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The first thing that jumps into some peoples minds when they hear the words promotional

products is something about tradeshow handouts. Tradeshows are only one of the many methods
for companies to use promotional items to create some new customers. These useful items can
also be given as a gift for people who make a large purchase or for some really loyal customers
to thank them. You may know that using these will increase your business, but they can also be
used successfully by charity organizations.

Trying to raise money for charity can be a difficult job, certainly it is harder during a down turn
in the economy when people are keeping a hold on their wallets. To persuade someone to donate
becomes easier if they receive a free giveaway in exchange for the money, so you will find
promotional items very useful for fund raisers.

If a promotional gift is on the line for a donation you may be able to persuade someone to give a
little bigger in order to gain a better gift for themselves. Of course, in addition to this use, the
promotional products can also be used as advertising for the charity which will help improve the
fund raising as more people become aware of the charity and the cause.

There's another approach that works for some charitable organizations when using the
promotional items for fund raising. Some of these charities will send out the items to their target
people who they wish would donate to their cause, this makes the people who recieve the gift
feel a bit of an obligation to send some money back in to the charity in exchange for the gift.
Charities often use promotional calendars and address labels for this purpose.

Giving out logo imprinted gifts that market the charitable organization help to raise additional
awareness for the cause, increase individual contributions and cause a stimulation of new
donations. These present only a few valid reasons as to why a charity would want to use these
promotional items to bring in more attention for their event.

Do you have a good advertising plan for your business? Click on gopromotional.com soon for
the printed logo merhcandise you need to make your business successful. gopromotional.com has
the logo imprinted custom conference products you could give to prospective customers to keep
your name in front of them everyday.

Article Source: http://EzineArticles.com/?expert=Richard_J_Joseph


In the investment market, you can find a list of mutual funds to choose from. There are various
investors in the market with varied needs, objectives and risk profiles. So, one fund cannot
satisfy all the preferences of the investors.

Classification of Mutual Funds

Normally, an MF is classified into two broad categories:

-On the basis of execution and operation


-On the basis of yield and investment pattern

The list of mutual funds based on execution and operation are:

-Open-ended Fund - In this scheme, the corpus and time of the fund is not prefixed. You can
purchase and sell any number of units at any time. The main features of these funds are
flexibility, instant liquidity, not traded publicly through any exchanges, ability to repurchase and
resell and so on. The main purpose is income generation and their prices are associated to Net
Asset Value (NAV) of the units.
-Close-ended Fund - In this scheme, the corpus and duration of the fund is pre-determined. The
fund expires when the subscription reaches the fixed target. The main purpose is capital
appreciation. Since these are traded on stock exchanges, any market trend (both favorable and
unfavorable) affects the performance of the fund.

The list of mutual funds based on yield and investment pattern are:

-Income Fund - The main objective of this scheme is to generate and distribute income to the
investors periodically. The income generated is usually higher than that from bank deposits. The
investment pattern is usually oriented towards high and fixed income generating securities. This
is the best option for retired people.
-Growth Fund - These funds concentrate in generating long term capital appreciation and do not
provide any regular income. They are also referred to as 'Nest Eggs' funds. The investment
strategy is oriented towards equities which have high risk tolerance and high growth potential.
This is best suitable if you are salaried or if you are a business person.
-Balanced Fund - These funds are a combination of income and growth mutual funds. They are
also known as 'income-cum-growth' funds. They mainly concentrate in allocating regular income
along with capital gains. The investment pattern is generally balanced between securities
providing high growth and fixed income.
-Specialized Fund - These funds are oriented towards the special needs of specific categories of
people. This fund allows foreign investors to invest in domestic securities of other countries.
They are usually confined to a particular sector or industry. These funds are highly risky and
serve as a good option for high risk takers.
-Money Market Mutual Fund (MMMF) - These are similar to open-ended mutual funds and have
all the features of an open-ended fund. But, the investment strategy varies as these are invested in
money market instruments like treasury bills, commercial paper and the like.
-Taxation Fund - This fund is essentially a growth fund. The only difference is that it offers tax
rebates to the investors. This is the most suited choice if you are a salaried person as you can
enjoy tax discounts.

Few Other Classifications of Mutual Funds

Apart from the above-mentioned classification, there is another list of mutual funds. They are as
follows:

-Leveraged Fund - Also referred as 'borrowed funds'. They are mainly used to raise the value size
of a fund portfolio.
-Dual Fund - These are a special form of close-ended fund. They give two different kinds of
investors an opportunity to make a single investment.
-Index Fund - In this fund, the portfolios are designed in such a way that they move in
accordance with the market index.
-Bond Fund - These are income generating funds. The portfolio mainly consists of securities like
bonds which have the capacity to generate fixed income.
-Aggressive Growth Fund - These funds are more focused on capital gains. They are highly
volatile and are usually invested in securities that are highly speculative.
-Off-Shore Fund - These funds are designed for non-residential investors. These funds are
registered in foreign countries. They contain country and currency risk but the returns are high.

So, the decision to invest in mutual funds solely depends on your requirements and risk profile.
You could pick a fund that suits your profile from the above list of mutual funds.

For more information about Mutual Funds, investment and strategies please prepare check list
about Mutual Fund Market and Mutual Fund Investment.

Article Source: http://EzineArticles.com/?expert=Albertin_Abelmont

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