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  • Cognitive Science Psychology Psycholinguistics Human-Computer Interaction Marketing Research Language Reading Music Reading Activity Recognition

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    Eye tracking techniques are used in a wide variety of disciplines including cognitive science, psychology, human-computer interaction, and medical research. Specific applications of eye tracking include tracking eye movement in reading languages and music, observing human activity and perception of advertising, and analyzing the playing of sports. Common uses of eye tracking data include cognitive studies, medical research, usability testing, vehicle and training simulators, and research on individuals across the lifespan from infants to geriatrics.

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    Applications

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    Eye tracking techniques are used in a wide variety of disciplines including cognitive science, psychology, human-computer interaction, and medical research. Specific applications of eye tracking include tracking eye movement in reading languages and music, observing human activity and perception of advertising, and analyzing the playing of sports. Common uses of eye tracking data include cognitive studies, medical research, usability testing, vehicle and training simulators, and research on individuals across the lifespan from infants to geriatrics.

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    © All Rights Reserved
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    4 views2 pages

    Cognitive Science Psychology Psycholinguistics Human-Computer Interaction Marketing Research Language Reading Music Reading Activity Recognition

    Uploaded by

    kks
    Eye tracking techniques are used in a wide variety of disciplines including cognitive science, psychology, human-computer interaction, and medical research. Specific applications of eye tracking include tracking eye movement in reading languages and music, observing human activity and perception of advertising, and analyzing the playing of sports. Common uses of eye tracking data include cognitive studies, medical research, usability testing, vehicle and training simulators, and research on individuals across the lifespan from infants to geriatrics.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    PPLICATIONS

    A wide variety of disciplines use eye tracking techniques, including cognitive science,
    psychology (notably psycholinguistics, the visual world paradigm), human-computer
    interaction (HCI), marketing research and medical research (neurological diagnosis). Specific
    applications include the tracking eye movement in language reading, music reading, human
    activity recognition, the perception of advertising, and the playing of sport.
    Uses include:

    Cognitive Studies

    Medical Research

    Laser refractive surgery

    Human Factors

    Computer Usability

    Translation Process Research

    Vehicle Simulators

    In-vehicle Research

    Training Simulators

    Fatigue Detection

    Virtual Reality

    Adult Research

    Infant Research

    Adolescent Research

    Geriatric Research

    Primate Research

    Sports Training

    Commercial eye tracking (web usability, advertising, marketing, automotive, etc.)

    Finding good clues

    Communication systems for disabled

    Improved image and video communications

    Product development

    Employee training

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