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    Pan American Airlines Ravi

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    hardik_kadia2007
    Pan American Airlines is considering entering the Indian aviation market. India is the 9th largest aviation market in the world, with nearly 30 million passengers in 2008. The main competitors in India are Kingfisher Airlines, Jet Airways, Air India, IndiGo, SpiceJet and GoAir. Entering the Indian market could be challenging due to political instability, corruption, and socioeconomic factors like castes and varied income groups. However, the Indian aviation industry is growing substantially, with domestic passenger growth at 12% annually and international cargo growth at 12%, representing an opportunity for Pan American Airlines.

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    Pan American Airlines Ravi

    Uploaded by

    hardik_kadia2007
    22 views11 pages
    Pan American Airlines is considering entering the Indian aviation market. India is the 9th largest aviation market in the world, with nearly 30 million passengers in 2008. The main competitors in India are Kingfisher Airlines, Jet Airways, Air India, IndiGo, SpiceJet and GoAir. Entering the Indian market could be challenging due to political instability, corruption, and socioeconomic factors like castes and varied income groups. However, the Indian aviation industry is growing substantially, with domestic passenger growth at 12% annually and international cargo growth at 12%, representing an opportunity for Pan American Airlines.

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    Pan American Airlines is considering entering the Indian aviation market. India is the 9th largest aviation market in the world, with nearly 30 million passengers in 2008. The main competitors in India are Kingfisher Airlines, Jet Airways, Air India, IndiGo, SpiceJet and GoAir. Entering the Indian market could be challenging due to political instability, corruption, and socioeconomic factors like castes and varied income groups. However, the Indian aviation industry is growing substantially, with domestic passenger growth at 12% annually and international cargo growth at 12%, representing an opportunity for Pan American Airlines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    22 views11 pages

    Pan American Airlines Ravi

    Uploaded by

    hardik_kadia2007
    Pan American Airlines is considering entering the Indian aviation market. India is the 9th largest aviation market in the world, with nearly 30 million passengers in 2008. The main competitors in India are Kingfisher Airlines, Jet Airways, Air India, IndiGo, SpiceJet and GoAir. Entering the Indian market could be challenging due to political instability, corruption, and socioeconomic factors like castes and varied income groups. However, the Indian aviation industry is growing substantially, with domestic passenger growth at 12% annually and international cargo growth at 12%, representing an opportunity for Pan American Airlines.

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    of 11

    PAN AMERICAN AIRLINES

    Made by – RAVI NARWANI


    Batch –ISBE-AFW-1012
    MARKETING ASSIGNMENT
    objective

     Pan American air line want to come to Indian


    market?
    Indian market
     The 9th largest aviation market in the world is
    India.
     Taking the help of the statistics from the Ministry
    of Civil Aviation, approximately 29.8 million
    passengers traveled to/from India in 2008,
    showing a surge of 30% from 2007.
     The prediction stated that international
    passengers will touch 50 million by 2015.
    COMPETATIVE ENVIORMENT
    Name of the players Market Share
    Kingfisher Airlines and Kingfisher Red 28%
    (previously Air Deccan)
    Jet Airways and Jet Lite (previously 25%
    Air Sahara)
    Air India and Indian (previously 16%
    Indian Airlines)
    IndiGo 14%
    SpiceJet 12%
    GoAir 3%
    Paramount Airways 2%
    MDLR Airlines 0.004%
    Political
     Unstable political environment due to Pakistan,
    moist or September 11 incidents .

     Corruption for for every permit & license.


    Economic Factors
     GDP is 8.80
     High purchasing power
     Large no of people
     46 % rich people
    Indian industry
     Growth: Estimated domestic passenger segment
    growth is at 12% per annum.

     Anticipated growth for International passenger


    segment is 7% while the growth for International
    Cargo is likely to grow at a healthy rate of 12%.
     
    Technological

     Modernization of Airports
     Slight affect of Internet
     Green Field Airports
    SOCIO ENVIORMENT
     Castisum
     People from varied income groups
     individuals should serve as needed
    CONCULSTION

     There is huge lot of scope for Aviation Companies to enter


    Indian Market and start their business
     THANK YOU

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