Millions of conversations happen on Facebook. Make sure your cause is a part of them.

Establish a presence and start connecting today:

Facebook.com/Pages

Facebook.com/Insights

Facebook.com/Ads/Create

Pages enable organizations to express themselves and broadcast information in an ofcial manner. After creating a Page, you can post updates, links, photos, and videos to all of your supporters in one click.

Understand who your supporters are and how they respond to content in your Insights dashboard. Optimize your presence by monitoring demographic information and interactions.

Ads allow you to reach more supporters and audiences you care about with relevant messages. Sponsored Stories, which complement Ads, have been hugely successful for non-prots.

Tips to Help You Connect:

Be Personal and Educational Use a rst person voice and demonstrate your impact. Create Content Worth Sharing Post exclusive content, breaking news, and emotional stories. Spread the Word Include a Page username (fb.com/username) in your emails/newsletters. Use Visuals Photos and videos in status updates increase engagement. Showcase Give back to supporters and partners by highlighting their content. Extend Facebook to Your Site Provide engaging social experiences on your blog or website.