AS OF 20 JANUARY 2011 SUBJECT TO CHANGE

CON TEN T

1. A short presentation of MIDEM p. 3

2. MIDEM 2010 final press release p. 4

3. Conference Programme p. 8

4. Concerts p. 11

5. Special Events p. 13
French Vibes at MIDEM 2011
Classical Day, NRJ Music Awards

6. Who will be at MIDEM p. 14

7. MIDEM Press Club p. 16

8. Biographies p. 17
Dominique Leguern, MIDEM Director
Anne de Kerckhove, Entertainment Division, Reed MIDEM

9. Announce m e nt of Br uno Cr olot s n om ina t ion p.19

10. About Reed MIDEM p. 20

11. Contacts p. 21

-2-
1. A SHORT PRESENTATION OF MIDEM

MIDEM, the world s international music market, brings together music industry professionals
from across the globe and from all sectors of the industry recording, publishing, live,
synchronization, digital, mobile and branding. They meet in Cannes, France, to network, do
deals, learn and discover new talent.

In addition to the market/exhibition area, MIDEM stages numerous live concerts for artists
ranging from pop, rock, jazz, classic and a complete programme of high-profile conferences
that cover all the latest industry issues and developments.

MIDEM 2011 will be the 4 5 th edition of the event.

Key themes at MIDEM 2011 include:

INDUSTRY TRENDS

D I GI TAL & M OBI LE TECHNOLOGIES: Digital and mobile technologies have become
an integral part of the music business. MIDEM will focus on these key sectors, including
investors & VCs, through conferences and events such as MidemNet and MidemNet
Lab.

SYNCHRONISATION: A growing business and source of revenues for labels &

publishers, synchronisation reflects the dynamism of the publishing business. MIDEM
will focus on this trend through a full day of discussions & music pitching sessions.

MIDEM MARKET TRENDS

BUSI N ESS ACCELERATORS: Numerous training, matchmaking and mentoring events

and sessions will sharpen professionals knowledge and provide concrete answers and
opportunities for professionals looking to learn more about the music industry in the
digital age and connect with other professionals.

-3-
2 . MIDEM 2010 FINAL PRESS RELEASE
LANGUAGE CHANGES AT MIDEM 2010
SOUTH AFRICA TAKES CANNES BY STORM

Cannes, Ja n u a r y 2 7 t h 2 0 1 0 Delegates attending the 44th edition of MIDEM (January 23-

27) in Cannes, France, were starting to speak a new language. And it wasn t French.

Buzz words among the 7,200 participants from 78 countries who gathered on the Côte d Azur
this week, included viral, apps, stickiness, playlists, monetize and engagement. The changing
vocabulary was in line with an evolution in MIDEM participation. Of the 3,200 companies
represented, 28% attended for the first time, with the majority operating in the digital sector.

Over in the concert venues, industry executives enthused about the 50-strong line-up of artists
from the Country of Honour, South Africa, who set the Opening Night Party alight and brought
unprecedented calls for more during a gala dinner tribute to Miriam Makeba January 25.

Meanwhile on the MIDEM exhibition floor, business was reported to be brisk as delegates
savoured a series of new show initiatives such as MidemNet Lab and MidemNet Academy,
designed to fast-track understanding and networking opportunities in the digital sector and
facilitate deal-making between labels.

MIDEM 2010 INNOVATES

We have introduced a lot of new ideas this year and the response has been very positive,
commented MIDEM Director Dominique Leguern. We launched MIDEM+ which offers business
consulting, contact recommendations and targeted networking opportunities and, of course,
we have expanded MidemNet to run throughout MIDEM and made it available to all delegates
at no extra cost.

For managers we have opened the MIDEM Managers Village, hosted by the International
Music Managers Forum, which will bring managers together and includes conferences
dedicated to their activity. And we have brought 15 start-up companies who are at the cutting-
edge of digital initiatives to present themselves at the new MidemNet Lab and the MidemNet
Academy, which is an educational platform for discussion about developments in digital, has
proved very popular, added Leguern.

GoMix, the interactive music platform which allows users to remix songs from major artists
and share the results on the likes of Facebook and MySpace, was one of the 15 selected
companies to present themselves at MidemNet Lab. We launched GoMix in 2009 and have
125,000 mixers, said company Founder and CEO Olly Barnes. In 2010 we ll be adding 50
songs per month and introducing a pay model for remixing, with a revenue split between the
label and ourselves. As a networking event, MIDEM is second to none.

CHANGING INDUSTRY INSPIRES CHANGING VOCABULARY

One of the most striking developments at MIDEM 2010 was a change in the language being
used. The new vocabulary reflects a growing awareness among the music industry that
connecting with fans via the multitude of web-based or mobile applications now available, is
critical to the business, particularly the viral marketing and sales opportunities offered by
social media.

Speaking during a MidemNet digital conference devoted to apps (the downloadable

applications that have turned handsets into mobile storefronts ) and music, Ted Mico, EVP
Digital, Interscope, Geffen, A&M, noted that artists who feel comfortable in the digital age have
no problem engaging with fans using multiple platforms. The message from MIDEM was clearly
that in the digital age, a loyal and virally-empowered fan base can be an artist s best friend.
The stickiest web sites are the fan-based web sites. Those (artists) who can and do connect

-4-
with their fans will benefit, Jonathan Klein, CEO and Co-founder of Getty Images, told
delegates at a MIDEM conference. Drawing on his experience of managing the 80 million
images in the Getty digital library, Klein urged music executives not to be defensive in the face
of technology. The lesson for the music industry is don t stand in the way of technology don t
stand in the way of what customers want.

Music-related apps carried on the likes of the iPhone or Android platforms are rapidly
developing fan bases and revenues, with Shazam CEO Andrew Fisher revealing at MIDEM that
users of the company s mobile apps are currently buying more than 300,000 tracks a day.
Interscope is already an active player in developing iPhone apps and is working alongside
Tapulous to develop a new game called Riddim Ribbon, featuring music from the Black Eyed
Peas. Interscope s Ted Mico told MIDEM delegates that work continues on an upcoming and
ambitious iPhone app for Dr Dre, which will be available in around four months.

BRANDS AND ADVERTISING DEVELOP MUSIC RELATIONS

It s not so long ago that artists, brands and the advertising community eyed each other with
incomprehension or suspicion. Not any more. During his MidemNet keynote address this week,
David Jones, global CEO at Havas Worldwide and global CEO of Euro RSCG Worldwide, cited
the example of bringing together Dan the Automator s remix of Rappers Delight, with Evian
and YouTube.

The Evian ad, featuring roller-skating babies and the remix, has been viewed over 95 million
times on YouTube, according to David Jones, who estimated that a traditional television
campaign would have cost between 100 and 200 times more to reach an equivalent audience.

And in a sign of the shifting times, Hip-hop star, producer and frontman for N.E.R.D, Pharrell
Williams, attending MIDEM for the first time, described how he would break into the business if
he was starting out today. Williams said he would build his website featuring his music and as
a vehicle for engaging with fans, then I d probably assemble a team of kids and bug the hell
out of the advertising agencies to use my music.
The MidemNet and MIDEM 2010 conference programme drew packed crowds as Spotify CEO
Daniel Ek shared a double-header keynote with YouTube Director of Video Partnerships for
EMEA, Patrick Walker and MySpace CEO, Owen van Natta made his first keynote outside the
United States since taking the helm of MySpace nine months ago.

Van Natta announced a ground-breaking deal with performance rights group SoundExchange
to identify and contact some 25,000 artists who are owed money for streaming of music on the
internet and satellite radio. The MySpace CEO said that $14 million of unclaimed royalties had
been put in escrow by SoundExchange and that MySpace would seek to identify the artists.

Meanwhile Spotify CEO Daniel Ek reported that the company now has 250,000 paying
subscribers from its seven million users and 100 million user-created playlists. MySpace s
Owen van Natta noted that his company is hosting 180 million user playlists.

SOUTH AFRICA WINS HEARTS AND FANS AS COUNTRY OF HONOUR

In the run-up to MIDEM and in the year when it will host the FIFA World Cup Finals, South
Africa s presence in Cannes was hotly anticipated. And the MIDEM 2010 Country of Honour
didn t disappoint.

A delegation of over 30 companies and 50 artists, headed by Minister of Arts and Culture, Ms
Lulu Xingwana and Department of Arts and Culture Director General Themba Wakashe, arrived
in Cannes determined to use the global exposure of the World Cup Finals to promote South
African and African culture, including music.

Lulu Xingwana held talks with her French counterpart, Minister of Culture and Communication
Frédéric Mitterrand, during which the pair discussed current bilateral cultural cooperation and
agreed to sign a Programme of Cultural Cooperation for 2010 to 2012, as well as a new film
co-production agreement.

-5-
Referring to South Africa s high-level presence at MIDEM, the South African Minister said that
South Africa s participation created opportunities for the country s artists to showcase their
talent, to mingle with their peers, and for music business deals to be done, creating jobs and
access to markets for South African artists.

MIDEM attendees were spoiled for musical choice at the Opening Showcase Party of South
African talent, which included The Parlotones, MC Mangaliso Ngema, Tidal Waves, Zuluboy, the
Maletangwao Cultural Troupe, Wouter Kellerman, Kurt Darren and Nothembi Mkhwebane.

And the musical atmosphere went from great to greater at the January 25 gala dinner tribute
to Miriam Makeba. Under the musical direction of Themba Mkhize and featuring Thandiswa
Mazwai, Vusi Mahlasela and Makeba s close friend, Angelique Kidjo, guests were treated to a
rousing set of Makeba hits, including Pata Pata. In unprecedented scenes, diners left their
seats to dance to an impromptu encore, uniting all the artists and bringing jazz singer Letta
Mbulu and composer Caiphus Semenya on stage for a memorable rendition of The Lion Sleeps
Tonight.

We have made a significant effort to boost live music this year and the South African
contribution has been outstanding, said MIDEM Director Dominique Leguern. Technology
develops, but artists remain artists and the central core of the industry and what we do in
Cannes. Part of our role is to promote new talent via our MIDEM Talent and MIDEM Talent Jazz
concerts and by welcoming events like the highly popular British at MIDEM Showcase
concerts.

NEW TALENT RELISHES MIDEM CHALLENGE

Among the artists to cause a stir in the MIDEM Talent line-up, British-born singer, songwriter,
composer and producer Wayne Beckford was particularly upbeat about his MIDEM appearance
on stage, with his debut solo album, Change set for release in France April 19.

Beckford says MIDEM and MIDEM Talent gave him the opportunity to link with different
cultures and discover different ways to get my music out there. My main objective was to
make a connection, with labels, fans and fellow artists.

What was amazing was that as soon as Wayne s name and biography appeared on the MIDEM
web site as part of MIDEM Talent, we started getting attention from around the world and
deals began falling into place even before he performed in Cannes, added manager and
business partner George Betoka. Beckford admits to feeling nervous on his way to MIDEM.
When you re performing to the industry, you want it to go well. Luckily it did and we ll
definitely be back here next year.

Beckford says his MIDEM 2011 plans include the official launch of the BBBox, a new interactive
signage system to be available on touch-screen terminals, combining a digital video display
that is capable of screening artists songs, with interactive promotional and purchasing
capabilities. The BBBox, is being developed by Beckford s and Betoka s Borderblaster
International company and Bertelsmann s Arvato Digital Services. You need to imagine a
touch terminal outside a concert. People go to the concert, they like the artists they hear and
they order the CD or download the album or tracks via the terminal, said Betoka. The more
artists and labels who put content into the BBBox, the more attractive it is for fans and the
more revenue will be generated.

Like Wayne Beckford, Icelandic singer Hafdis Huld made her MIDEM Talent debut in Cannes
this year, accompanied by manager Kerry Harvey-Piper, who was attending her first MIDEM. I
came here with hopes rather than expectations. I really wanted to play to people who would
license the album in new territories and the response has been very positive, enthused Huld.

The album in question is Synchronised Swimmers, released in Iceland in October 2009 and in
a limited edition to international fans via Huld s web site.

-6-
For manager Harvey-Piper, who is CEO of the UK-based Red Grape indie label, the MIDEM
Talent appearance was a major bonus. I came to MIDEM with the objective of getting
licensing deals in Scandinavia, Benelux, France, Germany, Japan and Canada. By the end of
the event, I will have had meetings with all these territories and a few I didn t expect. Playing
to an international, industry audience is like gold dust and you never give it up.

Down on the tradeshow floor, the national pavilions were reporting steady business. We have
seen concrete deals signed here at MIDEM, which, in the current economic context, underlines
the importance of the event, commented Paulina Ahokas, Director of Music Export Finland.
Among those deals, Rockadillo Records/Zen Master Publishing sold their entire catalogue to the
Chinese market.

The newly-branded Sounds Australia Pavilion, brought some 30 companies together at MIDEM.
We had a cohesive approach to promoting the Australian industry and it has paid off,
reported Sounds Australia s Export Music Producer Millie Millgate. The feedback from the
companies in Cannes is that our industry and our government are taking music export
seriously and this is reflected by what s happened at MIDEM.

-7-
3 . CONFERENCE PROGRAMME
M idemNet
Tow a r ds M usic Ubiquit y
Providing consumers with access to their music, when and where they want it, on any device.
That dream is closer to reality, thanks to new devices, technologies and innovative business
solutions that are reshaping the consumer experience.
What are the conditions that allow the 360° music experience to come to life and how can
artists forge a successful path in this new environment? MidemNet 2011 s exclusive keynotes,
leading international artists, industry experts & new generation of music producers, will
address related key issues:
How to license music for use on multiple-platforms?
Is cloud music the path to the future?
How do artists create engaging connections with their fans wherever they are?
How to succeed today, what are the necessary components for your music business model?
How to market the most relevant music offerings for such diverse audiences & devices?

MidemNet Keynote Speakers Saturday 22 January

Michel Barnier Lee Epting

Commissioner for Content Services Director
Internal Market and Services Vodafone Group
European Commission (UK)

Francis Gurry
David Guetta
Director General
Artist, DJ & Producer
WIPO
(France)
(Switzerland)

Saul Klein Jean- Bernard Lévy

Partner CEO
Index Ventures Vivendi
(UK/Israel) (France)

Tim Schaaff Naveen Selvadurai

President Co-Founder
Sony Networtk Entertainment Foursquare
(USA) (USA)

MidemNet LAB Digital Music Innovations

MidemNet Lab is the only international pitch platform for the most innovative international
music start-ups operating in the digital and apps sectors. January 23- 25, 2011.
The 30 finalists, selected by UK consulting and research specialists Music Ally, will pitch their
projects to a jury of industry experts and Venture Capitalists.
MidemNet Lab features three categories: Mobile Applications, Industry Services (B2B) and
Consumer Services (B2C). There will be 1 winner per category.

-8-
 MIDEM 2011 Conference Highlights in brief

Four key conference themes:

MIDEM SYNC - NEW AT MIDEM! Monday, January 24

Synchronisation is a growing revenue stream for labels and publishers. To help participants
better understand this trend, MIDEM has created MIDEM Sync, a full day of discussions
concerning the business of synchronisation and pitching opportunities.

Keynote
PJ Bloom will describe the creative and commercial
PJ Bloom
aspects of his synchronisation work on the hit TV
Music Supervisor
Neophonic (USA) musical comedy series Glee and will share his vision
of future developments in the field of sync.

M u sic Pit ch Se ssions offer MIDEM participants the chance to pitch their tunes to music
supervisors from leading companies like Activision/Blizzard for videogame publishing, MTV
for TV and Ogilvy & Grey Worldwide for advertising.

PUBLISHING SUMMIT Tuesday, January 25

Synchronisation is a growing revenue stream for labels and publishers. To help participants
better understand this trend, MIDEM has created MIDEM Sync, a full day of discussions
concerning the business of synchronisation and pitching opportunities.

Keynote
From pop legend Britney Spears to Aerosmith s I Don t Want to
Diane Warren Miss a Thing, Diane Warren has written hits for the biggest acts of
Songwriter the past 30 years. At Realsongs, Warren has effectively managed
& Founder
Realsongs (USA)
the rights to this multi-platinum song catalogue. Join her at the
International Publishing Summit for insight into the latest revenue
models for the publishing industry.

MANAGER SUMMIT Monday, January 24

Synchronisation is a growing revenue stream for labels and publishers. To help participants
better understand this trend, MIDEM has created MIDEM Sync, a full day of discussions
concerning the business of synchronisation and pitching opportunities.

Keynote
Colin Lester Colin Lester will speak on how to become a major player
CEO in management today. Lester himself has managed
Twenty- First Artists/ acclaimed trend-making acts, from punk revivalists Arctic
Universal
Management
Monkeys to neo-soul artist Craig David. Combined with
(UK) his involvement in setting up TFA, he can provide
invaluable insight on how to develop the next generation
of talent.

-9-
M a na ge r s Villa ge :
After a successful 1st edition, the MIDEM Managers Village is back. The Managers Village
lounge and business area will offer a dedicated space for managers to network, organise their
business meetings and will host several events from January 23 to January 26.

INDIE SUMMIT Tuesday, January 25

Shared Keynote

Glen Barros Daniel Miller

President & CEO Founder
Concord Music Group Mute
(USA) (UK)

With decades of artist experience from Nick Cave to Dave Brubeck, Mute founder Daniel Miller
and Con cor d M u sic Gr ou p s Glen Barros join forces to discuss how indies can excel today by
diversifying and maximising revenue streams for artists.

Check out http://www.midem.com/en/homepage/conferences-matchmaking/ for the full MIDEM

conference programme.

- 10 -
4. CONCERTS
Their international careers debuted at MIDEM

Hindi Zahra Charlie Winston Sliimy Yael Naim

MIDEM 2010 MIDEM 2009 MIDEM 2009 MIDEM 2008

Amy Winehouse Buika Katie Melua

MIDEM 2007 MIDEM 2007 MIDEM 2005

M idem Talent 24/25 January in partnership with Sonicbids

For its fourth edition, the Midem Talent stage will shine the spotlight on eight up-coming
groups or artists with strong international potential in a series of concerts.

Monday 24 January 2011 Hotel Martinez, Salon Acajou

From left to right:
Curry & Coco
http://www.myspace.com/curryandcoco
Monarchy
http://www.monarchysound.com/
Oh No Oh My
http://ohnoohmy.com/
Yes Cadets
http://www.myspace.com/yescadets

Tuesday 25 January 2011 Hotel Martinez, Ballroom

From left to right:
James Vincent Mc Morrow
http://www.myspace.com/jamesvmcmorrow
Malika Ayane
http://www.malikaayane.com/
Puggy
http://www.myspace.com/puggyband
Saul Williams
http://www.saulwilliams.com/

Some of the artists to have performed in previous years that have gone on to make their mark
on the international scene include:
W a yne Be ck for d (UK), King Cha r le s (UK), D e pe dr o (Spain), D u n é (Denmark), M on ica
Giraldo (Colombia), Lisa H a n n iga n (Ireland), Soph ie H u nge r (Switzerland), Ya e l N a im
(France), Th e Pa r lotones (South Africa), Pa sca le Pica r d Band (Canada), Sliim y (France),
Patrick Watson (Canada), Hindi Zahra (France).

- 11 -
 British at MIDEM Monday 24 January

The Guillemots Jonathan Powell Kill It Kid Lizzy Parks

The British at MIDEM will present two sets of up-and-coming British artists and bands. The first
will be an acoustic set and both will take place at the Hotel Martinez.

British Acoustic line-up:

Jonathan Powell, Sam Roman, Kill It Kid, Dave Gibson, Fyfe Dangerfield
British at MIDEM line-up:
Lizzy Parks, Modestep, Ruby Goe, The Guillemots

A British at MIDEM Aftershow will take place at Les Marches with M a d Pr ofe ssor , and two
other groups TBC.

The Fringe in partnership with Sonicbids

The Fringe is an effective and convivial event allowing artists to showcase

their talents to the world.
For the first time, artists from around the world will be able to perform
inside the market on the Underground Stage. Each artist will also
perform in the evening in one of three venues in Cannes, Morrison s Irish
Pub, The Lounge and The Quay s.
Overwhelming interest in the Fringe has resulted in an eclectic line up of
artists from every genre and every corner of the world.
From Austrian vocal groove collective Bauchklang to the bluesy rock of
Canadians Imaginary Cities, each artist brings a unique sound to the
Underground stage.
Germans dominate on Monday with, among others, pop/rock group Abby
and catchy electro beats from Brandt Brauer Frick while Canadian hip
hop/rap act Art of Fresh feature on Tuesday alongside four other Canadian
acts.

Pschent Party - Tuesday 25 January

The Pschent Party features Sante, Slove, Tiefscyhwarz and Scratch

Massive.

Check out http://www.midem.com/en/homepage/concerts-parties/ for the full concert

programmes.

- 12 -
5. SPECIAL EVENTS

French Vibes at M I DEM 2011

The spotlight will be on France with a series of French Vibes events specially created to
promote the French music industry. The French Vibes showcase will be held on Sunday,
January 23 at the Hotel Martinez.

French Vibes at MIDEM, in partnership with the French Ministry of Culture, French copyright
collection companies SACEM, SCPP and SPPF, FCM (Fondation pour la Création Musicale) and in
association with promotional body Bureau Export, will enable French artists and their labels to
develop international business in all areas including digital partnerships, licensing, publishing,
distribution, brands, tours and synchros.*

Line Up
From left to right:
AaRon
http://myspace.com/aaronrecordings
BB Brunes
www.bbbrunes.fr
www.myspace.com/bbbrunes
The Bewitched HAnds
www.myspace.com/handsbewitched
Cascadeur
www.myspace.com/cascadeur

From left to right:

The Chase
www.myspace.com/thechaseofficiel
Medi
www.myspace.com/medithemusic
Revolver
www.revolvermusic.tv/
www.myspace.com/popdechambre
Syd Matters
www.sydmatters.com/
www.myspace.com/sydmatters

MIDEM CLASSICAL DAY Tuesday 25 January

In partnership with IMZ, International Music & Media Centre

MIDEM Classical Day celebrations begin on the evening of January 24th with a performance
by t he M on t e - Ca r lo Ph ilh a r m on ic Or ch e st r a , con du ct e d by it s Ar t ist ic a nd M u sica l
D ir e ct or , Ya k ov Kr e izbe r g, followed by a full-day of pitch-perfect conferences and
matchmaking sessions. Discover the best platforms to promote classical music online, learn
how to manage today s artists and see the latest opportunities in monetisation unveiled.

12th NRJ MUSIC AWARDS Saturday 22 January

As in previous years, MIDEM will host the 2011 NRJ Music Awards.
Confirmed artists for the 2011 edition: TBC

- 13 -
6. WHO WILL BE AT MIDEM
LABELS M&C Saatchi Sport & Tapulous / Disney Mobile
Alliance Records Entertainment Ticketsens
Avex Mattel Techcrunch
Because Music MTV The Echo Nest
Beggars Group NBC Universal Television The Orchard
British at Midem Pavilion Ogilvy Thumbplay
Concord PJ Bloom Topspin
Cooking Vinyl Procter & Gamble Tunewiki
Cosmos Music Group Puma Tunited
Counterpoint Systems Saatchi & Saatchi Vodafone Group
David Vanacore music SongHi Entertainment Vanacore
Decca Music Group THQ We7
Demon Music Youtube
Edel Yozik
EMI Group TECH / DIGITAL Zebralution
Gallo 24/7
Glassnote Alliance Entertainment
International Entertainment Amazon INVESTORS / VCS
Group Co AOL AppFund
Ministry Of Sound Arvato Atomico
Mushroom Aupeo Balderton capital
Mute Bandmetrics BANK OF IRELAND
Naxos Catch Media Barclays Corporate,
Nettwerk Creopolis Technology Media &
PIAS Dada Telecoms
Solitary Man Records Digital Data Exchange (DDEX) Coutts & Co
Sony Music Entertainment Echolize DN Capital
Trapeze Music & ent. ltd FaberNovel Index Ventures
Ultra Records Finetunes LD&A
Union Square Foursquare Northzone Ventures
Universal Music Group Gracenote Reed Elsevier Ventures
Warner Music Group Hewlett-Packard Ventech
IODA
International Music
PUBLISHERS Community (IMC) NEW GENERATION / NEW
BMG Rights Management Jingle punks COMPANIES
Imagem Kontor New Media BMG Rights (publishing)
Bug Music Last.fm Captain Dash (tech)
Cherry Lane Music Publishing Microsoft Crystal Math Management
Chrysalis Mobile Monday (management)
Downtown Music Publishing Mobile roadie Dangerbird (label)
EMI Music Publishing MOG DFSB Kollective
Fujipacific MSpot (label/management)
Kobalt Musicload / Deutsche Telekom Imogen Heap (artist)
PeerMusic Musixmatch OK GO - Damian Kulash
Primary Wave Music MXP4 (artist)
Publishing Napster Roy Music (label)
Real Songs Ning Schematic Labs (tech)
Sony ATV Omnifone Transgressive &
Universal Music Publishing Orange / France Telecom Rockfeedback
Warnel Chappell Paris Panda (label/publishing/management)
Reverbnation Whitesmith Entertainment
Rhapsody (management)
SYNC / GAMES / BRANDS / Shazam
ADVERTISING Simfy
Activision Blizzard Sonicbids
Arnold KLP Soundcloud
Booyah Soundminers
Endemol Spotify
Grey Woldwide Spreakers

- 14 -
SPONSORS

MidemNet Conference DDEX (UK)

MidemNet Academy DDEX (UK)
Fringe ROVI (UK)
French Vibes Opening Night Party:
SACEM,
SCPP,
SPPF,
Bureau Export France
FCM
MIDEM Talent: Sonicbids (US)
Music & Brands Conference: Sonicbids (US)

More to come

THE WHOLE MUSIC INDUSTRY IS AT MIDEM

p. 15
7. MIDEM Press Club located in the Palais des Festivals, Level 01

Opening hours
PRESS CLUB EDITORIAL ROOM
Friday 21 January 14.00-19.00 14.00-19.00
Saturday 22 January 09.00-18.00 09.00-21.00
Sunday 23 January 09.30-19.00 09.30-21.00
Monday 24 January 09.30-19.00 09.30-21.00
Tuesday 25 January 09.30-19.00 09.30-19.00
Wednesday 26 January 09.30-17.00 09.30-17.00

Services offered
The MIDEM Press team is happy to help you with any requirements and requests you may
have, including helping you to make contact with VIP delegates for interviews.

Press Club and Editorial Room

The Editorial room is a premium service dedicated to journalists. It is equipped with MAC
and PC computers, Internet connections, a printer and free Wifi access. A staff member is
available to help you during office hours.
The Pr e ss Clu b is a lounge area where journalists can meet with market participants and
conduct their meetings/interviews. The facility is equipped with a bar serving refreshments
and coffee.
A da ily pr ogr a m m e , listing all major events taking place during the show, is available at
the Press Club. A billboard provides journalists with additional information and event
invitations posted by PR representatives of the companies present.
Reed MIDEM press officers have their offices next to the Club and are available for your
assistance at any time during opening hours. The Press team is happy to help journalists
make contact with conference speakers, exhibitors and participants present at the show.

Official show pictures

All registered journalists receive their personal codes to access the on line phot obank
and are welcome to download pictures for their professional use.
The service is free of charge and rights to all pictures from this photobank have been
cleared.
A selection of photos is also accessible and can be directly downloaded from the Press
section of the Reed MIDEM corporate website without using a login and password. If you
need photos of a specific event, please contact the press team.

Online Media Centre

(http://www.midem.com/en/homepage/press/press-releases-and-press-kits/)

. The Online Media Centre where MIDEM 2011 client press kits and news releases and all
MIDEM show press kits and press releases will be available from a single online resource
to make your news gathering easier.

The Online Media Centre has been specifically designed to help members of the media
access the latest news, background information and client PR contacts.

p. 16
8. BIOGRAPHIES

Dominique Leguern

DOMINIQUE LEGUERN
MIDEM Director

Turning an early passion for music into a full time career, Dominique Leguern has played an
important part in many key events and developments within the French phonographic industry.

1975: she joined major record company EMI as a press officer, promoting with success music
heavyweights including Pink Floyd.

When respected French record man and executive, Philippe Constantin, quit EMI to launch
Clouseau Music Publishing in Paris, Leguern did likewise. Here, for 10 years, she was to share
in Constantin's exceptional enthusiasm and foresight, and especially for a sound that is now
known as "world music".

1980: Clouseau Music Publishing opened its doors to the fledgling Virgin France subsidiary
Richard Bronson s UK independent label, Virgin Records.

Working with president Patrick Zelnick, right from the Virgin France debut, Dominique Leguern
made a significant contribution to the company for the next 11 years. Virgin France not only
imposed a new image and new approach upon the French music industry but also assured the
success of both its local and international artists, among which: Peter Gabriel, Lenny Kravitz,
Les Rita Mitsouko, Julien Clerc, Renaud, Alain Souchon, Etienne Daho, Mano Negra.

Successively promotion manager, marketing manager and eventually Virgin Records France
General Manager, Leguern, in her executive role, initiated unique and groundbreaking cross-
artistic collaborations between musicians and fashion /photographer /film /video directors such
as Philippe Gautier, Jean-Baptiste Mondino, Jean-Pierre Jeunet, Stephen Frears or Pierre &
Gilles.

Dominique Leguern's interest and understanding of both music and visuals lead her to produce
TV programmes such as the series, "Ne Tirez pas sur le Rocker" ("Don't Shoot the Rocker"), for
'80s TV pioneer music programme "Les Enfants du Rock". Later, during four years, she worked
as music programme producer at French TV channel M6, in its music and entertainment
department.

1998: she was named MIDEM Artistic Director.

2000: Dominique Leguern was appointed Director of MIDEM. Under her leadership, MIDEM has
evolved from a recorded music event into the most important global gathering for the world s
music community, bringing together digital, brands, live music and managers, alongside the
traditional players.

2006: During the 40th edition of MIDEM she received the French cultural award of Chevalier
dans l Ordre des Arts et des Lettres ( Knight of the Order of Arts and Letters ), by French
Minister of Culture Renaud Donnedieu de Vabres.
The French cultural award is given in recognition of outstanding achievements in the arts.

p. 17
 Anne de Kerckhove

ANNE DE KERCKHOVE
Director, Entertainment Division,
Reed MIDEM

Anne de Kerckhove is an experienced international manager who has worked for 17 years
in export development, management consulting, wireless and mobile marketing, gaming
and entertainment. She joined Reed MIDEM in January 2010 as Director of the
Entertainment Division.

From 2003 to 2009, Anne was employed by the UK-based Inspired Gaming Group, where
she had roles such as Director of Strategy, Managing Director of International, Chief
Operating Officer and Director of Wireless. From 2000 to 2003, she was Managing Director
in the UK office of 12snap, an international mobile marketing company. She was a Senior
Consultant at the Boston Consulting Group in London from 1998 to 2000, where she
worked on strategy projects in e-commerce, retail, banking, technology and
manufacturing in various countries. Her early career, from 1992 to 1997, included financial
analysis and international banking with the Export Development Corporation in Canada.

Anne de Kerckhove was educated in the French Lycée system. In 1992 she earned a
Bachelor of Commerce degree in International Business and Marketing from McGill
University in Montreal, Canada. In 1998 she received a Master of Business Administration
(MBA) degree at INSEAD in France.

A dual national of Canada and Belgium, Anne is fluent in French and English.

p. 18
9 . ANNOUNCEM EN T OF BRUN OS CROLOT S N OM I N ATI ON

Media Alert

BRUNO CROLOT
NAMED AS REED MIDEM DIRECTOR OF MUSIC MARKETS

Paris, November 14 2 0 1 0 Reed MIDEM, the Paris-based organizer of premium

business-to-business events, today announces the appointment of Bruno Crolot as
Director of Music Markets.

Bruno Crolot will head Reed MIDEM s portfolio of music events including MIDEM, the
world s leading international music tradeshow and conference. He will also oversee Reed
MIDEM s contribution to the inaugural US-based Rethink Music conference and the music
content of the new Connected Creativity Forum for the entertainment and technology
industries.

Bruno Crolot joins Reed MIDEM from Sony Music Entertainment France where he was VP
Digital Sales and Business Development. He will report to Reed MIDEM Entertainment
Division Director, Anne de Kerckhove. Bruno Crolot replaces MIDEM Director Dominique
Leguern who leaves Reed MIDEM following MIDEM 2011 in January.

MIDEM, Rethink Music and Connected Creativity will significantly benefit from Bruno s
knowledge of the music industry, combined with his extensive experience in the digital
entertainment sector, says Anne de Kerckhove. In the transmedia age, MIDEM will
increasingly bring together the international music community with the major players
operating in the technology and digital media arena. An example of this will be how the
music industry will be an integral part of the Connected Creativity Forum taking place
during MIPTV in 2011.

Bruno Crolot has held a variety of roles in senior management, business development,
marketing and strategy at Orange France Telecom, Noos and Universal Music France. He
holds a degree in Business Management from Université Paris 9 Dauphine.

p. 19
10. About Reed MIDEM

Founded in 1963, Reed MIDEM is a leading organiser of professional, international

tradeshows. Reed MIDEM events have established themselves as key dates in professional
diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and MIPJUNIOR for the television
and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM
HORIZONS and MAPIC for the property and retail real estate sectors.

Reed MIDEM is a division of Reed Exhibitions, the world's leading events organiser, with
over 440 events in 36 countries. In 2009 Reed brought together over six million active
event participants from around the world generating billions of dollars in business. Today
Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific,
and organised by 35 fully staffed offices.

Reed organises a wide range of events, including trade and consumer exhibitions,
conferences and meetings. Its portfolio of over 440 events serves 44 industry sectors,
including:
Aerospace & aviation, automobiles, beauty & cosmetics, broadcasting, building &
construction, electronics, energy, oil & gas, engineering & manufacturing, food service &
hospitality, gifts, healthcare, interior design, IT & telecoms, jewellery, life science &
pharmaceuticals, machinery, marketing, business services & training, medical education,
printing & graphics, security & safety, sports & recreation, travel.

Working closely with professional bodies, trade associations and government departments
Reed ensures that each and every event is targeted and relevant to industry needs. As a
result, many Reed events are market leaders in their field.

Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-
leading publisher and information provider. In 2009, Reed Elsevier made an adjusted
profit before taxation of £1,279 million on turnover of £6,071 million.

For further information about Reed MIDEM visit http://www.reedmidem.com.

Future entertainment content markets by Reed MIDEM

MIPDOC 14 h edition: 2 3 April, 2011 (Cannes)

The international showcase for documentary screenings
MIPDOC is the world s largest international screenings market where all the best
documentary and factual programmes are screened from around the world. Taking place
ahead of MIPTV, MIPDOC provides a unique opportunity for financing, buying and
distributing non-fiction programmes worldwide, while acting as a bridge to accelerate your
business at MIPTV

MIPTV 48th edition: 4 7 April, 2011 (Cannes)

The world s entertainment content market
MIPTV is the international market for financing, co-producing, buying and selling
entertainment across all platforms. Specialized events such as the MIP DIGITAL FORUM
with Content 360, The International Digital Emmy® Awards (I.D.E.A.), the MIP Accelerator
Matchmaking and Networking Events, and a world renowned conference programme
hosted by leading media visionaries, MIPTV offers an unbeatable opportunity to get a slice
of the $5 billion* business transacted at this market. (*Source: BBC)

p. 20
11. Contacts

Jane Garton
Press Director
jane.garton@reedmidem.com
Phone: (33) 1 41 90 44 39

Joanna Kirk
Press Officer
joanna.kirk@reedmidem.com
Phone: (33) 1 41 90 45 82

Philippe Le Gall
Press Events Manager
philippe.legall@reedmidem.com
Phone: (33) 1 41 90 46 48

Edith Yahiaoui
Press Coordinator
edith.yahiaoui@reedmidem.com
Phone: (33) 1 41 90 44 34

Audrey Keita
Press Accreditation Officer
audrey.keita@reedmide.com
Phone: (33) 1 41 90 44 33

Yovana Filipovic
Press Accreditation Assistant
yovana.filipovic@reedmidem.com
Phone: (33) 1 41 90 44 74

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