Advertising & brand promotion

Business promotion through ads, BTL (below the line) such as door-to-door
promotions, retail activations etc.
Budget: 50,000 per month BTL
ATL (Above the line) such as TV, print
5 lac+ per month ATL
Provider: Brand promotion / Ad agencies
Corporate video
This is 1-5 minute video about the corporate , corporate film, introduction of
the company
Budget: 30,000- 2L
Provider: Video film makers
Public

relations (PR)
Press releases in print, online, TV
Budget: 40,000 upwards per month
Provider: PR agencies

Business / management consultancy

Marketing, media, retail, ecommerce, franchising, etc. consultancy
Budget: 1,25,000 upwards
Provider: Consultancy companies
ISO certification
IT, Manufacturing, needed for large / intnl. business
Budget: 30,000 upwards
Provider: ISO Consultancy companies
Social

Media Marketing (SMM)

Digital marketing on various social media like facebook, linkedin, twitter etc.
Budget: 20,000 per month upwards
Provider: Digital marketing companies

SEO (search engine optimization)

On page, Off page SEO, getting the site on google first page
Budget: 25,000 per month upwards
Provider: Digital marketing companies

PPC (pay per click), display ads, Google ads, FB ads, Ad sense, Linkedin
Ads on google, FB etc.
Budget: 25,000 per month upwards
Provider: Digital marketing companies
Email marketing

B2B vs B2C Emailer, Emailer where client has data , Emailer where client
doesnt have data
B2B where client doesnt have data: B2B companies such as smejoinup 50
paise-1 rupee per email
B2B / B2C where client has data Emailing platforms 3-5 paise per email
B2C where client doesnt have data 10-15 paise per email
Provider: Email marketing companies

SMS marketing

B2B vs B2C SMS, SMS where client has data , SMS where client doesnt have
data
B2B where client doesnt have data: Ignore
B2B / B2C where client has data Emailing platforms 12-15 paise per SMS
Provider: Email marketing companies

Content writing
Blogs, social media content
Budget: 20,000 per month
Provider: content agencies
Ecommerce
Want to start ecommerce
Ecommerce services e.g. content, photography, logistics, payment gateway
I have a product I want to sell online
Provider: Ecommerce development companies
Outsource accounting and bookkeeping
Outsourced companies who maintain Day to day accounts etc.
Budget: 15,000 per month onwards
Provider: CA firms, regulatory firms
Taxation, auditing, financial advisory
Outsourced financial services company, corporate tax, service tax, excise etc.
Budget: 20,000 per month onwards
Provider: CA firms, regulatory firms

Outsourced CFO (chief financial officer)

Cash flow management, credit management, debtor management etc.
Budget: 30,000 per month onwards
Provider: Financial companies, CA firms
Franchising
Consultancy, want a franchise, give a franchise
Provider: Franchising consulting companies
1 Lac onwards
HRMS / HRIS (Human resource management systems, Human resource information
systems)
Overall employees management, payroll, recruitment, exit etc
Budget: 60-120 per employee per month, minimum 5000 per month
Provider: HRMS companies
Payroll outsourcing / payroll cloud
Payroll management etc
Budget: 60-150 per employee per month
Provider: Payroll processing companies
HR outsourcing
Overall human resources management
Budget: 40,000 per month onwards
Provider: HR outsourcing companies
IT / cloud infrastructure
Hosting, server space, domain name etc. Manage technology requirements
Provider: Cloud services company
5K-25K per month
Corporate and commercial law
Company related matters, litigation, legal documentation, MOU, SHA
Budget: 15,000 per month onwards
Provider: Law firms
Company formation
Want to make a private limited company,
Budget: 20,000 onwards
Provider: Law firms

Mergers and acquisitions, due diligence and legal audit

When a company wants to buy another company or merge with another
company
Budget: 1-1.5 lac onwards
Provider: Law firms
IPR, Patent, copyright, trademark
Logo, brand name, design, new product
Budget: 15,000 onwards
Provider: Law firms
Mobile app development

Android, IOS (apple)

Budget: 2-7 lac onwards
Provider: App development firms

ERP (enterprise resource planning) - BPM

Details s/w
Budget : 2000-5000 per user per month + 1lac-10 lac setup
Provider: ERP companies
Raise loans, DEBT
Loans: Bank, NBFC ; interest rate (11-15% per month), LAP ( Loan against
property), Working capital loan (without collateral basis your turnover)
Atleast 50 lacs loan should be needed.
Fees 2-5% of loan amount
Provider: IBs (investment bankers)
Raise

Equity
Capital against shares, needs investor
Atleast 50 lacs
2-4 lacs fees + 3-4% of loan amount
Provider: IBs (investment bankers)

Business plan, company valuation

Paperwork for investment (loan, equity)
1-3 lacs
Provider: IBs (investment bankers)
Recruitment
Will provide permanent employees
8.33% of monthly CTC

Recruitment companies
Should me middle level+ recruitment; total pay packet of all employees
required should be atleast 1.5-2 lacs

Staffing
Will provide permanent, temporary employees but on third party payroll
10-15% of the salary is charged as service charge
Staffing companies
CRM (customer relationship management)

Lead

Managing customers, leads

1000-3000 per user per month
CRM implementation companies
generation
B2B (business)
2000- 5000 per lead
Lead generation companies

Supply chain management

Logistics, warehousing management
Consultancy
SCM companies
Training and development
Sales training, leadership training, communication training
5000-30000 per day
Learning & development companies (L&D), training companies
Missed call, IVR, virtual receptionist
Sales & marketing team, servicing team central call
1000-5000 per month
Cloud telephony companies
Website design and development
Want to create a website
50,000 onwards
Website design and development