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Organizational Objectives-

Planning’s Foundation

Objectives are like the rays of


light..when life turns out to be
totally dark..
Topics to be covered in
this session…
• Defining Organizational Objectives.
• Areas in which organizational objectives
need to be established.
• Illustrating How managers work with
organizational objectives.
Defining Organizational
objectives

• They are the targets towards which the


whole organization’s inputs, processes,
output and all other resources are
directed.
Few examples
• eBay:- To provide a global trading platform
where practically anyone can trade
practically anything.
• Microsoft:- To enable people and
businesses throughout the world to realize
their full potential.
• IOC:-To serve the national interests in oil
and related sectors in accordance and
consistent with government policies.
Areas for Organizational
objectives
• Market Standing. • Profitability

• Innovation. • Managerial
Performance
• Productivity • Worker performance
and attitude
• Physical and • Public Responsibility
financial Resources
Working with organizational
objectives

• Short-term Objectives-Targets to be achieved


in one year or less.
• Intermediate-term objectives-Targets to be
achieved in one to five years.
• Long-term objectives-Targets to be achieved
in five to seven years.
Developing hierarchy of
objectives

• The overall organizational objectives


and the sub objectives assigned to the
various people or units of the
organisation are referred to as hierarchy
of objectives.
Top management-To make a better product to be sold at
cheaper price.

Production Department:- Finance and accounts


1. Keep costs of Goods no department:- 1. Borrowing
more than 50% of sales should not exceed 50% of
2. Increase productivity of assets. 2. Pay dividends at
labor by 3% per year. the rate of 50% of net
earnings.

Supervisors:-
Finance officers:-
1. Maintain production to
1. Maintain billing within 3
standard or above.
days of target date.
2. Maintain a harmonious
2. Prepare special reports
working environment.
within 1 week of request.
Last but not the least..Idiom of
the Day…..

Back of the Envelope


calculation…..
Have a nice day!

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