“B

Bicycle
e Sha
aring Syste
ems WWorld dwide:
Selec
S cted Case
C Studiies”

CIITYRYDE LLC
32255 ARCH STREET
PHILAD DELPHIA, PA 191104
+1-215-475-5224
info@cityryde.com | www.cityrryde.com
9/21/2010
Preface: Bike sh
haring as it exists today
t is an emerging form of environmentally friendlyy public transportaation that incorporrates information technology
with shared bicyycles to allow for an
a alternative form
m of one-way transsit that can be use
ed by locals and viisitors alike. The p
purpose of this whitepaper is
to provide indivviduals a high-level synopsis of majo
or bike sharing pro
ograms worldwide.. The scope of thiss whitepaper has b
been limited to a d
discussion
on a select few of the most pred
dominantly significant deploymentss of major bike sha
aring providers. Thhis whitepaper doe
es not claim to ad
ddress all
aspects off the selected bike share deploymen ed for general inforrmation purposes only.
nts, and is intende
Version
n 2.0 – Please che
eck our website fo
or the latest versioon
©2010 CityRyde LLC - This document is the pro
operty of CityRyde LLC. Re
eproduction or transmissiion of this document in an
ny form, in whole or in parrt, without prior written pe
ermission of CityRyde LLC
C is prohibited.
 Table of Contents
WHAT WE DO - SERVICES...................................................................................................... 3
WHAT WE DO – SOFTWARE .................................................................................................. 3
WHO WE ARE – OVERVIEW ................................................................................................... 4
WHO WE ARE – MANAGEMENT TEAM ...................................................................................... 4
TIMOTHY ERICSON – CEO AND CO-FOUNDER ........................................................................ 4
JASON MEINZER – COO AND CO-FOUNDER ........................................................................... 4
SELECTED PRESS................................................................................................................. 5
SELECTED CLIENTS ............................................................................................................. 5
ABOUT BICYCLE SHARING ..................................................................................................... 6
HISTORY ...................................................................................................................... 6
PRESENT STATE .............................................................................................................. 7
BENEFITS OF BIKE SHARING ................................................................................................ 7
TYPICAL BIKE SHARING REVENUE MODELS .............................................................................. 7
WHAT DEMOGRAPHICS TYPICALLY JOIN? ................................................................................ 8
TYPICAL PARTNERS IN BIKE SHARING IMPLEMENTATIONS ............................................................. 8
THE MAJOR BIKE SHARING VENDORS ....................................................................................... 9
VÉLIB' – PARIS, FRANCE ...................................................................................................... 10
IMPLEMENTATION (2008) ................................................................................................. 11
CITY CONDITIONS (2008) ................................................................................................ 11
THE BIKE ..................................................................................................................... 11
THE KIOSK ................................................................................................................... 11
Bicycle Sharing Systems Worldwide: Selected Case Studies

LOCKING MECHANISM ..................................................................................................... 11

USAGE INFORMATION (2008) ............................................................................................ 12
RIDER DEMOGRAPHICS (2008) ........................................................................................... 12
SMARTBIKE DC – WASHINGTON D.C. .................................................................................... 13
IMPLEMENTATION (2008) ................................................................................................. 14
CITY CONDITIONS (2010) ................................................................................................ 14
THE BIKE ..................................................................................................................... 14
THE KIOSK ................................................................................................................... 14
LOCKING MECHANISM ..................................................................................................... 14
USAGE INFORMATION (2008) ............................................................................................ 15
RIDER DEMOGRAPHICS (2008) ........................................................................................... 15
BIXI – MONTREAL, CANADA ................................................................................................ 16
IMPLEMENTATION (2009) ................................................................................................. 17

1
 CITY CONDITIONS (2009) ................................................................................................ 17
THE BIKE ..................................................................................................................... 17
THE KIOSK ................................................................................................................... 17
LOCKING MECHANISM ..................................................................................................... 17
USAGE INFORMATION (2009) ............................................................................................ 18
RIDER DEMOGRAPHICS (2009) ........................................................................................... 18
B-CYCLE– DENVER, COLORADO ............................................................................................ 19
IMPLEMENTATION (2010) ................................................................................................. 20
CITY CONDITIONS (2010) ................................................................................................ 20
THE BIKE ..................................................................................................................... 20
THE KIOSK ................................................................................................................... 20
LOCKING MECHANISM ..................................................................................................... 20
USAGE INFORMATION (2010) ............................................................................................ 21
RIDER DEMOGRAPHICS (2010) ........................................................................................... 21
NEED TO DO MORE RESEARCH? ............................................................................................. 22
WHITEPAPERS ............................................................................................................... 22
WEBINARS ................................................................................................................... 22
SPECIAL THANKS ............................................................................................................... 23
CONTACT ....................................................................................................................... 23
FOR MORE INFORMATION .................................................................................................... 23

Bicycle Sharing Systems Worldwide: Selected Case Studies

To obtain the entire FREE copy of this White Paper please visit our Website:
http://www.cityryde.com/what-we-do/products/free-whitepaper/