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  • Ikon1 0

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    Pratima Rani
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    Current studies shows that there is a huge potential in China's luxury market to exploit. Decide on a luxury product or service which can be launched in the same. Develop an action plan Maximum of 4 members in a team.

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    iKon1.0

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    Current studies shows that there is a huge potential in China's luxury market to exploit. Decide on a luxury product or service which can be launched in the same. Develop an action plan Maximum of 4 members in a team.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views5 pages

    Ikon1 0

    Uploaded by

    Pratima Rani
    Current studies shows that there is a huge potential in China's luxury market to exploit. Decide on a luxury product or service which can be launched in the same. Develop an action plan Maximum of 4 members in a team.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 5

    Current studies shows that there is a huge potential in China's luxury market to exploit.

    Decide on a luxury product or service which can be launched in the same and develop an action plan
    Maximum of 4 members in a team

    Phase 1 submission
    1. Selection of a product / service and rationale behind the decision 2. How do the different business verticals come into picture ? 3. Concerns

    Phase 2 submission
    1. 2. 3. 4. 5. 6. Country and Industry analysis in detail Product/ Service potential Market Entry strategy Product / Service Positioning Pricing Supply Chain definition

    Final submission : 5th September 2011

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