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BUSINESS IS WAR

SARATH SASI
BUSINESS = WAR
   company is base.
 territory is land.
 employees are soldiers.
 capital is resources.
 managers are officers.
 logo is flag.
 objective is global conquest.
 Business and war is exactly alike.
 Instead of bloodshed and death, replace it

with exhaustion and layoffs.


 Replace generals with executive officers and

commander-in-chief with CEO.


 In the end, the goal of both business and war

is profit
 . Business and war are like twin brothers that

go hand in hand.
BUILDING A POWERFUL ARMY
. Build an organization
. commitment
. Having a courage to compete
. Having a courage to lead
. Loyalty
. Training
PRICE WAR STRATEGIES
 Eg.Indian mobile phone war
DEVLOPE A BUSINESS IS WAR
PHILOSPHY
 To honor god in all we do
 To help develop people
 To pursues excellence
 To grow profitably
 To give back to the community
 To promote an environment of team work

and trust
 To compete ferociously to win in the market
THANK YOU

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