QUESTIONNAIRE FOR

STUDY OF FACTORS AFEECTINGCONSUMERS’ PERCEPTION AND BUYING

BEHAVIOUR WHILE PURCHASING LIFE INSURANCE POLICIES .

Questionnaire in on 7 point Likert scale and points are as follows-

1:MINIMUM MATTERS
2:HARDLY MATTERS
3:MATTERS TILL A EXTENT
4:MATTERS TO SOME EXTENT
5:MATTERS IMPORTANTLY
6:MATTERS ALOT
7:MATTERS MAXIMUM

QUES 1:Awareness about terms and conditions of policy.

QUES 2: Company provides services on time.

QUES 3: Company provides satisfactory services.

QUES 5:Suggestion by friends and family to purchase policy from that same
company.

QUES 6:Policy benefits benchmarks.

QUES 7:Company able to fulfill expectation.

QUES 8:Relationship that the concerned company makes with customers.

QUES 9:Settlement of claims easy and timely.

QUES 10:Company fulfill its promise towards policy.

QUES 11:Company understand customer’s financial needs.

QUES 12:Investment in life insurance is more secure than stock market

QUES 13:Invest my money with security.

QUES 14:Company’s policy benefits benchmarks.

QUES 15:Purchase more policies from the same company.

QUES 16:No of different policies provided by the company.

QUES 17:It is a government company.

QUES 18:Only company I want to associate myself.

QUES 19:Provides the claims on time.

QUES 20:Personal attention on every costumer.

QUES 21:Reputation of the insurance company.

QUES 22:Benefits are met by policy.

QUES 23:Co-operative and friendly agent.

QUES 24:Agent is well informed about policies.

QUES 25:Employees responsible towards customers

QUES 26:Goodwill of the company.

QUES 27:Agent respond promptly

QUES 28:Proper reminder of installments by agents.

QUES 29:Provides some relaxtion time in paying installments.

QUES 30:Hassle free settlements and installments paying system.

QUES 31:Purchase further policies from other companies.