Business Plan: Developing a

Blueprint and Assessment of

Viability
 Selection of Project
 Feasibility of Project
 Project Appraisal
1
 Selection of Project
1. Availability of Resources
 Competencies of the entrepreneur(s)
 Involvement with the venture
 Access to funding
 Motivation of the entrepreneur(s)

2
Selection of Project (continued)
2. Regulatory environment
Government Policies
Incentives provided by the
Government
Entrepreneurship Support Systems

3
Selection of Project (continued)
Industry characteristics
Typical Firm characteristics
Operational complexity
Factors affecting industry
Special features of industry
Stage of the industry
4
 Feasibility of Project
 Business Concept
 Targeted customers
 Industry/Market
 Management team
 Product/Service Development
 Financial information
 Three critical financial documents
Pro Forma Income Statement, Statement of Cash Flows,
Break Even Analysis
 Time Line
5
 Project Appraisal
Broad categories of Environment
Macro Environment
Micro Environment

6
 Project Appraisal
Macro Environment
(I)Overall Economic
Environment
(II)The specific industry
environment

7
 Project Appraisal (continued)
Micro Environment
Community Demographics
Economic Base
Population Trends
Overall Business Climate
8
 New Venture’s External Environment
General Environment
Economic, Demographic,
Political/Legal, Technological,
Global, Socio Cultural,
Economic Environment
Competitor Environment
9
Any Questions?

10
THANKS

11