BRANDING !

NDIA
-BY AMITABH KANT
CRISIS AS cATALyST: The
maKing of BraNd caLLed
‘IncRedible !ndia’
Sleeping giAnt
VisiOn for Indian toUrisM
MoRe thAn mere AdveRtising
An intEgratEd PR eXerciSe
GroWth of InFrastRucture
BuiLding blOcks
Changes iN traVel trendS
‘GoD’s OwN CouNtry’ sHows the
Way: KerAla, wHere it all BeGan
ConVergEnce of EvenTs
TArgetiNg tHe AffluEnt
TUrNing pOint
New deStinatiOns
A gRowth sToRy
InFrastRucture: pRoppinG up The
fuNdaMental
InteRnaTional iMage
InFrastRucture PoliCy
TouRisim & its imPact on thE EcOnOmY
DoMestic tOuriSim & MICE
CuriSe touRisiM
HumAn reSOurce DeveLopmEnt
AiR tRAnsport: pilotiNg tHe
groWth of tOurisim
Low-coSt CaRrierS
PoTentiaL fOr groWth
enHanceD aiR coNNectiVity
AirPort inFraStruCture
HoteLs: crEating rOOm for GrowTh
cApaCity coNstRaintS
AbseNce of buDget hOteLs
PaTels & mOtels iN USA
e-BusiNesS: maKing tRavel aNd
tOuriSim cliCk
thE riSe of tHe onLine tRavel MaRket
YounG entrePreneUrs Tap VentuRe
FunDs
inTerNet as A mediUm of MarKeting
The ShiFt toWards new Media
healThcare: holiStic heaLing in
IndiA
Crisisof HeaLthCare of AdvanceD
CountRies
India As A gloBal healTHcare
DistinAtion
Cost DiffeRentiAL
ParaDigm shiFt
mEdical Value TourisM- doWnside
factoRs
suStaiNabilitY: thE iTineraRy for
The futUre
SusTainaBle tOurisM
GroSs NatiOnal HaPpinesS (GNH)
Eco-toUrism
TouRism- An eNgine of GroWth for tHe
NorthEast
toUriSm & Climate cHange
Poverty AlleViation: tOurisim a$
kEy cataLyst
RuRal touRism as a uniQue expErience
RaGhuraJpur- a neW lease of liFe tO
heriTage
suStainabLe TouRism- eliminatinG
poVerty
ThrOugh the LooKing glaSs: futUre
of tOuriSim
RisE of BRICs as aN ecOnoMic poWer
ImPact of DeMographiC chanGes
The rise Of tHe urBan MiDDle ClasSes
The shiFt tOwards eXper
iMpact of CliMAte chanGe
teCnoloGical ChanGes as the KeY
inFluenCe oN touriSM
BrAnD !NDIA –wheRe neXt?
cHallenGes of BraNdinG !ndia
WeSterNer’s tHouGhts on India & ChiNa
Brand InDia as a PuBlic Pvt. Partnership
cASe fOr inVesting in INDIA
bAlanCing gloBal & local ManagEmenT
The ProblEm of tWo IndiaS
meaSurinG SucCesS
Thank yOu !