A Prasentation of

E-Commerce
On

Drugstore.com
By- Pawan Kr. Kushawaha
 Background

The drugstore.com Foundation was formed in July

1999.

The Foundation's mission is "Basic Needs & Healthy

Starts", and an overall goal of improving the health and

well-being of the communities in which we live and work.

 Goals
Improve the quality of life in the communities in which drugstore has

operations.

Engage employees in the decision process and, ideally, involve

meaningful volunteer opportunities.

Position the company and Foundation as a thoughtful, creative leader.

 About
drugstore.com
Drugstore.com is an internet retailer in health and beauty care products .

Its web operations were launched on February 24, 1999.

The headquarter in Bellevue, Washington.

Its customer service centers are located in Bellevue, Washington and

Halifax, Nova Scotia.

Partnerships with other companies allow customers to pick up prescriptions

at Rite Aid stores, enables drugstore.com to sell Rite Aid products.

 PRODUCTS
Drugstore.com is an online pharmacy of sorts. It is a health and beauty

superstore. It has 11 different departments to go shopping in

Sale - Includes all of their Sale items.

Pharmacy - Where customer can place new prescription orders, transfer

prescriptions, or refill prescriptions.

Medicine Cabinet - Includes all over the counter medications from Allergy &

first aid items.

Beauty & Spa - Includes all customers’ makeup, fragrances, lotions, gift sets,

skin care, nail care, and bath & soap items.

Nutrition & Wellness - Has all customers’ weight loss, exercise, fitness,

Nutritional, and relaxation needs.

GNC - This is where customer can buy popular products usually sold in the

General Nutrition Center (GNC) stores.

Personal Care - Normal bathroom supply center. Customer can stock up on

theirs cotton balls, Q-tips, deodorant, hair removal items, Feminine care items,

oral care, eye care, ear care, etc.

Household –A site visitor can find everyday household items here. From

magazines to candles, appliances to DVD's, or toys and games to outdoor and

garden supplies.
Sexual Well-being- A person can find gifts for the upcoming

bachelor/bachelorette party. He/she can also find books, DVDs and videos.

Natural Store - From beauty aids to yoga kits, if its natural customer can find

it here.

Dr. Weill Recommends - This section is a sort of Ask the Dr. Section. It

includes advice, recommendations, and answers to some questions.

 Privacy policy
drugstore.com, inc. is licensed by the TRUSTe Privacy Program. This

statement discloses the privacy practices for the drugstore.com™ Web site

(including the Beauty.com™ Web store). When customer visit a Web site

displaying the TRUSTe Trustmark, customer can expect to be notified of the

following:

What personally identifiable information of customers is collected;

What organization is collecting the information;

How the information is used;

With whom the information may be shared.

What choices are available to customer regarding collection, use and

distribution of the information.

What kind of security procedures are in place to protect the loss, misuse or

alteration of information under the company's control; and how customer can

correct any inaccuracies in the information.

Sharing customer’s Information with Third Parties

Drugstore.com protect all of customer’s information against unauthorized access

or release. They share customer’s personal and prescription information with

third parties as follows:

GNC
Brand Manufacturers
Agents
Business Transfers
compliance with Law

Other than as set out above, customer will receive notice when information

about customer might go to third parties, and customer will have an opportunity

to choose not to share the information

 Security
When customer place an order online at drugstore.com, customer’s personal

information and credit card or debit card information are encrypted using SSL

encryption technology before being sent over the Internet. drugstore.com use SSL

technology to prevent visitor’s information from being stolen or intercepted while

being transferred to them. Customer’s credit card information is always stored in

encrypted form in a restricted-access database that is away from Web site

database so it isn't connected to the Internet, to keep it safe from hackers.

 Payment Method
Credit card
Visa and
master card
are the only mode of payment.

Secure Billing Information

All credit card numbers are stored on a computer that is not connected to

the Internet. When customer type or call in his/her credit card information,

the complete credit card number is transferred to this secure computer

across a proprietary, one-way interface. This computer is not accessible by

network or modem, and the card information is not stored anywhere else.
 Business Segments; Growth Strategies
drugstore.com operate business in three business segments: over-the-counter

(OTC); vision; and mail-order pharmacy.

OTC- the OTC segment includes all non-prescription products sold online through

their web stores

Vision-The vision segment includes contact lenses sold through wholly owned

subsidiary Vision Direct Inc. (Vision Direct), through web stores located at

www.visiondirect.com, www.lensmart.com.

Mail Order Pharmacy- mail-order pharmacy segment includes prescription drugs

and supplies, other than prescription contact lenses, sold online through the

pharmacy section of the drugstore.com web store or over the telephone.

 Revenues
drugstore.com generate revenue primarily from product sales and shipping fees.

In 2008, drugstore reported consolidated total net sales of $366.6 million, which

reflected a $27.2 million, or 8%, increase over 2007.net sales growth was driven

by a 7% year-over-year increase in total order volume for 2008, to 5.3 million

orders. Their average net sales per order increased to $69 in 2008, from $68 in

2007. Their revenues benefited from strong year-over-year growth in largest

segments, OTC and vision of 11% and 12%, respectively.

 Overview

drugstore.com, inc. is a leading online provider of health, beauty, vision, and

pharmacy are their products.

Believe that drugstore.com offer a better way for consumers to shop for these

products through web stores, including those located on the Internet at,
www.drugstore.com,
www.beauty.com,
www.riteaidonlinestore.com,
www.visiondirect.com,
www.lensmart.com,
www.lensworld.com, and
www.lensquest.com.

drugstore.com operate on a 52/53-week retail calendar.

Thank
you