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  • Submitted By: Harsh Bansal 10BM60031 Nachiketa Trivedi 10BM60052 Vijay Prajapati 10BM60096

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    Vijay Prajapati
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    The document proposes combining independent billing websites and social commerce platforms using upcoming Unique Identification (UID) numbers in India, similar to Social Security Numbers in the US. The UID numbers could ensure correct user identification and reliable data collection on buying behavior. This would streamline know-your-customer verification and allow analyzing purchase data to offer customized financial services based on identified customer needs and segments.

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    Marketing2_FinancialServices_31_52_96

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    The document proposes combining independent billing websites and social commerce platforms using upcoming Unique Identification (UID) numbers in India, similar to Social Security Numbers in the US. The UID numbers could ensure correct user identification and reliable data collection on buying behavior. This would streamline know-your-customer verification and allow analyzing purchase data to offer customized financial services based on identified customer needs and segments.

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    3 views8 pages

    Submitted By: Harsh Bansal 10BM60031 Nachiketa Trivedi 10BM60052 Vijay Prajapati 10BM60096

    Uploaded by

    Vijay Prajapati
    The document proposes combining independent billing websites and social commerce platforms using upcoming Unique Identification (UID) numbers in India, similar to Social Security Numbers in the US. The UID numbers could ensure correct user identification and reliable data collection on buying behavior. This would streamline know-your-customer verification and allow analyzing purchase data to offer customized financial services based on identified customer needs and segments.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    Submitted By: Harsh Bansal 10BM60031 Nachiketa Trivedi 10BM60052 Vijay Prajapati 10BM60096

    Independent billing websites : itzcash.com Social commerce : sosasta.com In present scenario both are separate. No use of e-commerce for social commerce and buyer buying behavior UID concept still to be launched in India

    Use of upcoming UID numbers on lines of SSN in U.S.A Use of U.I.D will ensure correct identification and reliable data. Streamlining of KYC(Know your customer) process. Data will be collected based on the buying behavior on the website. Purchase of financial services like insurance, credit cards, de-mat accounts etc based on data mining and identification of needs based on customer segmentation.

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