FOR IMMEDIATE RELEASE: 11/4/10

Redline Farm releases new website

Bloomington, IL, 11/4/10—The premier of the Redline Farm site is the first of many new ideas for the
farm. The site includes photos, show results, and job opportunities. This is one of the first dairy farm
sites that is refined and offers this much information. With this farm having a normal dairy farm look on
the outside, the new site helps educate on some of the other services and programs offered by the
farm.

Some programs that go into detail are internships, community education, and career opportunities.
There is also ways to easily contact an employee and make arrangements to visit the facilities and
animals.

Owner, Jeff Kelson helped contribute to the new site, and has helped bring forth new initiatives. “I feel
that this site with bring in new ways to advertise the farm and bring in new business,” Kelson said. Fred
Taylor, marketing manager, has had positive attitudes towards the digital movement from the farm.
“The new site is a great way to get our name out there and become more consumer aware,” Taylor said.

To receive more information on Redline farm please contact 962-437-8453 or email at

redlinefarm@redlinefarm.com.

About Redline Farm LLC

Redline Farm was founded in 1958 by Roy Kelson. The farm has been kept in the family and is currently
run by Tim Kelson. The farm has the upmost expertise in breeding, genetics, and animal care. Redline
Farm ships milk to a local plant and is very involved in the community.

Contact Information
Redline Farm LLC
RR 1 Box 374
Bloomington, IL 76523
 962-437-8453
redlinefarm@redlinefarm.com
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