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Building Ossett Business

To build a vibrant and prosperous


town centre and promote a real
Ossett Community spirit.
Building Ossett Business: Key Aims -

• Promote Ossett and it’s facilities.


• Be the collective and affective voice of Ossett

Business.
• Identify and meet the needs of Ossett

shoppers.
• Encourage all groups within Ossett to work

together to make Ossett and pleasant and


vibrant place to be.
Building Ossett Business: Promote Ossett and it’s
facilities -

• Identify and implement ways to encourage visitor


numbers, eg
• cross-promotions between traders

• Ossett TV

• Ossett Loyalty Card

• Signage & Branding


Building Ossett Business: Be the collective and
affective voice of Ossett Business -

• Engage with Ossett businesses and identify issues


which are impacting trading eg,
• Parking – Could there be longer parking to allow

shoppers to spend more time in the town centre?


Could Parking refunds be reintroduced?
• Introduce maps of the town centre to make

shoppers aware of the different shops and facilities


available
Building Ossett Business: Identify and meet the
needs of Ossett shoppers

•Survey of shoppers; facebook?


Questionnaire?

Building Ossett Business: Encourage all groups
within Ossett to work together to make Ossett and
pleasant and vibrant place to be -
• Ensure input from different groups, traders,
residents, schools, voluntary organisations
• Organise, support & promote local events

• Actively improve the appearance and attractiveness


of Ossett.
• Utilise the facilities available within the town. (eg
better use of Town Hall)
• Encourage use of the skills and abilities available
within the Community
Building Ossett Business: Next Steps:

Everyone to:
• Review suggestions made and think about how to realise
them. Eg suggestions of how loyalty card or x-promotions
could work.
• Review aims listed here and suggest any changes to

improve.
• Suggest possible articles for Ossett TV. (e-mail to Wendy or

Mark)
• Suggest possible local events or specific marketing

campaigns
Building Ossett Business: Next Steps:

Specific Actions:

• Mark to meet with Alyson to review BOB’s ‘constitution’.


• Mark to invite other traders
• Wendy to collate suggestions for Ossett TV
Building Ossett Business
Next Meeting: Tuesday 11th
January 2011 5:30pm at Lithium

Agenda to include:
• Review of ideas for Ossett TV

• Review of ideas for local events

• Analysis of Ossett strengths & weaknesses etc

• Agreements and actions on next steps

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