PORTAL REVIEW

About Citeman.com
Citeman.com was established in May 2004 with a sole mission to
help improve organizational business management.
The main objective is to help people improve their organizations
by fostering open discussions on all organizational problems.
Over years the portal has sort of created a knowledge-base
where people can read about various problems other people have
faced and how they solved those problems. These real world
case studies are very important if one wants to develop into a
good business manager.

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General Information

Siddhartha Roy (Founder & Owner)

URL: www.citeman.com
Email: citeman@citeman.com
Description: Online Business Management Reference
Office:
B-7 Safdarjung Enclave
New Delhi, 110029, INDIA

Parts of portal
• www.CiteMan.com – for business improvement articles
• www.CiteHR.com – human resource management
community
• www.CiteFin.com – finance management community
• www.CiteSales.com – sales and marketing management
community
• www.CiteOps.com – operations management community
• www.CiteLegal.com – legal community
• www.InPull.com – Our job network

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First Impression
Looks & Design

• The over-all aesthetic look of the website is good

• The colour combination used on the homepage do not make it very

appealing but it is acceptable

• The layout used is an orthodox way of presenting web portals

• The first impression of the website shall be of a very boring and

informative website

• Portal Layout
Again the Portal Layout is dull but easy to understand
The site layout is easy for a non tech savvy person to understand &
Browse through

• Cosmetic Appeal
Again the first look the website seems dull and doesn’t excite to
browse further

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Target Audience

The website helps people improve their organizations by fostering open

discussions on all organizational problems.

• Corporates
• Brand Managers
• Agency Professionals
• Budding Entrepreneurs
• Management Students

Content

• The website has a in-depth information about many global

organizations

• There is information available for people who are seeking jobs.

• On the homepage, they report about organizations from the different

fields and thus the reader develops over-all knowledge.

• The case studies and examples given in the site are informative and
useful for industry professional

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Relevance

• Very meaningful insights (A lot of case studies)

• Peoples strength( A lot of active members who are ready to
help for any problem)

Navigation Flow

• Perfect combination of hyper links and home page

• Every link leads to a drop-down which further simplifies the
search for the person
• Navigation is very easy on the website as from any page it is
easy to commute to the other

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Access time & User Friendliness
ACCESS TIME

• The website is developed in such a way that it does not

much time to load
• There is a minimum use of animations which reduces the
loading time
• The loading of the website happens very quickly and thus
saves time for the visitor
• This is done keeping in mind the kind of visitors who are
extremely busy and cannot spare much time because of
slow loading

User Friendly
• Flexible
• The website is extremely user-friendly and is easy to access
throughout
• It provides accurate and point-to-point information
• There is minimum use of animations which saves time but
comprises on the look and cosmetic value of the website

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Advertising opportunities
• The advertising space is only on the right sidebar
• There is space available and can be utilized for
accommodating more sponsors and branding opportunities
• The left sidebar is empty for more than half the webpage and
can be utilized for advertising
• Similarly, advertising space can be sold at the top and
bottom banners

Key highlights
• The website is developed in such a way that it does not
much time to load
• There is a minimum use of animations which reduces the
loading time
• The loading of the website happens very quickly and thus
saves time for the visitor
• This is done keeping in mind the kind of visitors who are
extremely busy and cannot spare much time because of
slow loading

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Criticism

• The layout of the website is very traditional and not very

appealing to the eyes of the reader
• The colour combination is also very orthodox and puts down
the reader
• The links should be created in a more concise manner to fit
in information at the minimum possible scroll down level

Best Feature
Everything on the network is available to everyone at no
charge.

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