<span
class="l6">ed</span></span></span></span></span></span></span></span
></span></span></div>
<span class="a" style="left:531px;top:3803px;word-spacing:1px;letter-spacing:1px">Answer: B</span></div>
class="l11">239 <span class="l11">- <span class="l10">240 <span class="w"
style="width:31px"></span>Difficulty: <span class="l" style="margin-left:13px">Medium <span class="w" style="width:29px"></span>Taxonomy: <span
class="l" style="margin-left:13px">Comprehension</span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:3895px;word-spacing:2px">AACSB: Value Creation</span></div>
<span class="a" style="left:266px;top:4184px;word-spacing:-3px;letter-spacing:4px;color:#f79533">Wh<span class="l6">en to <span
class="w6"></span>Diversify </span></span></div>

<span class="a" style="left:406px;top:4551px;word-spacing:-5px;letterspacing:1px">3.<span class="w" style="width:62px"></span>Dive<span
class="l6">rsifi<span class="l6">catio<span class="l6">n merits stro<span
class="l6">ng consid<span class="l7">erati<span class="l6">on whenev<span
class="l7">er a <span class="w6"></span>sing<span class="l6">le-bu<span
class="l6">sine<span class="l6">ss
company</span></span></span></span></span></span></span></span></sp
an></span></span><span class="a" style="left:531px;top:4645px;word-spacing:2px;letter-spacing:1px">A)<span class="w" style="width:50px"></span>has
in<span class="l6">tegra<span class="l6">ted bac<span class="l6">kward
a<span class="l6">nd forw<span class="l7">ard as fa<span class="l6">r as it
can<span
span class="a" style="left:531px;top:4738px;word-spacing:2px">B)<span
class="w" style="width:57px"></span>is faced w<span class="l6">ith
diminish<span class="l6">ing market <span class="l6">opportunities <span
class="l7">and stagnating <span class="l8">sales in i<span class="l6">ts
principal <span
class="l7">business.</span></span></span></span></span></span></span><
/span><span class="a" style="left:531px;top:4831px;word-spacing:-3px;letterspacing:1px">C)<span class="w" style="width:55px"></span>has ach<span
class="l6">ieved in<span class="l7">dustr<span class="l6">y leade<span
class="l6">rship i<span class="l6">n its main li<span class="l6">ne of busi<span
class="l7">ness.</span></span></span></span></span></span></span></spa
n><span class="a" style="left:531px;top:4924px;word-spacing:-3px;letterspacing:1px">D)<span class="w" style="width:50px"></span>encou<span
class="l7">nters d<span class="l6">eclin<span class="l6">ing pro<span
class="l6">fits in it<span class="l7">s mainst<span class="l6">ay busi<span
class="l6">ness<span
/span><span class="a" style="left:531px;top:5018px;word-spacing:-3px;letterspacing:1px">E)<span class="w" style="width:59px"></span>faces st<span
class="l6">rong co<span class="l6">mpeti<span class="l7">tion an<span
class="l6">d is strug<span class="l6">glin<span class="l6">g to earn a good
p<span class="l6">rofit<span
/span></div>
class="l" style="margin-left:-16px">241 <span class="w"

pan></div>
<span class="a" style="left:2142px;top:5388px;word-spacing:8px">TB 81</span></div>
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<span class="a" style="left:531px;top:284px;word-spacing:-3px">Value
Creation</span></div>
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class="l6">rsifi<span class="l6">catio<span class="l6">n become<span
class="l6">s a releva<span class="l6">nt strat<span class="l6">egic op<span
class="l7">tion wh<span class="l6">en a compan<span
class="l6">y</span></span></span></span></span></span></span></span>
</span></span><span class="a" style="left:531px;top:377px;wordspacing:2px">A)<span class="w" style="width:52px"></span>spots opp<span
class="l6">ortunities to <span class="l8">expand into <span
class="l7">industries w<span class="l6">hose technolo<span class="l6">gies and
<span class="l6">products comp<span class="l6">lement its <span
class="l6">present</span></span></span></span></span></span></span></s
pan></span><span class="a"
style="left:649px;top:471px"> business.</span><span class="a"
style="left:531px;top:564px;word-spacing:2px">B)<span class="w"
style="width:57px"></span>can leverage e<span class="l6">xisting comp<span
class="l6">etencies and <span class="l6">capabilities b<span class="l6">y
expanding <span class="l7">into indu<span class="l6">stries where <span
class="l6">these same <span
class="l6">resource</span></span></span></span></span></span></span></
span></span><span class="a" style="left:669px;top:657px;word-spacing:2px">strengths are key success factors and valuable competitive
assets.</span><span class="a" style="left:531px;top:750px;wordspacing:2px">C)<span class="w" style="width:57px"></span>has a pow<span
class="l6">erful and w<span class="l6">ell-known b<span class="l6">rand name
that <span class="l8">can be trans<span class="l6">ferred to the <span
class="l7">products of <span class="l7">other busines<span class="l6">ses
and</span></span></span></span></span></span></span></span></span><
span class="a" style="left:669px;top:844px;word-spacing:-2px">thereby used as a
lever <span class="w6"></span>for driving up the sales and <span
class="w6"></span>profits of such businesses.</span><span class="a"
style="width:52px"></span>can open u<span class="l6">p new av<span
class="l6">enues for red<span class="l6">ucing costs <span class="l6">by
diversi<span class="l6">fying into <span class="l7">closely related <span
class="l7">businesses.</span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:1030px;word-spacing:-6px;letterspacing:5px">E<span class="l6">)<span class="w"
style="width:57px"></span>A<span class="l6">ll <span class="l10">of <span
class="l8">t<span class="l6">he<span class="l10">s<span
</div>
<span class="a" style="left:531px;top:1218px;word-spacing:1px;letter-spacing:1px">Answer: E</span></div>
style="width:23px"></span>AACSB: <span class="l" style="margin-left:14px">Value</span></span></span></span></span></span></span><span
class="a" style="left:531px;top:1309px">Creation</span><span class="a"

style="left:406px;top:1505px;word-spacing:1px;letter-spacing:1px">5.<span
class="w" style="width:62px"></span>Dive<span class="l6">rsifi<span
class="l6">catio<span class="l6">n ou<span class="l6">ght <span class="l6">to
b<span class="l6">e co<span class="l6">nsid<span class="l6">ered <span
class="l6">when</span></span></span></span></span></span></span></sp
an></span></span><span class="a" style="left:531px;top:1598px;wordspacing:1px">A)<span class="w" style="width:52px"></span>a company's
pro<span class="l6">fits are being sq<span class="l6">ueezed and it n<span
class="l6">eeds to increase it<span class="l6">s net profit marg<span
class="l6">ins and return <span
class="l6">on</span></span></span></span></span></span></span><span
class="a" style="left:669px;top:1691px">investment.</span><span class="a"
style="left:531px;top:1784px;word-spacing:-4px;letter-spacing:1px">B)<span
class="w" style="width:55px"></span>a company la<span class="l6">cks
sust<span class="l7">ainab<span class="l6">le compe<span
class="l6">titiv<span class="l6">e advant<span class="l7">age in its pres<span
class="l6">ent busi<span
class="l6">ness.</span></span></span></span></span></span></span></spa
n></span><span class="a" style="left:531px;top:1878px;wordspacing:3px">C)<span class="w" style="width:57px"></span>a company <span
class="l8">begins to <span class="l9">encounter di<span class="l6">minishing
<span class="l6">growth pro<span class="l6">spects in <span class="l8">its
mains<span class="l6">tay busine<span
class="l6">ss.</span></span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:1971px;wordspacing:2px">D)<span class="w" style="width:52px"></span>a company <span
class="l6">has run ou<span class="l6">t of ways <span class="l7">to achieve
<span class="l6">a distincti<span class="l6">ve competence <span class="l6">in
its p<span class="l6">resent busin<span
class="l6">ess.</span></span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:2064px;word-spacing:-3px;letterspacing:1px">E)<span class="w" style="width:59px"></span>a compan<span
class="l6">y is unde<span class="l6">r the gun to cre<span class="l6">ate a
more att<span class="l7">ractiv<span class="l7">e and cost<span class="l6">effic<span class="l6">ient va<span class="l6">lue chai<span
class="l6">n.</span></span></span></span></span></span></span></span>
</span></span></div>
<span class="a" style="left:531px;top:2252px;word-spacing:1px;letter-spacing:1px">Answer: C</span></div>

pan><span class="a" style="left:531px;top:2343px;word-spacing:-3px">Value
Creation</span><span class="a" style="left:406px;top:2539px;wordspacing:2px">6.<span class="w" style="width:64px"></span>Diversification
<span class="l6">becomes a rel<span class="l6">evant strategi<span
class="l6">c option <span class="l6">in all bu<span class="l7">t which on<span
class="l6">e of the <span class="l6">following <span class="l6">situations?
</span></span></span></span></span></span></span></span></span><spa
n class="a" style="left:531px;top:2632px;word-spacing:1px">A)<span class="w"
style="width:52px"></span>When a company s<span class="l6">pots
opportun<span class="l6">ities to expan<span class="l6">d into indus<span
class="l6">tries whose techn<span class="l6">ologies and p<span
class="l6">roducts
complement</span></span></span></span></span></span></span><span
class="a" style="left:669px;top:2725px;word-spacing:-4px">its present
business.</span><span class="a" style="left:531px;top:2818px;word-spacing:3px;letter-spacing:1px">B)<span class="w" style="width:55px"></span>When a
com<span class="l6">pany is on<span class="l7">ly earni<span class="l6">ng a
low pro<span class="l6">fit marg<span class="l6">in in its pri<span
class="l7">ncipa<span class="l6">l busin<span
class="l7">ess</span></span></span></span></span></span></span></span
></span><span class="a" style="left:531px;top:2912px;wordspacing:2px">C)<span class="w" style="width:57px"></span>When a co<span
class="l6">mpany has a <span class="l7">powerful and <span class="l7">wellknown <span class="l6">brand name t<span class="l6">hat can be <span
class="l7">transferred to <span class="l6">the products <span class="l8">of
other </span></span></span></span></span></span></span></span><
/span><span class="a" style="left:649px;top:3004px;word-spacing:2px"> businesses and thereby used as a lever <span
class="w6"></span>for driving up the sales and <span
class="w6"></span>profits of such businesses.</span><span class="a"
style="width:52px"></span>When a company c<span class="l6">an open up
n<span class="l6">ew avenues for redu<span class="l6">cing costs by <span
class="l6">diversifying i<span class="l6">nto closely relat<span class="l6">ed
businesses.</span></span></span></span></span></span></span><span
class="a" style="left:531px;top:3191px;word-spacing:2px">E)<span class="w"
style="width:61px"></span>When a co<span class="l6">mpany can l<span
class="l6">everage existing <span class="l7">competencies and <span
class="l8">capabilities by <span class="l8">expanding in<span class="l6">to
indust<span class="l6">ries
where</span></span></span></span></span></span></span></span><span
class="a" style="left:669px;top:3284px;word-spacing:-2px">these same resource

strengths are key <span class="w6"></span>success factors and valuable
competitive assets.</span></div>
style="width:23px"></span>AACSB: <span class="l" style="margin-left:14px">Value</span></span></span></span></span></span></span><span
class="a" style="left:531px;top:3564px">Creation</span></div>
<span class="a" style="left:266px;top:3751px;word-spacing:-1px;letter-spacing:4px;color:#f79533">Building Shareholder Value: The Ultimate
Justification</span><span class="a" style="left:266px;top:3889px;word-spacing:1px;letter-spacing:-4px;color:#f79533">For Diversifying</span></div>
class="l6">rsify<span class="l6">ing in<span class="l6">to new b<span
class="l6">usine<span class="l7">sses is <span class="l6">justi<span
class="l6">fiabl<span class="l7">e only if i<span
class="l7">t</span></span></span></span></span></span></span></span>
</span></span><span class="a" style="left:531px;top:4349px;word-spacing:4px;letter-spacing:1px">A)<span class="w"
style="width:50px"></span>resu<span class="l6">lts in incre<span
class="l6">ased pro<span class="l6">fit margi<span class="l6">ns and
bigg<span class="l6">er total pro<span class="l7">fits<span
span class="a" style="left:531px;top:4442px;word-spacing:-1px;letterspacing:2px">B)<span class="w" style="width:53px"></span>bui<span
class="l8">lds <span class="l7">sh<span class="l6">are<span
class="l6">hol<span class="l7">der <span class="l7">val<span
class="l7">ue.</span></span></span></span></span></span></span></span
><span class="a" style="left:531px;top:4536px;word-spacing:-4px;letterspacing:1px">C)<span class="w" style="width:55px"></span>helps a comp<span
class="l6">any esca<span class="l6">pe the rigor<span class="l7">s of

competi<span class="l6">tion in its pre<span class="l6">sent bus<span
class="l7">iness<span
span class="a" style="left:531px;top:4629px;word-spacing:2px">D)<span
class="w" style="width:52px"></span>leads to <span class="l6">the
developmen<span class="l6">t of a <span class="l6">greater variety <span
class="l6">of distinc<span class="l6">tive competencies <span class="l7">and
competiti<span class="l6">ve capabilities<span
/span><span class="a" style="left:531px;top:4722px;word-spacing:-4px;letterspacing:1px">E)<span class="w" style="width:59px"></span>helps th<span
class="l7">e company ov<span class="l6">ercom<span class="l6">e the
barrier<span class="l6">s to enterin<span class="l7">g additi<span
class="l6">onal for<span class="l6">eign mark<span
class="l7">ets.</span></span></span></span></span></span></span></span
></span></div>
class="l" style="margin-left:-13px">241 <span class="l" style="margin-left:13px">- <span class="l12">242 <span class="w"
pan></span></span><span class="a" style="left:531px;top:5001px;wordspacing:-3px">Value Creation</span></div>
</div>
</div>
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text-shadow: 0px 0px 70px black;"><div unselectable="on" class="ie_fix">

<div unselectable="on" class="ff3" style="font-size: 74px; color: transparent;">
<span unselectable="on" class="a" style="left: 406px; top: 388px; word-spacing:
-2px; letter-spacing: 1px; color: transparent;">8.<span unselectable="on"
class="w" style="width: 62px; color: transparent;"></span>To crea<span
unselectable="on" class="l6">te valu<span unselectable="on" class="l7">e for
sha<span unselectable="on" class="l6">rehol<span unselectable="on"
class="l6">ders vi<span unselectable="on" class="l6">a dive<span
unselectable="on" class="l6">rsifi<span unselectable="on" class="l6">catio<span
unselectable="on" class="l6">n, a comp<span unselectable="on" class="l6">any
mus<span unselectable="on"
</span></span></span><span unselectable="on" class="a" style="left: 531px;
top: 480px; word-spacing: -1px; letter-spacing: 1px; color: transparent;">A)<span
unselectable="on" class="w" style="width: 50px; color: transparent;"></span>get
in<span unselectable="on" class="l7">to new <span unselectable="on"
class="l6">busi<span unselectable="on" class="l6">ness<span
unselectable="on" class="l6">es tha<span unselectable="on" class="l6">t are
pr<span unselectable="on" class="l6">ofit<span unselectable="on"
class="l6">able.</span></span></span></span></span></span></span></spa
n><span unselectable="on" class="a" style="left: 531px; top: 574px; wordspacing: -2px; letter-spacing: 1px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>dive<span
unselectable="on" class="l6">rsify i<span unselectable="on" class="l6">nto
in<span unselectable="on" class="l6">dust<span unselectable="on"
class="l6">ries th<span unselectable="on" class="l7">at are gro<span
unselectable="on" class="l7">wing ra<span unselectable="on"
class="l6">pidl<span unselectable="on"
class="l6">y.</span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 531px; top: 667px; wordspacing: 1px; color: transparent;">C)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>spread its bu<span
unselectable="on" class="l6">siness risk acros<span unselectable="on"
class="l6">s various indus<span unselectable="on" class="l6">tries by only <span
unselectable="on" class="l7">acquiring firms tha<span unselectable="on"
class="l6">t are strong comp<span unselectable="on" class="l6">etitors in
the<span unselectable="on"
class="l6">ir </span></span></span></span></span></span></span></
span><span unselectable="on" class="a" style="left: 669px; top: 760px; wordspacing: -6px; color: transparent;">respective industries.</span><span
unselectable="on" class="a" style="left: 531px; top: 853px; word-spacing: 2px;
color: transparent;">D)<span unselectable="on" class="w" style="width: 52px;
color: transparent;"></span>diversify in<span unselectable="on" class="l6">to
business<span unselectable="on" class="l6">es that can <span unselectable="on"

class="l7">perform better <span unselectable="on" class="l6">under a s<span
unselectable="on" class="l6">ingle corporate <span unselectable="on"
class="l7">umbrella than <span unselectable="on" class="l7">they could <span
unselectable="on"
class="l6">perform</span></span></span></span></span></span></span></
span></span><span unselectable="on" class="a" style="left: 669px; top: 947px;
word-spacing: -4px; color: transparent;">operating as independent, <span
unselectable="on" class="w6"></span>stand-alone businesses.</span><span
color: transparent;">E)<span unselectable="on" class="w" style="width: 61px;
business<span unselectable="on" class="l6">es that hav<span unselectable="on"
class="l6">e either key <span unselectable="on" class="l7">success factors
<span unselectable="on" class="l7">or value <span unselectable="on"
class="l6">chains that <span unselectable="on" class="l7">are similar to <span
unselectable="on" class="l8">its
present</span></span></span></span></span></span></span></span></spa
n><span unselectable="on" class="a" style="left: 649px; top: 1133px; color:
transparent;"> businesses.</span></div>
1px; letter-spacing: -1px; color: transparent;">Answer: D</span></div>
15px; color: transparent;">Page: <span unselectable="on" class="l" style="marginleft: -15px; color: transparent;">242 <span unselectable="on" class="w"
style="width: 24px; color: transparent;"></span>Learning <span
unselectable="on" class="l" style="margin-left: -17px; color:
transparent;">Objective: <span unselectable="on" class="l" style="margin-left:
-18px; color: transparent;">1 <span unselectable="on" class="w" style="width:
25px; color: transparent;"></span>Difficulty: <span unselectable="on" class="l"
style="margin-left: -18px; color: transparent;">Medium <span unselectable="on"
class="w" style="width: 24px; color: transparent;"></span>Taxonomy: <span
transparent;">Comprehension <span unselectable="on" class="w" style="width:
22px; color:
transparent;"></span>AACSB:</span></span></span></span></span></span>
-3px; color: transparent;">Value Creation</span><span unselectable="on"
class="a" style="left: 406px; top: 1599px; word-spacing: 2px; color:
transparent;">9.<span unselectable="on" class="w" style="width: 64px; color:
transparent;"></span>The three <span unselectable="on" class="l6">tests for
j<span unselectable="on" class="l6">udging wheth<span unselectable="on"
class="l6">er a particu<span unselectable="on" class="l6">lar diversificatio<span

unselectable="on" class="l6">n move can <span unselectable="on"
class="l8">create value fo<span unselectable="on" class="l6">r shareholders
<span unselectable="on"
class="l6">are</span></span></span></span></span></span></span></span
></span><span unselectable="on" class="a" style="left: 531px; top: 1693px;
word-spacing: 3px; color: transparent;">A)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>the attracti<span
unselectable="on" class="l6">veness tes<span unselectable="on" class="l6">t,
the <span unselectable="on" class="l6">profitability <span unselectable="on"
class="l8">test, and <span unselectable="on" class="l7">the shareho<span
unselectable="on" class="l6">lder value <span unselectable="on"
class="l7">test.</span></span></span></span></span></span></span></spa
n><span unselectable="on" class="a" style="left: 531px; top: 1786px; wordspacing: 2px; color: transparent;">B)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>the strategic <span
unselectable="on" class="l7">fit test, t<span unselectable="on" class="l6">he
competitive <span unselectable="on" class="l7">advantage test<span
unselectable="on" class="l6">, and the <span unselectable="on"
class="l6">return on <span unselectable="on" class="l6">investment te<span
unselectable="on"
class="l6">st.</span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 1879px; wordspacing: -4px; letter-spacing: 1px; color: transparent;">C)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>the reso<span
unselectable="on" class="l6">urce fit tes<span unselectable="on" class="l6">t,
the profi<span unselectable="on" class="l6">tabil<span unselectable="on"
class="l6">ity tes<span unselectable="on" class="l6">t, and the share<span
unselectable="on" class="l6">hold<span unselectable="on" class="l6">er value
tes<span unselectable="on"
class="l6">t.</span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 531px; top: 1972px; wordspacing: -4px; letter-spacing: 1px; color: transparent;">D)<span unselectable="on"
class="w" style="width: 50px; color: transparent;"></span>the attr<span
unselectable="on" class="l6">activ<span unselectable="on" class="l6">eness
te<span unselectable="on" class="l6">st, the cost<span unselectable="on"
class="l7">-of-en<span unselectable="on" class="l7">try test<span
unselectable="on" class="l6">, and the better<span unselectable="on"
class="l6">-off test<span unselectable="on"
/span><span unselectable="on" class="a" style="left: 531px; top: 2066px; wordspacing: -4px; letter-spacing: 1px; color: transparent;">E)<span unselectable="on"
class="w" style="width: 59px; color: transparent;"></span>the shar<span
unselectable="on" class="l6">ehold<span unselectable="on" class="l7">er value
tes<span unselectable="on" class="l6">t, the cost-<span unselectable="on"
class="l6">of-en<span unselectable="on" class="l6">try test<span
unselectable="on" class="l6">, and the profit<span unselectable="on"
class="l6">abil<span unselectable="on" class="l6">ity test<span

unselectable="on"
/span></span></div>
style="margin-left: -17px; color: transparent;">Hard <span unselectable="on"
23px; color: transparent;"></span>AACSB: <span unselectable="on" class="l"
style="margin-left: -15px; color:
transparent;">Value</span></span></span></span></span></span></span><s
pan unselectable="on" class="a" style="left: 531px; top: 2345px; color:
transparent;">Creation</span><span unselectable="on" class="a" style="left:
366px; top: 2531px; word-spacing: 2px; color: transparent;">10.<span
unselectable="on" class="w" style="width: 63px; color: transparent;"></span>To
test <span unselectable="on" class="l6">whether a <span unselectable="on"
class="l6">particular divers<span unselectable="on" class="l6">ification move
<span unselectable="on" class="l6">has good <span unselectable="on"
class="l7">prospects for <span unselectable="on" class="l7">creating added
<span unselectable="on" class="l7">shareholder valu<span unselectable="on"
class="l6">e,</span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 531px; top: 2625px; wordspacing: -3px; color: transparent;">corporate strategists should use</span><span
color: transparent;">A)<span unselectable="on" class="w" style="width: 52px;
color: transparent;"></span>the profit tes<span unselectable="on" class="l6">t,
the competitiv<span unselectable="on" class="l6">e strength test, t<span
unselectable="on" class="l6">he industry att<span unselectable="on"
class="l6">ractiveness test, and <span unselectable="on" class="l7">the capital
gain<span unselectable="on" class="l6">s
test.</span></span></span></span></span></span></span><span
color: transparent;">B)<span unselectable="on" class="w" style="width: 57px;

color: transparent;"></span>the better-off <span unselectable="on"
class="l7">test, the co<span unselectable="on" class="l6">mpetitive advan<span
unselectable="on" class="l6">tage test, th<span unselectable="on" class="l6">e
profit <span unselectable="on" class="l6">expectations t<span unselectable="on"
class="l6">est, and th<span unselectable="on" class="l6">e shareholder <span
unselectable="on" class="l6">value
test.</span></span></span></span></span></span></span></span></span>
2px; color: transparent;">C)<span unselectable="on" class="w" style="width:
57px; color: transparent;"></span>the barrier <span unselectable="on"
class="l6">to entry t<span unselectable="on" class="l6">est, the co<span
unselectable="on" class="l6">mpetitive advan<span unselectable="on"
class="l6">tage test, t<span unselectable="on" class="l6">he growth t<span
unselectable="on" class="l6">est, and t<span unselectable="on" class="l6">he
stock <span unselectable="on" class="l6">price effect tes<span
unselectable="on"
class="l6">t.</span></span></span></span></span></span></span></span>
</span></span><span unselectable="on" class="a" style="left: 531px; top:
2998px; word-spacing: 1px; color: transparent;">D)<span unselectable="on"
class="w" style="width: 52px; color: transparent;"></span>the strategic fi<span
unselectable="on" class="l6">t test, the ind<span unselectable="on"
class="l6">ustry attractiveness <span unselectable="on" class="l7">test, the
growth <span unselectable="on" class="l6">test, the divid<span
unselectable="on" class="l6">end effect test, and <span unselectable="on"
class="l7">the
capital</span></span></span></span></span></span></span><span
unselectable="on" class="a" style="left: 669px; top: 3091px; word-spacing: -4px;
color: transparent;">gains test.</span><span unselectable="on" class="a"
style="left: 531px; top: 3184px; word-spacing: -3px; letter-spacing: 1px; color:
transparent;">E)<span unselectable="on" class="w" style="width: 59px; color:
transparent;"></span>the att<span unselectable="on" class="l6">racti<span
unselectable="on" class="l6">venes<span unselectable="on" class="l6">s test,
th<span unselectable="on" class="l6">e cost of ent<span unselectable="on"
class="l7">ry test, an<span unselectable="on" class="l6">d the bett<span
unselectable="on" class="l6">er-of<span unselectable="on" class="l6">f
test.</span></span></span></span></span></span></span></span></span>
</div>
1px; letter-spacing: -1px; color: transparent;">Answer: E</span></div>
14px; color: transparent;">Page: <span unselectable="on" class="l" style="margin-
left: -15px; color: transparent;">242 <span unselectable="on" class="w"

unselectable="on" class="w" style="width: 63px; color: transparent;"></span>The
attractiven<span unselectable="on" class="l6">ess test <span unselectable="on"
class="l6">for evaluating <span unselectable="on" class="l7">whether
divers<span unselectable="on" class="l6">ification into <span unselectable="on"
class="l7">a particular <span unselectable="on" class="l6">industry i<span
unselectable="on" class="l6">s likely <span unselectable="on" class="l6">to
build</span></span></span></span></span></span></span></span></span>
-3px; color: transparent;">shareholder value involves determining
whether </span><span unselectable="on" class="a" style="left: 531px; top:
3836px; word-spacing: 1px; color: transparent;">A)<span unselectable="on"
class="w" style="width: 52px; color: transparent;"></span>conditions in <span
unselectable="on" class="l7">the target indus<span unselectable="on"
class="l6">try are sufficient<span unselectable="on" class="l6">ly attractive to
<span unselectable="on" class="l6">permit earning cons<span unselectable="on"
class="l6">istently good <span unselectable="on" class="l6">profits
and</span></span></span></span></span></span></span><span
color: transparent;">returns on investment.</span><span unselectable="on"
transparent;">B)<span unselectable="on" class="w" style="width: 57px; color:
transparent;"></span>the potenti<span unselectable="on" class="l6">al
diversificat<span unselectable="on" class="l6">ion move wi<span
unselectable="on" class="l6">ll boost <span unselectable="on" class="l7">the
companys <span unselectable="on" class="l7">competitive advan<span
unselectable="on" class="l6">tage in i<span unselectable="on" class="l6">ts
existing <span unselectable="on"
class="l7">business.</span></span></span></span></span></span></span><
/span></span><span unselectable="on" class="a" style="left: 531px; top:
4116px; word-spacing: 4px; color: transparent;">C)<span unselectable="on"
class="w" style="width: 57px; color: transparent;"></span>shareholders <span
unselectable="on" class="l7">will v<span unselectable="on" class="l7">iewed the

<span unselectable="on" class="l9">contemplated <span unselectable="on"
class="l7">diversification <span unselectable="on" class="l8">move a<span
unselectable="on" class="l6">s attractiv<span unselectable="on"
-3px; letter-spacing: 1px; color: transparent;">D)<span unselectable="on"
class="w" style="width: 50px; color: transparent;"></span>key suc<span
unselectable="on" class="l6">cess fac<span unselectable="on" class="l6">tors in
th<span unselectable="on" class="l6">e target i<span unselectable="on"
class="l6">ndus<span unselectable="on" class="l6">try are att<span
unselectable="on" class="l6">racti<span unselectable="on"
class="l6">ve.</span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 4303px; wordspacing: 2px; color: transparent;">E)<span unselectable="on" class="w"
style="width: 61px; color: transparent;"></span>there are att<span
unselectable="on" class="l6">ractive strategic <span unselectable="on"
class="l7">fits between <span unselectable="on" class="l7">the value <span
unselectable="on" class="l6">chains of <span unselectable="on" class="l6">the
company's <span unselectable="on" class="l6">present bus<span
unselectable="on" class="l6">inesses and <span unselectable="on"
class="l7">the
value</span></span></span></span></span></span></span></span></span>
-2px; color: transparent;">chain of the new business it is <span unselectable="on"
class="w7"></span>considering entering.</span></div>
1px; letter-spacing: -1px; color: transparent;">Answer: A</span></div>
22px; color:

-3px; color: transparent;">Value Creation</span></div>
<span unselectable="on" class="a" style="left: 2142px; top: 5388px; wordspacing: 8px; color: transparent;">TB 8-4</span></div>
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0px;">

2px; color: transparent;">12.<span unselectable="on" class="w" style="width:
63px; color: transparent;"></span>The cost-of-en<span unselectable="on"
class="l6">try test fo<span unselectable="on" class="l6">r evaluating <span
unselectable="on" class="l6">whether dive<span unselectable="on"
class="l6">rsification into <span unselectable="on" class="l8">a particular i<span
unselectable="on" class="l6">ndustry is <span unselectable="on"
class="l7">likely to <span unselectable="on" class="l7">build shareho<span
unselectable="on"
class="l6">lder </span></span></span></span></span></span></span>
top: 377px; word-spacing: -4px; color: transparent;">value involves</span><span
color: transparent;"></span>determining w<span unselectable="on"
class="l6">hether a n<span unselectable="on" class="l6">ewly entered <span
unselectable="on" class="l6">business presen<span unselectable="on"
class="l7">ts opportuni<span unselectable="on" class="l6">ties to cos<span
unselectable="on" class="l6">t-efficiently tran<span unselectable="on"
class="l6">sfer competitive<span unselectable="on"
class="l6">ly</span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 669px; top: 564px; wordspacing: -2px; color: transparent;">valuable skills or technology from one business
to another.</span><span unselectable="on" class="a" style="left: 531px; top:

657px; word-spacing: 2px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 57px; color: transparent;"></span>determining w<span
unselectable="on" class="l6">hether the <span unselectable="on"
class="l6">cost to en<span unselectable="on" class="l7">ter the target <span
unselectable="on" class="l7">industry w<span unselectable="on" class="l6">ill
strain <span unselectable="on" class="l6">the companys <span
unselectable="on" class="l7">credit
rating.</span></span></span></span></span></span></span></span><span
color: transparent;">C)<span unselectable="on" class="w" style="width: 57px;
color: transparent;"></span>considering w<span unselectable="on"
class="l6">hether a companys c<span unselectable="on" class="l6">osts to enter
t<span unselectable="on" class="l6">he target indust<span unselectable="on"
class="l6">ry are low enoug<span unselectable="on" class="l6">h to allow <span
unselectable="on" class="l6">for good profits <span unselectable="on"
class="l6">or </span></span></span></span></span></span></span><
/span><span unselectable="on" class="a" style="left: 669px; top: 844px; wordspacing: -2px; color: transparent;">so high that potential profits would be
eroded.</span><span unselectable="on" class="a" style="left: 531px; top: 937px;
word-spacing: 1px; color: transparent;">D)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>determining wh<span
unselectable="on" class="l6">ether the cost to <span unselectable="on"
class="l6">enter the target <span unselectable="on" class="l6">industry
wil<span unselectable="on" class="l6">l raise or lower t<span unselectable="on"
class="l6">he companys to<span unselectable="on" class="l6">tal
profits.</span></span></span></span></span></span></span><span
color: transparent;"></span>determining w<span unselectable="on"
class="l6">hether the <span unselectable="on" class="l6">cost a compan<span
unselectable="on" class="l6">y incurs <span unselectable="on" class="l6">to
enter th<span unselectable="on" class="l6">e target i<span unselectable="on"
class="l6">ndustry wil<span unselectable="on" class="l6">l raise or <span
unselectable="on" class="l6">lower produc<span unselectable="on"
class="l6">tion</span></span></span></span></span></span></span></span
></span></span><span unselectable="on" class="a" style="left: 669px; top:
1123px; color: transparent;">costs.</span></div>
1px; letter-spacing: -1px; color: transparent;">Answer: C</span></div>

22px; color:
transparent;"></span>The better-off <span unselectable="on" class="l6">test for
<span unselectable="on" class="l6">evaluating wh<span unselectable="on"
class="l6">ether a parti<span unselectable="on" class="l6">cular
diversificat<span unselectable="on" class="l6">ion move i<span
unselectable="on" class="l6">s likely <span unselectable="on" class="l6">to
generate <span unselectable="on" class="l6">added value <span
unselectable="on"
class="l6">for </span></span></span></span></span></span></span>
top: 1682px; word-spacing: -6px; color: transparent;">shareholders
involves</span><span unselectable="on" class="a" style="left: 531px; top:
class="w" style="width: 52px; color: transparent;"></span>assessing wh<span
unselectable="on" class="l6">ether the diversifica<span unselectable="on"
class="l6">tion move wil<span unselectable="on" class="l6">l make the company
<span unselectable="on" class="l6">better off because i<span unselectable="on"
class="l6">t will produ<span unselectable="on" class="l6">ce a
greater </span></span></span></span></span></span></span><span
color: transparent;">number of core competencies.</span><span
color: transparent;"></span>assessing w<span unselectable="on"
class="l6">hether the <span unselectable="on" class="l6">diversification <span
unselectable="on" class="l6">move will <span unselectable="on"
class="l6">make the <span unselectable="on" class="l6">company better <span
unselectable="on" class="l6">off by imp<span unselectable="on"
class="l6">roving its <span unselectable="on" class="l7">balance
sheet</span></span></span></span></span></span></span></span></span>
-3px; color: transparent;">strength and credit rating.</span><span

class="l6">make the <span unselectable="on" class="l6">company better <span
unselectable="on" class="l6">off by s<span unselectable="on"
class="l6">preading sharehol<span unselectable="on" class="l6">der
risks</span></span></span></span></span></span></span></span></span>
-2px; color: transparent;">across a greater number of <span unselectable="on"
class="w7"></span>businesses and industries.</span><span unselectable="on"
transparent;">D)<span unselectable="on" class="w" style="width: 52px; color:
transparent;"></span>evaluating wh<span unselectable="on" class="l6">ether
the diversifi<span unselectable="on" class="l6">cation move will <span
unselectable="on" class="l7">produce a 1 + 1 <span unselectable="on"
class="l6">=3 outcome such <span unselectable="on" class="l6">that the
company<span unselectable="on"
class="l7">s</span></span></span></span></span></span></span><span
color: transparent;">different businesses perform better together than apart and
the <span unselectable="on" class="w6"></span>whole ends up being greater
than the <span unselectable="on" class="w6"></span>sum
of </span><span unselectable="on" class="a" style="left: 669px; top:
2522px; word-spacing: -2px; color: transparent;">the parts.</span><span
class="l6">benefit shareho<span unselectable="on" class="l6">lders due t<span
unselectable="on" class="l6">o gains <span unselectable="on" class="l6">in
earnings <span unselectable="on" class="l6">per share a<span unselectable="on"
class="l6">nd</span></span></span></span></span></span></span></span
2708px; word-spacing: -3px; color: transparent;">faster stock price a<span
unselectable="on" class="w6"></span>ppreciation.</span></div>

transparent;">Creation</span></div>
-3px; letter-spacing: -4px; color: transparent;">Strategies for Entering <span
unselectable="on" class="w7"></span>New Businesses</span></div>
class="w" style="width: 60px; color: transparent;"></span>A compa<span
unselectable="on" class="l6">ny can bes<span unselectable="on" class="l6">t
accompl<span unselectable="on" class="l7">ish div<span unselectable="on"
class="l6">ersif<span unselectable="on" class="l7">icati<span unselectable="on"
class="l6">on into ne<span unselectable="on" class="l6">w indu<span
unselectable="on" class="l6">strie<span unselectable="on" class="l6">s
by</span></span></span></span></span></span></span></span></span></
span><span unselectable="on" class="a" style="left: 531px; top: 3729px; wordspacing: 1px; color: transparent;">A)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>outsourcing mos<span
unselectable="on" class="l6">t of the valu<span unselectable="on" class="l6">e
chain activities <span unselectable="on" class="l6">that have to <span
unselectable="on" class="l6">be performed in th<span unselectable="on"
class="l6">e target busines<span unselectable="on"
class="l6">s/industry.</span></span></span></span></span></span></span>
2px; color: transparent;">B)<span unselectable="on" class="w" style="width:
57px; color: transparent;"></span>acquiring a <span unselectable="on"
class="l6">company already <span unselectable="on" class="l7">operating
i<span unselectable="on" class="l6">n the targe<span unselectable="on"
class="l6">t industry, <span unselectable="on" class="l6">creating a <span
unselectable="on" class="l6">new business <span unselectable="on"
class="l7">subsidiary <span unselectable="on" class="l6">internally

to</span></span></span></span></span></span></span></span></span><s
pan unselectable="on" class="a" style="left: 669px; top: 3915px; word-spacing:
-2px; color: transparent;">compete in the target industry, or forming a <span
unselectable="on" class="w8"></span>joint venture with another company to
enter the target <span unselectable="on"
class="w6"></span>industry.</span><span unselectable="on" class="a"
transparent;">C)<span unselectable="on" class="w" style="width: 55px; color:
transparent;"></span>inte<span unselectable="on" class="l6">grati<span
unselectable="on" class="l6">ng forw<span unselectable="on" class="l6">ard or
back<span unselectable="on" class="l6">ward in<span unselectable="on"
class="l6">to the tar<span unselectable="on" class="l6">get ind<span
unselectable="on" class="l6">ustry<span unselectable="on"
/span><span unselectable="on" class="a" style="left: 531px; top: 4102px; wordspacing: 1px; color: transparent;">D)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>shifting from <span
unselectable="on" class="l6">a strategic group <span unselectable="on"
class="l6">comprised mostly <span unselectable="on" class="l6">of singlebusin<span unselectable="on" class="l6">ess companies to <span
unselectable="on" class="l6">a strategic group <span unselectable="on"
class="l7">comprised</span></span></span></span></span></span></span>
-3px; color: transparent;">of diversified companies.</span><span
letter-spacing: 1px; color: transparent;">E)<span unselectable="on" class="w"
style="width: 59px; color: transparent;"></span>emplo<span unselectable="on"
class="l7">ying an offe<span unselectable="on" class="l6">nsiv<span
unselectable="on" class="l6">e strateg<span unselectable="on" class="l6">y with
new pro<span unselectable="on" class="l6">duct inn<span unselectable="on"
class="l7">ovati<span unselectable="on" class="l7">on as its cente<span
unselectable="on" class="l6">rpiec<span unselectable="on"
1px; letter-spacing: -1px; color: transparent;">Answer: B</span></div>

style="margin-left: -18px; color: transparent;">Easy <span unselectable="on"
</div>
</div>
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0px;">

<span unselectable="on" class="a" style="left: 487px; top: 378px; letter-spacing:
-4px; color: transparent;"> Acquisition of an Existing Business</span></div>
class="w" style="width: 60px; color: transparent;"></span>The most popu<span
unselectable="on" class="l7">lar strate<span unselectable="on" class="l6">gy for
enteri<span unselectable="on" class="l6">ng new busine<span unselectable="on"
class="l7">sses and accomp<span unselectable="on" class="l8">lishi<span
unselectable="on" class="l7">ng divers<span unselectable="on"
class="l6">ifica<span unselectable="on" class="l6">tion
is</span></span></span></span></span></span></span></span></span><sp
an unselectable="on" class="a" style="left: 531px; top: 839px; word-spacing: 3px;
color: transparent;"></span>forming a <span unselectable="on" class="l7">joint
v<span unselectable="on" class="l6">enture with <span unselectable="on"
class="l9">another compan<span unselectable="on" class="l6">y to <span
unselectable="on" class="l6">enter th<span unselectable="on" class="l6">e
target <span unselectable="on"
class="l6">industry.</span></span></span></span></span></span></span></
span><span unselectable="on" class="a" style="left: 531px; top: 932px; wordspacing: -2px; letter-spacing: 3px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 51px; color: transparent;"></span>in<span
unselectable="on" class="l8">te<span unselectable="on" class="l6">rn<span
unselectable="on" class="l6">al <span unselectable="on" class="l7">st<span
unselectable="on" class="l7">ar<span unselectable="on" class="l7">tu<span
unselectable="on"
class="l6">p.</span></span></span></span></span></span></span></span>
-4px; letter-spacing: 1px; color: transparent;">C)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>acqui<span
unselectable="on" class="l7">sitio<span unselectable="on" class="l7">n of an
existin<span unselectable="on" class="l6">g busin<span unselectable="on"
class="l6">ess alrea<span unselectable="on" class="l6">dy in the chos<span
unselectable="on" class="l6">en indus<span unselectable="on"
class="l6">try.</span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 1119px; wordspacing: 3px; color: transparent;">D)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>forming a <span
unselectable="on" class="l7">strategic a<span unselectable="on"
class="l6">lliance wi<span unselectable="on" class="l6">th another <span
unselectable="on" class="l7">company t<span unselectable="on" class="l6">o
enter <span unselectable="on" class="l7">the target <span unselectable="on"
class="l8">industry.</span></span></span></span></span></span></span></
span><span unselectable="on" class="a" style="left: 531px; top: 1211px; wordspacing: 2px; color: transparent;">E)<span unselectable="on" class="w"
style="width: 61px; color: transparent;"></span>None of <span unselectable="on"
class="l6">the above—strateg<span unselectable="on" class="l6">ic
alliances <span unselectable="on" class="l6">and joint <span unselectable="on"
class="l7">ventures are <span unselectable="on" class="l6">equally pop<span
unselectable="on" class="l6">ular and rank <span unselectable="on"
class="l8">well ahead <span unselectable="on"
class="l6">of </span></span></span></span></span></span></span><
/span></span><span unselectable="on" class="a" style="left: 669px; top:
1305px; word-spacing: -2px; color: transparent;">acquisition and internal start-up in
terms of frequency of <span unselectable="on"
class="w6"></span>use.</span></div>

unselectable="on" class="w" style="width: 63px; color:
transparent;"></span>Acquisition <span unselectable="on" class="l7">of an
exist<span unselectable="on" class="l6">ing business <span unselectable="on"
class="l8">is an at<span unselectable="on" class="l6">tractive strategy <span
unselectable="on" class="l7">option for <span unselectable="on"
class="l7">entering a p<span unselectable="on" class="l6">romising new <span
unselectable="on" class="l7">industry b<span unselectable="on"
class="l6">ecause</span></span></span></span></span></span></span></s
pan></span></span><span unselectable="on" class="a" style="left: 531px; top:
1864px; color: transparent;">it</span><span unselectable="on" class="a"
style="left: 531px; top: 1957px; word-spacing: 1px; color: transparent;">A)<span
unselectable="on" class="w" style="width: 52px; color: transparent;"></span>is
an effective w<span unselectable="on" class="l6">ay to hurdle en<span
unselectable="on" class="l6">try barriers, is usu<span unselectable="on"
class="l6">ally quicker t<span unselectable="on" class="l6">han trying to <span
unselectable="on" class="l6">launch a brand-new <span unselectable="on"
class="l6">startup</span></span></span></span></span></span></span><span
color: transparent;">operation, and allows the acquirer to move <span
unselectable="on" class="w6"></span>directly to the task of building a <span
unselectable="on" class="w6"></span>strong position in the target</span><span
unselectable="on" class="a" style="left: 669px; top: 2144px; color:
transparent;">industry.</span><span unselectable="on" class="a" style="left:

531px; top: 2237px; word-spacing: 2px; color: transparent;">B)<span
unselectable="on" class="w" style="width: 57px; color: transparent;"></span>is
less <span unselectable="on" class="l6">expensive than <span unselectable="on"
class="l8">launching a <span unselectable="on" class="l6">new start-up <span
unselectable="on" class="l8">operation, thus <span unselectable="on"
class="l7">passing the <span unselectable="on" class="l7">cost-of-entry t<span
unselectable="on"
class="l6">est.</span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 2330px; wordspacing: -2px; letter-spacing: 1px; color: transparent;">C)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>is a less <span
unselectable="on" class="l6">risky w<span unselectable="on" class="l7">ay of
pas<span unselectable="on" class="l6">sing t<span unselectable="on"
class="l6">he attr<span unselectable="on" class="l6">activ<span
unselectable="on" class="l7">eness t<span unselectable="on"
class="l6">est.</span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 2424px; wordspacing: 1px; color: transparent;">D)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>is more likely <span
unselectable="on" class="l6">to result in <span unselectable="on"
class="l6">passing the s<span unselectable="on" class="l6">hareholder value
te<span unselectable="on" class="l6">st, the profitabi<span unselectable="on"
class="l6">lity test, and th<span unselectable="on" class="l6">e better-off
test<span unselectable="on"
span unselectable="on" class="a" style="left: 531px; top: 2517px; word-spacing:
2px; color: transparent;">E)<span unselectable="on" class="w" style="width:
61px; color: transparent;"></span>offers the <span unselectable="on"
class="l6">prospect of <span unselectable="on" class="l6">gaining an <span
unselectable="on" class="l6">immediate compe<span unselectable="on"
class="l6">titive advantag<span unselectable="on" class="l6">e in the <span
unselectable="on" class="l7">new indust<span unselectable="on" class="l6">ry
and thus <span unselectable="on" class="l8">helps
ensure</span></span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 669px; top: 2610px; wordspacing: -2px; color: transparent;">that the diversification move will pass the
competitive advantage test for building shareholder value.</span></div>

22px; color:
-1px; letter-spacing: -4px; color: transparent;">Internal Start-Up</span></div>
63px; color: transparent;"></span>Internal start-u<span unselectable="on"
class="l6">p of a <span unselectable="on" class="l6">new business <span
unselectable="on" class="l7">subsidiary <span unselectable="on" class="l6">can
be a <span unselectable="on" class="l6">more attractive <span
unselectable="on" class="l7">means of ent<span unselectable="on"
class="l6">ering a desi<span unselectable="on" class="l6">rable new bu<span
unselectable="on"
class="l6">siness</span></span></span></span></span></span></span></sp
an></span></span><span unselectable="on" class="a" style="left: 531px; top:
3631px; word-spacing: -2px; color: transparent;">than is acquiring an existing firm
already in <span unselectable="on" class="w6"></span>the targeted industry
when</span><span unselectable="on" class="a" style="left: 531px; top: 3724px;
word-spacing: 1px; color: transparent;">A)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>the company has <span
unselectable="on" class="l6">ample time and adeq<span unselectable="on"
class="l6">uate resources to <span unselectable="on" class="l7">launch the new
i<span unselectable="on" class="l6">nternal start-up <span unselectable="on"
class="l6">business from t<span unselectable="on"
class="l6">he</span></span></span></span></span></span></span><span
color: transparent;">ground up.</span><span unselectable="on" class="a"
transparent;"></span>there i<span unselectable="on" class="l7">s a small
p<span unselectable="on" class="l6">ool of d<span unselectable="on"

class="l6">esirab<span unselectable="on" class="l7">le acqu<span
unselectable="on" class="l6">isit<span unselectable="on" class="l6">ion
can<span unselectable="on" class="l6">dida<span unselectable="on"
class="l6">tes.</span></span></span></span></span></span></span></span
word-spacing: 2px; color: transparent;">C)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>the target <span
unselectable="on" class="l6">industry i<span unselectable="on" class="l6">s
growing <span unselectable="on" class="l7">rapidly and <span unselectable="on"
class="l6">no good <span unselectable="on" class="l6">joint vent<span
unselectable="on" class="l6">ure partners a<span unselectable="on"
class="l6">re
available.</span></span></span></span></span></span></span></span><sp
an unselectable="on" class="a" style="left: 531px; top: 4097px; word-spacing:
class="w" style="width: 50px; color: transparent;"></span>all of the pote<span
unselectable="on" class="l6">ntia<span unselectable="on" class="l6">l
acquis<span unselectable="on" class="l6">itio<span unselectable="on"
class="l6">n candida<span unselectable="on" class="l7">tes are losi<span
unselectable="on" class="l6">ng money<span unselectable="on"
-5px; letter-spacing: 1px; color: transparent;">E)<span unselectable="on"
class="w" style="width: 59px; color: transparent;"></span>the targe<span
unselectable="on" class="l6">t indust<span unselectable="on" class="l6">ry is
comprise<span unselectable="on" class="l6">d of several relat<span
unselectable="on" class="l7">ively lar<span unselectable="on" class="l6">ge and
well-es<span unselectable="on" class="l7">tabli<span unselectable="on"
class="l7">shed firms<span unselectable="on"
/span></div>

22px; color:
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0px;">

class="w" style="width: 57px; color: transparent;"></span>Whi<span
unselectable="on" class="l7">ch o<span unselectable="on" class="l7">ne o<span
unselectable="on" class="l7">f th<span unselectable="on" class="l7">e fo<span
unselectable="on" class="l6">llo<span unselectable="on" class="l7">win<span
unselectable="on" class="l8">g
is</span></span></span></span></span></span></span></span></div>
<span unselectable="on" class="a" style="left: 1522px; top: 284px; color:
transparent;">not </span></div>
-2px; color: transparent;">a factor that makes it <span unselectable="on"
class="w7"></span>appealing to diversify into a new industry by forming
an</span><span unselectable="on" class="a" style="left: 531px; top: 377px;

word-spacing: -2px; color: transparent;">internal start-up subsidiary to enter and
compete in the target <span unselectable="on" class="w6"></span>industry?
</span><span unselectable="on" class="a" style="left: 531px; top: 471px; wordspacing: -3px; letter-spacing: 1px; color: transparent;">A)<span unselectable="on"
class="w" style="width: 50px; color: transparent;"></span>When in<span
unselectable="on" class="l6">terna<span unselectable="on" class="l6">l entry is
c<span unselectable="on" class="l6">heaper th<span unselectable="on"
class="l8">an entry vi<span unselectable="on" class="l6">a acquis<span
unselectable="on" class="l7">itio<span unselectable="on"
57px; color: transparent;"></span>When a co<span unselectable="on"
class="l6">mpany possesse<span unselectable="on" class="l6">s the sk<span
unselectable="on" class="l6">ills and re<span unselectable="on"
class="l6">sources to <span unselectable="on" class="l6">overcome entry <span
unselectable="on" class="l6">barriers and <span unselectable="on"
class="l6">there is <span unselectable="on" class="l6">ample time
-2px; color: transparent;">launch the business and compete
effectively.</span><span unselectable="on" class="a" style="left: 531px; top:
class="w" style="width: 57px; color: transparent;"></span>When adding <span
unselectable="on" class="l8">new productio<span unselectable="on"
class="l6">n capacity <span unselectable="on" class="l6">will not <span
unselectable="on" class="l6">adversely imp<span unselectable="on"
class="l6">act the sup<span unselectable="on" class="l6">ply demand <span
unselectable="on" class="l6">balance in <span unselectable="on" class="l6">the
industry</span></span></span></span></span></span></span></span></spa
n><span unselectable="on" class="a" style="left: 649px; top: 844px; wordspacing: -4px; color: transparent;"> by creating <span unselectable="on"
class="w6"></span>oversupply conditions</span><span unselectable="on"
transparent;"></span>When the ind<span unselectable="on" class="l6">ustry is
grow<span unselectable="on" class="l6">ing rapidly and <span unselectable="on"
class="l6">the target indu<span unselectable="on" class="l6">stry is
compris<span unselectable="on" class="l6">ed of several relat<span
unselectable="on" class="l6">ively large and w<span unselectable="on"
class="l6">ell</span></span></span></span></span></span></span></span><span
color: transparent;">established firms</span><span unselectable="on" class="a"
style="left: 531px; top: 1123px; word-spacing: 2px; color: transparent;">E)<span
transparent;"></span>When incu<span unselectable="on" class="l6">mbent firms

are <span unselectable="on" class="l6">likely to <span unselectable="on"
class="l7">be slow <span unselectable="on" class="l6">or ineffective <span
unselectable="on" class="l6">in combatin<span unselectable="on" class="l6">g a
new <span unselectable="on" class="l6">entrants efforts <span
unselectable="on" class="l8">to crack th<span unselectable="on"
class="l6">e</span></span></span></span></span></span></span></span>
1217px; color: transparent;">market</span></div>
22px; color:
transparent;"></span>Diversifying <span unselectable="on" class="l6">into a
n<span unselectable="on" class="l6">ew industry <span unselectable="on"
class="l7">by forming <span unselectable="on" class="l6">a new int<span
unselectable="on" class="l6">ernal subsid<span unselectable="on"
class="l6">iary to en<span unselectable="on" class="l6">ter and compet<span
unselectable="on" class="l6">e in the <span unselectable="on" class="l6">target
indu<span unselectable="on"
class="l6">stry</span></span></span></span></span></span></span></span
></span></span></span><span unselectable="on" class="a" style="left: 531px;
top: 1776px; word-spacing: -2px; color: transparent;">is attractive
when</span><span unselectable="on" class="a" style="left: 531px; top: 1869px;
word-spacing: -4px; letter-spacing: 1px; color: transparent;">A)<span
unselectable="on" class="w" style="width: 50px; color: transparent;"></span>all
of the pote<span unselectable="on" class="l6">ntia<span unselectable="on"

class="l6">l acquis<span unselectable="on" class="l6">itio<span
unselectable="on" class="l6">n candida<span unselectable="on" class="l7">tes
are losi<span unselectable="on" class="l6">ng money<span unselectable="on"
57px; color: transparent;"></span>it is i<span unselectable="on"
class="l6">mpractical to <span unselectable="on" class="l6">outsource
mos<span unselectable="on" class="l6">t of the <span unselectable="on"
class="l7">value chain <span unselectable="on" class="l6">activities t<span
unselectable="on" class="l6">hat have to <span unselectable="on" class="l8">be
performed in <span unselectable="on" class="l8">the
target</span></span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 649px; top: 2055px; color:
transparent;"> business/industry.</span><span unselectable="on" class="a"
style="left: 531px; top: 2149px; word-spacing: 2px; color: transparent;">C)<span
transparent;"></span>there is a<span unselectable="on" class="l6">mple time to
<span unselectable="on" class="l7">launch the <span unselectable="on"
class="l7">new busines<span unselectable="on" class="l6">s from the <span
unselectable="on" class="l6">ground up <span unselectable="on" class="l7">and
entry <span unselectable="on" class="l6">barriers can b<span unselectable="on"
class="l6">e hurdled a<span unselectable="on"
2242px; word-spacing: -4px; color: transparent;">acceptable cost.</span><span
color: transparent;"></span>the company <span unselectable="on"
class="l6">has built <span unselectable="on" class="l8">up a hoard <span
unselectable="on" class="l7">of cash w<span unselectable="on" class="l6">ith
which <span unselectable="on" class="l6">to finance <span unselectable="on"
class="l6">a diversificat<span unselectable="on" class="l6">ion
effort.</span></span></span></span></span></span></span></span><span
color: transparent;"></span>none of <span unselectable="on" class="l7">the
compan<span unselectable="on" class="l6">ies already <span unselectable="on"
class="l7">in the <span unselectable="on" class="l8">industry <span
unselectable="on" class="l6">are attractive <span unselectable="on"
class="l7">strategic <span unselectable="on" class="l6">alliance partn<span
unselectable="on"
class="l6">ers.</span></span></span></span></span></span></span></span
></span></div>

1px; letter-spacing: -4px; color: transparent;"> Joint Ventures</span></div>
class="w" style="width: 60px; color: transparent;"></span>A joint v<span
unselectable="on" class="l6">entur<span unselectable="on" class="l7">e is an
attrac<span unselectable="on" class="l6">tive wa<span unselectable="on"
class="l6">y for a compan<span unselectable="on" class="l6">y to enter a new
class="l6">ry
when</span></span></span></span></span></span></span></span><span
color: transparent;"></span>a firm is missin<span unselectable="on" class="l6">g
some essential <span unselectable="on" class="l6">skills or capab<span
unselectable="on" class="l6">ilities or resou<span unselectable="on"
class="l6">rces and needs a <span unselectable="on" class="l6">partner to
supp<span unselectable="on" class="l6">ly the
missing</span></span></span></span></span></span></span><span
color: transparent;">expertise and competencies or fill the resource <span
unselectable="on" class="w6"></span>gaps.</span><span unselectable="on"

transparent;"></span>it needs <span unselectable="on" class="l6">access to
e<span unselectable="on" class="l6">conomies of s<span unselectable="on"
class="l6">cope and g<span unselectable="on" class="l6">ood financia<span
unselectable="on" class="l6">l fits in <span unselectable="on" class="l7">order
to b<span unselectable="on" class="l6">e cost-competitiv<span
unselectable="on"
</span><span unselectable="on" class="a" style="left: 531px; top: 3729px; wordspacing: -4px; letter-spacing: 1px; color: transparent;">C)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>it is unecon<span
unselectable="on" class="l7">omic<span unselectable="on" class="l6">al for the
firm to achi<span unselectable="on" class="l6">eve econo<span
unselectable="on" class="l6">mies of scop<span unselectable="on" class="l7">e
on its own initi<span unselectable="on" class="l6">ative<span unselectable="on"
class="w" style="width: 50px; color: transparent;"></span>the firm h<span
unselectable="on" class="l6">as no prio<span unselectable="on" class="l6">r
experi<span unselectable="on" class="l6">ence wi<span unselectable="on"
class="l6">th dive<span unselectable="on" class="l6">rsifi<span
unselectable="on" class="l6">catio<span unselectable="on"
-3px; letter-spacing: 1px; color: transparent;">E)<span unselectable="on"
class="w" style="width: 59px; color: transparent;"></span>it has not b<span
unselectable="on" class="l6">uilt up a ho<span unselectable="on" class="l6">ard
of cash w<span unselectable="on" class="l7">ith whi<span unselectable="on"
class="l6">ch to finan<span unselectable="on" class="l7">ce a divers<span
unselectable="on" class="l6">ifica<span unselectable="on" class="l6">tion
ef<span unselectable="on"
class="l6">fort.</span></span></span></span></span></span></span></spa
n></span></div>
10px; color: transparent;">Page: <span unselectable="on" class="l10">243 <span
unselectable="on" class="l12">- <span unselectable="on" class="l10">244 <span
transparent;"></span>Learning <span unselectable="on" class="l12">Objective:

<span unselectable="on" class="l" style="margin-left: -13px; color:
transparent;">1 <span unselectable="on" class="w" style="width: 30px; color:
transparent;"></span>Difficulty: <span unselectable="on" class="l"
unselectable="on"
class="l12">Comprehension</span></span></span></span></span></span></
word-spacing: -2px; color: transparent;">AACSB: Value Creation</span></div>
</div>
</div>
<div unselectable="on" class="image_layer" style="z-index: 1">
<div unselectable="on" class="ie_fix">
<img unselectable="on" src="https://html1f.scribdassets.com/4ogdemram81f7w5s/images/7-bb859a6731.jpg" class="absimg"
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id="outer_page_8" style="width: 1000px; height: 1294px;">


height: 1167px; display: none; transform: scale(1.10865); transform-origin: left top
0px;">

class="w" style="width: 60px; color: transparent;"></span>A joint v<span
unselectable="on" class="l6">entur<span unselectable="on" class="l7">e is an
attrac<span unselectable="on" class="l6">tive wa<span unselectable="on"

class="l6">y for a compan<span unselectable="on" class="l6">y to enter a new
class="l6">ry
when</span></span></span></span></span></span></span></span><span
color: transparent;"></span>the pool <span unselectable="on" class="l7">of
attractive <span unselectable="on" class="l6">acquisition <span
unselectable="on" class="l6">candidates in <span unselectable="on"
class="l7">the target <span unselectable="on" class="l6">industry i<span
unselectable="on" class="l6">s relatively <span unselectable="on"
class="l6">small.</span></span></span></span></span></span></span></sp
an><span unselectable="on" class="a" style="left: 531px; top: 471px; wordspacing: -3px; letter-spacing: 1px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>it need<span
unselectable="on" class="l6">s bette<span unselectable="on" class="l6">r access
to ec<span unselectable="on" class="l6">onomi<span unselectable="on"
class="l7">es of scope in o<span unselectable="on" class="l6">rder to be
cos<span unselectable="on" class="l7">t-com<span unselectable="on"
class="l6">petit<span unselectable="on"
class="l7">ive.</span></span></span></span></span></span></span></span
></span><span unselectable="on" class="a" style="left: 531px; top: 564px; wordspacing: 1px; color: transparent;">C)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>the industry <span
unselectable="on" class="l6">is growing s<span unselectable="on"
class="l6">lowly and add<span unselectable="on" class="l6">ing too much
cap<span unselectable="on" class="l6">acity too soon <span unselectable="on"
class="l6">could create over<span unselectable="on" class="l6">supply
condi<span unselectable="on"
class="l6">tions.</span></span></span></span></span></span></span></sp
an><span unselectable="on" class="a" style="left: 531px; top: 657px; wordspacing: 1px; color: transparent;">D)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>the firm has n<span
unselectable="on" class="l6">o prior experience <span unselectable="on"
class="l6">with diversificat<span unselectable="on" class="l6">ion and the
in<span unselectable="on" class="l6">dustry is on <span unselectable="on"
class="l6">the verge of exp<span unselectable="on" class="l6">losive
growth<span unselectable="on"
2px; color: transparent;">E)<span unselectable="on" class="w" style="width:
61px; color: transparent;"></span>the opport<span unselectable="on"
class="l6">unity is <span unselectable="on" class="l6">too risky <span
unselectable="on" class="l6">or complex <span unselectable="on" class="l7">for
a company <span unselectable="on" class="l7">to pursue <span
unselectable="on" class="l7">alone, a compan<span unselectable="on"
class="l6">y lacks so<span unselectable="on" class="l6">me

important</span></span></span></span></span></span></span></span></s
pan><span unselectable="on" class="a" style="left: 669px; top: 844px; wordspacing: -2px; color: transparent;">resources or competencies and needs a partner
<span unselectable="on" class="w6"></span>to supply them, and/or a company
needs <span unselectable="on" class="w6"></span>a local partner
in</span><span unselectable="on" class="a" style="left: 669px; top: 937px; wordspacing: -2px; color: transparent;">order to enter a <span unselectable="on"
class="w6"></span>desirable business in a foreign country.</span></div>
12px; color: transparent;">Page: <span unselectable="on" class="l" style="marginleft: -13px; color: transparent;">243 <span unselectable="on" class="l"
style="margin-left: -13px; color: transparent;">- <span unselectable="on"
class="l12">244 <span unselectable="on" class="w" style="width: 28px; color:
transparent;"></span>Learning <span unselectable="on" class="l" style="marginleft: -15px; color: transparent;">Objective: <span unselectable="on" class="l"
style="margin-left: -15px; color: transparent;">1 <span unselectable="on"
class="w" style="width: 29px; color: transparent;"></span>Difficulty: <span
unselectable="on" class="l" style="margin-left: -15px; color: transparent;">Easy
<span unselectable="on" class="w" style="width: 27px; color:
transparent;"></span>Taxonomy: <span unselectable="on" class="l"
style="margin-left: -15px; color: transparent;">Comprehension <span
1217px; word-spacing: -3px; color: transparent;">Value Creation</span></div>
-1px; letter-spacing: -4px; color: transparent;">The Case for Diversifying into
Related Businesses</span></div>
class="w" style="width: 60px; color: transparent;"></span>The ess<span
unselectable="on" class="l6">entia<span unselectable="on" class="l6">l
requi<span unselectable="on" class="l6">rement fo<span unselectable="on"
class="l7">r differ<span unselectable="on" class="l6">ent bus<span
unselectable="on" class="l6">ines<span unselectable="on" class="l6">ses to be
"rel<span unselectable="on" class="l6">ated" is t<span unselectable="on"

class="l6">hat</span></span></span></span></span></span></span></span
class="w" style="width: 52px; color: transparent;"></span>their <span
unselectable="on" class="l6">value cha<span unselectable="on" class="l6">ins
pos<span unselectable="on" class="l6">sess compe<span unselectable="on"
class="l6">titively <span unselectable="on" class="l6">valuable <span
unselectable="on" class="l7">cross-business <span unselectable="on"
class="l8">relationships.</span></span></span></span></span></span></spa
n></span><span unselectable="on" class="a" style="left: 531px; top: 1976px;
word-spacing: 2px; color: transparent;">B)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>the products <span
unselectable="on" class="l7">of the d<span unselectable="on" class="l6">ifferent
busin<span unselectable="on" class="l6">esses are bou<span unselectable="on"
class="l6">ght by mu<span unselectable="on" class="l6">ch the sam<span
unselectable="on" class="l6">e types of <span unselectable="on"
class="l7">buyers.</span></span></span></span></span></span></span></s
pan><span unselectable="on" class="a" style="left: 531px; top: 2069px; wordspacing: 2px; color: transparent;">C)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>the products <span
unselectable="on" class="l7">of the d<span unselectable="on" class="l6">ifferent
busin<span unselectable="on" class="l6">esses are so<span unselectable="on"
class="l6">ld in th<span unselectable="on" class="l6">e same types <span
unselectable="on" class="l7">of retail s<span unselectable="on"
class="l6">tores.</span></span></span></span></span></span></span></sp
an><span unselectable="on" class="a" style="left: 531px; top: 2162px; wordspacing: -2px; letter-spacing: 1px; color: transparent;">D)<span unselectable="on"
class="w" style="width: 50px; color: transparent;"></span>the bu<span
unselectable="on" class="l6">sine<span unselectable="on" class="l6">sses
ha<span unselectable="on" class="l6">ve seve<span unselectable="on"
class="l6">ral key s<span unselectable="on" class="l6">uppl<span
unselectable="on" class="l6">iers i<span unselectable="on" class="l6">n
common<span unselectable="on"
/span><span unselectable="on" class="a" style="left: 531px; top: 2256px; wordspacing: -3px; letter-spacing: 1px; color: transparent;">E)<span unselectable="on"
class="w" style="width: 59px; color: transparent;"></span>the pro<span
unselectable="on" class="l6">ducti<span unselectable="on" class="l7">ons
meth<span unselectable="on" class="l7">ods tha<span unselectable="on"
class="l6">t they emp<span unselectable="on" class="l6">loy bot<span
unselectable="on" class="l6">h entai<span unselectable="on" class="l6">l
econom<span unselectable="on" class="l7">ies of scal<span unselectable="on"

22px; color:
class="a" style="left: 366px; top: 2723px; word-spacing: -4px; letter-spacing: 1px;
color: transparent;">23.<span unselectable="on" class="w" style="width: 60px;
color: transparent;"></span>Which of th<span unselectable="on" class="l6">e
follow<span unselectable="on" class="l6">ing is an impor<span
unselectable="on" class="l7">tant appe<span unselectable="on" class="l6">al of
a related div<span unselectable="on" class="l7">ersifi<span unselectable="on"
class="l6">catio<span unselectable="on" class="l7">n strate<span
unselectable="on" class="l6">gy?
</span></span></span></span></span></span></span></span></span><spa
n unselectable="on" class="a" style="left: 531px; top: 2816px; word-spacing: 3px;
color: transparent;"></span>Related div<span unselectable="on"
class="l6">ersification <span unselectable="on" class="l6">is an <span
unselectable="on" class="l7">effective way <span unselectable="on"
class="l8">of capturing <span unselectable="on" class="l9">valuable finan<span
unselectable="on" class="l7">cial fit <span unselectable="on"
class="l7">benefits.</span></span></span></span></span></span></span></
span><span unselectable="on" class="a" style="left: 531px; top: 2909px; wordspacing: 3px; color: transparent;">B)<span unselectable="on" class="w"
style="width: 57px; color: transparent;"></span>Related div<span
unselectable="on" class="l6">ersification <span unselectable="on"
class="l6">offers more <span unselectable="on" class="l6">competitive <span
unselectable="on" class="l6">advantage <span unselectable="on"
class="l6">potential <span unselectable="on" class="l6">than does <span
unselectable="on" class="l8">unrelated <span unselectable="on"
class="l6">diversification.</span></span></span></span></span></span></sp
an></span></span><span unselectable="on" class="a" style="left: 531px; top:

class="w" style="width: 57px; color: transparent;"></span>Related divers<span
unselectable="on" class="l6">ification offers <span unselectable="on"
class="l6">significant <span unselectable="on" class="l6">opportunities <span
unselectable="on" class="l7">to strongly <span unselectable="on"
class="l8">differentiate a <span unselectable="on" class="l6">companys
produ<span unselectable="on" class="l6">ct
offerings</span></span></span></span></span></span></span></span><spa
n unselectable="on" class="a" style="left: 669px; top: 3096px; word-spacing: -2px;
color: transparent;">from those of rivals.</span><span unselectable="on"
transparent;"></span>Related diversificat<span unselectable="on" class="l6">ion
is more lik<span unselectable="on" class="l6">ely to pass t<span
unselectable="on" class="l6">he cost-of-entry tes<span unselectable="on"
class="l6">t and the capi<span unselectable="on" class="l6">tal gains test <span
unselectable="on" class="l6">than
unrelated</span></span></span></span></span></span></span><span
transparent;">diversification.</span><span unselectable="on" class="a"
style="left: 531px; top: 3375px; word-spacing: 2px; color: transparent;">E)<span
transparent;"></span>Related divers<span unselectable="on" class="l6">ification
is <span unselectable="on" class="l6">typically <span unselectable="on"
class="l6">more profitable <span unselectable="on" class="l6">than
unrelat<span unselectable="on" class="l6">ed diversificatio<span
unselectable="on" class="l6">n, which i<span unselectable="on" class="l6">s a
major <span unselectable="on" class="l6">factor
in</span></span></span></span></span></span></span></span></span><s
-3px; color: transparent;">helping related diversification pass the attractiveness
test.</span></div>
1px; letter-spacing: -1px; color: transparent;">Answer: B</span></div>

22px; color:
class="a" style="left: 366px; top: 3934px; word-spacing: -5px; letter-spacing: 2px;
color: transparent;"></span>Bus<span unselectable="on" class="l7">ine<span
unselectable="on" class="l7">sse<span unselectable="on" class="l7">s are
sa<span unselectable="on" class="l6">id to b<span unselectable="on"
class="l6">e "rel<span unselectable="on" class="l7">ate<span unselectable="on"
class="l7">d" wh<span unselectable="on"
class="l6">en</span></span></span></span></span></span></span></span
word-spacing: -4px; letter-spacing: 1px; color: transparent;">A)<span
transparent;"></span>they hav<span unselectable="on" class="l6">e several
ke<span unselectable="on" class="l6">y suppl<span unselectable="on"
class="l6">iers and sev<span unselectable="on" class="l6">eral key cus<span
unselectable="on" class="l6">tomers in co<span unselectable="on"
class="l6">mmon.</span></span></span></span></span></span></span><sp
-2px; letter-spacing: 1px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>thei<span
unselectable="on" class="l6">r value c<span unselectable="on" class="l6">hains
h<span unselectable="on" class="l7">ave the s<span unselectable="on"
class="l6">ame num<span unselectable="on" class="l6">ber of pr<span
unselectable="on" class="l6">imary ac<span unselectable="on"
class="l7">tivi<span unselectable="on"
class="l6">ties.</span></span></span></span></span></span></span></spa
word-spacing: -1px; letter-spacing: 1px; color: transparent;">C)<span
transparent;"></span>thei<span unselectable="on" class="l6">r prod<span
unselectable="on" class="l6">ucts a<span unselectable="on" class="l6">re
bot<span unselectable="on" class="l6">h sol<span unselectable="on"
class="l6">d thro<span unselectable="on" class="l6">ugh re<span
unselectable="on" class="l6">tail<span unselectable="on"
class="l6">ers.</span></span></span></span></span></span></span></span
style="width: 52px; color: transparent;"></span>their value <span
unselectable="on" class="l7">chains posses<span unselectable="on" class="l6">s
competitive<span unselectable="on" class="l6">ly valuable <span

unselectable="on" class="l6">cross-business <span unselectable="on"
class="l6">relationships <span unselectable="on" class="l7">that present <span
unselectable="on" class="l6">opportunities <span unselectable="on"
class="l7">to</span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 669px; top: 4401px; wordspacing: -2px; color: transparent;">transfer resources from one business to another,
combine similar <span unselectable="on" class="w6"></span>activities and
reduce costs, share use of <span unselectable="on"
class="w6"></span>a</span><span unselectable="on" class="a" style="left:
669px; top: 4494px; word-spacing: -2px; color: transparent;">well-known brand
name, and/or create mutually useful resource strengths and
capabilities.</span><span unselectable="on" class="a" style="left: 531px; top:
4587px; word-spacing: -3px; letter-spacing: 1px; color: transparent;">E)<span
transparent;"></span>many con<span unselectable="on" class="l7">sumer<span
unselectable="on" class="l6">s buy the pro<span unselectable="on"
class="l7">ducts<span unselectable="on" class="l7">/serv<span
unselectable="on" class="l6">ices of bo<span unselectable="on" class="l6">th
busi<span unselectable="on" class="l6">ness<span unselectable="on"
class="l6">es.</span></span></span></span></span></span></span></span
></span></div>
unselectable="on"
word-spacing: -2px; color: transparent;">AACSB: Value Creation</span></div>
</div>
</div>
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<div unselectable="on" class="outer_page only_ie6_border not_visible"

id="outer_page_9" style="width: 1000px; height: 1294px;">



height: 1167px; display: none;">

<span unselectable="on" class="a" style="left: 366px; top: 284px; letter-spacing:
57px; color: transparent;"></span>Whi<span unselectable="on" class="l7">ch
<span unselectable="on" class="l7">of <span unselectable="on" class="l6">the
<span unselectable="on" class="l9">fol<span unselectable="on"
class="l7">low<span unselectable="on" class="l7">ing <span unselectable="on"
class="l9">is</span></span></span></span></span></span></span></span>
</div>
<span unselectable="on" class="a" style="left: 1384px; top: 284px; color:
transparent;">not </span></div>
-2px; color: transparent;">one of the appeals of <span unselectable="on"
class="w6"></span>related diversification?</span><span unselectable="on"
transparent;">A)<span unselectable="on" class="w" style="width: 52px; color:
transparent;"></span>It can off<span unselectable="on" class="l6">er
opportuniti<span unselectable="on" class="l6">es for trans<span
unselectable="on" class="l6">ferring expertise, <span unselectable="on"
class="l6">technology, <span unselectable="on" class="l6">and other <span
unselectable="on" class="l6">capabilities fro<span unselectable="on"
class="l6">m one bus<span unselectable="on" class="l6">iness
transparent;">another.</span><span unselectable="on" class="a" style="left:
531px; top: 564px; word-spacing: 2px; color: transparent;">B)<span
unselectable="on" class="w" style="width: 57px; color: transparent;"></span>It
can off<span unselectable="on" class="l6">er opportuniti<span unselectable="on"

class="l6">es for reduc<span unselectable="on" class="l6">ing costs a<span
unselectable="on" class="l6">nd for lever<span unselectable="on"
class="l6">aging use o<span unselectable="on" class="l7">f a competitiv<span
unselectable="on" class="l6">ely powerful <span unselectable="on"
class="l7">brand
name.</span></span></span></span></span></span></span></span></span
><span unselectable="on" class="a" style="left: 531px; top: 657px; word-spacing:
2px; color: transparent;">C)<span unselectable="on" class="w" style="width:
57px; color: transparent;"></span>Related divers<span unselectable="on"
class="l6">ification is <span unselectable="on" class="l6">particularly <span
unselectable="on" class="l6">well-suited fo<span unselectable="on" class="l6">r
the use <span unselectable="on" class="l6">of first-mover <span
unselectable="on" class="l6">strategies an<span unselectable="on" class="l6">d
capturing <span unselectable="on"
class="l6">valuable</span></span></span></span></span></span></span></
word-spacing: -4px; color: transparent;">financial fits.</span><span
color: transparent;"></span>It may pres<span unselectable="on" class="l6">ent
opportun<span unselectable="on" class="l6">ities for cro<span unselectable="on"
class="l6">ss-business <span unselectable="on" class="l6">collaboration <span
unselectable="on" class="l6">to create v<span unselectable="on"
class="l6">aluable new c<span unselectable="on" class="l6">ompetencies
and</span></span></span></span></span></span></span></span><span
transparent;">capabilities.</span><span unselectable="on" class="a" style="left:
531px; top: 1030px; word-spacing: 3px; color: transparent;">E)<span
unselectable="on" class="w" style="width: 61px; color: transparent;"></span>The
relatedn<span unselectable="on" class="l6">ess among <span unselectable="on"
class="l8">the different <span unselectable="on" class="l8">businesses <span
unselectable="on" class="l7">provides sh<span unselectable="on"
class="l6">arper focus <span unselectable="on" class="l7">for managing <span
unselectable="on" class="l9">diversification <span unselectable="on"
class="l7">and
a</span></span></span></span></span></span></span></span></span><sp
-2px; color: transparent;">useful degree of strategic unity across the companys
various <span unselectable="on" class="w6"></span>business
activities.</span></div>

unselectable="on"
word-spacing: -2px; color: transparent;">AACSB: Value Creation</span><span
color: transparent;"></span>Strategic fit <span unselectable="on"
class="l6">between two <span unselectable="on" class="l7">or more bu<span
unselectable="on" class="l6">sinesses exis<span unselectable="on" class="l6">ts
when o<span unselectable="on" class="l6">ne or more <span unselectable="on"
class="l6">activities co<span unselectable="on" class="l6">mprising their <span
unselectable="on" class="l7">respective valu<span unselectable="on"
class="l6">e</span></span></span></span></span></span></span></span>
1691px; word-spacing: -4px; color: transparent;">chains present
opportunities</span><span unselectable="on" class="a" style="left: 531px; top:
class="w" style="width: 52px; color: transparent;"></span>to transfe<span
unselectable="on" class="l6">r expertise <span unselectable="on" class="l7">or
technolo<span unselectable="on" class="l6">gy or <span unselectable="on"
class="l7">capabilities <span unselectable="on" class="l6">from one <span
unselectable="on" class="l7">business <span unselectable="on" class="l6">to
anoth<span unselectable="on"
class="l6">er.</span></span></span></span></span></span></span></span
letter-spacing: 1px; color: transparent;">B)<span unselectable="on" class="w"
style="width: 55px; color: transparent;"></span>for cr<span unselectable="on"
class="l6">oss-<span unselectable="on" class="l6">busi<span unselectable="on"
class="l6">ness <span unselectable="on" class="l6">use o<span
unselectable="on" class="l6">f a co<span unselectable="on" class="l7">mmon
b<span unselectable="on" class="l6">rand n<span unselectable="on"
class="l7">ame.</span></span></span></span></span></span></span></spa
style="width: 57px; color: transparent;"></span>to lower <span
unselectable="on" class="l6">costs by <span unselectable="on"
class="l7">combining the <span unselectable="on" class="l7">performance of
t<span unselectable="on" class="l6">he related v<span unselectable="on"

class="l6">alue chain <span unselectable="on" class="l6">activities of <span
unselectable="on" class="l7">different busin<span unselectable="on"
class="l6">esses.</span></span></span></span></span></span></span></sp
an></span><span unselectable="on" class="a" style="left: 531px; top: 2064px;
style="width: 52px; color: transparent;"></span>for cross-bus<span
unselectable="on" class="l6">iness collabora<span unselectable="on"
class="l6">tion to <span unselectable="on" class="l6">build valuab<span
unselectable="on" class="l6">le new reso<span unselectable="on"
class="l6">urce strengths <span unselectable="on" class="l7">and
competitiv<span unselectable="on" class="l6">e capabilities<span
unselectable="on"
/span><span unselectable="on" class="a" style="left: 531px; top: 2157px; wordspacing: -6px; letter-spacing: 5px; color: transparent;">E<span unselectable="on"
class="l6">)<span unselectable="on" class="w" style="width: 57px; color:
transparent;"></span>A<span unselectable="on" class="l6">ll <span
unselectable="on" class="l10">of <span unselectable="on" class="l8">t<span
unselectable="on" class="l6">he<span unselectable="on" class="l10">s<span
unselectable="on"
</div>
12px; color: transparent;">Page: <span unselectable="on" class="l" style="marginleft: -13px; color: transparent;">244 <span unselectable="on" class="l"
style="margin-left: -13px; color: transparent;">- <span unselectable="on"
class="l12">245 <span unselectable="on" class="w" style="width: 28px; color:
transparent;"></span>Learning <span unselectable="on" class="l" style="marginleft: -15px; color: transparent;">Objective: <span unselectable="on" class="l"
style="margin-left: -15px; color: transparent;">2 <span unselectable="on"
class="w" style="width: 29px; color: transparent;"></span>Difficulty: <span
unselectable="on" class="l" style="margin-left: -15px; color: transparent;">Easy
<span unselectable="on" class="w" style="width: 27px; color:
transparent;"></span>Taxonomy: <span unselectable="on" class="l"
style="margin-left: -15px; color: transparent;">Comprehension <span
2437px; word-spacing: -3px; color: transparent;">Value Creation</span><span

letter-spacing: 1px; color: transparent;">27.<span unselectable="on" class="w"
style="width: 60px; color: transparent;"></span>One str<span unselectable="on"
class="l6">ategi<span unselectable="on" class="l6">c fit-ba<span
unselectable="on" class="l7">sed appr<span unselectable="on" class="l6">oach
to rel<span unselectable="on" class="l7">ated div<span unselectable="on"
class="l7">ersif<span unselectable="on" class="l6">icati<span unselectable="on"
class="l6">on wou<span unselectable="on" class="l6">ld be
to</span></span></span></span></span></span></span></span></span></s
pan><span unselectable="on" class="a" style="left: 531px; top: 2725px; wordspacing: 2px; color: transparent;">A)<span unselectable="on" class="w"
style="width: 52px; color: transparent;"></span>diversify in<span
unselectable="on" class="l6">to new in<span unselectable="on"
class="l6">dustries that <span unselectable="on" class="l8">present
opportu<span unselectable="on" class="l6">nities to <span unselectable="on"
class="l6">transfer competi<span unselectable="on" class="l6">tively
valuab<span unselectable="on" class="l6">le
expertise,</span></span></span></span></span></span></span></span><sp
-3px; color: transparent;">technological know-how, or other capabilities from <span
unselectable="on" class="w6"></span>one business to another.</span><span
those <span unselectable="on" class="l6">industries w<span unselectable="on"
class="l6">here the sa<span unselectable="on" class="l6">me kinds o<span
unselectable="on" class="l6">f driving fo<span unselectable="on" class="l6">rces
and co<span unselectable="on" class="l6">mpetitive forces <span
unselectable="on" class="l6">prevail,
thus</span></span></span></span></span></span></span></span></span>
-2px; color: transparent;">allowing use of much the same <span unselectable="on"
class="w7"></span>competitive strategy in all of the business a <span
unselectable="on" class="w6"></span>company is in.</span><span
color: transparent;"></span>acquire rival firms <span unselectable="on"
class="l6">that have broade<span unselectable="on" class="l6">r product lines
<span unselectable="on" class="l6">so as to giv<span unselectable="on"
class="l6">e the company acces<span unselectable="on" class="l6">s to a wider
r<span unselectable="on" class="l6">ange of
buyer </span></span></span></span></span></span></span><span
transparent;">groups.</span><span unselectable="on" class="a" style="left:
531px; top: 3284px; word-spacing: 4px; color: transparent;">D)<span
transparent;"></span>acquire c<span unselectable="on" class="l6">ompanies
i<span unselectable="on" class="l6">n forward <span unselectable="on"

class="l10">distribution <span unselectable="on" class="l8">channels <span
unselectable="on" class="l6">(wholesalers <span unselectable="on"
class="l8">and/or reta<span unselectable="on"
class="l6">ilers).</span></span></span></span></span></span></span></sp
an><span unselectable="on" class="a" style="left: 531px; top: 3377px; wordspacing: -3px; letter-spacing: 1px; color: transparent;">E)<span unselectable="on"
class="w" style="width: 59px; color: transparent;"></span>expan<span
unselectable="on" class="l7">d into fo<span unselectable="on" class="l6">reign
ma<span unselectable="on" class="l6">rkets wh<span unselectable="on"
class="l7">ere the fir<span unselectable="on" class="l6">m current<span
unselectable="on" class="l7">ly does no bu<span unselectable="on"
class="l7">sines<span unselectable="on"
class="l7">s.</span></span></span></span></span></span></span></span>
</span></div>
unselectable="on" class="l" style="margin-left: -14px; color: transparent;">- <span
unselectable="on" class="l12">245 <span unselectable="on" class="w"
25px; color:
3657px; word-spacing: -3px; color: transparent;">Value Creation</span><span
color: transparent;"></span>A company <span unselectable="on"
class="l6">pursuing a <span unselectable="on" class="l6">related divers<span
unselectable="on" class="l6">ification strat<span unselectable="on"
class="l6">egy would <span unselectable="on" class="l6">likely addre<span
unselectable="on" class="l6">ss the iss<span unselectable="on" class="l6">ue of
wh<span unselectable="on" class="l6">at
additional</span></span></span></span></span></span></span></span></s
pan><span unselectable="on" class="a" style="left: 531px; top: 3945px; wordspacing: -4px; color: transparent;">industries/bus<span unselectable="on"
class="l6">inesses to <span unselectable="on" class="w6"></span>diversify into
by</span></span><span unselectable="on" class="a" style="left: 531px; top:
4038px; word-spacing: -5px; letter-spacing: 1px; color: transparent;">A)<span
transparent;"></span>loca<span unselectable="on" class="l6">ting busi<span
unselectable="on" class="l6">ness<span unselectable="on" class="l6">es with
well<span unselectable="on" class="l6">-know<span unselectable="on"
class="l7">n brand names and large mark<span unselectable="on" class="l6">et
shares<span unselectable="on"
-4px; letter-spacing: 1px; color: transparent;">B)<span unselectable="on"
class="w" style="width: 55px; color: transparent;"></span>iden<span
unselectable="on" class="l6">tifyi<span unselectable="on" class="l6">ng
indu<span unselectable="on" class="l6">strie<span unselectable="on"
class="l6">s with the lea<span unselectable="on" class="l6">st compet<span
unselectable="on" class="l6">itiv<span unselectable="on" class="l6">e
intens<span unselectable="on"
class="l6">ity.</span></span></span></span></span></span></span></span
style="width: 57px; color: transparent;"></span>identifying <span
unselectable="on" class="l6">an attractive <span unselectable="on"
class="l6">industry w<span unselectable="on" class="l6">hose value <span
unselectable="on" class="l6">chain has <span unselectable="on"
class="l6">good strateg<span unselectable="on" class="l6">ic fit wi<span
unselectable="on" class="l6">th one o<span unselectable="on" class="l6">r more
of t<span unselectable="on" class="l6">he
firm's</span></span></span></span></span></span></span></span></span>
</span><span unselectable="on" class="a" style="left: 649px; top: 4318px; wordspacing: -6px; color: transparent;"> present businesses.</span><span
color: transparent;"></span>identifying bu<span unselectable="on"
class="l6">sinesses with <span unselectable="on" class="l6">the potential <span
unselectable="on" class="l6">to diversify th<span unselectable="on" class="l6">e
number and typ<span unselectable="on" class="l6">es of different acti<span
unselectable="on" class="l6">vities in th<span unselectable="on" class="l6">e
firm's</span></span></span></span></span></span></span></span><span
color: transparent;">value chain make-up.</span><span unselectable="on"
transparent;">E)<span unselectable="on" class="w" style="width: 61px; color:
transparent;"></span>locating <span unselectable="on" class="l6">new
busi<span unselectable="on" class="l6">nesses with <span unselectable="on"

class="l9">high degre<span unselectable="on" class="l6">es of f<span
unselectable="on" class="l6">inancial fi<span unselectable="on" class="l6">t
with <span unselectable="on" class="l7">its presen<span unselectable="on"
class="l6">t busines<span unselectable="on"
class="l6">ses.</span></span></span></span></span></span></span></span
></span></span></div>
22px; color:
</div>
</div>
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pt type="template" id="join_today_lb" data-template="<div class="lightbox
join_today_lb signup_flow_lb vertically_centered"
id="join_today_lb" style="display: none;"><div
class="content"><div class="inline_flash"></div><h1>Join
today and <br/>read free for <span class="trial_duration">two
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autogen_class_widgets_base login_footer"
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left"><div class="one"><span
class="icon_book"></span></div><div class="two">Read
books, audiobooks <br>and more everywhere you go</div></div><div
class="column center"><div class="one"><span
class="icon_light"></span></div><div
class="two">Personalized recommendations based on books you
love</div></div><div class="column right"><div
class="one"><span
class="icon_device"></span></div><div
class="two">Syncing across all of your
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class="content"><div
class="inline_flash"></div><h1>Sign in or join <br/>to
download</h1><div class="autogen_class_views_chrome_login_login_footer
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class="close_button"><span class="icon-close"></span></div><div
class="title">Are you sure?</div><div class="content"><div
class="inline_flash"></div><div class="rendered_template_container"><p
class="confirm_text">This action might not be possible to undo. Are you sure you
want to continue?</p><div class="actions"><div class="flat_btn cancel_btn
outline_btn" data-track="cancel">CANCEL</div><div class="flat_btn ok_btn
destructive_action_btn" data-track="confirm">OK</div></div></div><div datadelete_collection="<div class="input_template_wrapper"><div
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" id="autogen_id_104283082"><div class="checkbox

input_container input_trigger "><span class="icon-checkedbox icon
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</p></div><div class="actions"><div class="flat_btn cancel_btn
outline_btn" data-track="cancel">cancel</div><div
class="flat_btn ok_btn destructive_action_btn" datatrack="confirm">delete collection</div></div>" datamultiple_remove_from_library="<p class="confirm_text">Everything
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removed from all your collections.</p><div class="actions"><div
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class="icon-checkedbox icon checkbox_icon"></span><span
class="label">Remove them from your library? (Theyll also be removed
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class="actions"><div class="flat_btn ok_btn" datatrack="ok">ok</div></div></div>" dataaudio_reading_progress="<div
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class="confirm_text"><p>You're currently on
{{currently_on}}. However, it looks like you listened to {{listened_to}} on
{{device_name}} {{time}}.</p><p>Jump {{jump_to}}?</p></div><div
class="actions"><div class="flat_btn cancel_btn" datatrack="no">No</div><div class="flat_btn ok_btn" datapos="{{JSON.stringify(pos_data)}}" datatrack="yes">Yes</div></div></div>" data-delete_review="<div
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& rating</div></div>" data-notify_personalization="<p
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you'll love.</p><div class="actions"><div
class="flat_btn ok_btn" data-track="confirm">Explore
now</div></div>"
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type="template" id="seo_roadblock_lb_new_basic" data-template="<div
id="seo_roadblock_lb_new_basic" datatrack_category="lightbox" class="lightbox
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autogen_class_widgets_base seo_lightbox new_basic" style="display:
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5/1452901066')"><div
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class="footer"><div class="seo_perks"><span
class="perk"><span class="icon iconheart"></span>Discover new books</span><span
class="perk"><span class="icon icon-star"></span>Read
everywhere</span><span class="perk"><span class="icon iconthumbsup"></span>Build your digital library</span></div><div
class="devices"></div></div></div></div></div>"></script><div
id="reading_progress_external_progress_lightbox" data-track_category="lightbox"
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style="display: none;"><div class="wrapper"><div class="close_button"><span
class="icon-close"></span></div><div class="content"><div
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autogen_class_views_shared_reading_progress_past_preview_lightbox
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